Today we are talking about Tradeshows! This episode is for both the brands and the buyers. Whether you are at the tradeshows or not, we’re talking about how to maximize the tradeshow season opportunity.

For the brands that attend the tradeshows, you’ll get my exact email strategies to stay top of mind for buyers after the shows.

For the brands that DON’T attend the tradeshows, you’ll get inspired by a few ideas to help you take advantage of the biggest buying seasons of the year.

And for the buyers that are buying during tradeshow season, I share a huge tip on how to breakdown your open to buy budget to make the most profitable buying decisions during and after the show.

Enjoy the chat!

CONNECT FURTHER WITH KRISTIN!

Want to leave a Question to air on the podcast (OR leave a little podcast love note)?

CALL IN TO THE ‘BUYER HOTLINE’ HERE

Listen to the private podcast series UNLOCKING FAIRE - Get instant access HERE

Ready to scale on Faire? Check out The Faire Bootcamp

Website: kristinfishercoaching.com

Instagram @kristinfishercoaching

Contact: [email protected]

Meet Jillian Oliver, the artist & owner of Gert & Co - a stationery and home goods line inspired by her home state of Maine.

Prior to Gert & Co, Jillian spent nearly a decade curating home furnishings brands and creating product for mass markets while working at a large e-commerce furniture company and later an area rug manufacturer.

In today’s episode of The Buyerside Chat Podcast, we’re chatting about her path from corporate to entrepreneur and how her ecommerce experience has lent itself to her current success.

The topics covered in this episode are:

- how she walked away from corporate to focus full time on her business

- removing a product from your line that is driving revenue but is not profitable or aligned with the future vision for your business (and how that makes you MORE successful)

- how to cultivate a point of view for your brand and say NO to trends if they don’t fit with your brand aesthetic of brand voice

- understanding your ecommerce analytics and simplifying your reporting to make profitable decisions

Enjoy the chat!

Connect with Jillian and check out her beautiful work!

Gert & Co Website

Say hi on Instagram

CONNECT FURTHER WITH KRISTIN!

Want to leave a Question to air on the podcast (OR leave a little podcast love note)?

CALL IN TO THE ‘BUYER HOTLINE’ HERE

Listen to the private podcast series UNLOCKING FAIRE - Get instant access HERE

Ready to scale on Faire? Check out The Faire Bootcamp

Website: kristinfishercoaching.com

Instagram @kristinfishercoaching

Contact: [email protected]

Ready to scale your product biz profitably and without overwhelm? Check out The Product Scaling Intensive - Created for established product biz owners to give you mentorship and education tailored specifically for your unique business needs.

In today’s episode of The Buyerside Chat Podcast, we’re chatting about investing in mentorship and education for your business. I got vulnerable and shared what the last few months have been like in my business, the decision I recently made to invest in my business mentor, and tips to help you determine how, when and who to invest in the growth of your business and your own personal development.

The topics covered in this episode are:

- how to save for mentorship

- tips to identify what type of support you need at different stages of your product business

- knowing how you learn best to make smart investments that work for you

- and the key difference between growing and scaling

Enjoy the chat!

CONNECT FURTHER WITH KRISTIN!

Want to leave a Question to air on the podcast (OR leave a little podcast love note)?

CALL IN TO THE ‘BUYER HOTLINE’ HERE

Listen to the private podcast series UNLOCKING FAIRE - Get instant access HERE

Ready to scale on Faire? Check out The Faire Bootcamp

Website: kristinfishercoaching.com

Instagram @kristinfishercoaching

Contact: [email protected]

Introducing… The Product Scaling Intensive! (The ONLY way to work with me through Q2…)

You asked. I’m answering!

In today’s episode of the Buyerside Chat Podcast, I’m answering your questions that were submitted on Instagram and inside The Buyerside Club. We’re spilling the tea on Wholesale and Mindset while you’re scaling your product brand.

The topics covered in this episode are:

- working with brand reps to get your product into big retail stores

- production capacity for handmade products

- pitching new wholesale buyers and getting authentic and creative with your messaging

- mindset and “managing it all” while you’re growing and scaling your product based business.

Enjoy the chat!

CONNECT FURTHER WITH KRISTIN!

Want to leave a Question to air on the podcast (OR leave a little podcast love note)?

CALL IN TO THE ‘BUYER HOTLINE’ HERE

Listen to the private podcast series UNLOCKING FAIRE - Get instant access HERE

Ready to scale on Faire? Check out The Faire Bootcamp

Website: kristinfishercoaching.com

Instagram @kristinfishercoaching

Contact: [email protected]

The retail landscape is continuing to change and evolve as it always does. In order to stay relevant and create a brand that can scale, you must be open to evolving alongside your consumers and buyers.

In today’s episode of The Buyerside Chat podcast I breakdown my top 5 predictions for retail consumer trends. From technology, to marketing, to value-based shopping, these are the trends that I gathered from my research and conversations to help guide you as you set out to crush 2024 and beyond.

CONNECT FURTHER WITH KRISTIN!

Want to leave a Question to air on the podcast (OR leave a little podcast love note)?

CALL IN TO THE ‘BUYER HOTLINE’ HERE

Listen to the private podcast series UNLOCKING FAIRE - Get instant access HERE

Ready to scale on Faire? Check out The Faire Bootcamp

Website: kristinfishercoaching.com

Instagram @kristinfishercoaching

Contact: [email protected]

Grab the Goal Setting Workshop HERE!

Now is the perfect time in your business as you’re winding down the holiday season to reflect on your business and set the foundation for what’s to come in the new year.

In today’s episode of The Buyerside Chat podcast I share my thoughts on:

• The importance of slowing down to speed up
• Recapping your financials and KPIs to create the foundation for your growth strategies
• How to create the space to dream and identify opportunities in your business

Enjoy the chat!

CONNECT FURTHER WITH KRISTIN!

Want to leave a Question to air on the podcast (OR leave a little podcast love note)?

CALL IN TO THE ‘BUYER HOTLINE’ HERE

Listen to the private podcast series UNLOCKING FAIRE - Get instant access HERE

Ready to scale on Faire? Check out The Faire Bootcamp

Website: kristinfishercoaching.com

Instagram @kristinfishercoaching

Contact: [email protected]

This week on the Buyerside Chat Podcast, I chat with Mindfulness Coach Azia Whitted to help bring a bit of calm to your final push of the holiday season!

In this podcast, we typically chat about strategies to grow your business and increase your profit. But in order to be able to effectively do that AND grow as the CEO of your business you need to be taking care of yourself and your mental health.

Azia is a mindfulness coach, speaker, and motivator. She provides practical ways for business owners, especially women, to create calm in the midst of high demands and busy schedules.

She is passionate about helping others create a life that avoids burnout and promotes well-being.

Today she shares practical tips for you to implement mindfulness into your day to day.

Grab a pen and enjoy the chat!

Follow & Connect With Azia:

@pausewithaziaaranea

Azia’s Website

Azia’s TedX Talk

CONNECT FURTHER WITH KRISTIN!

Want to leave a Question to air on the podcast (OR leave a little podcast love note)?

CALL IN TO THE ‘BUYER HOTLINE’ HERE

Listen to the private podcast series UNLOCKING FAIRE - Get instant access HERE

Ready to scale on Faire? Check out The Faire Bootcamp

Website: kristinfishercoaching.com

Instagram @kristinfishercoaching

Contact: [email protected]

This week on the Buyerside Chat Podcast, I chat with Nicole Swartz from Sprout Law about one of the biggest mistakes that you can make in your business - not protecting your hard work from copycats!

In this episode, we chat about:

• The importance of trademarking
• What can happen if you don’t trademark
• The trademark process itself
• And celebrity trademarking trends

Nicole is the attorney behind Sprout Law, a law firm for women business owners. She helps women protect their brands from online copycats. Grab a pen and enjoy the chat!

Follow & Connect With Nicole at Sprout Law:

@sproutlaw

Check Out The Sprout Law Services & Website

Apply for a free consultation HERE

A GIFT FROM ME TO YOU!

Shop small this holiday season! Simplified stress-free gifting with Bocu.

Enjoy 15% Off Sitewide on all curated and customized gift boxes - exclusively for Buyerside Chat Podcast listeners.

Code: BUYERSIDE

CONNECT FURTHER WITH KRISTIN!

Want to leave a Question to air on the podcast (OR leave a little podcast love note)?

CALL IN TO THE ‘BUYER HOTLINE’ HERE

Listen to the private podcast series UNLOCKING FAIRE - Get instant access HERE

Ready to scale on Faire? Check out The Faire Bootcamp

Website: kristinfishercoaching.com

Instagram @kristinfishercoaching

Contact: [email protected]

Get ready to make the most of the next 6 weeks AND make your business even easier next year. Today is a special re-release of one of my favorite episodes from the vault - the pop up podcast from last holiday season that is no longer available to download!

In this episode, I walk you through exactly what I do post Black Friday Cyber Monday weekend (and recommend to my coaching clients). It’s broken down into into 3 parts -

• A hindsight: (or a recap) There are 5 buckets of this hindsight. You have your financials, your top performing styles, ecomm metrics, a quick marketing recap, and a recap of your operations & production.
• Your inventory- we will talk through a strategy for reorders, and what you can do to move existing inventory.
• And your website- I will go through what you need to un-do now that BF weekend is over, and what to check to make sure your website and emails are relevant and accurate.

Grab a pen and enjoy the chat!

CONNECT FURTHER WITH KRISTIN!

Want to leave a Question to air on the podcast (OR leave a little podcast love note)?

CALL IN TO THE ‘BUYER HOTLINE’ HERE

Listen to the private podcast series UNLOCKING FAIRE - Get instant access HERE

Ready to scale on Faire? Check out The Faire Bootcamp

Website: kristinfishercoaching.com

Instagram @kristinfishercoaching

Contact: [email protected]

This week on the Buyerside Chat Podcast, I chat with Ciara Stokeland about profit, the Profit First method as it relates to a product based business, inventory management, key reports to have in your business, and how to identify opportunities to ultimately create a profit strategy that will make your business work for you.

Ciara Stokeland is an author, speaker, podcast host and 3x Ironman who has built and sold multiple businesses. She now is the founder of the Inventory Genius method - a profit focused coaching program for inventory-based business owners.

Grab a pen and enjoy the chat!

Follow & Connect With Ciara:

@inventorygenius

Inventory Genius Podcast

Inventory Genius Book

Check Out Her Website

A GIFT FROM ME TO YOU!

Shop small this holiday season! Simplified stress-free gifting with Bocu.

Enjoy 15% Off Sitewide on all curated and customized gift boxes - exclusively for Buyerside Chat Podcast listeners.

Code: BUYERSIDE

CONNECT FURTHER WITH KRISTIN!

Want to leave a Question to air on the podcast (OR leave a little podcast love note)?

CALL IN TO THE ‘BUYER HOTLINE’ HERE

Listen to the private podcast series UNLOCKING FAIRE - Get instant access HERE

Ready to scale on Faire? Check out The Faire Bootcamp

Website: kristinfishercoaching.com

Instagram @kristinfishercoaching

Contact: [email protected]