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Puppet products with low search volume won’t scale without paid ads to drive visibility. Skipping PPC in competitive but niche categories limits ranking and holds back review growth. Using parentage strategy and sponsored ads together can multiply exposure and improve sales faster.

Still avoiding ads? Let’s set up one low-risk campaign that actually proves it works: https://bit.ly/3ZlHh6G 

#AmazonPPC #ParentageStrategy #LowBudgetAds #AmazonVisibility #ProductRanking

Watch these videos on YouTube:
Use Brand Analytics to Increase Sales https://www.youtube.com/watch?v=HnUKZXZ9uEk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=4

Simplify Amazon Listing Compliance https://www.youtube.com/watch?v=ArGPygUCFpk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=11

-----------------------------------------------

Struggling with your listing? Contact us: https://bit.ly/4kRnPa7

Get expert advice, book a free coaching call now: https://bit.ly/4jMZtxu

Timestamps
00:00 - Client Hesitation to Run Any PPC
00:14 - Why Even $200 Can Show Results
00:30 - Catch-All Campaign Strategy for Low Volume Products
00:53 - No Progress Without Ads in Niche Categories
01:14 - Why Testing SEO Without Ads Can Backfire
01:50 - When Clients Resist PPC, What to Do
02:16 - Why Organic Ranking Won’t Beat Sponsored Competitors
02:41 - Search Volume Breakdown for Hand and Finger Puppets
03:14 - Merging Products Increased Indexing and Visibility
03:36 - Does More Real Estate Beat Parentage?
04:14 - Why Parentage Helps Rankings and Reviews
04:30 - Competitor Ad Visibility vs. Zero PPC
05:25 - Using Review Count as a Conversion Tool
05:47 - Only Improved Listing Was Parented—Why That Matters
06:21 - QR Code and Link Mentioned

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Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com

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Choosing between FBA and FBM depends on product size, shipping cost, and how fast it sells. Oversized or custom items often cost more when stored long-term and may not qualify for Prime. Sellers must weigh shipping fees, labor, and storage when deciding which method helps them keep more profit.

Talk to an expert about which fulfillment method will actually save you money: https://bit.ly/4jMZtxu

#AmazonSelling #FBAvsFBM #EcommerceShipping #FulfillmentStrategy #AmazonFees

Watch these videos on YouTube:

You’re Losing DTC Sales Over These Simple Mistakes! https://www.youtube.com/watch?v=NRUl0QIPuj8&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=8

Amazon Is Spying on Your DTC Site Right Now! https://www.youtube.com/watch?v=wiw06RkO6no&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=13

-------------------------------------------------

Want to turn Amazon buyers into loyal customers? Book your DTC strategy call today: https://bit.ly/4kOz6rr

Running ads blind? Grab the PPC guide that actually works: https://bit.ly/4lF0OYX

Timestamps
00:00 - FBA vs FBM: Which One Should You Use?
00:16 - Why FBA Is Getting More Complicated
00:49 - What Amazon Covers with FBA
01:12 - How FBM Gives You More Control
01:37 - Example: Fast-Moving vs. Bulky Products
02:41 - FBM for Large and Custom Items
03:28 - Using ASIN and Amazon's Revenue Calculator
04:21 - Long-Term Storage Cost Risks
05:11 - Using 3PL for Heavy Products
06:00 - Small Product Shipping Cost Breakdown
06:41 - When Custom Products Need FBM
07:10 - Final Comparison of FBA vs FBM
-------------------------------------------------

Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
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Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

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This PPC campaign strategy targets specific competitor ASINs while layering in Amazon’s audience segmentation. By focusing on high intent shoppers already primed to purchase, sellers can take market share without inflating bids. Dynamic bidding and product-level targeting allow for better conversion rates and lower wasted ad spend.

Want your ads in front of shoppers ready to buy from your competitors?

Let’s set that up! Schedule a free call: https://bit.ly/4jMZtxu

#AmazonPPC #CompetitorTargeting #AmazonAds #FBAadvertising #AmazonStrategy

Watch these videos on YouTube:

Amazon PPC Tier List Management Rankings https://www.youtube.com/watch?v=m9s9vjtU5l4&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569

Why Turning Off Ads Kills Sales and Rankings on Amazon https://www.youtube.com/watch?v=fp5fCd0i7ts&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=2

-----------------------------------------------

Grab the PPC guide smart sellers are using to stop wasting ad spend and start making profit: https://bit.ly/4lF0OYX

Want more clicks? Check out our CTR service to make your listings stand out: https://bit.ly/4m8ObFY

Timestamps
00:00 - Setting Up for Market Share Capture
00:28 - Why Manual Product Targeting Matters
01:12 - Selecting Competitor ASINs for Targeting
01:52 - How Bid Strategy Affects Spend and Visibility
02:34 - The Role of Audience Targeting in Amazon PPC
03:29 - Understanding Amazon’s Funnel: Awareness to Purchase
04:16 - How Audience Groups Like High Likelihood to Purchase Work
05:20 - Setting Bid Adjustments and Daily Budgets
06:09 - Recap of Full Competitor Campaign Setup
06:54 - Final Tips for High Converting PPC Strategy
----------------------------------------------

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Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com

Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
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A new trade agreement between the EU and US adds clarity to the ongoing tariff uncertainty. Ecommerce sellers now face a 15% baseline on EU imports, which could simplify planning and cost structure. This update may open doors for sellers looking to expand or shift sourcing strategy across global markets.

See if this change makes now the right time to reshore or diversify your product sourcing.

Need help figuring it out? Book a strategy call with us: https://bit.ly/4jMZtxu

#AmazonTariffs  #AmazonSellers2025 #GlobalTradeAmazon #EcommerceTariffUpdate

Watch these videos on YouTube:

Improve Search Rank and Drive Growth: https://www.youtube.com/watch?v=wyeMk5p-oww&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=2

The Easy Way to Find Amazon Keywords That Rank: https://www.youtube.com/watch?v=3kmBZPid_iA&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=3

-----------------------------------------------

Struggling with ads? Download our free PPC guide made for Amazon sellers: https://bit.ly/4lF0OYX

Want better rankings? Grab the free Amazon SEO toolkit and start fixing your listings: https://bit.ly/457zjSl

Don’t wait for trouble, download the Crisis Kit before your account goes down: https://bit.ly/4maWHn0


Timestamps
00:00 - Why Tariff Uncertainty Was the Bigger Problem
00:21 - EU-US Agreement Sets a 15% Baseline
00:54 - Difference Between EU and China Tariff Models
01:33 - Raw Material Access and US Manufacturing Limits
02:27 - Why More Sellers Might Reshore Production
03:02 - EU Resources and Steel Tariff Exceptions
03:35 - Strategic Trade Commitments From the EU
04:00 - Why Sellers Should Consider EU Expansion
04:45 - Final Thoughts on Stability and Long-Term Impact
----------------------------------------------

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Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com

Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
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Amazon's new seller feedback system now allows customers to rate with stars only. This change may cause more fake ratings and hurt sellers with review abuse. The optional written feedback could reduce product reviews and make sellers more vulnerable.

Schedule a strategy call if you’ve been hit with fake feedback before it gets worse: https://bit.ly/4jMZtxu

Grab the crisis kit to protect your Amazon account from fake reviews and feedback attacks: https://bit.ly/4maWHn0

#AmazonSellerTips #FeedbackAbuse #NegativeReviews #StarRatings #AmazonUpdate

Watch these videos on Youtube:

Improve Search Rank and Drive Growth: https://www.youtube.com/watch?v=wyeMk5p-oww&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=2

The Easy Way to Find Amazon Keywords That Rank: https://www.youtube.com/watch?v=3kmBZPid_iA&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=3

-----------------------------------------------

Struggling with ads? Download our free PPC guide made for Amazon sellers: https://bit.ly/4lF0OYX

Want better rankings? Grab the free Amazon SEO toolkit and start fixing your listings: https://bit.ly/457zjSl

Timestamps
00:00 - Amazon Rolls Out Star-Only Feedback System
00:20 - Why This Change Will Be Abused Fast
01:02 - Risks of Review Bombing for Sellers
01:40 - Feedback Ratings May Lower Product Reviews
02:18 - How Star Ratings Could Hurt Account Health
03:00 - Best-Case vs Worst-Case Feedback Outcomes
----------------------------------------------

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Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com

Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
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Amazon will stop offering prep and labeling services for FBA by January 1, 2026.
This includes AWD, AGL, and the Supply Chain Portal, forcing sellers to prep and label themselves.
The policy shift affects new sellers most, especially those unfamiliar with third-party providers.

Want help finding trusted FBA service providers? Book a call: https://bit.ly/4jMZtxu

#FBAChanges #AmazonSellerTips #AmazonPrep #amazonsellernews

Watch these videos on YouTube:

Improve Search Rank and Drive Growth: https://www.youtube.com/watch?v=wyeMk5p-oww&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=2

The Easy Way to Find Amazon Keywords That Rank: https://www.youtube.com/watch?v=3kmBZPid_iA&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=3

-----------------------------------------------

Struggling with ads? Download our free PPC guide made for Amazon sellers: https://bit.ly/4lF0OYX

Want better rankings? Grab the free Amazon SEO toolkit and start fixing your listings: https://bit.ly/457zjSl

Don’t wait for trouble, download the Crisis Kit before your account goes down: https://bit.ly/4maWHn0


Timestamps
00:00 - Amazon Ends Prep Services for FBA
00:26 - Why This Change Matters to Amazon Sellers
01:18 - Amazon Says Sellers Already Do Their Own Prep
01:41 - Will This Make Amazon Fulfillment Faster?
02:28 - Ongoing Delays and Lost Inventory in AWD
02:54 - Amazon’s Transition Options: DIY or Third-Party
03:38 - Relabeling Problems and Seller Frustrations
04:37 - No Reimbursement for Improperly Labeled Items
05:34 - Is Amazon Just Avoiding Responsibility?
06:28 - Why New Sellers Will Struggle the Most
07:23 - What This Means for FBA Sellers Moving Forward
----------------------------------------------

Follow us:
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Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com

Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
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Amazon pulled back hard from Google Shopping Ads in a move that’s raising questions across ecommerce. Brands may see lower cost per click and new chances to take more share. Timing after Prime Day and platform control point to deeper ad budget shifts and testing in off-platform strategies.

Start taking advantage of low CPC before Amazon jumps back in. Book a call with us: https://bit.ly/4jMZtxu

#EcommerceMarketing #GoogleShoppingAds #AmazonSellers #CPCStrategy #OnlineAdvertising

Watch these videos on YouTube:

The Secret to Consistent Amazon Results Most People Miss! https://www.youtube.com/watch?v=_theSHY6S0Q&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY

Why Turning Off Ads Kills Sales and Rankings on Amazon https://www.youtube.com/watch?v=fp5fCd0i7ts&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=2

-------------------------------------------------

Struggling with ads? Download our free PPC guide made for Amazon sellers: https://bit.ly/4lF0OYX

Want better rankings? Grab the free Amazon SEO toolkit and start fixing your listings: https://bit.ly/457zjSl

Don’t wait for trouble, download the Crisis Kit before your account goes down: https://bit.ly/4maWHn0

Timestamps
00:00 - Amazon Suddenly Stops All Google Shopping Ads
00:38 - Major Drop in Google Impressions Across Markets
01:29 - Industry Voices Weigh In on the Pullback
02:10 - Amazon’s Past Patterns with Ad Pauses
02:55 - What This Means for Other Sellers and CPC
04:03 - Amazon May Shift Focus to Internal Ad Ecosystem
05:07 - Speculation on Internal Budgets and Google Relations
05:55 - Now Might Be the Time to Try Google Shopping
-------------------------------------------------

Follow us:
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Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy

Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

Support the show

Send us a text

Choosing between FBA and FBM depends on product size, shipping cost, and how fast it sells. Oversized or custom items often cost more when stored long-term and may not qualify for Prime. Sellers must weigh shipping fees, labor, and storage when deciding which method helps them keep more profit.

Talk to an expert about which fulfillment method will actually save you money: https://bit.ly/4jMZtxu

#AmazonSelling #FBAvsFBM #EcommerceShipping #FulfillmentStrategy #AmazonFees

Watch these videos on YouTube:

You’re Losing DTC Sales Over These Simple Mistakes! https://www.youtube.com/watch?v=NRUl0QIPuj8&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=8

Amazon Is Spying on Your DTC Site Right Now! https://www.youtube.com/watch?v=wiw06RkO6no&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=13

-------------------------------------------------

Want to turn Amazon buyers into loyal customers? Book your DTC strategy call today: https://bit.ly/4kOz6rr

Running ads blind? Grab the PPC guide that actually works: https://bit.ly/4lF0OYX

Timestamps
00:00 - FBA vs FBM: Which One Should You Use?
00:16 - Why FBA Is Getting More Complicated
00:49 - What Amazon Covers with FBA
01:12 - How FBM Gives You More Control
01:37 - Example: Fast-Moving vs. Bulky Products
02:41 - FBM for Large and Custom Items
03:28 - Using ASIN and Amazon's Revenue Calculator
04:21 - Long-Term Storage Cost Risks
05:11 - Using 3PL for Heavy Products
06:00 - Small Product Shipping Cost Breakdown
06:41 - When Custom Products Need FBM
07:10 - Final Comparison of FBA vs FBM
-------------------------------------------------

Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy

Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

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Many sellers are being overcharged due to incorrect Amazon FBA fulfillment fees. With the new fee explainer tool, it's now easier to track shipping weight, unit weight, and dimensional weight for each order. This helps identify billing issues and request remeasurement to avoid paying inflated fulfillment fees in the future.

Stop overpaying for FBA. Submit a remeasurement request today and get back what’s yours.

Still getting hit with strange FBA charges? 

Let’s dig into your numbers together, book a call now: https://bit.ly/4jMZtxu

#AmazonFBA #AmazonSellerTips #FBAfees #AmazonReimbursement #AmazonTools

Watch these videos on YouTube:

The Secret to Consistent Amazon Results Most People Miss! https://www.youtube.com/watch?v=_theSHY6S0Q&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY

Are You Ready for Prime Day? Don’t Miss These Tips! https://www.youtube.com/watch?v=kaEUzjW6sxg&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=2

-------------------------------------------------

Struggling with ads? Download our free PPC guide made for Amazon sellers:https://bit.ly/4lF0OYX

Want better rankings? Grab the free Amazon SEO toolkit and start fixing your listings: https://bit.ly/457zjSl

Timestamps
00:00 - Why Amazon May Be Overcharging FBA Sellers
00:25 - How to Use Amazon's New Fee Explainer Tool
01:01 - Requesting Remeasurements for Overcharged Orders
01:56 - Steps to Submit a Cubiscan Request
03:08 - Why Amazon Sometimes Charges the Wrong Fulfillment Fee
04:02 - Why This Tool Is a Big Deal for Sellers

-------------------------------------------------

Follow us:
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Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
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Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

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Finding low competition Amazon products is hard when you're stuck in saturated niches like water filters. This video shows how to use tools like Helium 10’s Black Box to explore similar product categories while staying close to your brand identity. Learn how to search by review count, revenue, and keywords to build a more profitable catalog without going head-to-head with big name brands.

If you're buried in competition and don’t know what to sell next, stop guessing, book a call and get real data-backed ideas that make sense: https://bit.ly/4jMZtxu

#AmazonProductResearch #LowCompetitionProducts #Helium10Tips #AmazonSellerHelp #ProductStrategy

Watch these videos on YouTube:

STOP Losing Sales Due to Poor BRANDING! https://www.youtube.com/watch?v=cirE7E5gq5A&list=PLDkvNlz8yl_ZHTGqC0mO2r31op15wKNuy&index=2

Would You Buy a $100 Pizza Cutter? https://www.youtube.com/watch?v=9qMJD4K7OMo&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY
-----------------------------------------------

Got a question about your listing? Send it our way!: https://bit.ly/4jMZtxu

Talk to an expert. Book a free coaching call with MAG: https://bit.ly/4jMZtxu

Timestamps
00:00 - Trying to expand a saturated product catalog
00:10 - Using Market Basket and Product Opportunity Explorer
01:27 - The limits of Amazon tools for niche research
01:52 - Why Helium 10’s Black Box gives better options
02:53 - Looking for smaller competitors with low review counts
03:43 - How to analyze what competitors are selling
04:42 - Staying in the same niche with different products
05:20 - Exploring eco-friendly appliance filters
06:11 - Product vs. niche-based research approaches
07:34 - Filtering by review count for deeper insights
08:50 - Understanding success score and review trends
09:45 - Using categories to widen product opportunities
10:44 - Why product research is difficult but worth it
11:12 - Using Cerebro to evaluate brand search volume
11:55 - A final note on the Amazon grind

----------------------------------------------

Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com

Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

Support the show