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Learn how Steven Pope built a $20M Amazon agency by creating free, value-packed content for his audience. Discover how answering customer questions and sharing expertise turned into a scalable business model.

#AmazonSales #EcommerceGrowth #amazonmarketing 

Start profiting from PPC with proven strategies https://bit.ly/3DLhywd

Watch these next:

Is Amazon passive income? https://www.youtube.com/watch?v=F8o5-wTRZds&list=PLDkvNlz8yl_a2AXX-Pioc0toq2emZaiKO&index=4

How to win on Amazon against all odds https://www.youtube.com/watch?v=bbSIseRL1N4&list=PLDkvNlz8yl_a2AXX-Pioc0toq2emZaiKO&index=7

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Expert advice is just a call away – book now http://bit.ly/3ZAVEoh

Listing not converting? Tell us what’s wrong, we’ll help http://bit.ly/3B1LvHt

Timestamps:
00:00 - The Strategy Behind $20M Revenue
00:15 - Why Free Content Beats Paid Content
01:32 - Leveraging YouTube for Sales Growth
03:01 - The Impact of Small, Targeted Videos
04:55 - Revenue Journey from $0 to $20M ARR
06:45 - Overcoming Amazon Challenges as Sellers
07:42 - Creating Content That Solves Real Problems
08:00 - Closing Thoughts and Call to Action

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Learn how to optimize your Amazon PPC campaigns for January, February, and March with these simple tips. Discover the benefits of automatic and manual campaigns, and how to make the most of seasonal opportunities like Valentine's Day.

 #AmazonPPC #EcommerceTips #Q1Sales #AmazonSellers #ValentinesDayMarketing

Start profiting from PPC with proven strategies. Get our Free PPC guide https://bit.ly/3DLhywd

Watch these next:

Amazon PPC Uncovered https://www.youtube.com/watch?v=Yk-s5GrnIfE&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=3

Manual PPC Beats AI https://www.youtube.com/watch?v=lYniwCIkgtc&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=6

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Solve your toughest Amazon challenges – schedule a call today http://bit.ly/3ZAVEoh

Listing questions? We’ve got the answers you need http://bit.ly/3B1LvHt

Timestamp:

00:00 - Maximizing PPC Sales in Q1
01:15 - What Are Automatic and Manual Campaigns?
02:24 - Using Campaigns to Discover Trending Keywords
03:50 - PPC Strategy for January: Post-Holiday Sales
05:25 - Preparing for Valentine’s Day Campaigns
07:10 - Fine-Tuning Ad Placements for Better CTR
09:00 - Improving Your Main Image for Seasonal Campaigns
12:00 - Importance of Testing and Evolving PPC Campaigns

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Follow us:
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Instagram: https://www.instagram.com/stevenpopemag/
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Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com

Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

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Learn how Amazon sellers use Brand Analytics and tailored promotions to retain customers and increase sales. Discover strategies for targeting promising, at-risk, and hibernating customers using segmentation tools.

#AmazonSellers #BrandAnalytics #CustomerRetention #EcommerceTips #amazonmarketing

Get the secrets to winning Amazon ads for free https://bit.ly/3DLhywd

Watch these next:

Are Image Hacks breaking rules? https://www.youtube.com/watch?v=oD6J4qmrMOg&list=PLDkvNlz8yl_YT4OyIGUGgmmlLe1J4lWeL&index=3

Winning Ad strategies https://www.youtube.com/watch?v=Yk-s5GrnIfE&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=3

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Struggling to grow on Amazon? Book a coaching call today and get expert advice! http://bit.ly/3ZAVEoh

Questions about your Amazon listing? Ask the experts now http://bit.ly/3B1LvHt

Submit your ASIN for a detailed review http://bit.ly/3ZAVEoh

Timestamps
00:00 - Competing for Viewership on Amazon
00:19 - Understanding Brand Analytics and Segmentation
01:15 - Overview of Customer Loyalty Analytics
02:30 - Using Brand Tailor Promotions for Retargeting
03:45 - Identifying Key Customer Segments for Growth
04:50 - Why Retargeting on Amazon is Crucial

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Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com

Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

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Discover how Trump’s proposed trade tariffs could impact e-commerce sellers and platforms like Amazon and TikTok. Learn strategies to navigate potential cost increases and find opportunities for growth.

Start running smarter PPC campaigns with our FREE guide https://bit.ly/3DLhywd

Watch these videos next:

Seasonal Amazon Tips https://www.youtube.com/watch?v=tBdW1f7htrw&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=2

Forseen changes this 2025 https://www.youtube.com/watch?v=xp97JuC2-DM&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=8

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Get one-on-one guidance from an expert, book a call today http://bit.ly/3ZAVEoh

Need help with your listing? http://bit.ly/3B1LvHt

Submit your ASIN for a detailed review http://bit.ly/3ZAVEoh

Timestamps
00:00 - Trump’s Policies on E-commerce
00:15 - Tariff Plans and Their Impact on Costs
01:50 - Shifting Manufacturing Beyond China
03:00 - Chinese Sellers and E-commerce Market Dynamics
05:30 - How Tariffs Could Affect NARF and International Sales
07:00 - TikTok’s Growing Role in E-commerce
08:30 - The Rise of Mercado Libre and Mexico’s Role in Trade
10:00 - Potential Business Tax Cuts for Sellers
12:00 - Navigating Policy Changes for E-commerce Success

----------------------------------------------

Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com

Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

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Learn why TACoS is a better metric than ACoS for understanding Amazon business performance and how manual PPC optimization can outperform AI tools. Gain practical tips for managing bulk operations and improving profitability.

Start your year right with this FREE PPC GUIDE https://bit.ly/4gwtOzi

#AmazonAdvertising #TACoSMetrics #Ppcoptimization 

Watch these on YouTube:

PPC Changes in 2025 https://www.youtube.com/watch?v=xp97JuC2-DM&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=3

The Importance of PPC this 2025 https://www.youtube.com/watch?v=SsfAOHhE4DE&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=4 

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Upgrade your images. Get more clicks! http://bit.ly/3Zuylez

Struggling with sales? Get a free ASIN review! http://bit.ly/3ZrUVp6

Need expert help? Book a call today! http://bit.ly/49dCWGs

Timestamps
0:00 - TACoS vs. ACoS: Understanding Metrics
0:11 - Why AI PPC Tools Fall Short
0:56 - Importance of Manual Campaign Optimization
1:40 - Real-World Example: Adjusting ACoS for 10x Sales
2:34 - Bulk Operations: Managing Negations Effectively
3:20 - TACoS Guidelines for Aggressive Growth
4:00 - Why Advertising is Non-Negotiable on Amazon

-------------------------------------------------------
Follow Us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy

Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

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Steven Pope shares his unconventional strategies for scaling agencies in the Amazon space. From embracing digital operations to prioritizing education, learn how these methods are changing the game.

#AmazonGrowth #AgencyStrategies #EcommerceTips

Get our free guide to optimize your ads and save money while driving more sales https://bit.ly/4gwtOzi

Watch these on YouTube:

Build a successful agency https://www.youtube.com/watch?v=vFYwDxFelcc&list=PLDkvNlz8yl_bgXySsAXtDdy2BLfbQNCmw

We solve Amazon Seller's biggest problem https://www.youtube.com/watch?v=oIRrkQblBBI&list=PLDkvNlz8yl_bgXySsAXtDdy2BLfbQNCmw&index=4

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Curious about how your ASINs are performing? Get a free video review of your ASIN from My Amazon Guy http://bit.ly/3ZrUVp6

Book a call with our Amazon experts and grow your sales now! http://bit.ly/49dCWGs

Timestamps
00:00 - The Growth of Agencies in Amazon
00:19 - The Start of a Digital Agency Journey
00:36 - Why Steven Avoids Physical Conferences
01:02 - Early Challenges of Running an Agency from Home
01:25 - The Importance of Embracing Digital Business Models
01:41 - Using Education as a Growth Strategy
02:10 - Addressing Competitors and Mimics
03:00 - Sharing Trade Secrets for Ecosystem Growth
03:56 - Misconceptions About Agency Competition
04:15 - Scaling Horizontally and Vertically in the Market

-------------------------------------------------------

Follow Us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy

Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

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Discover how small updates to your Amazon listings can drive big results. Learn how to refresh your listings post-holidays, optimize seasonal keywords, and improve click-through rates to stay ahead of the competition this Q1. 

Learn how to run profitable ads with our Free PPC guide https://bit.ly/3DLhywd

Watch these videos next:

Increase sales without ads https://www.youtube.com/watch?v=RmkufTuvNVg&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=3

SEO insights for success https://www.youtube.com/watch?v=W_UcEnUQVcw&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=4

-------------------------------------------------

Need help with your Amazon listing? Get expert answers now http://bit.ly/3B1LvHt

Talk to My Amazon Guy and grow your sales today http://bit.ly/3B3HMJA

Timestamps:
00:00 - Small Changes, Big Results on Amazon Listings
00:25 - Q1 Reset: Why January Is Crucial
00:42 - Refreshing Listings Post-Holiday Season
01:17 - Targeting New Year’s Resolution Keywords
02:03 - Preparing for Valentine’s Day Sales
03:02 - Transitioning to Spring Sales and Keywords
04:50 - Boosting Sales with Tax Refund Season
05:13 - Updating Imagery for Seasonal Relevance
06:15 - Outperforming the Competition in Q1
07:34 - Fine-Tuning Listings with ICAP Funnel Analysis
08:07 - Testing and Innovating for Future Success

-------------------------------------------------

Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy

Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

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Learn how to use Amazon main image hacks without breaking the rules. Find out what's allowed and how to increase your click-through rate with smart image designs.

Want your products to grab more attention on Amazon? Let us handle your main image strategy for maximum results! http://bit.ly/3Vb6b6Q

#AmazonImages #AmazonSellingTips #EcommerceStrategy #AmazonCTR #AmazonHacks

Watch these next:

CTR Secrets you should not miss https://www.youtube.com/watch?v=Yk-s5GrnIfE&list=PLDkvNlz8yl_bJFHwDexEcnnEZ8f98kdZH&index=4

Main Image Mistakes https://www.youtube.com/watch?v=gVmyy3nMX0Q&list=PLDkvNlz8yl_bJFHwDexEcnnEZ8f98kdZH&index=5

-------------------------------------------------------

Start running smarter PPC campaigns with our free guide https://bit.ly/3DLhywd

Need help with your account? Contact us: http://bit.ly/3B1LvHt

Timestamps:
00:00 - Main Image Questions
00:22 - What is the Main Image Hack?
01:52 - Are Image Hacks Against Amazon Guidelines?
03:00 - Examples of Image Hacks: Fruits and Text
04:08 - Use Case Hacks: Vacuum Sealers and Food Imagery
05:30 - Why Amazon Doesn't Enforce Strict Terms for Images
07:18 - Protecting Your Listings with Backup Images
07:49 - Final Tips for Main Image Hacks

-------------------------------------------------------

Follow Us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy

Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

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Starting with a lower price is important for gaining traction with new products on Amazon. Learn how gradual price adjustments can increase visibility and maintain your bestseller status.

This pricing strategy will help you increase sales https://www.youtube.com/watch?v=jmMvviHHO-w&list=PLDkvNlz8yl_a_tbXXQwrYz29cKKyvVbLu&index=4&t=1s

#AmazonSales #AmazonTips #AmazonPricing #AmazonSeller 


Watch these videos on YouTube:

Get your products noticed on Amazon https://www.youtube.com/watch?v=m42qZrB5Yto&list=PLDkvNlz8yl_a_tbXXQwrYz29cKKyvVbLu&index=10

Best launch strategy from day one https://www.youtube.com/watch?v=6etfgNlczjA&list=PLDkvNlz8yl_a_tbXXQwrYz29cKKyvVbLu&index=11

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Get the 2025 Amazon PPC Guide for FREE: https://bit.ly/3DnVOGL

Submit your ASIN for expert guidance: http://bit.ly/3ZrUVp6

Schedule a coaching call to discuss your Amazon needs: http://bit.ly/3B3fgrC

Timestamps:
00:00 - Why Pricing is Important for Amazon Launch Success
00:18 - Misconceptions About Discounts and Premium Brands
00:43 - An 8-Week Pricing Plan for New Products
01:25 - The Role of Low Prices in Driving Sales Velocity
02:00 - Competing in Commodity Categories on Amazon
03:10 - How Top Sellers Use Price Adjustments to Stay Competitive
04:20 - Final Insights on Pricing and Customer Behavior

--------------------------------------------------------------

Follow us: 
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy

Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

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Learn how focusing on traffic over design can make a big difference for Amazon sellers. This video shares tips on improving clickthrough rates (CTR), leveraging Brand Stories, and making your listings more effective.

Get an estimate to see how we can make things work for you http://bit.ly/3OsA7Yl

#AmazonSellers #ClickThroughRate #AmazonOptimization #AmazonCTR #AmazonBrandStories 

Watch these next:

Optimize Amazon discounts with targeted promotions https://www.youtube.com/watch?v=mB17SsCopQ4&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=4

Find out how branding adjustments improved customer trust https://www.youtube.com/watch?v=cirE7E5gq5A&list=PLDkvNlz8yl_a_tbXXQwrYz29cKKyvVbLu&index=3&t=2s

----------------------------------------------

Submit your ASIN for a detailed review http://bit.ly/3B2qkoG

Find solutions with a one-on-one coaching session http://bit.ly/3ZAVEoh

Submit your details and start improving your CTR http://bit.ly/3Vb6b6Q

Timestamps:
00:00 - Using Market Share to Analyze Performance
00:21 - Why CTR Matters More Than Conversion Rates
01:15 - The 10:1 Rule for Traffic vs. Aesthetics
02:00 - How Premium A+ Content and Brand Stories Help Listings
03:30 - Maximizing SEO with Brand Stories and Alt Text
04:30 - The IAP Funnel: From Impressions to Purchases
05:10 - Real-Life Example: Enhancing a Main Image for Better CTR

----------------------------------------------

Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy

Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

Support the show