The Art of Pre-Selling

The Art of Pre-Selling

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The Art of Pre-Selling episodes

  • TWR 113: Understanding Bone Broth: Its Health Benefits and How to Consume It

    This episode features Amber discussing one of her favorite snacks by Paleovalley which are perfect for on-the-go snacking. It is often difficult to find healthy snacks that will give us energy and provide our bodies with nutrients without leaving us feeling like we have consumed something that does nothing for us but leaves us craving more. Getting snacks is easy, but finding healthy, portable snacks free of preservatives, additives, and harmful chemicals is more challenging. There are many more grocery stores, gas stations, and convenience stores that sell chips and candy bars than places where you can get something nutritious on the go. Despite the fact that we have come a long way with healthy-ish options catering to different diets, including vegan, paleo, and gluten-free, many snacks still use these enticing buzzwords to trick us into thinking they are healthy, when in fact they are supplying our bodies with little nutrition.

    Enter Paleovalley snacks, a company focused on making nutrient dense snacks with impressive nutritional profiles, like their superfood bars made from grass-fed bone broth protein and other real food ingredients. Amber has tried these and can vouch for their deliciousness and nutritional value.

    As you may already know, our bodies benefit greatly from getting adequate protein. If your normal diet does not provide enough protein or you need something you can carry with you at all times, Paleovalley's Superfood bar is a great option. This is especially true for women over 40 years old who are often not eating enough. In addition to the clean ingredients and protein, the bars contain collagen and hyaluronic acid, both of which are excellent for the skin.

    The benefits of Paleovalley snack bars include their high protein content from bone broth and low calorie content. Protein keeps you fuller for longer periods of time, curbs your cravings, and may reduce the hunger hormone, ghrelin. Additionally, supplementing your protein could help you recover from a metabolic crash midday.

    The consumption of bone broth protein could even slow down the aging of the skin, reduce joint pain, and reduce inflammation. The amino acids glycine and glutamine found in bone broth have anti-inflammatory properties and keep free radicals from damaging cells. Protein from bone broth may also help you sleep better and protect you against Leaky Gut Syndrome.

    While there is no magic food that can help you lose weight, fix your gut, or make your skin glow on its own, supplementing your good health habits with nutritional supplements like bone broth protein can certainly make a powerful difference alongside your already existing health regimen.

    Episode resources:

    • Click here to join the FREE 2-day event on November 15th & 16th ambershaw.com/wellness-revolution-event
    • Go to Paleovalley.com/Amber and use code Amber15 for 15% off

    Connect with Amber

    Instagram: @msambershaw

    TikTok: @msambershaw

    Website: ambershaw.com

    18 min
  • TWR 112: Stop Suppressing Your Emotions and Learn to Validate What You Are Feeling with Jesse Finkelstein

    As a result of the pandemic as well as prior to it, anxiety, depression, and substance abuse have increased, and it is vital that people, especially women, talk openly about these topics so that we can live a meaningful life free of shame around our emotions.

    In this episode, Jesse Finkelstein, PsyM, joins the podcast to have an open dialogue about mental health, including how we can understand our emotions, what to do when we are feeling hard emotions, and how we are all constantly changing.

    Jesse discusses the issues he sees with the mental health community regarding its treatment of women and the lack of accessibility to effective mental health care. He also shares some of his expertise on how we can better manage our emotions through utilizing Dialectical Behavioral Therapy techniques, including mindfulness.

    Key highlights

    • Jesse talks about how the mental health community and society views women and the ways in which womens' experiences are pathologized, leading most women to feel shame around the topic.
    • All of our emotions are valid, and we do ourselves a disservice when we try to tell ourselves we shouldn't feel something. Jesse discusses how important it is to look at our emotions without judgment.
    • Emotional suppression is not sustainable and is a waste of internal resources. Denying and invalidating our emotions furthers us from our goals.
    • Jesse shares the most powerful thing you can do when you are feeling hard emotions.
    • Give yourself some grace. Everyone is doing the best they can with what they know and the tools they have.
    • How do DBT skills apply to partnerships? How should we respond when our partner or loved one is having intense emotions?
    • Jesse shares the three interpersonal effectiveness skills involved in DBT
    • The importance of identifying what dysregulation in emotions looks like for you and being aware of when you are becoming dysregulated. Jesse also talks about how to get through intense dysregulation without making the situation worse.
    • How Jesse helps his clients tap into their voice. He explains what practicing mindfulness looks like and how to do it.
    • It is a fact that our brains are malleable and changeable. We can always do better.

    Powerful Quotes

    "The foundation of Dialectical Behavioral Therapy is mindfulness. It is very hard to know if you are at an 8 or if you're at a 6 if you are not mindful of your experience."

    "You can practice mindfulness when you are washing your dishes. You can practice it as you're walking down the street. Mindfulness is not necessarily about relaxation. It is really training your brain to be present. The more present we are, the more skillful we can be in other areas of our life."

    "It takes time and practice, and our brains are malleable. We can, with effort, and by changing habit, rewire our neurons to engage in a more meaningful life. This is not impossible. We have the flexibility."

    Episode resources:

    • Click here to join the FREE 2-day event on November 15th & 16th ambershaw.com/wellness-revolution-event

    Connect with Jesse:

    Instagram: @talkisgood

    Website: www.talkgood.org

    Connect with Amber

    Instagram: @msambershaw

    TikTok: @msambershaw

    Website: ambershaw.com

    47 min
  • TWR 111: Finding Alignment Between Our Current and Higher Selves

    Are you doing all the things all day, every day, but feel like you're going nowhere? If so, here's the harsh reality: There's a big difference between being productive and simply being busy. This episode is all about learning to embrace a crucial yet often disregarded virtue if we want to see real growth in life and in business:

    That virtue is balance.

    It's easy to think multitasking makes us more productive. But the truth is, that tendency to jump from one thing to another at breakneck speed is the very thing holding us back. It's the reason we feel so stretched thin at best—and suffering burnout at worst. If this sounds like you, it's time to put everything on hold, sit back, and reflect.

    Listen in and learn how you can take stock of your goals and make sure that you're investing the biggest chunk of your time into the few things that matter, and not everything at once. It's vital to get clear on this because it's the single most important step to ensuring that how we spend our days aligns with our vision of our future self!

    Key Highlights

    • Finding alignment between what you're doing now and who you want to be
    • Getting unstuck and moving past burnout
    • Knowing what to give up in order to live your ideal vision for life

    Episode resources

    • Click here to join the FREE 2-day event on November 15th & 16th ambershaw.com/wellness-revolution-event
    • Use code AMBER15 for 15% off Magnesium from Cymbiotika

    About Amber Shaw

    Amber is a Body Transformation Expert, Founder of The Wellness Revolution, motivational speaker, and NBC Health and Wellness Coach. Having built a lifestyle that allowed her to embrace work, children, exercise, and well-balanced eating habits, Amber now works with helping and coaching women to achieve the same level of serenity and empowerment through a sustainable way of living.

    Connect with Amber

    Instagram: @msambershaw

    TikTok: @msambershaw

    Website: ambershaw.com

    18 min
  • TWR 110: Cultivating Awareness with Dr. Trish Ferrer

    Presenting in a more soft and gentle way, Trish brings all things femininity, medicine, and spirituality to the table in an unapologetic way. Bridging the gap between holistic health and energetics and spirituality, Trish goes beyond the world of diet and nutrition. Bringing in the elements of intuition and heart opening, she guides her clients along their paths to gain peace.

    According to Trish, building your foundation starts with cultivating awareness. To begin, she says that the key to a healing journey is cultivating accountability, responsibility, and practicing non judgment for those things. Follow up by asking yourself, "how do I feel about this?" and "how have I perpetuated suffering for other people?". The more you practice this and build up your awareness, the health benefits will present themselves. Once your physical body is prepared for the mindset you have cultivated, then you can stop returning to old habits that continue those unhealthy cycles.

    Women can struggle with always being the "yes woman" and constantly pouring into others without pouring into themselves. Sometimes women can also fall into societal expectations and wear too many hats feeling bitter, resentful, non-purposeful, etc. Or they may feel hyper independent or against men. There's also women who feel suppressed and disconnected from themselves, lacking confidence in life. Can you relate to any of these? When it comes to boundaries, women have a hard time expressing it due to oppression, lack of trust, uncertainty, etc. Start asking yourself, "how do I set a boundary and love you while still loving myself?"

    Today's episode is full of enlightening truths for all women of all walks of life. If you find yourself struggling with setting boundaries or if you are searching for practical insight on how to approach situations where boundaries are completely necessary, then you will not want to miss this amazing time with Trish!

    Key Highlights

    • Setting boundaries
    • Health and wellness and the impact on spirituality
    • Awareness
    • Connecting spiritual and mental health to physical health
    • Shifting alignment to awareness of yourself and who you are

    Episode resources:

    • Use code AMBER15 for 15% off Magnesium from Cymbiotika
    • Amber's Little Black Dress Bootcamp: ambershaw.com/little-black-dress-bootcamp

    About Trish Ferrer

    Medicine woman + naturopathic doctor. I combine medicine + feminine energetics + spirituality to support high-achieving women pouring back into themselves!

    Connect with Trish

    Instagram: @dr.trishferrer

    Website: healwithdrtrish.com

    TikTok: @drtrishferrer

    Twitter: @drtrishferrer

    About Amber Shaw

    Amber is a Body Transformation Expert, Founder of The Wellness Revolution, motivational speaker, and NBC Health and Wellness Coach. Having built a lifestyle that allowed her to embrace work, children, exercise, and well-balanced eating habits, Amber now works with helping and coaching women to achieve the same level of serenity and empowerment through a sustainable way of living.

    Connect with Amber

    Instagram: @msambershaw

    TikTok: @msambershaw

    Website: ambershaw.com

    58 min
  • TWR 109: Ditch the Booze Before You Snooze - The Effects of Alcohol On Sleep

    Are you the type to down a few glasses of wine in the evening? Or maybe even the occasional full bottle depending on the amount of stress from the day? For some, it's part of a routine of decompressing after work. Maybe just a glass while cooking dinner, then another during dinner, then a few more afterwards. What about after that glass is empty and it's time to hit the hay? Have you ever considered the impact "wine down Wednesdays'' might be having on your sleep quality? No matter what it looks like for you, you should be aware of the implications of alcohol on your sleep cycles, quality, and overall health. While it may be true that wine can help you fall to sleep, it can also cause your REM to be reduced. Studies show that diet, lifestyle, sleep, exercise, etc. play a role in your cognitive health which could be one of the main causes for Alzeheimer's to be so prevalent in women.

    Judgment free, yet full of truth bombs, this episode is all about how, as Amber always says, sleep is king! Are you looking for ways to improve your sleep quality and for practical, tangible tips to get started? Consider making microshifts in your routine instead of trying to change everything in a week, and make new sustainable habits that are based on progress over perfection. If you're looking to build bigger and better change, then you're not going to want to miss this episode! Have your pen and notepad handy, because you are going to want to remember these helpful hints!

    Key Highlights

    • Effects of alcohol on the body
    • Specifically, the effects of alcohol on sleep quality
    • Ways to improve sleep and to improve cognitive health
    • Supplements that are key in improving sleep

    Episode resources

    • Amber's free intermittent fasting guide: ambershaw.com/fasting
    • Use code AMBER15 for 15% off Magnesium from Cymbiotika

    About Amber Shaw

    Amber is a Body Transformation Expert, Founder of The Wellness Revolution, motivational speaker, and NBC Health and Wellness Coach. Having built a lifestyle that allowed her to embrace work, children, exercise, and well-balanced eating habits, Amber now works with helping and coaching women to achieve the same level of serenity and empowerment through a sustainable way of living.

    Connect with Amber

    Instagram: @msambershaw

    TikTok: @msambershaw

    Website: ambershaw.com

    18 min
  • TWR 108: Connecting to Your Inner Self with Kim Krans

    If you're ready and willing to receive and discover a creative space for yourself, you're not going to want to miss today's show! To kick off this episode, Kim shares her story and how she got her start through art. Specifically, she started drawing at a young age and it has carried through to adulthood. After studying art through college and leaving NYC for Philadelphia, she turned open-mindedly and open-heartedly to yoga, mantra, movement, and breathwork. At the same time, she started to draw her tarot deck and delved into the symbols and the mystique of the deck which has led her to where she is now.

    Kim and Amber go on to discuss what tarot cards are and how they work. Kim explains how tarot cards are connected to other symbols and images across history. She goes on to explain the cards' appearance. The deck is made of 78 cards, there's an image and a word underneath at the bottom. There are four suites, and there's the major arcana which are the big themes in one's life. Ex: death card, sun card, temperance card, etc. She says the tarot cards pair image with concept and this stimulates the mind and psyche. This gives one the tools to know what to do and make things happen.

    Kim and Amber go on to discuss how alchemy and the tarot cards connect and can be helpful and meaningful in one's healing journey. They each explore and explain how going through painful experiences in their lives and how the tarot cards helped them and can help others get through hard times such as theirs. Kim goes on to share her creative process and expands on what it looks like for her. Her drawing practice is a part of her everyday life and is integrated into her daily routines. She shares with listeners that instead of "doing" creativity, she believes if you move your body followed by relaxation, so many ideas can come to mind. Have a pen or pencil on hand, get out of your own way, and get it on paper once it comes to mind and becomes accessible.

    Key Highlights

    • Kim shares her story of how she became involved in her art and tarot cards
    • Modalities of healing and breaking out of the norm
    • What are tarot cards and what do they mean?
    • Figuring out how to access and tap into the answers we have for ourselves

    Episode rescources:

    • Get the Beauty & Gut Collagen+ by MindBodyGreen by going to this link: MindBodyGreen and using CODE: wellnessrevolution15
    • Amber's Little Black Dress Bootcamp: ambershaw.com/little-black-dress-bootcamp

    Connect with Kim Krans

    Websites: thewildunknown.com | kimkrans.com

    Instagram: @the_wild_unknown | @kim_krans

    Connect with Amber

    Instagram: @msambershaw

    TikTok: @msambershaw

    Website: ambershaw.com

    47 min
  • TWR 107: Relying on Your Future Self, Not Your Feelings

    How many times do you hit the snooze button in the morning? Which excuses do you make to cancel that workout? Skip the weekly meal prep? If you're anything like the average human being, it probably feels easier to give in to temptations such as these than it is to power through and make shit happen! This is exactly what it means to rely on our feelings and that is what keeps us stuck or in a vicious cycle.

    On those days when you are feeling like you just don't want to do it, ask yourself, how do you want to show up in the world? What would your future version of yourself do? Let this dictate your actions instead of your constantly changing feelings. If you're stuck here, you are living in lifestyle 1.0. For example, if you're in a cycle of dieting and struggling with consistency, you are still operating from lifestyle 1.0. It's typically just a symptom and not the root cause, which can be the mindset you're living in. Instead of a growth mindset, you are living in a fixed mindset.

    If you're ready to get out of the cycle of relying on your feelings, then get ready to shift your mindset and get honest with yourself. If you're willing to commit and follow through, then you will be able to create confidence and build momentum and keep up with your change and show up for yourself. The key to living in a growth mindset, is to show the hell up! Make some small changes and focus on these in order to build bigger, long-haul changes. If you are in need of a fire lit under your ass, then you better listen to this episode!

    Key Highlights

    • Making excuses based on feelings
    • Changing your mindset from fixed to growth
    • Showing up for yourself and simple steps to make it happen

    Episode Resources:

    • Amber's free intermittent fasting guide: ambershaw.com/fasting
    • Use code AMBER15 for 15% off Magnesium from Cymbiotika

    About Amber Shaw

    Amber is a Body Transformation Expert, Founder of The Wellness Revolution, motivational speaker, and NBC Health and Wellness Coach. Having built a lifestyle that allowed her to embrace work, children, exercise, and well-balanced eating habits, Amber now works with helping and coaching women to achieve the same level of serenity and empowerment through a sustainable way of living.

    Connect with Amber

    Instagram: @msambershaw

    TikTok: @msambershaw

    Website: ambershaw.com

    21 min
  • TWR 106: Psychedelics Used as Therapeutic Medicine with Dorna Pourang

    Eastern cultures and religions have utilized psychedelics for thousands of years for medicinal purposes. On today's episode, Amber talks with Dorna Pourang about why the use of psychedelics is gaining so much attention and popularity. However, there is still a lot of stigma surrounding this topic due to a lack of education.

    The use of psychedelics requires a lot of pre-work and preparation that goes into these therapies. In addition, Dorna discusses the studies and research currently underway to provide a safe and legal experience for patients. She also explains the major difference between assisted professional administration of these medications and recreational use. There are several states in the process of decriminalizing the use of psychedelics and making it accessible for mental health stability and quality.

    Lastly, Amber and Dorna dive into how psychedelics teach you to process and regulate feelings of sadness and negativity and learn how to work with it. The society we live in today has programmed us to automatically make it seem like we are always "ok". However, it's beneficial to accept the space you're in and to learn to move through life with those experiences. If you've been curious about psychedelics and how they could be beneficial to your health, then you don't want to miss this episode!

    Key Highlights:

    • What are psychedelics and how do they support health?
    • The differences between recreational use and professional administration of psychedelics
    • How you can implement some of the benefits in your everyday life through consuming MUD|WTR, a coffee alternative
    • Clarifying the stigmas and misconceptions when it comes to psychedelics
    • The war on drugs in the U.S. and where we are now

    Episode Resources:

    • Get the Beauty & Gut Collagen+ by MindBodyGreen by going to this link: MindBodyGreen and using CODE: wellnessrevolution15
    • Amber's Little Black Dress Bootcamp: ambershaw.com/little-black-dress-bootcamp

    Connect with Dorna Pourang:

    LinkedIn: Dorna Pourang

    Instagram: @dornap

    Connect with Amber:

    Instagram: @msambershaw

    TikTok: @msambershaw

    Website: ambershaw.com

    48 min
  • TWR 105: Finding Your Joy

    Are you taking the time to find out what sparks joy in your everyday life? Discovering new hobbies and interests, reigniting a passion from the past, spending time with the ones you love and care about. It can be easy to get caught up in the mundane and the madness of life. However, it is essential to find your joy in order to have a healthy balance. Not to be confused with just being busy, finding your joy differs from "busy" in that it requires you to look within and explore and challenge yourself in finding ways to bring on all the happiness in your life. Ask yourself, "what do I actively do to bring myself joy?"

    Today, Amber invites you to listen in as she walks through some of the ways she is learning to bring joy and light up her life. She discusses the importance of bringing things into our own lives that bring us joy. For Amber, this includes roller skating, piano lessons, and possibly in the near future, learning Spanish. She encourages others to find something that is just for you, easily accessible, and something you don't have to rely on someone else for. Being happy is a choice, but it's also deciphering what action you take to cultivate it for yourself. So what are you doing to bring joy into your life mama?

    Key Highlights

    • Instead of staying stuck in the mundane or the craziness of life, take up a new activity in finding your joy
    • Allow yourself the time and energy to rediscover your unique passions
    • Take the time to look within and challenge yourself by asking the question, "what am I actively doing to bring joy and happiness into my life?'

    Episode resources:

    • Amber's free intermittent fasting guide: ambershaw.com/fasting
    • Use code AMBER15 for 15% off Magnesium from Cymbiotika: bit.ly/Amber15Cymbiotika

    About Amber Shaw

    Amber is a Body Transformation Expert, Founder of The Wellness Revolution, motivational speaker, and NBC Health and Wellness Coach. Having built a lifestyle that allowed her to embrace work, children, exercise, and well-balanced eating habits, Amber now works with helping and coaching women to achieve the same level of serenity and empowerment through a sustainable way of living.

    Connect with Amber

    Instagram: @msambershaw

    TikTok: @msambershaw

    Website: ambershaw.com

    20 min
  • TWR 104: Normalizing the Aging Process with Douglas Mapp, Dr. Philippe Douyon, and Stacy Busby

    According to a research study, 78% of women experience brain fog in the workplace during menopause. This is the catalyst for the opening discussion on whether or not there should be accommodations provided for women experiencing menopause in the workforce. Where is the balance between special exceptions and education for women who are transitioning through major seasons in life? Douglas, Dr. Philippe, and Stacey each bring different perspectives to the table and discuss the major shifts and changes that need to be made in our society in regard to the way we work before this can be addressed.

    Bringing attention to the natural aging process, today's guests dissect the different things both women and men deal with and how we can better understand these changes. Women experiencing perimenopause and menopause are not the only ones! Men are experiencing changes in their life as well due to low testosterone from the aging process. They discuss the need for awareness on both sides of the fence within the workplace specifically.

    Later, Amber explores with Stacey the topic of women over 40 and the opportunity they have to define and redefine who they are (this includes men!). Up until this point, most women are wondering, "what should I be doing?". However, once hitting 40, the question changes to "what do I really want? What brings me joy?". Stacey encourages women 40 and over to strive for being in their best shape mentally and physically, instead of accepting the idea they're an old lady at age 40. Dr. Philippe and Doug further the conversation by bringing a male perspective as well as professional and highlight the importance of truly taking care of health and wellness in the years before and during menopause.

    Today's episode is full of insight from different perspectives to help shift your view on work-life balance, health and wellness, nutrition, the differences in men's and women's aging process, and body image. If you've been wanting to grow your knowledge on the aging process, the mind-body connection, or become more in tune with your stage in aging, then you won't want to miss this discussion!

    Key Highlights

    • Menopause and pregnancy in the workplace
    • Women and men over 40 age differently, but there are some similarities to look into
    • Embracing the aging process and understanding how to choose your health over the rat race our culture sells as "success"

    Episode resources:

    • Use code AMBER15 for 15% off Magnesium from Cymbiotika using this link HERE.
    • Amber's Little Black Dress Bootcamp: ambershaw.com/little-black-dress-bootcamp

    Connect with Douglas Mapp:

    Twitter @dmapp2

    Website: thinkupexcellence.com

    Instagram: @thebrainprophets

    Connect with Dr. Philippe Douyon:

    Website: www.inlebrainfitinstitute.com

    Instagram: @philippe.md

    Facebook: Philippe Douyon, MD

    LinkedIn: Dr. Philippe Douyon

    Connect with Stacey Busby:

    Website: staceybusby.com

    Connect with Amber Shaw:

    Instagram: @msambershaw

    TikTok: @msambershaw

    Website: ambershaw.com

    52 min

About The Art of Pre-Selling

From the publisher's feed

I'm Amber Shaw. I spent 18 years in sales before I ever became a coach, and I've built two six-figure coaching businesses from scratch since then. What I know after all of it is that getting clients isn't about posting more, chasing the algorithm, or finding another magical strategy. It's about what happens BEFORE the sales call.

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