Speakernomics

By National Speakers AssociationBusiness Entrepreneurship Arts Performing Arts

Speakernomics episodes

October 21, 2025 Kassy LaBorie’s Secrets to Virtual Engagement and Tools for Dynamic Online Presentations
Ready to elevate your online presentations? In this episode of Speakernomics, guest Kassy LaBorie shares actionable strategies to boost connection, engagement, and authenticity in the virtual speaking world.
Here’s what’s covered:
* How Kassy’s journey from Silicon Valley and WebEx to the speaking stage shaped her approach to virtual engagement
* The importance of making genuine invitations for audience participation, not just surface-level chat prompts
* Tips on reframing questions to encourage deeper audience interaction and connection
* Why owning the digital tools—and knowing when to move beyond them—leads to better presentations
* Simple ways to unleash your authentic presence and engage audiences, both online and in person
Tune in for practical advice you can use at your next virtual event!

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28 min
October 14, 2025Master Your Digital Presence as a Speaker: Content Pillars and the Visibility Triangle
Learn how to build a smart, streamlined, and strategic digital presence as a professional speaker. Guest expert Carolyn Cummins shares actionable tips to help you master your content, connection, and credibility online.
The importance of identifying multiple target audiences for your speaking business
How to use content pillars to define what you speak about and your unique value

Measuring your digital content using the "Visibility Triangle": visibility, credibility, and hireability

Why authenticity and consistency matter on social media, even when balancing different roles and topics

Tips for leveraging keywords, alt text, and AI tools to boost your online presence and business results

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26 min
October 07, 2025Activate Conference Preview: Jason LeVasseur, CSP Shares Low Tech Tips for High Engagement
Get ready to elevate your virtual speaking game! In this episode of Speakernomics, Jason LeVasseur shares practical, low-tech strategies for making a real impact and keeping your audience engaged in the digital world.
Why stories matter more than slides in virtual presentations

How props can boost audience attention and interaction

The importance of human connection in today’s digital-first world

Balancing personal and external stories for engaging talks

Tips on being authentically yourself and preparing for any virtual scenario
Don’t miss these actionable insights to transform your online speaking presence!

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31 min
September 30, 2025From Technologist to Speaker: Trevor Perry on Slide Deck Excellence
Ready to take your presentations to the next level? In this episode of Speakernomics, guest Trevor Perry shares essential strategies for creating slide decks that amplify your message–not distract from it.
The importance of making your slides clear, concise, and consistent

Why your slides are not your message, but simply a tool

Common mistakes speakers make with fonts, images, and deck consistency

When (and when not) to use animations and transitions

Tips for leveraging digital presentations to grow your speaking business
Tune in for practical advice to help you stunify your slide decks and deliver a more memorable presentation!

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25 min
September 24, 2025Community, Friendship, and Legacy: The Kenneth "Shark" Kinney Tribute
Join us for a heartfelt tribute to Kenneth "Shark" Kinney, beloved host of Speakernomics and an influential member of the National Speakers Association, who recently passed away. In this special episode, friends and colleagues gather to share their memories, stories, and the impact he made on the speaking community.

What you'll hear in this episode:
Personal stories from Tom Singer, Maureen Mahoney, and many others about their unique connections with Shark.

Reflections on Shark's generosity, humor, and passionate support within NSA.

Insights into Shark's influential role as host of Speakernomics and champion of fellow speakers.

Touching anecdotes of Shark's friendships, mentorship, and the legacy he leaves behind.

A community call to honor and remember Shark's contributions both professionally and personally.

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52 min
September 09, 2025What Do You Wish Every Speaker Knew?
What do top speakers wish they knew when starting out? In this episode, industry veterans and experts dish out hard-earned wisdom to help you thrive in the speaking business.
Why playing the long game matters more than chasing quick wins

The critical importance of authentic connection with your audience

Avoiding ego traps and keeping the focus on service, not self

How being easy to work with sets you apart for meeting planners and agencies

Simple strategies to stand out and keep your speaking business sustainable
Watch now to level up your speaking career with advice from Hall of Famers and seasoned pros!

Compilation: Sam Silverstein, CSP, CPAE, Amanda Gore, Joyce Marter, Bill Cates, CSP,CPAE, Stan Phelps, CSP, Larry Long Jr., Laurie Guest,CSP, CSP, CPAE, Jeff Rogers, Tamra Gaines, Jeff Civillico,CSP, CPAE, David Stollman, Christa Haberstock

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24 min
September 02, 2025How AI Engines Are Finding: Speakers Is Your Digital Footprint Ready
AI is transforming how speakers are discovered, trusted, and booked—and your content strategy needs to change with it. In this episode, Lethia Owens shares actionable insights on optimizing your digital footprint for both human and AI-driven search.
How meeting planners and bureaus are using AI tools like ChatGPT and Perplexity to find speakers

Strategies for creating “AI-friendly” content across your website and social platforms

Why video and high-authority content (like definitive guides and white papers) boost your visibility

The importance of niche expertise and authoritative frameworks to get noticed by AI engines

Lethia’s tips for consistent content creation, brand auditing, and becoming an “AI-first” speaker entrepreneur
Want to future-proof your speaking business? Watch now and level up your digital presence for the age of AI.

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38 min
August 26, 2025The Financial Mindset Fix for Speakers: Shifting from Scarcity to Abundance
Unlock the secrets to thriving as a professional speaker, even in uncertain times. In this episode of Speakernomics, Joyce Marder shares expert insights on shifting your financial mindset, building business resilience, and unlocking greater value from your speaking career.
Identify and overcome the most common mindset blocks holding speakers back from financial success

Strategies for maintaining confidence and pitching high-value clients during industry shifts

The power of community: why being vulnerable and sharing challenges with other speakers matters

How your personal “money story” impacts your business—and how to reframe limiting beliefs

Creative ways to diversify your income streams and practical daily habits for cultivating an abundance mindset
Ready to grow your speaking business? Don’t miss these must-hear strategies and real talk from industry leaders.

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25 min
August 19, 2025Stop Waiting for the Phone to Ring: Outreach Strategies That Book Stages.
Get the inside scoop on how Sam Demma became the youngest Certified Speaking Professional and booked over 750 paid speaking gigs, all before 2025. In this episode of Speakernomics, Sam breaks down the exact outreach and sales strategies that built his thriving speaking business in the education market.
Here’s what you’ll learn in this episode:
How Sam focused and expanded his market from local schools in Ontario to the entire US and Canada

The concrete sales and outreach tactics he used to land hundreds of gigs, including video emails and social media

Why value always wins over budget objections—and how to position yourself for higher fees

The three-part sales playbook (pre-call, during-call, post-call) Sam uses to consistently close 30-40% of leads

Creative ways to turn “no” into new opportunities and keep your speaking pipeline full
If you want a no-nonsense blueprint for growth as a professional speaker, this episode is packed with actionable advice you can use right away!

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33 min
August 12, 2025Your Story Isn’t About You—How to Connect Without Oversharing
In this episode of Speakernomics, Dr. Kevin Snyder joins host Kenneth "Shark" Kinney to share insider tips and real stories from the world of professional speaking. Get actionable advice on storytelling, building your speaking business, and making a lasting impact.
Behind the scenes look at the new book "Speechless," supporting the NSA Foundation

How to share personal stories with vulnerability while connecting with audiences

Practical steps for transitioning into a full-time speaking career

Bridging the gap between college, association, and corporate audiences

Proven strategies for generating a steady flow of speaking leads and growing your business

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29 min

About Speakernomics

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The speaking industry is constantly evolving. Listen weekly for voices of experience from experts in the speaking industry with tips, insights and knowledge to help you become a better speaker, build…