Our first creator for the Side-Hustle Shuffle series is Giulia.

Giulia Dugo is the San Diego-based content creator behind Palm Trees & Pellegrino. By day she works in tech and by night (and weekends) she runs Palm Trees & Pellegrino. Palm Trees & Pellegrino's mission is to highlight hidden gems, travel tips, and everyday outfit ideas. Launched in 2016 after graduating from university and moving to Seattle for a job in tech, the brand has grown to a community of 100k+ across platforms.

Check out Giulia on:

https://www.palmtreesandpellegrino.com/

https://www.instagram.com/palmtreesandpellegrino/

https://www.tiktok.com/@palmtreesandpellegrino?lang=en#

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Are you thinking about starting a side-hustle? Or are you currently balancing a side-hustle with work, school, or a family? This latest series: The Side Hustle Shuffle is for you. 

The purpose of this new series is to inspire creators and creatives out there to pursue their side hustle. We all know it’s truly a hustle to shuffle between work, school, family, rest, and your passions, but it is possible. We’ll be speaking with the creators currently balancing their creator side-hustles in the next few weeks. And they’ll be sharing how they got their creative side-hustles started, what tools they use, and how they balance it all. 

To kick off this new series, I’ll be sharing three tips for balancing your side-hustle. While it’s been a few years since I’ve taken Emma’s Edition full-time, I did balance my creative side-hustle for 6 years. 

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Today we’re chatting about a few tips to create saveable and shareable content for your audience. Shareable content is any video or photo that has been reposted or re-shared by your audience. Savable content is any photo or video that has been saved by your audience.

We’re going to chat about why people save and share content. And we’ll also explore different content ideas to create shareable and saveable content for your audience.

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Today we’re going to chat about how to create a content plan and stick with it. 

What is a content plan?

A content plan brings your content (photos, videos, graphics, audio) and platforms together. Your content plan includes your topics aligned with your mission statement, content pillars, and your audience.

If it’s your goal to build your brand, business, and community, creating a content plan for your social media channels can help you do that.

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Are you interested in becoming a creator or influencer in 2024? It’s not too late (it’s never too late) to start experimenting with creating content and deciding that you want to pursue content creation. Today, we discuss 5 tips for brand new creators getting started this year. We’ll talk about why it’s important to create a mission statement and start with a niche. And we’ll also discuss how to start experimenting with content creation. 

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Today we’re revisiting Creator Life Stages. No matter where you’re at as a creator, understanding your life stage can help you figure out where to focus your energy. 

 Creator Life Stages include:

• Seed
• Sprout
• Daisy
• Sunflower

Whether you’re a content creator, influencer, UGC creator, or a small business owner, you are probably on a specific stage of your creative journeys. 

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Today, I’m joined by Alisha, the co-founder of Seattle Business Babes, founder of the Social Project, and host of the Here for a Good Time Podcast. Alisha shares how she brought the Business Babes chapter to Seattle and what she’s learned about creating events for her community.

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As a creator, influencer, or small business owner, it might not cross your mind that you need a bio or biography ready. But if you’re being tapped to do a podcast interview or you’re taking on a speaking engagement, you’ll probably be asked for one.

I’m recently preparing for my first networking/speaking opportunity this year. I’ll be speaking on the panel at the Seattle Business Babes relaunch event. And Alisha, one of the gals behind Seattle Business Babes, requested a bio.

I hadn’t refreshed my bio since last year so I thought it was time to update it and also share how to write a bio. So if you’ve never written a bio before and you want to have one ready, this podcast episode is for you.

I’m going to share my short bio and then I’ll breakdown the tips on writing a bio.

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Today we have Kristen Rask, the President of Urban Craft Uprising. Kristen shares with us how she got involved with craft show vending and the community of makers she serves with Urban Craft Uprising. She also shares with us how she started a blog, created her small business, and the challenges she sees with small businesses today.

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It’s time for a reintroduction! Today I’m sharing a little bit of my journey as a creator and host of the Creative Edition Podcast. I’m sharing when and why I started Emma’s Edition, when I took content creation full-time, and when I started the podcast. I also share two pieces of advice to new creators in 2024.

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