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Follow us on Instagram: @creativeeditionpodcast

Follow Emma on Instagram: @emmasedition | Pinterest: @emmasedition

And sign up for our email newsletter.

Last quarter, I had the wonderful opportunity to guest lecture at Purdue University. The class I spoke at was the Content Creation class taught by Professor Lindsay. We discuss how she took her journalism career and content creator into teaching at Purdue University.

Follow Lindsay: https://www.instagram.com/anchoredinelegance/

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Content creators and influencers - are you thinking about generational wealth? This week, I chat with marketer and entrepreneur Nikki Nash. She shares with us how she built her marketing career and is now sharing with other entrepreneurs how to start thinking about generational wealth.

Check out her book on Amazon: Market Your Genius

Check out her podcast: https://podcasts.apple.com/us/podcast/the-market-your-genius-podcast/id1461675387

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Follow Emma on Instagram: @emmasedition | Pinterest: @emmasedition

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Meet Naomi, Creator Business Coach and the founder of Naohms Media. Naomi joins us to discuss when it may be the right time to bring on an influencer manager and what questions to ask before you sign with an agency. Naomi sheds light on brands hiring mega-creators vs. micro creators and also provides insight on why content creators may not be hired for brand campaigns. Naomi brings a wealth of information for content creators and influencers wanting to bring on a manager.

Connect with Naomi on Instagram: https://www.instagram.com/naohms/
Her Podcast: https://naohmsmedia.com/podcast

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Gabby, the creator behind @packslight, has launched her new app SeekPTO. She joins us on the Creative Edition Podcast to share how sharing travel opportunities on her email list evolved to it's own standalone app.

If you're creator or entrepreneur wanting to launch your own app in 2025, this podcast episode is for you! Gabby shares with us the mistakes she made, the team members she pulled together, and what to expect on Seek PTO.

Seek PTO: https://seekpto.com/join 
Follow Gabby: https://www.instagram.com/packslight/

Follow us on Instagram: @creativeeditionpodcast

Follow Emma on Instagram: @emmasedition | Pinterest: @emmasedition

And sign up for our email newsletter.

Follow us on Instagram: @creativeeditionpodcast

Follow Emma on Instagram: @emmasedition | Pinterest: @emmasedition

And sign up for our email newsletter.

Follow us on Instagram: @creativeeditionpodcast

Follow Emma on Instagram: @emmasedition | Pinterest: @emmasedition

And sign up for our email newsletter.

Some new creators might experience the fear of judgement while other new influencers might battle with self-doubt. If you're a brand new creator feeling insecure about creating content, this podcast episode is for you.

One tip on overcoming feelings of insecurity, intimidation and fear: Give yourself permission to start something new and experiment.

 Another tip for overcoming feelings of insecurity is to practice creating content often. The more you practice, the more confidence you’ll feel around creating and posting content. Don’t wait until a piece of content is perfect to post. The value in creating and posting often is also in the experience. The more you create, the more practice you’ll get and the faster you’ll learn what works and what doesn’t work. 

Tune in for the rest of the tips!

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Content creator and influencer friends - are you aware of where the creator economy stands and the direction it's going in 2025?

One stat I was surprised to learn was that about 43% of the brands surveyed in the LTK x Northwestern University study shared that they plan to use creator content in connective TV (CTV) ads. 

While content creators and influencers know their brand partners are repurposing their social media content on digital platforms like websites and email newsletters, they may need to know that their content may be intended for CTV (TV connected through the internet) and television commercials. 

I'm sharing four more insights about where the creator economy is heading in 2025!

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