
Sign up to save your podcasts
Or
Presented by Mastercard
The stats don’t lie. Companies perform better when they have female leaders in addition to males. And yet, just 5% of all venture funding supports women CEOs. This isn’t just about equality--it's about the economy, too. If we want to see higher stock returns, higher overall profit, and a higher return on equity, we have to hire women, and put them in leadership roles. Unfortunately, when you see how wide the gap is between where females are today and where we want to be, the path to equality can seem daunting. Thankfully, with people like Victoria Pettibone leading the charge, we are moving the needle towards an equal future. She strongly believes we can achieve this vision if we invest financially in female leadership now. In this episode, we sit down with Victoria to discuss how she’s doing just that as the managing director at Astia and why investing in women is investing in everyone, along with some solid advice for female founders on how to build a booming, crisis-proof business. Join the party on social @workparty and stay in-the-know at workparty.com.
Guest
Victoria Pettibone, @vpettibone @astiaglobal
Produced by Dear Media
Join Us for 2026 World’s Largest Festival for Women in Business here: https://www.createcultivate.com/festival
To follow along with Create & Cultivate: https://www.instagram.com/createcultivate
www.createcultivate.com
To connect with Jaclyn Johnson: https://www.instagram.com/jaclynrjohnson
To connect with Marina Middleton: https://www.instagram.com/marinaamiddleton
4.5
249249 ratings
Presented by Mastercard
The stats don’t lie. Companies perform better when they have female leaders in addition to males. And yet, just 5% of all venture funding supports women CEOs. This isn’t just about equality--it's about the economy, too. If we want to see higher stock returns, higher overall profit, and a higher return on equity, we have to hire women, and put them in leadership roles. Unfortunately, when you see how wide the gap is between where females are today and where we want to be, the path to equality can seem daunting. Thankfully, with people like Victoria Pettibone leading the charge, we are moving the needle towards an equal future. She strongly believes we can achieve this vision if we invest financially in female leadership now. In this episode, we sit down with Victoria to discuss how she’s doing just that as the managing director at Astia and why investing in women is investing in everyone, along with some solid advice for female founders on how to build a booming, crisis-proof business. Join the party on social @workparty and stay in-the-know at workparty.com.
Guest
Victoria Pettibone, @vpettibone @astiaglobal
Produced by Dear Media
Join Us for 2026 World’s Largest Festival for Women in Business here: https://www.createcultivate.com/festival
To follow along with Create & Cultivate: https://www.instagram.com/createcultivate
www.createcultivate.com
To connect with Jaclyn Johnson: https://www.instagram.com/jaclynrjohnson
To connect with Marina Middleton: https://www.instagram.com/marinaamiddleton
14,611 Listeners
2,798 Listeners
14,917 Listeners
3,907 Listeners
12,041 Listeners
1,446 Listeners
2,862 Listeners
9,626 Listeners
606 Listeners
6,132 Listeners
1,955 Listeners
4,041 Listeners
841 Listeners
13,858 Listeners
1,881 Listeners
2,602 Listeners
4,724 Listeners
2,494 Listeners
1,445 Listeners
6,078 Listeners
1,133 Listeners
316 Listeners
69 Listeners