Speakernomics

Speakernomics

By National Speakers AssociationBusinessEntrepreneurshipArtsPerforming Arts
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Speakernomics episodes

  • Generate More Revenue with Big, Back-End Products with Michelle Villalobos

    Are you spending all of your time working from gig to gig, or do you have a strategic structure in place to use speaking as a funnel into your other products and services? If you don’t have a plan behind getting to your next speaking engagement, this episode is for you. This week on Speakernomics we invited Michelle Villalobos, CSP, to share her philosophy on creating a big, back-end business where speaking is just the first step in a long-term relationship.


    Key Takeaways

    • Begin with the big back end in mind
    • Sell it first and figure it out later

    • Who is Michelle Villalobos, CSP?

      Michelle helps superstars monetize their brilliance instead of just their time and helps them focus on what they do naturally to make business more joyous and fulfilling. She has build a successful speaking business speaking for a fee and for free to promote not only her career but her additional products. She’s the chair of NSA’s Million Dollar Speakers Group.

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      28 min
    • Make Your Presentations More Inclusive with Donna Mack

      One in four of your audience members are experiencing some form of disability. What are you doing to ensure that you’re spreading your message to everyone in the audience, and not leaving some individuals unable to get the full impact of your presentation? This week on Speakernomics, we invited Donna Mack to the program to discuss how you modify your presentations to include audience members with disabilities


      Key Takeaways

      • Don’t let your visuals be just visual
      • Always enable caption

      • Who is Donna Mack?

        Donna Mack is an award-winning advocate and author in the field of disability who works with businesses that want to grow profits and transform cultures by increasing disability access and inclusion.

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        25 min
      • Online Presentations with Robbie Samuels

        Are you still giving online presentations? Whether we like it or not, virtual presentations and meetings have become more common and accepted. While face-to-face meetings might be ideal, you’re bound to find yourself delivering virtually even as live meetings return. This week on Speakernomics, we invited Robbie Samuels who successfully rebuilt his business during 2020 to maximize on virtual presentations and networking to share simple things you can do to elevate your virtual performances.


        Key Takeaways:

        • Start with the end in mind
        • Focus on technique, not technology 

        • Who is Robbie Samuels?

          Robbie helps companies move their events online with less stress and more attendee engagement. He hosted his first online meeting on March 13, 2020. Nine months later, he had a six-figure business using online tools.

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          31 min
        • The Power of Relatability with James Robilotta

          How do you make sure you audiences don’t just immediately dismiss you and your message as soon as you get on stage? You can have all the accolades and experience necessary to solve a problem, but that doesn’t help if your audience can’t relate to you. This week on Speakernomics we invited James Robilotta to the show to discuss how important relatability is and how you can make sure you’re always relatable to your audiences.

           

          Key Takeaways

          • Your credibility doesn’t make you a good speaker
          • Tell everyday stories

          • Who is James Robilotta, CSP?

            James is professional speaker focusing on company culture and how curiosity creates community. He’s been a professional speaker for 12 years and is married to another professional speaker.


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            32 min
          • Intentional Collaboration with Joe Fingerhut and Frank Kitchen

            How often do you collaborate with other professional speakers, not just sharing ideas in masterminds and discussions, but speaking and working together? While some might see other speakers as just “competition,” there can be great value in working with other speakers to help benefit both of your businesses. This week on Speakernomics, we invited both Joe Fingerhut and Frank Kitchen, CSP, to discuss how they built a friendship and partnership through their speaking careers and how their collaboration helps them generate more business than if they worked solo.  


            Key Takeaways

            Ask yourself “How can I?”

            Have a “live fresh” mindset


            Who are Joe Fingerhut and Frank Kitchen, CSP?

            Joe Fingerhut is a professional speaker who makes all his presentations fun by including, magic, juggling, humor and even unicycles. He brings a wealth of experience that he weaves into his presentations. Frank Kitchen, CSP loves to cook things up and uses his last name as a way to build powerful metaphors to help his audiences learn more about themselves and transform.

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            30 min
          • Amplifying Your Brand with Kenneth “Shark” Kinney

            Is your brand a green apple resting in a pile of green apples, or are you a red apple standing out in the middle of the bunch? If you don’t have a brand that’s unique enough to stand out in someone’s mind years later, this episode is for you! This week, we invited Kenneth “Shark” Kinney to the show to share insights on how to amplify your brand and incorporate whatever your passionate about (like sharks) so you can stick out in someone’s mind and keep getting booked.


            Key Takeaways

            • Identify what is your different
            • Put your passion into your keynote

            • Who is Kenneth “Shark” Kinney?

              Shark is a marketing and customer experience strategist and speaker with over 20 years of experience. He’s worked with large brands, including Fortune 200 companies, throughout his career as an employee and as a consultant. He’s incredibly passionate about sharks and shark conservation.

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              29 min
            • Offering your Course as Continuing Education with Rob Pennington

              We’ve spoken often about the value of creating your online course, but what do you do once you’ve created it? Just keep selling it online and rake in the passive income? That’s a great plan to pad your bottom like, but what do you when you want to make an even bigger impact? This week on Speakernomics we invited Rob Pennington, PhD, to discuss how he got his course accredited for continuing education units for several professions and designations and how you can determine if your course can be accredited too.

              Want to hear more about this from Rob? He’s offering his Calm in the Storm Program for all NSA members for the month of October! Log into the Digital Vault starting Oct. 3 to take advantage of it. Not a member yet? If you join NSA before the end of October you can access his course as well!


              Key Takeaways

              • Use bite-sized learning
              • Have a serving attitude rather than a sales attitude

              • Who is Rob Pennington, PhD?

                Rob helps individuals recognize their stress and move through it quickly. He helps people live better lives than they imagined by resolving conflict both at work and at home.


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                27 min
              • Confidence in Your Message with Marilyn Sherman

                Public speaking takes confidence. There’s no doubt in that. But just how confident are you in your message? How confident do you feel about the impact you’re making on your clients? This week on Speakernomics we invited Marilyn Sherman to the show to help you discover how you too can live in the front row of your life and how to boost your confidence in your business.


                Key Takeaways

                ·     Truly believe in what your message is and who you do it for

                ·     Clearly articulate what you do and who you do it for


                Who Is Marilyn Sherman, CSP, CPAE?

                Marilyn Sherman, CSP, CPAE helps people overcome obstacles to success. She inspires people to get out of their own way and live life in the front row. She’s been a professional speaker for over 27 years.

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                31 min
              • Creating Distinction with Scott McKain

                How distinct are you from another speaker in your niche? Are you just another speaker who can speak about marketing, sales, human resources, etc., or do you have a truly distinct niche that sets you apart from every other speaker with a similar a topic? On this week’s special live episode recorded in front of the NSA Las Vegas Chapter, we invited Scott McKain, CSP, CPAE, to explore how creating distinction will bring your business greater success and a different perspective on what being distinct really is.


                Key Takeaways

                • Comparison creates commoditization
                • You can’t be the coach of your own business

                • Who is Scott McKain, CSP, CPAE?

                  Scott McKain helps organizations and individuals discover how to standout and earn more money by creating marketplace distinction. He gave his first paid speaking engagement over 40 years ago as a college student when he gave the graduation speech for another college.

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                  30 min
                • Being Brave with Joe Mull

                  With public speaking being one of the common fears, we can all agree that getting on a stage and speaking to hundreds, if not thousands, of people requires bravery. But would you say you’re being brave in your business decisions or are you making the same “safe” decisions? This week on Speakernomics we invited Joe Mull, M.ED, CSP, to talk about why taking calculated risks in your business can lead to spectacular results, and a simple ways to practice being brave right now. 


                  Key takeaways

                  • Reduce fear-driven decision making
                  • Be brave for one minute

                  • Who is Joe Mull?

                    Joe Mull, M.ED, CSP, teaches leaders to be better bosses. He speaks and writes about commitment in the workplace and helps those who are in charge do a better job at serving their employees. He’s an NSA board member and hosts the Boss Better Now podcast.

                    Learn more about your ad choices. Visit megaphone.fm/adchoices

                    26 min

                  About Speakernomics

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                  The speaking industry is constantly evolving. Listen weekly for voices of experience from experts in the speaking industry with tips, insights and knowledge to help you become a better speaker, build…

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