In this episode of Take-Away with Sam Oches, Sam talks with Kelly Roddy, CEO of WOWorks, a relatively new portfolio company made up of 6 brands: Saladworks, Frutta Bowls, Garbanzo Mediterranean Fresh, The Simple Greek, Barberitos and Zoup. All 6 of these brands are fast casuals focused on customizable, better-for-you food, and Kelly joined the podcast to talk about why WOWorks is so committed to one type of concept and the benefits of big portfolio companies.
In this conversation, you’ll find out why:
- Guests don’t know how to build out recipes, but they do know which ingredients they like
- Sometimes it makes sense to just fly one type of plane
- Portfolio companies are about more than shared services
- “Better for you” encapsulates a lot more categories than you think
- You should be thinking less about brick and mortar and more about distribution points
Have feedback or ideas for Take-Away? Email Sam at [email protected].