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Do you struggle with managing your inventory levels which in turn prevents your business from reaching its full potential?  

If so, you are not alone!   

Today, I’m joined by Ciara Stockeland. Ciara is the author of the book Inventory Genius and her goal is to empower and equip inventory-based business owners with the tools needed for growth and profitability.  

Ciara shares her incredible entrepreneurial journey which includes losing everything she’d worked so hard for and starting over again, talk about resilience!  

And she’s diving into the essentials of effective inventory management for small businesses, why understanding your inventory is crucial for cash flow and profitability, common mistakes that small business owners make and stressing the importance of having a clear business budget.  

So, if you are ready to transform your inventory management practices and build a more profitable and sustainable business then tune in to today’s episode!  

Connect with Ciara: 

• Website: https://www.ciarastockeland.com/ 

• The Inventory Genius Podcast: https://www.ciarastockeland.com/podcasts/the-inventory-genius-podcast 

• Inventory Genius: Use your inventory to create more profit and keep more cash https://www.amazon.com/Inventory-Genius-inventory-create-profit/dp/B0C1HZV5KZ 

• Take the quiz: https://www.ciarastockeland.com/work-with-me-step-1 

 Episode Highlights: 

• Ciara’s downfall, the loss of her business and her resilience 

• The importance of effective inventory management 

• Common mistakes in inventory management 

• Strategies for effective inventory management for small businesses

• Ciara’s profit road map 

• Benefits of simplifying your business model 

• How to adapt to market changes and disruptions 

Resources & Links 

👉🏼 Apply for the Faire Accelerator

👉🏼  Grab your seat for the Retail Ready Wholesale Challenge.

👉🏼 Join the waitlist for my signature She Sells Wholesale course – doors open soon!

👉🏼 Best SEO Tool to drive organic traffic to your website

👉🏼 My favorite email marketing platform

** Some links in this post are affiliate links, which means I may earn a commission if you buy—at no additional cost to you. I only share what I genuinely use and love.

Connect with Andee Hart @ She Sells Differently

💻Website

🎥 Youtube

📱Instagram

🎯SSD FB Community 

Send us Fan Mail

As entrepreneurs, often with a team of one or a few, burnout is real.  

And that’s exactly what happened with today’s guest. Linda had overloaded her plate and was working on getting her MBA, was newly married and was serving on the board of a nonprofit organization. All of this let to exhaustion, lack of energy and the feeling of not be as committed to her goals as she had been. And that’s when she knew that she had to make a change.  

Today’s guest, Linda Zelnik is the founder of ALTA Coaching, and is a leadership coach and coach educator on a mission to cultivate effective and compassionate leadership. She specializes in leadership development to help high achieving, purpose-driven leaders, entrepreneurs, and coaches gain more focus, energy, and freedom to ignite their goals and thrive personally and professionally.   

In today’s episode Linda sheds light on the common signs and symptoms of burnout, which are not limited to physical fatigue but also affect mental, emotional and even spiritual energy. She shares actionable steps on managing burnout and the countercultural approach to burnout that defies what others are sharing in the industry.  

So, if you are ready to avoid burnout as you strive to build a thriving business while maintaining a healthy, balanced life then today’s episode is for you!  

Resources and connect with Linda: 

Website - https://www.altacoaching.com/ 

LinkedIn - https://www.linkedin.com/in/linda-zelnik-mba-pcc-11787111/ 

Burnout to Boom: Strategies for More Energy and Less Stress - https://amzn.to/3Om6AxL 

Free Burnout self-assessment - https://bit.ly/BtoBSelf-Assessment  

Episode Highlights: 

• Definition and signs of burnout 

• Daily practices and routines to reduce stress

• Setting healthy boundaries 

• How to manage burnout and stress 

Resources & Links 

👉🏼 Apply for the Faire Accelerator

👉🏼  Grab your seat for the Retail Ready Wholesale Challenge.

👉🏼 Join the waitlist for my signature She Sells Wholesale course – doors open soon!

👉🏼 Best SEO Tool to drive organic traffic to your website

👉🏼 My favorite email marketing platform

** Some links in this post are affiliate links, which means I may earn a commission if you buy—at no additional cost to you. I only share what I genuinely use and love.

Connect with Andee Hart @ She Sells Differently

💻Website

🎥 Youtube

📱Instagram

🎯SSD FB Community 

Send us Fan Mail

If you’ve been through difficult times, you can probably relate when someone says that they need to get their spark back and they want to find joy again.   

This is what led to Rachel writing her new book Get Your Spark Back. She had gone through some tough times and one day she thought “Who am I?” 

She had lost her inner drive, the spark of who she was. So, she went on a journey of rediscovering herself and her spark, and those around her took notice and wanted to know how she was getting her spark back because they wanted their spark back as well. 

Today, on the podcast Rachel is sharing how she overcame challenges and the importance of building up her self-confidence. Why she pushes through discomfort and the growth that comes from it and why she values feedback and being vulnerable. 

Rachel believes in the power of the human spirit to overcome, thrive and to find deep joy and because of that she pours out her heart via these platforms: she is the writer behind the site FindingJoy.net and author of both Mom Enough and The Brave Art of Motherhood and a founding partner in Audience Industries – a company designed to train and equip entrepreneurs in their ventures.   

So, if you are ready to feel inspired, embark on a path of self-discovery and get your spark back, press play and listen in!  

Connect with Rachel 

Website - https://findingjoy.net 

Facebook - https://facebook.com/findingjoyblog 

Instagram -  https://instagram.com/finding_joy 

Preorder Get Your Spark Back (available 8/27/2024) - https://shop.findingjoy.net/get-your-spark-back/  

Episode Highlights: 

• Inspiration behind the book Get Your Spark Back 

• Overcoming challenges and building self-confidence 

• Benefits when pushing through discomfort 

• Helping women find happiness and purpose 

• Significance of community support as an entrepreneur 

• Importance of feedback and being vulnerable 

Resources & Links 

👉🏼 Apply for the Faire Accelerator

👉🏼  Grab your seat for the Retail Ready Wholesale Challenge.

👉🏼 Join the waitlist for my signature She Sells Wholesale course – doors open soon!

👉🏼 Best SEO Tool to drive organic traffic to your website

👉🏼 My favorite email marketing platform

** Some links in this post are affiliate links, which means I may earn a commission if you buy—at no additional cost to you. I only share what I genuinely use and love.

Connect with Andee Hart @ She Sells Differently

💻Website

🎥 Youtube

📱Instagram

🎯SSD FB Community 

Send us Fan Mail

There’s more to simplifying your business than setting up automations and niching down your offers. 

Is this a countercultural approach to building a profitable online business in 20 hours a week? You bet it is! 

In today's episode, Steph Blake is breaking down her simplified approach to a profitable online business. She is diving into the societal misconceptions surrounding work and success, debunking the hustle narrative, sharing how she sells differently than others, finding the balance between automation and personal connection, and the necessity of tailoring systems and processes to avoid burnout and instability in your business. 

Steph Blake is the founder & CEO of the Simple Business School™ membership & Simple Business Suite™, a customized all-in-one software for online business owners. 
She's a business coach & productivity expert who helps online business owners run simple, streamlined & profitable businesses in less than 20 hours/week. 

So, if you are ready to simplify your business, discover unique business strategies and a new way to approach your work-life balance then hit play and listen in! 

Learn more about Steph’s Simple Business suite here. 

Learn more about Steph’s upcoming Simple Business Bundle here. 

Connect with Steph: 

Website: https://theblakecollective.com/

Facebook: https://www.facebook.com/thestephblake

Instagram: https://www.instagram.com/theblakecollective

YouTube: https://www.youtube.com/@theblakecollective 

Simple business Show – Private Podcast: https://simplebizshow.com/ 

Episode Highlights: 

• Meet Steph Blake and how she is simplifying her business to a 20-hour work week 

• Misconceptions about work and success in society

• Importance of celebrating small wins 

• Mindset shifts from focusing on revenue to serving people 

• Transitioning from a hustle mentality to a 20-hour work week 

• The Power of 1 in simplifying business 

• Simplifying your tech suite 

• Balancing automation and personal connection in business 

• Importance of sustainable systems and processes 

Resources & Links 

👉🏼 Apply for the Faire Accelerator

👉🏼  Grab your seat for the Retail Ready Wholesale Challenge.

👉🏼 Join the waitlist for my signature She Sells Wholesale course – doors open soon!

👉🏼 Best SEO Tool to drive organic traffic to your website

👉🏼 My favorite email marketing platform

** Some links in this post are affiliate links, which means I may earn a commission if you buy—at no additional cost to you. I only share what I genuinely use and love.

Connect with Andee Hart @ She Sells Differently

💻Website

🎥 Youtube

📱Instagram

🎯SSD FB Community 

Send us Fan Mail

The holiday season is going to be here before we know it, so now is the time to start thinking through what your holiday product launch strategies are going to look like.  

Many times, I see people just put their products out there and they don’t have a launch strategy to create buzz and excitement around their new product launches and that means that you are really missing an opportunity to really make a big splash with your new releases.  

Today, we are going to talk through 4 strategies when it comes to launching your products. Why you need to be setting goals for your launch, your prelaunch preparation, your launch day execution, and your post launch follow-up.  

So, if you ready for some creative strategies that you can implement in your business to really boost your sales on launch day, grab a notebook and pen, press play and let's boost those sales!  

Resources 

• How I built my bridge from corporate life to entrepreneur - https://www.buzzsprout.com/2305130/14542384-how-i-built-my-bridge-from-corporate-life-to-entrepreneur 

• How to grow a small business through testimonials and automations - https://andeehart.com/episode123/ 

• KingSumo app for giveaways (Join via Appsumo) 

Episode Highlights: 

• Why you need to set goals for your product launches 

• Pre-launch preparation 

• Strategies for building anticipation 

• Utilizing wait lists 

• Launch day execution

• Post-launch follow-up 

Resources & Links 

👉🏼 Apply for the Faire Accelerator

👉🏼  Grab your seat for the Retail Ready Wholesale Challenge.

👉🏼 Join the waitlist for my signature She Sells Wholesale course – doors open soon!

👉🏼 Best SEO Tool to drive organic traffic to your website

👉🏼 My favorite email marketing platform

** Some links in this post are affiliate links, which means I may earn a commission if you buy—at no additional cost to you. I only share what I genuinely use and love.

Connect with Andee Hart @ She Sells Differently

💻Website

🎥 Youtube

📱Instagram

🎯SSD FB Community 

Send us Fan Mail

How comfortable are you when it comes to selling your products or services? 

Do you have the proper tools in your selling tool kit when it comes to selling?  

Today, I’m sharing with you 4 selling techniques that will help you connect with your customer, understand their pain points, and help you build trust and rapport with your customers to ultimately close a sale. 

These 4 selling techniques are a powerful way help you effectively sell your product or service without feeling like you are actually selling! 

So, if you are ready to close more sales and feel more comfortable with the selling process then today’s episode is for you!  

Episode Highlights: 

• 4 Techniques for selling without feeling like you are selling 

• The power of asking questions to uncover customer needs 

• Connecting with your customer, and building trust and rapport 

• The importance of demonstrating your product or service’s value in real-life scenarios 

• The emotional connection and natural highlighting of benefits through storytelling 

• Confidently ask for the sale 

• Make the sales process uncomplicated with a simple question to seal the deal 

Resources & Links 

👉🏼 Apply for the Faire Accelerator

👉🏼  Grab your seat for the Retail Ready Wholesale Challenge.

👉🏼 Join the waitlist for my signature She Sells Wholesale course – doors open soon!

👉🏼 Best SEO Tool to drive organic traffic to your website

👉🏼 My favorite email marketing platform

** Some links in this post are affiliate links, which means I may earn a commission if you buy—at no additional cost to you. I only share what I genuinely use and love.

Connect with Andee Hart @ She Sells Differently

💻Website

🎥 Youtube

📱Instagram

🎯SSD FB Community 

Send us Fan Mail

As entrepreneurs and small business owners we all have the same question. 

And that is, how do I grow a small business? 

And that answer is a combination of things including customer testimonials, SOP’s (standard operating procedures) and automations! 

My guest today, Dolly DeLong, is a workflow and systems educator and a launch integrator for small business owners. One of Dolly’s superpowers is that she is super organized and intentional with systems and workflows which means she has some amazing ideas when it comes to organizing the back end of your business! 

Dolly is sharing the power of utilizing testimonials and social proof to help sell your products and in turn help grow your business.  

She also sheds light on how to set up post-purchase emails and automations so that you can enhance the relationship with your customers and in turn grow your business. 

So, are you ready to discover the magic of testimonials when it comes to helping your product-based business grow? If so, press play and listen in! 

Connect with Dolly: 

• Website - https://systemsandworkflowmagic.com/ 

• Systems & Workflow Magic Podcast - https://systemsandworkflowmagic.com/podcast 

• Instagram - @dollydelongeducation 

• YouTube - https://www.youtube.com/@dollydelong 

Liz Chapman's Podcast Launch Workshop - https://www.lizchapmanco.com/podcast-workshop

Episode Highlights: 

• Dolly’s entrepreneurial journey 

• Importance of community support as an entrepreneur 

• Significance of testimonials for small business growth 

• How to collect testimonials 

• Why you want to have SOP (standard operating procedure) to engage with your customers 

• Benefits of using automations for your email sequences 

• Strategy of a 3-part post-purchase sequence with automated emails and incentives for feedback 

Resources & Links 

👉🏼 Apply for the Faire Accelerator

👉🏼  Grab your seat for the Retail Ready Wholesale Challenge.

👉🏼 Join the waitlist for my signature She Sells Wholesale course – doors open soon!

👉🏼 Best SEO Tool to drive organic traffic to your website

👉🏼 My favorite email marketing platform

** Some links in this post are affiliate links, which means I may earn a commission if you buy—at no additional cost to you. I only share what I genuinely use and love.

Connect with Andee Hart @ She Sells Differently

💻Website

🎥 Youtube

📱Instagram

🎯SSD FB Community 

Send us Fan Mail

You often hear that you should be selling to your target audience, however, in order to do that you need to really understand the psychology behind their buying behaviors.  

Which is why I love studying the 4 types of buyers because once you can identify the different buyers you can then start to better serve your clients and you can provide them with the necessary resources that they need to make an educated and informed decision of whether your product or your services are the right fit for their needs. 

Today, we are going to dig into the 4 types of buyers, how you can identify them, and how you can tailor your message specifically to those buyers and what they need to make an overall decision on whether they want to buy your product or service. 

So, if you are ready to take your sales strategy to the next level by understanding your customers’ behavior and the 4 types of buyers press play and let’s go! 

After listening to the episode use the text me button at the top of the show notes and let me know what kind of buyer you are and how you resonate with being that buyer! 

Episode Highlights: 

• Importance of understanding buyer behavior in sales 

• Significance of tailoring messages to different types of buyers 

• The 4 types of buyers 

• The Analytical buyer – how to sell to them 

• The Amiable buyer - how to sell to them 

• The Expressive buyer - how to sell to them

• The Driver buyer - how to sell to them 

Resources & Links 

👉🏼 Apply for the Faire Accelerator

👉🏼  Grab your seat for the Retail Ready Wholesale Challenge.

👉🏼 Join the waitlist for my signature She Sells Wholesale course – doors open soon!

👉🏼 Best SEO Tool to drive organic traffic to your website

👉🏼 My favorite email marketing platform

** Some links in this post are affiliate links, which means I may earn a commission if you buy—at no additional cost to you. I only share what I genuinely use and love.

Connect with Andee Hart @ She Sells Differently

💻Website

🎥 Youtube

📱Instagram

🎯SSD FB Community 

Send us Fan Mail

There are a lot of tech tools for small businesses available but which tools are the best ones to use? 

I am always on the hunt for tools and resources that are going to help me increase my sales in my business and make running my business as efficient as possible.  

I mean, you are only one person and there’s only so much of you that can go around when it comes to selling your product offerings, which is why it’s vitally important that you are leveraging technology to increase your sales in the online marketing world. 

Today, I’m sharing with you my 7 best tech tools for small businesses that will help you boost your sales in 2024. 

I’m diving into the significance of CRM software to streamline sales outreach and connect with customers, the power of tailwind for optimizing Pinterest, Convertbox which has sales targeting tools and has had a remarkable return on my investment, plus several other must have tech tools! 

So, if you are ready to streamline your sales processes, increase efficiency and automate your sales funnels to help increase your revenue and maximize your profit then this episode is for you!  

Grab my free download that is filled with affiliate links for all of my favorite tools and resources! https://andeehart.com/salestools  

Episode Highlights: 

• Recommended CRM software – Pipedrive 

• Benefits of automated sales outreach using Pipedrive 

• Why I switched from Flodek to Drip 

• Automation, workflows, and analytics in Drip 

• Pinterest optimization with tailwind 

• My go-to ecommerce platform 

• Thrivecart for hosting courses and digital products 

• Convertbox sales targeting tool 

• Converbox powerful impact on increasing sales 

• Airtable for sales automation 

• Going beyond using Airtable for more than just data 

• What payment processing systems to use 

Resources & Links 

👉🏼 Apply for the Faire Accelerator

👉🏼  Grab your seat for the Retail Ready Wholesale Challenge.

👉🏼 Join the waitlist for my signature She Sells Wholesale course – doors open soon!

👉🏼 Best SEO Tool to drive organic traffic to your website

👉🏼 My favorite email marketing platform

** Some links in this post are affiliate links, which means I may earn a commission if you buy—at no additional cost to you. I only share what I genuinely use and love.

Connect with Andee Hart @ She Sells Differently

💻Website

🎥 Youtube

📱Instagram

🎯SSD FB Community 

Send us Fan Mail

What does a wildly successful pop-up market look like? 

Today, I am blessed to have Mina Davenport on the podcast. Mina is the founder of To Phōs Nontoxic Candles, a nontoxic beeswax candle company, and Mina is sharing about her first pop-up market experience.  

The unexpected challenges she faced during her pop-up market and how she overcame them.   

Her strategy for maximizing sales while maintaining customer satisfaction.  

The importance of highlighting unique features and minimizing the barriers for purchase and so much more.  

So, listen in on Mina’s inspiring journey of resilience during her first pop-up market and her invaluable insights for aspiring and established product-based business owners. 

Would you like to learn exactly how I 20x’ed my return on investment at my last pop-up market and continued making sales from the same customers for months following the pop-up market? Join Pop-Up Market Prep – learn more here https://hartdesignco.thrivecart.com/pop-up-market-prep/  

Resources: 

How to use Consumer Market Trends to Build Your Product – Based Business - https://andeehart.com/episode113/  

Connect with Mina: 

Website: https://tophoscandles.com (10% off first order with email sign up) 

Instagram: https://www.instagram.com/tophoscandles 

Episode Highlights: 

• Sales strategy at pop-up markets 

• Highlighting unique product features 

• Engaging with customers 

• Minimizing barriers for customers to purchase 

• Dealing with unexpected challenges 

• How to choose which pop-up market to participate in 

• Assessing pop-up market success 

Resources & Links 

👉🏼 Apply for the Faire Accelerator

👉🏼  Grab your seat for the Retail Ready Wholesale Challenge.

👉🏼 Join the waitlist for my signature She Sells Wholesale course – doors open soon!

👉🏼 Best SEO Tool to drive organic traffic to your website

👉🏼 My favorite email marketing platform

** Some links in this post are affiliate links, which means I may earn a commission if you buy—at no additional cost to you. I only share what I genuinely use and love.

Connect with Andee Hart @ She Sells Differently

💻Website

🎥 Youtube

📱Instagram

🎯SSD FB Community