The Dental Marketer

The Dental Marketer

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The Dental Marketer episodes

  • 96: Voices of Dentistry - How to stand out in an insanely saturated community - Dr. Stimmler
    Voices of Dentistry was UH - MAY - ZING! Along with that, I am bringing you some impressive and remarkable content from some of the best dentists out there and some of the most innovative and creative minds! I am so excited to introduce to you a friend of mine who has a practice in Brooklyn, New York. He is also a fellow podcaster, the host of The Better Dentistry Podcast, Dr. Stimmler!
    Listen as we dive deep into his practice. We talk about what he is currently producing in his practice (yeap, he lets us know how much his current production and collection is), what is his best ROI, what he is currently doing for marketing, shares with us his biggest fails and struggles to date, and tells us all about his past, present and future!
    DR. STIMMLER'S LINKS:
    North Brooklyn Dental Care Website
    The Better Dentistry Podcast
    The Better Dentistry Facebook
    THE DENTAL MARKETER LINKS:
    FACEBOOK
    TWITTER
    INSTAGRAM (you can talk to me more 1 on 1 here)
    Are you getting my E-Newsletter?... No?... why?!? I only give you amazing tactics on Ground Marketing that you can implement in your dental office!
    Join the Ground Marketing Family here
    0 min
  • Monday Morning Marketing - LIVE GROUND MARKETING CALLS - 1/24/2018
    Oh BOY.... is this a good episode! If you ever wondered how to get into specific businesses... well I actually call them and record the outcome in this episode.
    This was a another Q & A Monday Morning Marketing by the way. The questions were extracted from my personal Facebook. So be sure you are following me on Facebook!
    On another note, I hope to see all of your beautiful faces in Voices of Dentistry and please... any feedback I ask for (reviews, questions that I ask you like if you want me to have more episodes like this, or what I should change this series name to) please reply and give me the feedback wherever you can!
    Love y'all!
    If you want your question answered on Monday Morning Marketing:
    LEAVE A VOICEMAIL
    or ask on any of these platforms (but I would LOVE IT if you left a voicemail!!)
    Twitter
    Instagram
    Facebook
    The Making of a Dental Start-Up Facebook Group
    Linkedin
    Are you part of The Ground Marketing Community: No?... why?!? I only give you amazing tactics on Ground Marketing that you can implement in your dental office!
    Join the Ground Marketing Family here
    0 min
  • 95: An incredibly easy tactic to instantly skyrocket your case acceptance. w/ Dr. Chris Bowman
    Episode 95 is in the books (almost to 100)! In this episode I have my wonderful guest Dr. Chris Bowman really break down for us how to increase your production and collection. One easy way I can tell you right now, that he mentions to me is to truly focus on what you are passionate about when it comes to your work and dentistry. Don't do the stuff that "just makes money" because eventually you'll end up digging yourself in a hole.
    We also discuss the importance of literally giving every single patient the chance to reject your best work or accept it. I always say you should never assume when I am teaching Ground Marketing, the same should be said when it comes to case presentation. Just because the patient may seem like they can't afford it, you still need to give them the chance to say it! Why would you deprive yourself from possibly making more on something you absolutely you enjoy doing?!?
    We also dive into a little history in Dr. Bowman's life, how he started his practice, why after so many years .... he has just now decided to change the name of his practice, and also how he met Michael Jordan! I am so excited for you to listen to this episode and I recommend you have your front office (especially the treatment coordinator) listen to this episode. Enjoy!
    DR. CHRIS BOWMAN'S LINKS:
    Chris Bowman's Dental Office Website
    Chris Bowman's Facebook
    6 Month Smiles Website
    THE DENTAL MARKETER LINKS:
    FACEBOOK
    TWITTER
    INSTAGRAM (you can talk to me more 1 on 1 here)
    Are you getting my E-Newsletter?... No?... why?!? I only give you amazing tactics on Ground Marketing that you can implement in your dental office!
    Join the Ground Marketing Family here
    0 min
  • 94: What to NEVER say on the phone (it's things most of us say all the time). w/ Laura Hatch
    Hey TDM Family! Let's get into this episode by introducing my extraordinary guest: Laura Hatch from Front Office Rocks! Laura JUST released her book: Step Away From The Drill. Guys, if you want to really upgrade your dental practice then you better have your team listen to this episode and YOU need to buy this book!
    We discuss how to get our patients to accept treatment. It's more than just asking them or expecting them to accept it because you are a dentist... there is a strategy to this! We also discuss what the most important piece of equipment in your office is and WHY you absolutely need someone HEAVILY trained to operate this piece of equipment! Your business depends on it!
    We also jump into a time machine and discuss how Front Office Rocks came to be! Also, what Lunch with Laura was! (by the way feel free to go ask her to preview the video Lunch with Laura... I'm sure she will get a kick out of it).We discuss scripts and how to perform in the front office and how much should you invest in your team members/ employee. I know a lot of times we fear if we invest too much into our staff and they leave.... then what!? Well, Laura takes away that problem in this episode! So tune in and reach out to her!
    Pssssst, PLEASE drop a review on iTunes if you appreciate the podcast and love what you are listening to AND don't forget.... tell ONE (just one friend) about the podcast today! You're the best audience anyone can have (:
    LAURA HATCH'S LINKS:
    Buy her book: Step Away from the Drill: Change the Way You Lead Your Dental Business For More Control, Fun and Profit
    From Office Rocks Website
    Front Office Rocks Facebook
    Front Office Rocks Instagram
    Front Office Rocks YouTube
    THE DENTAL MARKETER LINKS:
    FACEBOOK
    TWITTER
    INSTAGRAM (you can talk to me more 1 on 1 here)
    Are you getting my E-Newsletter?... No?... why?!? I only give you amazing tactics on Ground Marketing that you can implement in your dental office!
    Join the Ground Marketing Family here
    0 min
  • 93: The unbelievable problem that no one really talks about, until today. w/ Angie Stone RDH
    Hey TDM community, I truly hope you're off to a good start this week. In episode 93 I talk with the wonderful: Angie Stone. Talking to Angie is like talk to a positive energy that only wants to uplift you! It was sensational! We start off discussing how she became a hygienist.... but... something changed. This change led to a series of events that really impacted her life and caused her to create her business which is Hy-Life.
    We discuss the importance of treating your team right. Employees, all employees, want to feel appreciated and they also want to feel like they are growing in their field. Make that happen, don't just talk to them when your employees screw up! Understand and expect that they will screw up but don't keep pointing it out, no one likes that! Instead help them find the lesson in their mistakes, be a teacher to your employees, not someone who they dread to go to work with!
    We also dive into a topic that Angie is extremely passionate about which is, our elders. Be honest and ask yourself, what do I do with my older patients, the ones who have come to visit me for years BUT now they are in retirement homes/ senior homes and can't make the drive to me anymore... what do I do with these patients? Do I just forget about them? Give up on them? Well these elders need you! It's elders who have the most dental disease in the population! What are we doing to get these patients to you? Tune in to find out!
    Also, PLEASE drop a review on iTunes if you appreciate the podcast and love what you are listening to AND don't forget.... tell ONE (just one friend) about the podcast today! You're the best audience anyone can have (:
    ANGIE STONE LINKS:
    HyLife Website
    Angie Stone's Speaking Website (to book her to speak at an event, etc.)
    Dying From Dirty Teeth Book (Amazon Edition)
    Angie's Facebook
    Angie's Linkedin
    THE DENTAL MARKETER LINKS:
    FACEBOOK
    TWITTER
    INSTAGRAM (you can talk to me more 1 on 1 here)
    Are you part of The Ground Marketing Community: No?... why?!? I only give you amazing tactics on Ground Marketing that you can implement in your dental office!
    Join the Ground Marketing Family here
    0 min
  • 92: Interested in Instagram? Here's what to post, how to post, when to post, how to find new patients, and more!
    Hey TDM Fam! SO in this episode I am using a different format, so let me know how you like it! It is shorter (as you can see) but it's me mainly extracting the meat and potatoes of the interview. I had the privilege of having the brilliant Sue B Zimmerman on the podcast. She is not in the dental field BUT she is in the Social Media field. She has spoken at tons of conventions and expos on social media, specifically.... Instagram.
    Sue is a leader in her industry and has mastered Instagram and all it's components. I like this episode because Sue not only tells us what to post, how to post, when, and what not to do... but we also get the perspective of someone who is not in the dental field. You know who else isn't in the dental field... your new potential patients! SO listen up and hear what she would like to see more of and definitely less of!
    Also, let me know on Instagram or in the iTunes reviews how you liked this new format and if you like this interview. If you enjoy it then I can definitely interview more leaders in their industry who are not so much in the dental field but more in their own field. You can extract their knowledge and valuable information and apply it to your business/ dental practice! Or we can talk about how a dentist can apply it in their dental practice as well.
    [powerpress]
    SUE B ZIMMERMAN'S LINKS:
    Sue B Zimmerman's Website
    Sue B Zimmerman's Instagram
    Sue B Zimmerman's Youtube
    Sue B Zimmerman's Linkedin
    THE DENTAL MARKETER LINKS:
    FACEBOOK
    TWITTER
    INSTAGRAM (you can talk to me more 1 on 1 here)
    Are you part of The Ground Marketing Community: No?... why?!? I only give you amazing tactics on Ground Marketing that you can implement in your dental office!
    Join the Ground Marketing Family here
    0 min
  • 91: How Dr. Kenny Wilstead is bringing in 140 new patients per month and skyrocketed his collections.
    You are now tuning into one of the best podcast out there! The Dental Marketer Podcast! Thank you so much for listening to episode 91! In this episode I interview our amazing guest: Dr. Kenny Wilstead. Now, Dr. Wilstead has a remarkable story that he shares with us. He didn't just graduate from dental school, worked, and started his practice.... nope, he basically graduated, became partner, and then ... basically hit rock bottom! But how?! (you may be asking) well listen up because he tells us how disaster struck really early in his career. But also take note of how he handled it.
    We also talk about how he was able to be seen... basically all over the world! I mean if the people on the moon have a TV then they probably heard of Dr. Wilstead as well. I will link just 2 of his viral videos. He has mastered the way in knowing how to make your dental work go viral... and guess what... he tells us exactly how to do it!
    We also go into a deeper discussion of what his favorite dental instrument is, what he hates about dentistry, what he loves about dentistry, how to handle a bad reputation and create a good reputation, and so much more!
    So sit back, grab your coffee, and listen up to episode 91!
    [powerpress]
    KENNY WILSTEAD'S LINKS:
    Marshall Family Dental
    Video of Dr. Kenny Wilstead on Inside Edition (VIRAL VIDEO)
    Video of a dad getting much needed dental care (VIRAL VIDEO)
    THE DENTAL MARKETER LINKS:
    FACEBOOK
    TWITTER
    INSTAGRAM (you can talk to me more 1 on 1 here)
    Are you part of The Ground Marketing Community: No?... why?!? I only give you amazing tactics on Ground Marketing that you can implement in your dental office!
    Join the Ground Marketing Family here
    0 min
  • 90: How to attract new patients 24/7 (even when you are not in the office). w/ Keith English
    We are at episode 90 of The Dental Marketer Podcast! In this episode we discuss nothing but about the best online scheduling system out there... LocalMed! And who better to interview than the founder of Local Med: Keith English! This guy has literally created something definitely worth sharing and talking about!
    In this episode we discuss many things, scheduling related, business related, and life lessons we can learn from him. A couple key things I loved that I took away from this episode was that Keith one exactly what he wanted... even if it has never been done before or wasn't even created, he still knew exactly what he wanted. Which leads me to my second point: patience. Boy o'boy was Keith patient when it came to creating LocalMed. He funded the whole thing himself so you can easily understand how you would be in such a hurry to make some sort of ROI on this product but, listen to how he handled the whole situation.
    Another thing we mention is the importance of patients being able to schedule NOW! Not in 5 minutes, or not even having to have then schedule, then call, or text to confirm, or adding an extra step. Patients want easy, simple, and fast. And Keith gives us the stats to understand why.
    This week we wanted to share with you.... our wonderful SPONSORS: LocalMed
    Go check them out as soon as you can to make life, not only easier for you, BUT easier for your patients and you new potential patients as well!
    Here... click this LINK and it will take you to a magical page where you can INSTANTLY receive 10% OFF (or more) your LocalMed Online Scheduling Set-Up Fee!
    Seriously.... why would you go with anyone else? WHY?!?!
    Local Med is the only real-time, online scheduling platform that closes the loop on the patient acquisition process. Patient appointments show up in your schedule at the right time, in the right chair, for the right provider, for the right length of time, 24/7. Some would call that magic, we call it LocalMed Connect. AND ... No long-term contracts! LocalMed is a month-to-month service.
    Click on the link or the image of Local Med below to get a free DEMO today and 10% off (or more) your set-up fee! (actually you can click on any link in this "SHARE" section and it will do that for you (;
    [powerpress]
    KEITH ENGLISH'S LINKS:
    LocalMed Website
    Email: [email protected] or (888) 203-7531
    for 10% OFF and FREE LOCAL MED TRIAL CLICK HERE
    THE DENTAL MARKETER LINKS:
    FACEBOOK
    TWITTER
    INSTAGRAM (you can talk to me more 1 on 1 here)
    Are you part of The Ground Marketing Community: No?... why?!? I only give you amazing tactics on Ground Marketing that you can implement in your dental office!
    Join the Ground Marketing Family here
    0 min
  • Monday Morning Marketing - Ground Marketing Q&A- where to start, how to find events, & MORE!
    My TDM Community! How is everyone doing?! So this episode is a little different BECAUSE it's part ONE of a TWO part questions and answers. In this episode I answer some Facebook questions AGAIN that I received from our wonderful Facebook Group: The Making of a Dental Start - Up (by the way you if you are not a member of this group, become one! Just let me know you heard me on the podcast and I'll grant you your wildest dreams... just kidding I'll just grant you access.. which is still pretty close).
    So this is how it goes family... part one of this questions and answer is on the podcast (what you're listening to now) and the second part is on YouTube! So go check out the SECOND part on YouTube on the link below:
    PART 2 OF THE QUESTIONS AND ANSWER ON YOUTUBE HERE
    Tune in and don't forget to continue to ask questions... continue to be curious!!
    p.s. also here are a couple links of things that I mention on the podcast. This is basically what you will need to start Ground Marketing (along with your freebies, flyers, and practice information)
    Table:
    http://amzn.to/2BgJCqq
    Carrying Case:
    http://amzn.to/2D8ULXI
    Clip Board:
    http://amzn.to/2CFu2AT
    [powerpress]
    If you want your question answered on Monday Morning Marketing:
    LEAVE A VOICEMAIL
    or ask on any of these platforms (but I would LOVE IT if you left a voicemail!!)
    Twitter
    Instagram
    Facebook
    The Making of a Dental Start-Up Facebook Group
    Linkedin
    Are you part of The Ground Marketing Community: No?... why?!? I only give you amazing tactics on Ground Marketing that you can implement in your dental office!
    Join the Ground Marketing Family here
    0 min
  • The Making of SMILE & CO. Episode TWENTY THREE
    [powerpress]
    Episode 23 is here! In this episode we tend to talk a little longer but there is a reason for that because... it's a END OF THE YEAR RECAP!
    Listen to what Ashley's highlights of 2017 and what her best, worst, and pending strategies are! We also talk about our goals for 2018 and what are lans are with our amazing Facebook group and our podcast are! SO tune in, prepare to learn, laugh, and leave a review on iTunes (if it's 5 stars)!
    Also, support US by checking out our supporters: Local Med!
    SHARE
    This week we wanted to share with you....our Facebook Group: The Making of a Dental Start-Up
    Go be a part of our family! We will welcome you with open arms and free imaginary burritos with wings (or vegan wings).
    3 Main Ideas
    Best Strategies were Social Media, Ground Marketing for grand opening, being a part of the Chamber of Commerce
    Worst Strategies... were.... hiring the wrong person.
    Don't collect an email list of 400 leads and NOT call them!
    Resources
    I'll just leave this right here... (click the image below to get Local Med in your office!!!!!)
    Find Out More
    Thank you for listening to The Making of Smile & Co. podcast. If you enjoyed it, please share with anyone you think will gain value from the show by clicking on one of the sharing tabs above.
    Also, please consider leaving an honest review on iTunes. It helps other listeners find the show, and I would be forever grateful.
    Questions or comments? Feel free to contact me here.
    Follow me on Instagram or Facebook and improve your dental practice every day!
    Have you subscribed? Don't miss a single episode!
    Subscribe: iTunes | Android | Email | RSS | More
    Listen to podcasts and learn more about The Dental Marketer on the website.
    Remember that Ashley's revolutionary dental practice is being built in real time. Follow her incredible journey and message her through Facebook or Instagram to say hi or to ask questions about her experience. Email her at [email protected].
    Want your questions to be answered on the podcast?
    Join The Making of a Dental Startup Facebook Group to ask us absolutely any questions! Join the group, interact and ask your questions here! See you in The Making of a Dental Startup Facebook Group.
    Are you part of The Ground Marketing Community: No?... why?!? I only give you amazing tactics on Ground Marketing that you can implement in your dental office!
    Join the Ground Marketing Family here
    0 min

About The Dental Marketer

From the publisher's feed

dental marketing ideas and strategies to attract quality patients to dentist.

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