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Thinking about saving money by turning off your Amazon ads? Learn how PPC impacts organic rankings and overall sales performance. Steven Pope shares a personal story of a product that went from top-ranked to discontinued after an ads policy update. Don't make this mistake.

Want to crush your next campaign? Start with our FREE PPC guide https://bit.ly/3DLhywd

#AmazonPPC #EcommerceTips #amazonsellingtips 

Watch these next:

Want to learn what's new on Sponsored Product Advertising? https://www.youtube.com/watch?v=grqFMCQOcgU&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569

Big changes on PPC this 2025 https://www.youtube.com/watch?v=xp97JuC2-DM&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=3

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Book a coaching call today and get expert advice http://bit.ly/3ZAVEoh

Get a free ASIN review to optimize your listing http://bit.ly/3B2qkoG

Upgrade your main image and get clicks now http://bit.ly/3Vb6b6Q

Timestamps:
00:00 - Why Turning Off Ads Is a Mistake
00:13 - Impact of PPC on Organic Rank
00:20 - Steven's #1 Ranked Wine Glass Story
00:38 - Amazon's Policy Update That Changed Everything
00:52 - The Danger of Turning Off PPC for Organic Sales
01:11 - Common PPC Mistakes and Wasted Money
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Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
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Learn how branding adjustments improved customer trust and drove sales growth. This video highlights the importance of clear communication and effective rebranding strategies for products in sensitive markets.

Request your quote to learn more about our services: http://bit.ly/4g4Zs6h

#AmazonBranding #EcommerceTips #ProductMarketing #Branding #BrandingStrategy 

Watch these on YouTube:

You may be making these main image mistakes https://www.youtube.com/watch?v=gVmyy3nMX0Q&list=PLDkvNlz8yl_a_tbXXQwrYz29cKKyvVbLu&index=2

NEW sell globally dashboard https://www.youtube.com/watch?v=djFsFq1GfDk&list=PLDkvNlz8yl_YhCOcj7GH2hRW4ZFKBSw7T

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Find out how your ASIN can perform better in search: http://bit.ly/3ZrUVp6

Complete the form to receive your CTR hack details: http://bit.ly/3Zuylez

Learn steps to grow your Amazon sales: http://bit.ly/3Vbhtb6

Timestamps
00:00 - Customers Misusing the Product
00:19 - Feedback Reveals Labeling Issues
01:22 - Redesigning the Product Label
01:48 - Updating the Brand Story Module
02:24 - Positive Results from the New Strategy
02:36 - Applying Branding Consistency Across Products

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Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
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Discover how to align your Amazon PPC budget with your business goals for Q1 2025. Whether you're focused on brand awareness, launching new products, or improving profitability, this video explains the key strategies to optimize your ad spend. Learn tips on campaign types, keyword targeting, and managing budgets for better results.

Download our FREE 2025 PPC Guide and stay ahead of the competition https://bit.ly/3DLhywd

#AmazonPPC #EcommerceMarketing #AmazonAdvertising #PPCBudgeting #2025Ecommerce

Watch these videos next:

PPC changes in 2025 https://www.youtube.com/watch?v=xp97JuC2-DM&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=4

Top Amazon Tips https://www.youtube.com/watch?v=WFQDRZlFEGU&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=7

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Book a coaching call and grow your Amazon sales today http://bit.ly/3ZAVEoh

Get our SOPs and simplify your Amazon business http://bit.ly/416awft

Improve your main image and clicks with our CTR Hack http://bit.ly/3Vb6b6Q

00:00 - Amazon Budgeting
00:38 - Align PPC Goals with Business Objectives
01:49 - Strategies for Brand Awareness Campaigns
02:12 - Tips for Successful Product Launches
02:51 - Key Considerations for Profitability
04:09 - Setting Clear KPIs for Ad Campaigns
05:37 - Importance of Budget Reassessment
07:41 - Weekly vs. Daily Budget Management
09:16 - Accounting for Seasonality in Budgets
10:32 - Final Thoughts on Amazon PPC Planning
11:14 - Call to Action: Subscribe and Follow

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Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
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Learn why most goals fail and how adopting the "who not how" mindset can transform your brand’s success. Steven Pope shares insights from managing 548 employees at My Amazon Guy and explains how building a brand can help sellers thrive against big competitors like Amazon.

Grab the same SOPs that helped My Amazon Guy grow: http://bit.ly/3Z9h1LJ

#AmazonAgency #BrandBuildingTips #ContentMarketing 

Watch these on YouTube:

Amazon Impact Dashboard can protect your brand https://www.youtube.com/watch?v=OrFwnkDrQCc&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY

Dealing with brand registry rejection? https://www.youtube.com/watch?v=VIKsubqlhJk&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=3

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A complete PPC playbook for sellers like you, free to download https://bit.ly/3DnVOGL

Contact our team to discuss your business needs http://bit.ly/4eOvhzu

Get pricing details for our services http://bit.ly/4g4Zs6h

Timestamps
00:00 - The 'Who Not How' Problem
00:10 - My Amazon Guy: 548 Employees and Counting
00:36 - The Mission: Leveling Up Life Through Education
01:10 - Facing Amazon Together: Building a Community
01:50 - Why Entertain, Educate, and Prompt Content Wins
02:30 - Building a Brand That Transcends Transactions
03:10 - Lessons from Harley-Davidson and Stanley Cups
03:50 - Creating Lifestyle Brands with Narrative Content
04:40 - How to Fix Goals: The 'Who Not How' Approach
05:00 - Finding the Right People

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Follow us:
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Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
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Learn to optimize Amazon discounts with targeted promotions and increase conversions.

The 2025 Amazon PPC guide is free to download now. Click here: https://bit.ly/3DnVOGL

#AmazonSales #EcommerceTips #AmazonDiscounts #TargetedPromotions #AmazonSellers 

Watch these on YouTube:

Are you using PPC auto campaigns? https://www.youtube.com/watch?v=eaZ1zxh1TJI&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=8

Brand registry REJECTED? https://www.youtube.com/watch?v=VIKsubqlhJk&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=4

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Contact us for a breakdown of costs for your account goals http://bit.ly/4eOvhzu

Schedule a session to address your Amazon issues http://bit.ly/49dCWGs

Use these SOPs to streamline your account management http://bit.ly/3Z9h1LJ

Timestamps
00:00 - Introduction to Targeted Discounts
01:15 - How Shoppers See Brand Promotions
02:30 - The Difference Between Coupons and Promotions
03:45 - Importance of Audience Segmentation
05:00 - How Promotions and Coupons Stack
06:30 - Managing Overlapping Discount Buckets

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Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
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Amazon sellers, are you ready for 2025? Learn the strategies to grow your brand, optimize listings, and take advantage of new changes like fee freezes and updated FBA policies.

Watch these next:

Learn more about Sell Globally Dashboard https://www.youtube.com/watch?v=djFsFq1GfDk&list=PLDkvNlz8yl_YT4OyIGUGgmmlLe1J4lWeL

Understand Amazon Fees https://www.youtube.com/watch?v=fxlnBeDsMJQ&list=PLDkvNlz8yl_YT4OyIGUGgmmlLe1J4lWeL&index=3

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Get the 2025 Amazon PPC Guide for FREE: https://bit.ly/3DLhywd

Submit your ASIN for expert guidance: http://bit.ly/3B2qkoG

Schedule a coaching call to discuss your Amazon needs: http://bit.ly/3ZAVEoh

Timestamps:
00:00 - Amazon in 2025
00:33 - Fee Freeze Announcement
01:16 - New FBA Reimbursement Policy
02:54 - SEO and Listing Optimization Tips
03:55 - Main Image AB Testing for Better Results
05:30 - The Role of A+ Content in 2025
06:40 - Advanced PPC Strategies for Sellers
08:00 - Building a Real Brand Beyond Amazon
09:13 - Expanding to New Marketplaces
10:45 - Final Takeaways: Dominating in 2025
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Follow us: 
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Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
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Stay informed about Amazon PPC in 2025. Learn how AI tools, video ads, and DSP can impact your campaigns and help improve your brand’s visibility.

The 2025 Amazon PPC guide is free to download now: https://bit.ly/3DLhywd

Watch these videos next:

Who are account managers and what do they do? https://www.youtube.com/watch?v=GPqxshnCyo4&list=PLDkvNlz8yl_bgXySsAXtDdy2BLfbQNCmw

NEW Amazon product title changes https://www.youtube.com/watch?v=DQ_2IDUpzEg&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=2

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Let’s discuss your needs and provide a personalized quote http://bit.ly/3OsA7Yl

Find solutions with a one-on-one coaching session http://bit.ly/3ZAVEoh

Get the help you need to improve your main image http://bit.ly/3Vb6b6Q

Timestamps:
00:00 - Big Changes to Amazon Ads in 2025  
00:14 - What You Need to Know About Amazon Advertising This Year  
01:15 - AI Advertising: Advantages and Limitations  
02:48 - Best Metrics to Track with AI Advertising  
04:12 - Why Manual Optimization Still Outperforms AI Tools  
05:02 - Video Ads on Amazon: A Powerful Strategy  
06:34 - User-Generated Content: Connecting with Audiences  
07:25 - Investing in High-Budget DSP Video Campaigns  
08:38 - Compliance and Regulatory Changes in 2025  
09:55 - The Future of Consumer Demographic Targeting on Amazon  
11:30 - Key Advertising Areas to Focus on for Better Results  
12:45 - Wrapping Up: Strengthening Brand Presence with Ads  

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Follow us:
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Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
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Amazon’s new beta program allows sponsored product ads on external retailer sites like iHerb and Weee! Learn how this change could redefine Amazon advertising strategies and what it means for sellers.

Amazon PPC Guide for 2025 (Free!): https://bit.ly/3DLhywd

#AmazonAdvertising #EcommerceMarketing #SponsoredProducts #AmazonPPC 

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Need help with your account? Contact us http://bit.ly/3B1LvHt

Get a quote for strategies that align with your goals http://bit.ly/3OsA7Yl

Get an ASIN review to increase your visibility and sales http://bit.ly/3B2qkoG

Timestamps:
00:00 - Amazon’s New Beta Program for Sponsored Products
00:09 - Advertising Across Retailers: iHerb and Weee!
00:33 - What iHerb and Wei.com Offer for Sellers
01:00 - Why This Beta Is Huge for Grocery Sellers
01:26 - Ads Beyond Amazon: Prime Ads on TikTok and Retailers
01:54 - How This Changes Sponsored Product Strategies
02:11 - Closed Beta and Future Predictions
02:39 - What’s Next for Amazon’s Advertising Program 

-----------------------------------------

Follow us:
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Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
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Struggling with high PPC costs? Here are 10 Amazon PPC tips to cut ad spend while keeping sales strong. 

Want a FREE Amazon PPC Guide for 2025? Grab here: https://bit.ly/4gwtOzi

#AmazonPPC #EcommerceAds #AmazonSellerTips #AmazonAds 

Watch these videos on YouTube:

Does PPC affect SEO? https://www.youtube.com/watch?v=tnTkd2Qhqmg&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=6

Optimize your ads with these tips https://www.youtube.com/watch?v=J0aTweEWSsM&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=2

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Learn how to make your main image work http://bit.ly/3Zuylez

Get strategies to increase your sales http://bit.ly/3Vbhtb6

Use this form to tell us what’s wrong in your account and we'll solve it http://bit.ly/3B4ig70

Timestamps
00:00 - Introduction: The Problem With PPC Costs
00:51 - Tip 1: Never Run Out of Budget
01:44 - Tip 2: Improve Your Main Image
03:04 - Promo Code for Main Image!
03:30 - Tip 3: Add Negative Keywords to Save Money
05:10 - Tip 4: Use Dayparting for Better Budget Allocation
06:45 - Tip 5: Free Traffic Through Social Posts
07:17 - Tip 6: Broad Match Modifier Explained
10:07 - Tip 7: Budget Campaigns for Large Catalogs
11:10 - Tip 8: Calculate ACOS Expectations Accurately
12:33 - Tip 9: Custom Headline Images for Sponsored Ads
14:07 - Tip 10: Using Lifetime Metrics for Long-Term Insights

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Instagram: https://www.instagram.com/stevenpopemag/
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Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
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Learn how smart account management strategies can grow your agency’s profit while reducing workload. Discover how agencies can streamline tasks and delegate effectively, including tips on managing more clients with fewer resources.

Need an Amazon PPC Guide for 2025? Get it for FREE: https://bit.ly/3DnVOGL

Watch these on YouTube: 

How to Improve Your Agency's Profitability with Strategic Outsourcing https://www.youtube.com/watch?v=4v41-J3b0BE&list=PLDkvNlz8yl_a8Akj5ocnigIBj-5bduv2K&index=7&t=4s

How to Delegate Tasks to Grow Your Business Efficiently https://www.youtube.com/watch?v=cM8xfGBUXWI&list=PLDkvNlz8yl_bgXySsAXtDdy2BLfbQNCmw&index=23


Learn more about scaling your agency here: https://myamazonguy.com/amazon-agency

→ Enhance your Amazon listing with A+ Content. 
Learn more at https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/.

→ Check out our Beginner Tutorial Playlist: 
https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_.


Timestamps:
00:00 - Intro: Hiring Account Managers to Delegate Workload
00:11 - The Role of Account Managers in Agencies
00:22 - Merging Agencies for Efficiency
00:55 - How to Free Up Directors to Focus on Sales
01:19 - Key Tasks of an Account Manager
02:04 - My Amazon Guy’s Unique Brand Manager Model
02:43 - Improving Profitability by Delegating Tactical Tasks
03:19 - Importance of Project Managers and Specialists
04:49 - How to Hire the Right People for Account Growth
05:43 - Using SOPs and Playbooks to Streamline Account Management
06:21 - Brand Manager Playbook and SOPs for Success

#AccountManagement #AgencyGrowth #amazonagency 

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Subscribe to the 
My Amazon Guy podcast: https://podcast.myamazonguy.com
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