The Dental Marketer

JOIN MY EMAIL LIST HERE: https://thedentalmarketer.lpages.co/newsletter/Guest: Dr. Jonathan Wong

Business Name: Renovo EndoCheck out Jonathan's Media:Linkedin: https://www.linkedin.com/company/renovo-endodontic-studio/Instagram: https://www.instagram.com/renovoendo/Facebook: https://www.facebook.com/RenovoEndo/Email: [email protected]‍‍‍‍Host: Michael Arias‍

Website: The Dental Marketer‍‍

Join the podcast's Facebook Group: The Dental Marketer Society JOIN MY EMAIL LIST HERE FOR GROUND MARKETING STRATEGIES AND TACTICS.‍‍‍My 3 Key Takeaways:How did Jonathan get so busy so fast, from 1 start-up practice to now owning nearly 8 practices!Why you need to run lean and how to stay lean in your team/ overhead.Branding makes your marketing dollars go farther.BONUS TAKEAWAY: What he solely cares about now when he hires someone.‍

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Please don't forget to share with us on Instagram when you are listening to the podcast AND if you are really wanting to show us love, then please leave a 5 star review on iTunes!‍DON'T FORGET TO:

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JOIN MY EMAIL LIST HERE: https://thedentalmarketer.lpages.co/newsletter/Guest: Paul JarvisBusiness Name: Company of OneCheck out Paul's Media:Book: A Company of One: Why Staying Small is

Amazon: https://amzn.to/3dBvlTo (this is an amazon affiliate link)

The Investing Article Paul wrote that we discussed about:

https://pjrvs.com/wealth

Sign Up to Paul's Sunday Dispatch Newsletters:

https://pjrvs.com/‍‍‍‍Host: Michael Arias‍

Website: The Dental Marketer‍‍

Join the podcast's Facebook Group: The Dental Marketer Society JOIN MY EMAIL LIST HERE FOR GROUND MARKETING STRATEGIES AND TACTICS.‍‍Here are my notes from the book. Feel free to download and purchase the book if you'd like.

Get the book on Amazon (this is an Amazon Affiliate link)

Anyways, here are my notes:

More isn’t always better.

Focus in business needs to be better, not bigger.

Not all growth is beneficial, growth can harm your resilience and autonomy.

It’s easy to embrace growth. It’s easier to throw more at any problem that comes up.

A company of one questions growth and stays small on purpose.

More is generally the easy answer but not the smartest.

Small can be along term plan, not just a stepping stone.

Envy is hard to manage. As it’s a socially unacceptable emotion. In reality, all we can focus on is being second best when we compare.

Knowledge is knowing a tomato is a fruit, wisdom is not putting it in a fruit salad.

We should never assume having an abundance of knowledge, is having an abundance of wisdom.

Working for yourself does not mean working by yourself.

Sacrificing customer experience for customer acquisition will not workout in the near future.

Skills can be replicated, personality can not.

Successful customers build successful businesses.

To stand out and build an audience, you have to out teach and out share the competition, not outscale them.

Ideas aren’t valid currency, execution is a valid currency in business.

Customers don’t always know what you think they know. Too often we are so close to what we are selling that we assume others know about it or know what we know, but most of the time...that’s not the case. Customers don’t know that much about something to realize how useful or beneficial that info can be to them.

Use education to sell your product. Look at CASPER Mattresses. People use to go to a mattress store and lay on it and decide to purchase. Now, what is CASPER doing? All their sales are online and they don’t even have a retail store.

The internet has democratized education.

Create an environment where customers respect and value your decision and thoughts. How can you do this? By freely education them.

How do you build authority. Not by propping yourself up. By sharing what you know. Teach your audience and customers so they can truly learn understand and succeed. Teaching your expertise puts you in an authority simply by virtue of the fact that you're showing someone how to do something.  People are guarded to salespeople.

Word of mouth conversation drives sales 5 times more than paid media.

Send an email after a week or so from the customer using your services/ procedure and ask on a scale from 1-10 how happy are you with the service. If they say an 8 or more you can pitch them a double sided incentive or for referrals.

Focusing on growth and profit at the same time is nearly impossible to do.

Problem solve with simplicity.

Launch and refine.

Ask “Who needs help” in your newsletters, social media platforms, groups?

Good relationships are the foundation of building success for a company of one. Business connections come down to happiness. If they are happy, they will talk about you, be loyal, and continue to buy from you.

People want to be the noun, but not willing to do the verb.

Ask questions to your prospect like:Is there anything in particular that you want to know?Do they want a second set of eyes to look at something?

Do they want to brainstorm on what to do next?

Do they want a second opinion?

Is there anything they want to know about the industry?

Add small bits of advice without selling. It’s basically free consultation or a free project road mapping session.

Have a Runway Buffer. Save at least 3 months in your personal bank to take time off.

To add more to the mix is simply looking for a way to cover up the problem without figuring out a way to fix the problem and bring a solution.

All business is a choice of how we want our life outside of business.

Stay attentive to the opportunities that require growth, and question them before taking them. The beast of growth can devour your company.

That's it! Let me know if you get the book and let me know your thoughts, been thinking to get the author on the podcast.

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Please don't forget to share with us on Instagram when you are listening to the podcast AND if you are really wanting to show us love, then please leave a 5 star review on iTunes!‍‍‍DON'T FORGET TO:

Join The Newsletter here and be a part of The Dental Marketer Family

Click here to see how you can attract new patients immediately and consistently!

Click Here to join the Ground Marketing Facebook Group

CHECK OUT DARKHORSE TECH'S DEAL: https://thedentalmarketer.lpages.co/darkhorse-deal/‍JOIN MY EMAIL LIST HERE: https://thedentalmarketer.lpages.co/newsletter/‍Guest: Dr. Hardik Chodavadia

Business Name: Enamel DentistryCheck out Hardik's Media:Linkedin: https://www.linkedin.com/in/hardik-chodavadia-b1970820/Facebook: https://www.facebook.com/enameldentistry/Email: [email protected]‍‍‍‍Host: Michael Arias‍

Website: The Dental Marketer‍‍

Join the podcast's Facebook Group: The Dental Marketer Society JOIN MY EMAIL LIST HERE FOR GROUND MARKETING STRATEGIES AND TACTICS.‍‍‍My 3 Key Takeaways:Some of Hardik's biggest headaches starting his first practice.How Hardik grew from having one practice to owning and running four practices all within less than 5 years.The most important systems and advice that helped him get through the rough times.BONUS TAKEAWAY: The best company he has worked with so far.‍SPONSORS MENTIONED IN THE EPISODE:‍

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Darkhorse Tech is offering you a phenomenal deal that you can NOT pass up!

Click here to learn more on Darkhorse Tech and what IT services they can offer you!‍‍

‍

Please don't forget to share with us on Instagram when you are listening to the podcast AND if you are really wanting to show us love, then please leave a 5 star review on iTunes!‍DON'T FORGET TO:

Join The Newsletter here and be a part of The Dental Marketer Family

Click here to see how you can attract new patients immediately and consistently!

Click Here to join the Ground Marketing Facebook Group

JOIN MY EMAIL LIST HERE: https://thedentalmarketer.lpages.co/newsletter/Guest: Michael S. SorensenBusiness Name: I HEAR YOU PODCASTCheck out Michael's Media:Book: I Hear You: The Surprisingly Simple Skill Behind Extraordinary Relationships

Amazon: https://amzn.to/3efrDQE (this is an amazon affiliate link)

Audible: https://www.audible.com/pd/I-Hear-You-Audiobook/B074SZPFYL

Website:

https://michaelssorensen.com

Free eBook (if relevant): 10 Days to Better Relationships

https://michaelssorensen.com/10-days-to-better-relationships/‍‍‍‍Host: Michael Arias‍

Website: The Dental Marketer‍‍

Join the podcast's Facebook Group: The Dental Marketer Society JOIN MY EMAIL LIST HERE FOR GROUND MARKETING STRATEGIES AND TACTICS.‍‍‍My 3 Key Takeaways:Validation is the "secret sauce" to listening.Validation is not agreeing and saying "you're right", it's saying that you understand the situationThe most important part of communication is listening to what's not said.BONUS TAKEAWAY: How to get over negative reviews quick.‍

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Please don't forget to share with us on Instagram when you are listening to the podcast AND if you are really wanting to show us love, then please leave a 5 star review on iTunes!‍‍‍DON'T FORGET TO:

Join The Newsletter here and be a part of The Dental Marketer Family

Click here to see how you can attract new patients immediately and consistently!

Click Here to join the Ground Marketing Facebook Group

JOIN MY EMAIL LIST HERE: https://thedentalmarketer.lpages.co/newsletter/Guest: Dr. Sonia ChopraPractice Name: Ballantyne EndodonticsCheck out Sonia's Media:1.  My website and link for Eschool:  https://soniachopradds.com/      2. E-SCHOOL: https://soniachopradds.com/E-SCHOOL/2.  Instagram:  Www.instagram.com/soniachopradds3.  LinkedIN:  https://www.linkedin.com/in/sonia-chopra-dds4.  Facebook:  http://www.facebook.com/soniachopradds‍‍‍‍Host: Michael Arias‍

Website: The Dental Marketer‍‍

Join the podcast's Facebook Group: The Dental Marketer Society JOIN MY EMAIL LIST HERE FOR GROUND MARKETING STRATEGIES AND TACTICS.‍‍‍My 3 Key Takeaways:The main pivot point that skyrocketed her marketing and her practice.What regrets did Sonia have in her buildout.How did Sonia realize she was a bad boss and what did she do to correct it?BONUS TAKEAWAY: What is one thing Sonia recommends every one should do if they plan to grow.‍

‍

Please don't forget to share with us on Instagram when you are listening to the podcast AND if you are really wanting to show us love, then please leave a 5 star review on iTunes!‍‍‍DON'T FORGET TO:

Join The Newsletter here and be a part of The Dental Marketer Family

Click here to see how you can attract new patients immediately and consistently!

Click Here to join the Ground Marketing Facebook Group‍

CHECK OUT DARKHORSE TECH'S DEAL: https://thedentalmarketer.lpages.co/darkhorse-deal/Guest: Travis HornsbyPractice Name: Student Loan PlannerCheck out Travis's Media:Here's how to get help with your dental school loans: https://www.studentloanplanner.com/hire-student-loan-help/‍How to refinance dental school loans to the lowest interest rate: https://www.studentloanplanner.com/refinance-student-loans/

You can also find The Student Loan Planner podcast on any podcast platform that you use.‍‍‍‍Host: Michael Arias‍

Website: The Dental Marketer‍‍

Join the podcast's Facebook Group: The Dental Marketer Society JOIN MY EMAIL LIST HERE FOR GROUND MARKETING STRATEGIES AND TACTICS.‍‍‍My 3 Key Takeaways:Does my student loan qualify for the CARES Act 6-month payment and interest freeze?What do I do if my loan doesn’t qualify for the freeze and I cannot pay it right now?If I do qualify for the 6-month freeze but am in a financial situation where I can still make my payments, should I continue paying?BONUS TAKEAWAY: Do suspended student loan payments during COVID-19 count toward loan forgiveness?‍

SPONSORS MENTIONED IN THE EPISODE:‍

‍

Darkhorse Tech is offering you a phenomenal deal that you can NOT pass up!

For practices that are already up and running (meaning not a start-up), Darkhorse is offering:

JOIN MY EMAIL LIST HERE: https://thedentalmarketer.lpages.co/newsletter/Guest: Brian MillsBusiness Name: CARRCheck out Brian's Media:Phone: 949-529-4777Email: [email protected]: https://www.facebook.com/brian.mills.33449138‍‍‍Host: Michael Arias‍

Website: The Dental Marketer‍‍

Join the podcast's Facebook Group: The Dental Marketer Society JOIN MY EMAIL LIST HERE FOR GROUND MARKETING STRATEGIES AND TACTICS.‍‍‍My 3 Key Takeaways:The art of negotiating your leaseWhat to do if you found a place you love, but the price is the only thing you hate.Is it a great time to do a start-up right now?BONUS TAKEAWAY: What are some of the best resources right now?‍‍

‍

Please don't forget to share with us on Instagram when you are listening to the podcast AND if you are really wanting to show us love, then please leave a 5 star review on iTunes!‍‍‍DON'T FORGET TO:

Join The Newsletter here and be a part of The Dental Marketer Family

Click here to see how you can attract new patients immediately and consistently!

Click Here to join the Ground Marketing Facebook Group

JOIN MY EMAIL LIST HERE: https://thedentalmarketer.lpages.co/newsletter/Guest: Dr. Christopher PhelpsBusiness Name: The Phelps Institute Check out Christopher's Media:www.drphelpshelps.comwww.goldengoosescheduling.comwww.calltrackerroi.comwww.strategicdentalpractice.comwww.membershipsavingsplan.comwww.thephelpsinstitute.com ‍SIGN-UP TO THE "PRINCIPLES OF PERSUASION WORKSHOP" HERE: https://ticketbud.com/events/f2447d1e-be9c-11e9-8c2d-42010a717005‍‍‍‍Host: Michael Arias‍

Website: The Dental Marketer‍‍

Join the podcast's Facebook Group: The Dental Marketer Society JOIN MY EMAIL LIST HERE FOR GROUND MARKETING STRATEGIES AND TACTICS.‍‍‍My 3 Key Takeaways:The science behind persuading and influencing your patients and community.How Dr. Phelps pitches his membership plan.His unique systems that he has built over the years.BONUS TAKEAWAY: Figuring out if you are Risk Tolerance or Risk Adverse.‍

‍

Please don't forget to share with us on Instagram when you are listening to the podcast AND if you are really wanting to show us love, then please leave a 5 star review on iTunes!‍‍‍DON'T FORGET TO:

Join The Newsletter here and be a part of The Dental Marketer Family

Click here to see how you can attract new patients immediately and consistently!

Click Here to join the Ground Marketing Facebook Group

CHECK OUT DARKHORSE TECH DEALSGuest: Peter HaysPractice Name: Practice Real Estate GroupCheck out Peter's Media:Facebook: https://www.facebook.com/groups/MedicalRealEstateLocator/

Instagram: https://www.instagram.com/medicalrealestatelocator/‍‍‍Host: Michael Arias‍

Website: The Dental Marketer‍‍

Join the podcast's Facebook Group: The Dental Marketer Society JOIN MY EMAIL LIST HERE FOR GROUND MARKETING STRATEGIES AND TACTICS.‍‍‍My 3 Key Takeaways:The main data you should be looking at when locating a new practice.What's horrible, dentists to population numbers/ data?What cities and states have the best and worst stats/ ratios.BONUS TAKEAWAY: How does Peter find the data that we all need for locating proper sites?‍

SPONSORS MENTIONED IN THE EPISODE:‍

‍

Darkhorse Tech is offering you a phenomenal deal that you can NOT pass up!

For practices that are already up and running (meaning not a start-up), Darkhorse is offering:

JOIN MY EMAIL LIST HERE: https://thedentalmarketer.lpages.co/newsletter/Guest: Dr. Deren FlesherPractice Name: Royal Oak Family DentalCheck out Deren's Media & Info:Email: [email protected] Website: https://modento.typeform.com/to/sBzrSx

‍‍Host: Michael Arias‍

Website: The Dental Marketer‍‍

Join the podcast's Facebook Group: The Dental Marketer Society JOIN MY EMAIL LIST HERE FOR GROUND MARKETING STRATEGIES AND TACTICS.‍‍‍My 3 Key Takeaways:How to use Survey Monkey in the hiring process/ interview.The system in Deren's practice that the is the most unique and one he is proud of.What was his production/ collections like during the height of the pandemic and how he is on track to making 130k this upcoming month.BONUS TAKEAWAY: Have you ever felt like the sky was falling when an employee quit? Here's what to do.‍

DON'T FORGET:‍‍Click the logo above or this link: Enroll into The Ground Marketing Course‍‍I know right now things may feel uncertain but one thing is for sure, ‍1. Your community needs you to care about them2. You need to make up for lost revenue3. You need new patients‍Right now, Ground Marketing is the only cost effective thing that will help you take care of these 3 things!

In our Ground Marketing Course I share with you strategies and tactics on how to get into your local businesses, restaurants, corporations, medical facilities, coffee shops and more... DURING THE PANDEMIC!‍In the course we also have KOL, guest speakers & experts sharing specific and exclusive instructions just for you! ‍For example, we have timely HR protocols, what to say on your website so the new potential patient looking at it feels comfortable visiting you, scripts on how to charge for PPE and more! This is all extremely timely and taught by leaders in our industry.

In less than 60 days you can see new patients coming in consistently and you will take maximum control of your practice, protocols, your team, and your life.

Click the picture above or the link below to check out more information and to see what others are saying about it!

‍Start getting new patients form Ground Marketing... click this link to see how!‍‍

Please don't forget to share with us on Instagram when you are listening to the podcast AND if you are really wanting to show us love, then please leave a 5 star review on iTunes!‍‍DON'T FORGET TO:

Join The Newsletter here and be a part of The Dental Marketer Family

Click here to see how you can attract new patients immediately and consistently!

Click Here to join the Ground Marketing Facebook Group