The Dental Marketer

The Dental Marketer

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The Dental Marketer episodes

  • 85: How can understanding the philosophy of your dental office bring you tremendous results? w/ Andre Shirdan
    In episode 85 I have the wonderful privilege to interview my guest, Andre Shirdan, who has been in the dental field and helping dental offices strive for years (if not, decades)! Andre started off working at a record store company where he quickly learned how to exceed in that field. But he didn't lear on his own, the company would sendhim out to be trained by some of the top customer services oriented people in the world who work with companies like the Ritz Carlton, Disney, and Nordstrom. Then Andre started working for a high end retail boutique store where, they too, would send him to get trained to learn higher end customer service and sales techniques. Then finally, his brother in law (who is a dentist) brought him in to help him manage his dental practice .... and the rest is... well you just have to listen to find out the rest of his story!
    In this episode we learn about how to be customer focused and what it means. We hear the customer is always right but Andre says��_ "you know what the customer is NOT always right BUT the customer is the customer"��_ what does that mean?
    We also talk about the philosophy of your practice. A philosophy needs to be the size of a bumper sticker��_ it should be said in 6 words. Knowing the philosophy of your dental practice is crucial. It helps you to know what type of customers you want, how you need to implement your marketing, and how to hire the right employees. Andre gives us an example of how the philosophy should be and how the thought process should begin. We discuss these topics and many more so be sure to listen up and bookmark this episode to come back and listen to it over and over again!
    ANDRE SHIRDAN'S LINKS:
    The CREW Process Website
    Phone Numer: (302) 751-2739
    THE DENTAL MARKETER LINKS:
    FACEBOOK
    TWITTER
    INSTAGRAM (you can talk to me more 1 on 1 here)
    0 min
  • 84: How to get the qualified patients you actually want! with Julia Yelevich
    Thank you for tuning into episode 84 of The Dental Marketer Podcast. In this episode we get straight down to business... seriously! I had the privilege of interviewing an amazing leader, Julia Yelevich. Now, when it comes to the clinical side, Julia is informed and very knowledgable... but when it comes to the business side of dentistry, Julia is a master! Not only does she know how to market and attract patients to your office but she knows how to speak to the patients, what to offer them, how to screen for the right patients, and of course how to grow your practice!
    We talk about the importance of the end game, which is providing exceptional care to your patients and community BUT also making sure you create a profit. We also discuss what Julia's years in working for Wall Street has taught her that she utilizes today and shares with all of us, and we talk about how she is growing the practice she is working in and how we can utilize her tactics as well.
    I am so excited for you to hear this episode with Julia Yelevich, please feel free to reach out to her in the links below!
    Watch a WHITEBOARD VIDEO CLIP of this episode here!
    This is a new segment where we take a piece of wisdom from our guest and draw it out... on a whiteboard!
    THE ROADMAP TO DENTAL SUCCESS
    The Roadmap to Dental Success is the ultimate "one-stop-shop" for Dental Education. Each of the courses included in this bundle have been hand curated to bring you the highest degree of success possible. Simply follow the courses and coaching provided, which serve as the road map to lead you directly to success.
    Here's what you'll learn:
    How to market your business online How to leverage persuasion to increase case acceptance How to save time and money in all things dentistry How to grow your practice quickly How to grow your team and hire the right people How to use strategic alliances to grow your practice & More!
    JULIA YELEVICH'S LINKS:
    Natural Dentistry Center Website
    Julia Yelevich's Linkedin
    THE DENTAL MARKETER LINKS:
    FACEBOOK
    TWITTER
    INSTAGRAM (you can talk to me more 1 on 1 here)
    0 min
  • Monday Morning Marketing -thirteen- 11/20/17
    Hey FAMILIA! I hope you are having a great start to the week and had a great weekend? What did you do this weekend?.. I took care of my niece sooo lots of Disney movies were watched over the weekend! Anyways, in this episode I answer a question that I got asked over the weekend at least more than 5 times.... which is..... WHAT IS GROUND MARKETING?!
    Well I answer it in this episode e BUT I not only answer it I also give you a strategy on how you can start attracting new potential patients to your practice through your community's apartment complexes! You may want to have a paper and pencil handy while listening to this episode because .... yeah... I give you a pretty good way to get your foot in the door. OR you can just listen to the episode over and over into you memorize what to say. ANYWAYS! Remember to keep those questions coming AND leave me a voicemail question/ comment!
    If you want your question answered on Monday Morning Marketing:
    LEAVE A VOICEMAIL
    or ask on any of these platforms (but I would LOVE IT if you left a voicemail!!)
    Twitter
    Instagram
    Facebook
    The Making of a Dental Start-Up Facebook Group
    Linkedin
    0 min
  • The Making of SMILE & CO Episode NINETEEN
    Hey family !...Shout out to everyone reading the show notes! If this is your first time reading them... then...all your wildest dreams will come true.... ok maybe just one or two of them will come true! Welcome to episode 19! This is episode we talk about Ashley's dental practice and what trouble's she is having with her building, we discuss everything that happened when Ashley went to mastermind and hang out with T-Bone, The Millenial Dentist, and Dr. Erin Elliott (Erin you need some sort of super-hero name), and we of course give some of you shout-outs and answer your questions that you leave us! Tune in and listen and let us know if you are reading the show notes for extra brownie points (:
    SHARE
    This week we wanted to share with you: T-Bone's Podcast
    Seriously, a really great podcast! I just listened to the latest episodes for the first time and .... yeah.. really great topics, guest, and information... that's why I want to share it with all of you (:
    3 Main Ideas
    Expect the unexpected even after you have finished building your practice and think the construction process went well.
    The importance of really mastering your craft and getting knowledge.
    Learning what to give to local business in your community and how to give it to them if you are on a tight budget (Ground Marketing)
    Resources
    I'll just leave this right here... LocalMed!
    (click the image below to get Local Med in your office!!!!!)
    The MOO Business Cards
    Find Out More
    Thank you for listening to The Making of Smile & Co. podcast. If you enjoyed it, please share with anyone you think will gain value from the show by clicking on one of the sharing tabs above.
    Also, please consider leaving an honest review on iTunes. It helps other listeners find the show, and I would be forever grateful.
    Questions or comments? Feel free to contact me here.
    Follow me on Instagram or Facebook and improve your dental practice every day!
    Have you subscribed? Don't miss a single episode!
    Subscribe: iTunes | Android | Email | RSS | More
    Listen to podcasts and learn more about The Dental Marketer on the website.
    Remember that Ashley's revolutionary dental practice is being built in real time. Follow her incredible journey and message her through Facebook or Instagram to say hi or to ask questions about her experience. Email her at [email protected].
    Want your questions to be answered on the podcast?
    Join The Making of a Dental Startup Facebook Group to ask us absolutely any questions! Join the group, interact and ask your questions here! See you in The Making of a Dental Startup Facebook Group.
    0 min
  • #83: What's the most important thing to know when owning a dental office? with Dr. Andy Tran & Linda Phan
    Thank you for listening to us in your car, while cleaning your house, cleaning your dental office, in school (year, some people listen to us at school), at the gym (year, at the gym too while they are getting their workout on!), and anywhere else you listen to The Dental Marketer Podcast! You are tuning into episode 83! In this episode we speak with the funny and wonderful couple: Dr. Andy Tran & Linda Phan. Andy and Linda are looking to build their own dental office soon but along the road they have encountered many mistakes that have turned into lessons. Andy is the clinical side and Linda is the business side, so it's a match made in heaven!
    In this episode we touch on a lot of topics such as, why people pleasing can do you more harm than good, how to be picky with your patients, realizing that dentistry isn't all clinical... especially if you own a dental practice, what to do with bad reviews, and knowing and understanding your strengths and accepting your weaknesses.
    Tune in and listen to their journey of how they both came to meet each other, what they are both doing in their profession, careers, and lives, and where they plan to go next!
    Watch a WHITEBOARD of this episode here!
    This is a new segment where we take a piece of wisdom from our guest and draw it out... on a whiteboard!
    Don't miss the Dental Event of 2018
    Go to: http://www.deliveringwowsummit.com for more information and to get your tickets!
    This is an event that will be spoken about for years to come, don't miss out on this tremendous opportunity to be with remarkable speakers, teachers, coaches, consultants, and professionals.
    THE ROADMAP TO DENTAL SUCCESS
    The Roadmap to Dental Success is the ultimate "one-stop-shop" for Dental Education. Each of the courses included in this bundle have been hand curated to bring you the highest degree of success possible. Simply follow the courses and coaching provided, which serve as the road map to lead you directly to success.
    Here's what you'll learn:
    How to market your business online How to leverage persuasion to increase case acceptance How to save time and money in all things dentistry How to grow your practice quickly How to grow your team and hire the right people How to use strategic alliances to grow your practice & More!
    DR. ANDY TRAN & LINDA PHAN LINKS:
    Andy & Linda's Instagram
    THE DENTAL MARKETER LINKS:
    FACEBOOK
    TWITTER
    INSTAGRAM (you can talk to me more 1 on 1 here)
    0 min
  • Monday Morning Marketing -twelve- 11/13/2017
    Hey Dental Marketer Tribe (that's you... don't worry that means your family!) In this episode I noticed I got a liiiiiittle carried away explaining to you about my Instagram and why you should follow it, my apologies. BUT I do end up sharing valuable information (as I always try to do) on how to bring in more referrals. YOU NEED A SYSTEM! So in this Monday morning marketing episode I tell you a system that I have used countless of times with my clients and it has worked wonders! I also answer a question from one of our wonderful listeners (who asked a question on Instagram).
    Don't forget! If you have anything to say (questions, concerns, or just want to say hi) leave me a voicemail PLEASE! Would absolutely love to hear you! With that being said I hope you enjoy this episode and I am going to leave you this Monday with this thought:
    You were given this mountain to show others... that it can be moved.
    BOOM! I know that's beautiful.. take care and I'll look forward to hearing your voicemail (:
    If you want your question answered on Monday Morning Marketing:
    LEAVE A VOICEMAIL
    or ask on any of these platforms (but I would LOVE IT if you left a voicemail!!)
    Twitter
    Instagram
    Facebook
    The Making of a Dental Start-Up Facebook Group
    Linkedin
    0 min
  • The Making of SMILE & CO. Episode EIGHTEEN
    Whatsup guys!...Shout out to everyone reading the show notes! If this is your first time reading them... then...Welcome to the eighteenth episode of The Making of SMILE & CO.! This is episode we have an amazing guest... Joe Chickerillo from LocalMed, we also answer questions from our friends in our Facebook Group: The Making of a Dental StartUp. Tune in and listen and let us know if you are reading the show notes for extra brownie points (:
    SHARE
    This week we wanted to share with you.... our wonderful SPONSORS: LocalMed
    Go check them out as soon as you can to make life, not only easier for you, BUT easier for your patients and you new potential patients as well!
    Here... click this LINK and it will take you to a magical page where you can INSTANTLY receive 10% OFF (or more) your LocalMed Online Scheduling Set-Up Fee!
    Seriously.... why would you go with anyone else? WHY?!?!
    Local Med is the only real-time, online scheduling platform that closes the loop on the patient acquisition process. Patient appointments show up in your schedule at the right time, in the right chair, for the right provider, for the right length of time, 24/7. Some would call that magic, we call it LocalMed Connect. AND ... No long-term contracts! LocalMed is a month-to-month service.
    Click on the link or the image of Local Med below to get a free DEMO today and 10% off (or more) your set-up fee! (actually you can click on any link in this "SHARE" section and it will do that for you (;
    3 Main Ideas
    Why online-scheduling is not only the future but will help out your new patient flow.
    The cost of Ashley's whole dental practice and the cost of the whole process.
    Joe hates the Wrigley Stadium, Ashley needs more sleep, Michael can't hold his liquor.
    Resources
    I'll just leave this right here... (click the image below to get Local Med in your office!!!!!)
    Find Out More
    Thank you for listening to The Making of Smile & Co. podcast. If you enjoyed it, please share with anyone you think will gain value from the show by clicking on one of the sharing tabs above.
    Also, please consider leaving an honest review on iTunes. It helps other listeners find the show, and I would be forever grateful.
    Questions or comments? Feel free to contact me here.
    Follow me on Instagram or Facebook and improve your dental practice every day!
    Have you subscribed? Don't miss a single episode!
    Subscribe: iTunes | Android | Email | RSS | More
    Listen to podcasts and learn more about The Dental Marketer on the website.
    Remember that Ashley's revolutionary dental practice is being built in real time. Follow her incredible journey and message her through Facebook or Instagram to say hi or to ask questions about her experience. Email her at [email protected].
    Want your questions to be answered on the podcast?
    Join The Making of a Dental Startup Facebook Group to ask us absolutely any questions! Join the group, interact and ask your questions here! See you in The Making of a Dental Startup Facebook Group.
    0 min
  • Monday Morning Marketing - eleven - 11/06/2017
    How was everyone's weekend? Mine was pretty relaxing, just did a bunch of editing for upcoming videos on the YouTube channel (if you are not subscribed to my YouTube Channel then I am in shock... just kidding but please go subscribe) then I edited this episode and a couple more podcast episodes (:
    Anyways today I answer a question I received from Facebook in the new amazing group called The Making of a Dental Start-Up. I advise everyone to join this group, it's filled with nothing but encouragement and inspiration, especially if you are looking to do a start-up or you are already in the process.
    The question is: how do I do Ground Marketing? In this episode I explain how you can start doing ground marketing and I mainly let you (the listener) know that you can find all Ground Marketing information on my website.
    So yeah... but if ANY of you beautiful listeners need more information please feel free to reach out to me and let me know!
    If you want your question answered on Monday Morning Marketing:
    LEAVE A VOICEMAIL
    or ask on any of these platforms (but I would LOVE IT if you left a voicemail!!)
    Twitter
    Instagram
    Facebook
    The Making of a Dental Start-Up Facebook Group
    Linkedin
    0 min
  • #82: How to immediately increase your treatment acceptance with Dr. Tyler Hanks
    You are listening to episode 82 of The Dental Marketer Podcast! Thank you for tuning in.... Let's just dive right into it!
    In this episode I pick the brain of the creator of LIVESMILEAPP.COM. In case you don't know what this wonderful app does, it helps the patient see the importance of dentistry and their oral health! How you ask? Well, listen to the episode. Here we talk about what Dr. Hanks learned when he was a dental assistant and saw over 100 new patients daily! We also hear the wonderful advice he learned in Nicaragua as well. We talk about improving the new patient experience, being active on social media and which social media platform is working for him, what he saw wrong in most of the dental practice's he worked at, and the importance of parents knowing what is going on in their child's dental visit.
    One thing I love, that Dr. Hanks stresses, is the importance of slowing down. Why are you rushing your work, your treatment planning, your time with the new and existing patients... slow down.... and we dive into this topic with much more detail..... so please feel free to bookmark this episode and listen to it with your team.
    Don't miss the Dental Event of 2018
    Go to: http://www.deliveringwowsummit.com for more information and to get your tickets!
    This is an event that will be spoken about for years to come, don't miss out on this tremendous opportunity to be with remarkable speakers, teachers, coaches, consultants, and professionals.
    DR. TYLER HANKS' LINKS:
    LiveSmileApp Website
    LiveSmileApp Linkedin
    LiveSmileApp Instagram
    LiveSmileApp Facebook
    LiveSmileApp YouTube Video
    THE DENTAL MARKETER LINKS:
    FACEBOOK
    TWITTER
    INSTAGRAM (you can talk to me more 1 on 1 here)
    0 min
  • The Making of SMILE & CO. Episode SEVENTEEN
    Whatsup guys!... Like... do y'all even read the show notes?! Anyways....Welcome to the seventeenth episode of The Making of SMILE & CO.! This is episode we talk about the holiday weekend, we talk about the new Facebook Group: The Making of a Dental StartUp and read some comments and question from you (the wonderful listeners)! Tune in and listen carefully, because you won't want to miss this week's episode!
    SHARE
    This week we want to share with you the Instagram Story. It's the video with Ashley's kids dancing to The Chainsmokers. We hope it makes you laugh as much as it made Michael & Ashley laugh on this episode. You let us know if this happens at your house too (or if this is you sometimes!)
    [video width="320" height="576" mp4="http://thedentalmarketer.site/wp-content/uploads/2017/11/video-1509590972.mp4"][/video]
    3 Main Ideas
    How to choose the right designer for your start-up.
    How to utilize Pinterest to help you design your start-up.
    What financing options do you have?
    Resources
    Join the best group on Facebook:
    THE MAKING OF A DENTAL START-UP
    Find Out More
    Thank you for listening to The Making of Smile & Co. podcast. If you enjoyed it, please share with anyone you think will gain value from the show by clicking on one of the sharing tabs above.
    Also, please consider leaving an honest review on iTunes. It helps other listeners find the show, and I would be forever grateful.
    Questions or comments? Feel free to contact me here.
    Follow me on Instagram or Facebook and improve your dental practice every day!
    Have you subscribed? Don't miss a single episode!
    Subscribe: iTunes | Android | Email | RSS | More
    Listen to podcasts and learn more about The Dental Marketer on the website.
    Remember that Ashley's revolutionary dental practice is being built in real time. Follow her incredible journey and message her through Facebook or Instagram to say hi or to ask questions about her experience. Email her at [email protected].
    Want your questions to be answered on the podcast?
    Join The Making of a Dental Startup Facebook Group to ask us absolutely any questions! Join the group, interact and ask your questions here! See you in The Making of a Dental Startup Facebook Group.
    0 min

About The Dental Marketer

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dental marketing ideas and strategies to attract quality patients to dentist.

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