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Introducing Jennifer Westhoff, a dedicated member of Christian Brothers Roofing serving as the Admin Operations specialist. Jennifer, a resident of Kansas City who was raised in Oklahoma, made a pivotal career decision by leaving her corporate job and joining the company soon after her younger brother, twelve years ago.
In her current role, Jennifer efficiently manages a wide range of responsibilities. As the Admin Operations professional, she oversees essential aspects such as research and development for process improvement, marketing strategies, HR functions, event planning, AP/AR management, fleet operations, and customer escalations. Jennifer's contributions have been instrumental in transforming her father's office into her own workspace, becoming the go-to person for diverse operational matters. Her efforts have allowed her father and brother to focus on building the Christian Brothers Roofing brand and driving successful roofing sales.
On this episode, we talk about fostering growth through a positive employee culture in roofing.
Links:
Christianbrothersroofingllc.com
https://www.facebook.com/christianbrotherskc/
https://www.youtube.com/@christianbrothersroofing
https://www.instagram.com/christianbroskc/
Resources:
🤝 Join The Roofing & Solar Reform Alliance: http://roofingpod.com/rsra
👉 Take your marketing to the next level: https://roofingpod.com/jobnimbus-marketing
🎯 Join Our Facebook Group: https://roofingpod.com/facebook
IG: https://www.instagram.com/roofingsuccess/
FB: https://www.facebook.com/groups/roofingsuccess
📱 Text Jim @ (612) 512-1812 – Say Hi!
💬 Leave Us a Review: https://roofingpod.com/review
Mike Braun is a successful entrepreneur with more than twenty years of experience in the construction industry. Mike started his first construction-related business while still in high school, and his passion for the industry has grown since. His first exposure to the exterior remodeling business was during the summer between high school and college when he worked for a local roofing contractor as a sales representative in Nebraska. Mike continued to work for this contractor throughout and immediately after college before deciding to pursue a more entrepreneurial environment. He joined a regional renovation and storm repair company as a sales representative in Columbus, Ohio. Mike received several promotions in rapid succession – ultimately to Regional General Manager where he oversaw nine locations around the country.
In March 2006 at age 24, Mike formed his own exterior remodeling firm, 123 Exteriors Inc., serving the Chicagoland area. While Mike’s entrepreneurial mindset may have started him down the path of owning his own company it was his firm belief in customer service, adherence to sound business practices, and vision to provide unique customer solutions, that were the ultimate catalyst to his founding of 123. In an industry of fly by night, in business one year out the next, and sometimes flat out dishonest competitors Mike knew there had to be a better way.
123 Exteriors started in a 900 square foot office with one Production Manager and one Sales Representative. Through relentless effort and a unique business approach, the new venture generated $1.3 million in revenue in its first year. In January 2007, Mike opened a second location in Columbus Ohio. Over the years 123 has achieved its success by constantly working to be a beacon of professionalism in the exterior insurance restoration industry. The company now operates permanent locations in 6 states and averages $10+ million in annual revenue. As a result of Mike’s leadership and determination, the company has been listed in Inc. Magazine’s annual 5000 Fastest Growing Privately Held Companies in the United States four times. In 2020, Mike sold 123 Exteriors to Fred Grove, a long-time employee and the company’s COO since 2016. Mike is excited to see where the new ownership will take 123 Exteriors in the years to come while he focuses his efforts on continuing to build on the solid foundation of Elite Claim Solutions.
In 2018 Mike founded Elite Claim Solutions (ECS) with help of another long-time 123 Exteriors team member. After a pilot test with a number of contractors around the country in 2018, Mike and the team learned ways to refine the company’s processes and deliver elite service and elite results. ECS fully launched in 2019 and began building what is today one of the top supplementing firms in the industry. With over $100 million in claim volume processed, Elite is already following in 123 Exteriors’ footsteps by expanding the team and rapidly growing throughout the country.
Mike is a tough but fair leader who always strives for what is best for his companies, his team members, and his customers. He pushes himself to grow and learn each day and in turn pushes his people to be their best. Mike’s former and current team members describe him as a unique and candid leader who provides direction and high standards while allowing them the freedom to learn, grow, and forge their own path to success.
Today Mike’s decisions and ambitions are driven by his ultimate goal; to change the exterior insurance restoration industry from the inside out. Allow good contractors to rise to the top while pushing those who game the system out.
On this episode, we talk about how private equity companies value roofing companies and how you can build to sell your business.
Links:
https://eliteclaim
Jeff Sawyer is the President and Owner of TruNorth, with a lifelong career in the construction industry. From an early age, he immersed himself in the world of building, commencing with small projects alongside his father in their basement. Throughout his High School and College years, he dedicated his summers to working with a local siding and roofing company, gaining hands-on experience in the field.
During his High School journey, Jeff's passion for the construction industry ignited when he enrolled in a drafting class. This experience presented him with the opportunity to design his very first house, sparking a deep fascination and setting him on the path to success. Fueled by his newfound enthusiasm, Jeff pursued a degree in Architecture at Wentworth Institution of Technology.
Jeff's career flourished as he embarked on roles with two prominent home builders in Atlanta, Georgia. Demonstrating his expertise, he skillfully managed architecture, land development, and construction services, making significant contributions to the success of various projects. In 2002, driven by an entrepreneurial spirit and a vision for growth, he established his own business, Generation2 Inc. Specializing in office condominiums and residential construction, Jeff's company thrived, leaving an indelible mark on the industry.
As the President and Owner of TruNorth, Jeff Sawyer combines his extensive industry experience with a steadfast commitment to excellence. With an unwavering dedication to quality and craftsmanship, he spearheads innovation within the construction landscape, making a positive impact on projects and communities alike.
Beyond his professional endeavors, Jeff enjoys running and participating in triathlons.
On this episode, we talk about adding roofing services to a successful contracting company.
Links:
https://trunorthconstruction.com/
https://www.trunorth-roofing.com
https://www.instagram.com/trunorthroofing/
https://www.facebook.com/TruNORTH-Roofing-In
Resources:
🤝 Join The Roofing & Solar Reform Alliance: http://roofingpod.com/rsra
👉 Take your marketing to the next level: https://roofingpod.com/jobnimbus-marketing
🎯 Join Our Facebook Group: https://roofingpod.com/facebook
IG: https://www.instagram.com/roofingsuccess/
FB: https://www.facebook.com/groups/roofingsuccess
📱 Text Jim @ (612) 512-1812 – Say Hi!
💬 Leave Us a Review: https://roofingpod.com/review
Meet Jay & Taylor Miller, the dynamic duo behind Miller Storm Roofing & Reconstruction, a leading roofing and reconstruction company based in the heart of Fort Worth, Texas.
Taylor's journey in the industry began under the guidance of her mother, laying the foundation for her expertise and passion for roofing and reconstruction. Meanwhile, Jay's entrance into the field was marked by a pivotal mentorship with a person named James, which ignited his dedication to the craft and the pursuit of excellence.
What truly sets Jay and Taylor apart in the industry is their unwavering commitment to a unique and transformative culture. Beyond the nuts and bolts of roofing, they are devoted coaches, instilling in their team not only the strategies of the trade but also the secrets to success in life. With a team of seasoned CPAs and financial planners, coupled with their personal experiences of ascending the ladder of life, they empower their representatives with invaluable knowledge not only for roofing achievements but for life victories.
At Miller Storm Roofing & Reconstruction, they have cultivated a culture that stands as a testament to unity and mutual growth. Every team member is driven to see one another triumph. The environment is more than just a workplace; it's a familial haven where camaraderie thrives. This spirit extends to their celebrated holiday outings, where families are warmly welcomed to partake in the collective joy.On this episode, we talk about how being coachable and having curiosity will lead to success in your roofing business.
Links:
https://www.millerstorm.com/
Resources:
🤝 Join The Roofing & Solar Reform Alliance: http://roofingpod.com/rsra
👉 Take your marketing to the next level: https://roofingpod.com/jobnimbus-marketing
🎯 Join Our Facebook Group: https://roofingpod.com/facebook
IG: https://www.instagram.com/roofingsuccess/
FB: https://www.facebook.com/groups/roofingsuccess
📱 Text Jim @ (612) 512-1812 – Say Hi!
💬 Leave Us a Review: https://roofingpod.com/review
Rosalynn is co-founder of Refinehry, a Minnesota-based joint-venture focused on creatively and strategically refining finance and HR practices in the contracting and home services space. Rosalynn’s 15-plus years as a certified Professional in Human Resources, with masters-level training from the University of South Dakota in organizational and leadership development, have given her valuable insight on what it takes to strategically create great places to work. She is an ELI-certified Train-the-Trainer who has worked with Fortune 500 companies as well as privately held businesses. Rosalynn is passionate about developing culture-focused organizations and helping leaders reach their full potential. When not coaching clients, you might find her coaching Little League Baseball, hiking a trail or hanging with her family.
On this episode, we talk about revolutionizing the employee experience and the power of human resources.
Resources:
🤝 Join The Roofing & Solar Reform Alliance: http://roofingpod.com/rsra
👉 Take your marketing to the next level: https://roofingpod.com/jobnimbus-marketing
🎯 Join Our Facebook Group: https://roofingpod.com/facebook
IG: https://www.instagram.com/roofingsuccess/
FB: https://www.facebook.com/groups/roofingsuccess
📱 Text Jim @ (612) 512-1812 – Say Hi!
💬 Leave Us a Review: https://roofingpod.com/review
David Poggensee is the owner of Texas Select Construction and a respected roofing coach. Born in Omaha, Nebraska, he later moved to Texas, where his passion for construction flourished. With a keen eye for innovation, David founded Texas Select Construction and quickly earned a reputation for excellence. Now, as a roofing coach, he encourages thinking outside the box when discussing roofing opportunities. His expertise, commitment to quality, and dedication to empowering others have made him a trusted mentor in the industry.
On this episode, we talk about the power of having a value-centric business strategy for your roofing business.
Links:
https://texasselectconstruction.com/
https://www.facebook.com/texasselectconstruction/
https://www.instagram.com/texasselectconstruction/
Resources:
🤝 Join The Roofing & Solar Reform Alliance: http://roofingpod.com/rsra
👉 Take your marketing to the next level: https://roofingpod.com/jobnimbus-marketing
🎯 Join Our Facebook Group: https://roofingpod.com/facebook
IG: https://www.instagram.com/roofingsuccess/
FB: https://www.facebook.com/groups/roofingsuccess
📱 Text Jim @ (612) 512-1812 – Say Hi!
💬 Leave Us a Review: https://roofingpod.com/review
Sage Sorathia Deribin is the Co-Owner of Capitol Roofing and a lifelong resident of New Jersey. She obtained her college education in New York City and worked in the corporate banking industry for 15 years prior to transitioning into roofing. Sage experienced personal changes, including a divorce and having two young daughters, which led her to start her own company. She previously worked at a start-up in NYC before focusing her efforts solely on the roofing industry due to the pandemic. As the Operations Officer at Capitol Roofing, she manages the finance, marketing, and production aspects of the company. Sage and her fiancé run the family-owned business and have implemented various improvements, including standard operating procedures, a CRM system, and proper bookkeeping. Despite minimal focus on marketing, they have taken the company to the next level. Sage is an active member of the National Women in Roofing and the school's PTO in Nutley, NJ, where she resides with her two daughters aged 8 and 10.
“I am extremely passionate about creating change and excelling in everything I touch!”
On this episode, we talk about the importance of consistency and building trust for your roofing company.
Links:
https://www.capitolroofingco.com/
Resources:
🤝 Join The Roofing & Solar Reform Alliance: http://roofingpod.com/rsra
👉 Take your marketing to the next level: https://roofingpod.com/jobnimbus-marketing
🎯 Join Our Facebook Group: https://roofingpod.com/facebook
IG: https://www.instagram.com/roofingsuccess/
FB: https://www.facebook.com/groups/roofingsuccess
📱 Text Jim @ (612) 512-1812 – Say Hi!
💬 Leave Us a Review: https://roofingpod.com/review
Lance Sherry was born and raised in Defiance, Ohio. After graduating from The Ohio State University back in '08, he faced some challenges finding a job in his field. Life had other plans, though, and he found his way into the roofing industry, starting as an installer and eventually climbing the ladder into sales.
Then, in the winter of 2016, Lance took a leap of faith and followed his passion by launching his very own company, Buckeye Roofing and Exteriors. What sets them apart in the competitive market is their tight-knit company culture and their unwavering dedication to making sure every customer walks away happy. Lance and his team take great pride in delivering top-notch workmanship, and their stellar reputation in the community is a testament to that.
Outside of work, Lance's life is just as exciting. He's engaged to a wonderful woman who's not only the love of his life but also his right-hand woman in the business. They're getting hitched in September 2024, and they couldn't be more thrilled. They have three little boys who keep them on their toes 24/7.
Together, Lance and his partner put their hearts and souls into growing their business with a commitment to honesty and transparency. They're not just building a successful company; they're crafting a legacy they hope to pass down to their boys someday. It's a story of love, family, and entrepreneurship, and they cherish every step of this incredible journey.
On this episode, we talk about why having a purpose is essential if you want to succeed in your roofing business.
Links:
https://ohroofs.com/
https://www.facebook.com/OHroofs/
Resources:
🤝 Join The Roofing & Solar Reform Alliance: http://roofingpod.com/rsra
👉 Take your marketing to the next level: https://roofingpod.com/jobnimbus-marketing
🎯 Join Our Facebook Group: https://roofingpod.com/facebook
IG: https://www.instagram.com/roofingsuccess/
FB: https://www.facebook.com/groups/roofingsuccess
📱 Text Jim @ (612) 512-1812 – Say Hi!
💬 Leave Us a Review: https://roofingpod.com/review
Brenna started her career in education as an adult ESL teacher in California. In 2016, she and her husband moved to Indianapolis so that her husband could pursue a degree in motorsports engineering at IUPUI. During the pandemic, she began working for Rojas Roofing as a driver and roofing assistant. After learning about the roofing trade hands-on, Brenna transitioned into an office role and has recently been promoted to General Manager. She currently oversees the office and operations of Rojas Roofing, as well as the marketing. In her free time, she enjoys cooking, gardening, and going out to eat at the many restaurants Indianapolis has to offer.
On this episode, we talk about how to effectively fill the gap in your roofing business by harnessing the power of systems and processes. We dive into the critical role that well-designed systems and streamlined processes play in boosting your company's success and profitability.
Links:
https://rojasroofing.com/
https://www.facebook.com/RojasRoofingIndiana/
https://www.instagram.com/rojasroofingindiana/
Resources:
🤝 Join The Roofing & Solar Reform Alliance: http://roofingpod.com/rsra
👉 Take your marketing to the next level: https://roofingpod.com/jobnimbus-marketing
🎯 Join Our Facebook Group: https://roofingpod.com/facebook
IG: https://www.instagram.com/roofingsuccess/
FB: https://www.facebook.com/groups/roofingsuccess
📱 Text Jim @ (612) 512-1812 – Say Hi!
💬 Leave Us a Review: https://roofingpod.com/review
With only five years in the roofing industry, Jen Silver is a relative newcomer compared to many. But in this short period of time, Jen has already made her mark in the Utah roofing community. She began working the phones as an inside sales representative at Roofline Supply, a subsidiary of SRS Distribution. From there she went on to work at a small Utah roofing company as its sales manager. Jen distinguished herself as talented and hard-working, quickly rising through the ranks to become the company’s general manager. Under Jen’s leadership, in less than two years the company nearly doubled its annual sales.
In late 2019, Jen formed her own company, Roofing Utah. Today, Roofing Utah is one of the fastest-growing roofing companies in Utah. It has become “The New Standard in Roofing” through its premier warranties and exceptional customer service. Recently, Jen was the founding member of Women-Owned Businesses of Northern Utah. Through this organization, Jen hopes to help support other women in their efforts to become successful business owners, by offering educational classes and a mentorship program to aspiring female entrepreneurs. Jen prides herself on her work to help eliminate gender barriers for other aspiring women entrepreneurs, particularly in the male-dominated construction industry. When not walking roofs, Jen is the proud mother of four amazing kids and enjoys escaping the roofing world in the beautiful Utah mountains.On this episode, we dive into the transformative power of challenging conventional notions of success and exploring new horizons in education. Join us as we explore how redefining success can unlock untapped potential, encourage creativity, and foster a more holistic approach to learning.
Links:
https://www.roofingutah.com/
https://www.facebook.com/roofingutahslc/
Resources:
🤝 Join The Roofing & Solar Reform Alliance: http://roofingpod.com/rsra
👉 Take your marketing to the next level: https://roofingpod.com/jobnimbus-marketing
🎯 Join Our Facebook Group: https://roofingpod.com/facebook
IG: https://www.instagram.com/roofingsuccess/
FB: https://www.facebook.com/groups/roofingsuccess
📱 Text Jim @ (612) 512-1812 – Say Hi!
💬 Leave Us a Review: https://roofingpod.com/review
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The Roofing Success Podcast is a show created to inspire roofing contractors to achieve optimal success in their roofing businesses. The host, Jim Ahlin, is the co-author of the book, "Internet…

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