The Healthpreneur Show with Yuri Elkaim

Welcome to the show, Healthpreneurs! We’ve got a special guest on the show for you today for our Client Deep Dive segment. Susan Gleaton is a registered dietician with an integrative and functional nutrition background. She helps her client overcome the inconvenience, overwhelm, and anxiety related to GI and digestive disturbances by getting to the root cause and fixing it.

Her main concern is her mindset around charging premium pricing. She feels like she’s always wanted to help those in need – whether they can pay what she’s worth or not – and finds herself losing confidence when charging more.

Remember, people will find a way to pay for what they need – if they believe they need it and are feeling the pain of not making a change.  And, the greater the investment, the more likely you are to get clients that are truly committed. It’s a win-win. Tune in to hear how Susan (and you!) can get paid what you’re worth and deliver the best results.

In this episode, Susan and I discuss:

• Her mindset around charging clients what she’s worth.
• The cost of a client’s pain.
• Why not doing anything is the real cost of inaction.
• How to frame a high price to your client.
• How to describe what you do.
• How she feels about our program. 

1:00 – 6:00 - Introducing Susan and her biggest issue

6:00 – 9:00 - Breaking down how to frame your price

9:00 – 14:00 - A roleplaying example and making the best program for your client

14:00 – 19:00 - Spending more, serving more, charging more

19:00 – 22:30 - Being able to describe what you do well

22:30 – 24:30 - The doorway to starting a conversation with a prospective client

24:30 – 27:30 – How Susan has benefitted from our program.

Welcome to the show, Healthpreneurs! We’ve got a special guest on the show for you today for our Client Deep Dive segment. Susan Gleaton is a registered dietician with an integrative and functional nutrition background. She helps her client overcome the inconvenience, overwhelm, and anxiety related to GI and digestive disturbances by getting to the root cause and fixing it.

Her main concern is her mindset around charging premium pricing. She feels like she’s always wanted to help those in need – whether they can pay what she’s worth or not – and finds herself losing confidence when charging more.

Remember, people will find a way to pay for what they need – if they believe they need it and are feeling the pain of not making a change.  And, the greater the investment, the more likely you are to get clients that are truly committed. It’s a win-win. Tune in to hear how Susan (and you!) can get paid what you’re worth and deliver the best results.

In this episode, Susan and I discuss:

• Her mindset around charging clients what she’s worth.
• The cost of a client’s pain.
• Why not doing anything is the real cost of inaction.
• How to frame a high price to your client.
• How to describe what you do.
• How she feels about our program. 

1:00 – 6:00 - Introducing Susan and her biggest issue

6:00 – 9:00 - Breaking down how to frame your price

9:00 – 14:00 - A roleplaying example and making the best program for your client

14:00 – 19:00 - Spending more, serving more, charging more

19:00 – 22:30 - Being able to describe what you do well

22:30 – 24:30 - The doorway to starting a conversation with a prospective client

24:30 – 27:30 – How Susan has benefitted from our program.

Welcome back to the Healthpreneur podcast! Today I’ve got Stephanie and Amy on the show and we’re going to talk about the two choices you have to grow your business. Yup, it’s that easy – just two choices!

The first path is what I like to call the “Home Depot” path. This is where you do it all yourself. You end up spending time and money doing everything yourself and, unfortunately, because you aren’t a pro at everything, nothing gets accomplished at a profitable and sustainable level. The other, less rocky and painful path is one where you’re guided by someone who has done it before and has a system in place for you to follow.

Sounds better, right? People who Home-Depot-path it start from scratch, learn by trial-and-error, and can’t excel at all the facets of running a successful business. The good news is that you don’t have to. Just take the better path. Tune in to hear more and get inspired to shift the trajectory of your business.

In this episode Stephanie, Amy, and I discuss:

• The Home Depot path.
• What happens when you do it yourself.
• The fear when investing in yourself and your business.
• Asking how, not who.
• The done-for-you solution and re-framing the investment.
• The true cost of doing business on your own.
• The resources and results you’ll get with Healthpreneur. 

1:00 – 4:30 - The challenges with the “Home Depot” path

4:30 – 10:00 - Avoiding rabbit holes on the path to success

10:00 – 14:30 - Identifying those who have been down the path you want to take

14:30 – 18:30 - Where we at Healthpreneur come from

18:30 – 22:30 - The resources you get with Healthpreneur and a client example

22:30 – 26:30 - Getting results through a proven system

Welcome back to the Healthpreneur podcast! Today I’ve got Stephanie and Amy on the show and we’re going to talk about the two choices you have to grow your business. Yup, it’s that easy – just two choices!

The first path is what I like to call the “Home Depot” path. This is where you do it all yourself. You end up spending time and money doing everything yourself and, unfortunately, because you aren’t a pro at everything, nothing gets accomplished at a profitable and sustainable level. The other, less rocky and painful path is one where you’re guided by someone who has done it before and has a system in place for you to follow.

Sounds better, right? People who Home-Depot-path it start from scratch, learn by trial-and-error, and can’t excel at all the facets of running a successful business. The good news is that you don’t have to. Just take the better path. Tune in to hear more and get inspired to shift the trajectory of your business.

In this episode Stephanie, Amy, and I discuss:

• The Home Depot path.
• What happens when you do it yourself.
• The fear when investing in yourself and your business.
• Asking how, not who.
• The done-for-you solution and re-framing the investment.
• The true cost of doing business on your own.
• The resources and results you’ll get with Healthpreneur. 

1:00 – 4:30 - The challenges with the “Home Depot” path

4:30 – 10:00 - Avoiding rabbit holes on the path to success

10:00 – 14:30 - Identifying those who have been down the path you want to take

14:30 – 18:30 - Where we at Healthpreneur come from

18:30 – 22:30 - The resources you get with Healthpreneur and a client example

22:30 – 26:30 - Getting results through a proven system

Hey, guys! Yuri here, and welcome back to the Healthpreneur podcast. Today, I’ll be discussing if you should market your program before it’s ready. This is a terrific question that has come up often with our clients. Let me give you my two cents.

I believe that, if you wait for everything to be ready and perfect before you do anything, you’ll never get anywhere. I’m a believer in imperfect action. Why? Because it’s action. If you never move in any direction, you’ll never know what’s lies ahead on the trail.

And it could be good. Really good. If you have an idea and a process, you’re there. You can begin marketing your program. The rest you can work on as you go because people need what you have NOW. Listen in to hear what you need to bring your product to the market, what you don’t, and why the inaction ends today. 

1:30 – 4:00 - Why a systemized program is key – but doesn’t need to be perfect

4:00 – 7:00 - What you do need to have in place before enrolling clients

7:00 – 9:00 - Fyre: An example of a total mess

9:00 – 12:00 - How I’ve built our trainings – and why they’ll keep getting better

12:00 – 15:00 - Why you can’t wait anymore

Hey, guys! Yuri here, and welcome back to the Healthpreneur podcast. Today, I’ll be discussing if you should market your program before it’s ready. This is a terrific question that has come up often with our clients. Let me give you my two cents.

I believe that, if you wait for everything to be ready and perfect before you do anything, you’ll never get anywhere. I’m a believer in imperfect action. Why? Because it’s action. If you never move in any direction, you’ll never know what’s lies ahead on the trail.

And it could be good. Really good. If you have an idea and a process, you’re there. You can begin marketing your program. The rest you can work on as you go because people need what you have NOW. Listen in to hear what you need to bring your product to the market, what you don’t, and why the inaction ends today. 

1:30 – 4:00 - Why a systemized program is key – but doesn’t need to be perfect

4:00 – 7:00 - What you do need to have in place before enrolling clients

7:00 – 9:00 - Fyre: An example of a total mess

9:00 – 12:00 - How I’ve built our trainings – and why they’ll keep getting better

12:00 – 15:00 - Why you can’t wait anymore

We’re super-excited for today’s episode on the Healthpreneur podcast! We’ve got Tijana Daly on the show, and she’s a certified personal trainer who specializes in pre- and post-natal exercise so new moms can look and feel their best.

She is recognizing that – even though she’s a master in her field – there’s still lots of unchartered territory to discover when it comes to business. This is so common for Healthpreneurs. After all, for the most part, we’re health professionals before we become business-owners.

Tijana just had her first enrollment call for her online program. Everyone can benefit from this episode because we can all better the way we handle enrollment calls. From knowing what to ask, navigating objections, and discovering your client’s urgency level, the art of the enrollment call is one that is can constantly be refined. Listen in to hear us dissect what works, what doesn’t, and why.

In this episode, Tijana and I discuss:

• Presenting her system online versus face-to-face.
• The struggle of going from brick-and-mortar to online.
• Getting better at enrollment calls.
• Getting to the core of why a client needs help.
• Understanding if it is a “must” for the client.
• What to ask in your enrollment calls and what shuts people down.
• Answering in the form of a question and the 80/20 rule.

01:00 – 04:30 – Enrollment calls and being hung up on price

04:30 – 8:30 - Why price is never the issue and finding out the client’s urgency

8:30 – 15:30 - Breaking down Tijana’s first enrollment call

15:30 – 19:00 - Learning how to navigate objections and an example

19:00 – 23:00 - What we do to learn from our calls

We’re super-excited for today’s episode on the Healthpreneur podcast! We’ve got Tijana Daly on the show, and she’s a certified personal trainer who specializes in pre- and post-natal exercise so new moms can look and feel their best.

She is recognizing that – even though she’s a master in her field – there’s still lots of unchartered territory to discover when it comes to business. This is so common for Healthpreneurs. After all, for the most part, we’re health professionals before we become business-owners.

Tijana just had her first enrollment call for her online program. Everyone can benefit from this episode because we can all better the way we handle enrollment calls. From knowing what to ask, navigating objections, and discovering your client’s urgency level, the art of the enrollment call is one that is can constantly be refined. Listen in to hear us dissect what works, what doesn’t, and why.

In this episode, Tijana and I discuss:

• Presenting her system online versus face-to-face.
• The struggle of going from brick-and-mortar to online.
• Getting better at enrollment calls.
• Getting to the core of why a client needs help.
• Understanding if it is a “must” for the client.
• What to ask in your enrollment calls and what shuts people down.
• Answering in the form of a question and the 80/20 rule.

01:00 – 04:30 – Enrollment calls and being hung up on price

04:30 – 8:30 - Why price is never the issue and finding out the client’s urgency

8:30 – 15:30 - Breaking down Tijana’s first enrollment call

15:30 – 19:00 - Learning how to navigate objections and an example

19:00 – 23:00 - What we do to learn from our calls

Welcome back to another episode of the Healthpreneur podcast! Today, I’m going to explain why you should grow – not cut – your expenses. If you want to grow – not shrink – your business, that is. Is this contrary to everything you’ve been told?

First, you must consider all the ways you can grow your business. The reality is, whether you’re paying now for faster results or later for the slower ones, you’re spending money. And if you hold out now, trust me, you’re losing money.

Spend intelligently. We help our client spend wisely on advertising so their invested dollars bring a fast return. Without a strategy, investing in anything is a waste. So, tune in to hear how to grow your expenses the right way, catapult your business to the next level, and create the business you want.  

1:00 – 3:00 - All the ways to grow your business

3:00 – 5:30 - How to navigate social media advertising and why you won’t grow for free

5:30 – 12:00 - Why it’s critical to use Facebook and when not to use it

12:00 – 16:30 - Growing your business with the right team and coaching 

16:30 – 19:30 - Growing your message and business with the Perfect Client Pipeline 

Welcome back to another episode of the Healthpreneur podcast! Today, I’m going to explain why you should grow – not cut – your expenses. If you want to grow – not shrink – your business, that is. Is this contrary to everything you’ve been told?

First, you must consider all the ways you can grow your business. The reality is, whether you’re paying now for faster results or later for the slower ones, you’re spending money. And if you hold out now, trust me, you’re losing money.

Spend intelligently. We help our client spend wisely on advertising so their invested dollars bring a fast return. Without a strategy, investing in anything is a waste. So, tune in to hear how to grow your expenses the right way, catapult your business to the next level, and create the business you want.  

1:00 – 3:00 - All the ways to grow your business

3:00 – 5:30 - How to navigate social media advertising and why you won’t grow for free

5:30 – 12:00 - Why it’s critical to use Facebook and when not to use it

12:00 – 16:30 - Growing your business with the right team and coaching 

16:30 – 19:30 - Growing your message and business with the Perfect Client Pipeline