The Healthpreneur Show with Yuri Elkaim

Welcome to the Healthpreneur Podcast! I’ve got my Results Coaches, Jackie, Amy, and Stephanie, joining us today on the podcast to discuss getting past the fear of raising prices. They regularly coach our clients past this hurdle, so their insight is sure to make an impact in your business, too.

So why don’t we charge as much as we should? Oftentimes, it’s all in our heads. It’s all about perception, self-worth, and limiting beliefs. It’s just our own fear stopping us. How unfortunate is it that we stop ourselves from reaching that next level of success?

Luckily, that pattern can end now. Tune in as we dissect the beliefs and fears that stop entrepreneurs from realizing and commanding their true worth. Even when crunching the numbers low prices just don’t make sense. After listening to this episode, be ready to roll up your sleeves and develop your superhero – and charge accordingly.

In this episode, Jackie, Amy, Stephanie, and I discuss:

• One of the biggest roadblocks for entrepreneurs.
• Your perception becomes your reality and being clear on your deliverable.
• Breakthroughs, shifts, and knowing your worth.
• Breaking down the numbers when charging less.
• Considering the worst-case scenario.
• Developing your superhero.

3:00 – 14:00 - The reasons why people don’t charge as much as they should

14:00 – 23:00 - An example and crunching some numbers

23:00 – 29:30 - Equal energy exchange and being ok with yes and no

29:30 – 38:30 - Upleveling so you can help others transform and uplevel, too

38:30 – 49:00 - Sales: Inspiring people to work with you and act

49:00 – 53:00 - Experimenting and developing your superhero

It’s that time again on the Healthpreneur Podcast! That’s right, another solo round! Today I’m going to fill you in on the five truths about online marketing in 2018...and beyond! So, sit tight, turn up the volume, and get ready for some truth bombs that are headed your way.

First, to be clear, marketing is not evil – it is necessary. It helps people get where they want to be through education and exposure to the tools that’ll help them get there. With that said, I’ll explain why paid advertising is a must, why email marketing is dying, and why you must share your beliefs in content that you offer your tribe.

And the truths about online marketing don’t just apply online. You must invest time offline – that’s right, step AWAY from the computer – to build your online presence. Finally, you must become a master at the skill of direct response to captivate and enroll clients. Regardless of your business type, online marketing is critical in today’s day and age. Tune in and discover how you can use it to your advantage. 

1:00 – 4:30 - What you need to know to succeed and the importance of marketing

4:30 – 9:00 - Paid advertising is a must and email marketing is dying

9:00 – 11:00 - Sharing your beliefs and creating content for your tribe

11:00 – 13:00 - Spending time offline to build your presence online

13:00 – 16:30 - Mastering the fundamentals of direct response

16:30 – What to do if you need help predictably bringing clients into your business

It’s that time again on the Healthpreneur Podcast! That’s right, another solo round! Today I’m going to fill you in on the five truths about online marketing in 2018...and beyond! So, sit tight, turn up the volume, and get ready for some truth bombs that are headed your way.

First, to be clear, marketing is not evil – it is necessary. It helps people get where they want to be through education and exposure to the tools that’ll help them get there. With that said, I’ll explain why paid advertising is a must, why email marketing is dying, and why you must share your beliefs in content that you offer your tribe.

And the truths about online marketing don’t just apply online. You must invest time offline – that’s right, step AWAY from the computer – to build your online presence. Finally, you must become a master at the skill of direct response to captivate and enroll clients. Regardless of your business type, online marketing is critical in today’s day and age. Tune in and discover how you can use it to your advantage. 

1:00 – 4:30 - What you need to know to succeed and the importance of marketing

4:30 – 9:00 - Paid advertising is a must and email marketing is dying

9:00 – 11:00 - Sharing your beliefs and creating content for your tribe

11:00 – 13:00 - Spending time offline to build your presence online

13:00 – 16:30 - Mastering the fundamentals of direct response

16:30 – What to do if you need help predictably bringing clients into your business

Welcome back, Healthpreneurs! You know what time it is! Today we’re going to get a glimpse into the mind of Jonathan Goodman, a unique thinker and Renaissance man, to see how he loves the crap out of his clients while maintaining a profitable business. Because yes, you can do both.

Jon is the creator of the largest collaborative blog for personal trainers called The Personal Trainer Development Center, the founder of the world’s first certification for online personal trainers called The Online Trainer Academy, and author of seven books. In case that wasn’t enough to make him seem credible, he’s also been featured in major publications, and his newsletter Fitness Marketing Monthly, is wildly successful. In short, when he talks about business and success, we listen. 

Jon has a unique mindset around what it means to win and succeed, and he’s created a lifestyle and business that suits what truly makes him happy and fulfilled. Part of this is running a company that truly cares about and leaves an impression on its customers – something we all can improve in our own businesses. Tune in to hear how Jon does this, and why immeasurable things are sure to grow the business measurably over time.

In this episode, Jon and I discuss:

• What does it really mean to “win”?
• Making more, going bigger, and recognizing how that impacts happiness.
• Protecting your reputation and caring for people.
• Recognizing the little things that impact your customers the most.
• Being genuine – or not.
• The role of the entrepreneur. 

4:00 – 12:00 - Jon’s lifestyle, travel, plans, and mindset around success

12:00 – 19:00 - How to take care of your customers and understand/improve their journey

19:00 – 26:30 - Putting emphasis on the immeasurable things that grow a business over time

26:30 – 32:00 - Business plans, future endeavors, and Jon’s café plans

32:00 – 39:30 - Finding what people want before they know they want it

39:30 – 52:30 - The Rapid Five

Welcome back, Healthpreneurs! You know what time it is! Today we’re going to get a glimpse into the mind of Jonathan Goodman, a unique thinker and Renaissance man, to see how he loves the crap out of his clients while maintaining a profitable business. Because yes, you can do both.

Jon is the creator of the largest collaborative blog for personal trainers called The Personal Trainer Development Center, the founder of the world’s first certification for online personal trainers called The Online Trainer Academy, and author of seven books. In case that wasn’t enough to make him seem credible, he’s also been featured in major publications, and his newsletter Fitness Marketing Monthly, is wildly successful. In short, when he talks about business and success, we listen. 

Jon has a unique mindset around what it means to win and succeed, and he’s created a lifestyle and business that suits what truly makes him happy and fulfilled. Part of this is running a company that truly cares about and leaves an impression on its customers – something we all can improve in our own businesses. Tune in to hear how Jon does this, and why immeasurable things are sure to grow the business measurably over time.

In this episode, Jon and I discuss:

• What does it really mean to “win”?
• Making more, going bigger, and recognizing how that impacts happiness.
• Protecting your reputation and caring for people.
• Recognizing the little things that impact your customers the most.
• Being genuine – or not.
• The role of the entrepreneur. 

4:00 – 12:00 - Jon’s lifestyle, travel, plans, and mindset around success

12:00 – 19:00 - How to take care of your customers and understand/improve their journey

19:00 – 26:30 - Putting emphasis on the immeasurable things that grow a business over time

26:30 – 32:00 - Business plans, future endeavors, and Jon’s café plans

32:00 – 39:30 - Finding what people want before they know they want it

39:30 – 52:30 - The Rapid Five

We’re at it again with another brilliant episode of the Healthpreneur Podcast. In this week’s roundtable, the Healthpreneur Team and I discuss how to find Your voice and share Your message. We dig deep, pulling from our own experiences, to give you guys an insider view into what it means to make your business thrive by being your authentic self!

Each of us has battled with self-doubt, thinking, “If I were a little more like so-and-so, I’d really have it together.” Or, “what I need to do is change myself before I can help others.” But the truth is, your success comes from being uniquely you all of the time. People don’t want perfect, they want human—a person with flaws, eccentricities, and real-life experience that they can relate to. And guess what…you HAVE that. So let’s unpack it, and put it on display.

In this episode you’ll hear stories about our clients, and even about us, discovering our voices and how to use them. We’re all learning what it takes to draw people in, and sometimes what we need to do can be quite scary, especially when it comes to being vulnerable in a public space—through webinars or phone calls—but if you knew it would lead to significant success, you’d do it right? 

So listen in as we discuss:

• Amy’s history of Crohn’s disease, and how perceived weakness became a strength
• Stephanie’s take on authenticity as a law of attraction
• Creative freedom in a structured plan
• How being vulnerable gives other people permission to do the same
• Using your flaws as your strengths
• High tech versus high touch

03:30 — 06:20 - How do I stand out in a crowded space?

06:20 — 11:07 - Finding Your Unique Voice

11:07 — 17:00 - Telling your story to get over the fear

17:00 — 25:30 - Sharing your Flaws and Weakness

25:30 — 37:41 - Action Tips for Application

We’re at it again with another brilliant episode of the Healthpreneur Podcast. In this week’s roundtable, the Healthpreneur Team and I discuss how to find Your voice and share Your message. We dig deep, pulling from our own experiences, to give you guys an insider view into what it means to make your business thrive by being your authentic self!

Each of us has battled with self-doubt, thinking, “If I were a little more like so-and-so, I’d really have it together.” Or, “what I need to do is change myself before I can help others.” But the truth is, your success comes from being uniquely you all of the time. People don’t want perfect, they want human—a person with flaws, eccentricities, and real-life experience that they can relate to. And guess what…you HAVE that. So let’s unpack it, and put it on display.

In this episode you’ll hear stories about our clients, and even about us, discovering our voices and how to use them. We’re all learning what it takes to draw people in, and sometimes what we need to do can be quite scary, especially when it comes to being vulnerable in a public space—through webinars or phone calls—but if you knew it would lead to significant success, you’d do it right? 

So listen in as we discuss:

• Amy’s history of Crohn’s disease, and how perceived weakness became a strength
• Stephanie’s take on authenticity as a law of attraction
• Creative freedom in a structured plan
• How being vulnerable gives other people permission to do the same
• Using your flaws as your strengths
• High tech versus high touch

03:30 — 06:20 - How do I stand out in a crowded space?

06:20 — 11:07 - Finding Your Unique Voice

11:07 — 17:00 - Telling your story to get over the fear

17:00 — 25:30 - Sharing your Flaws and Weakness

25:30 — 37:41 - Action Tips for Application

Welcome to another Healthpreneur Podcast from me to you! Today I’m going to reveal the seven rules to creating a successful health coaching business.  

Because of my experience for the past 13 years, I can confidently coach others in creating a health coaching business that lasts.  I know what it takes to create a successful business because I’ve done it – and I’m here to show you how you can, too. 

Listen in to hear the seven rules that – when followed – will ensure you have a company that creates an impact for you and your clients, makes a difference in the industry, and provides you with the lifestyle and return that you deserve. Follow these rules and watch your business thrive for years to come.

1:00 – 2:30 – My history in this industry, results, and why longevity matters

2:30 – 9:30 - Solving a pain point, providing the best solution, and pricing higher than the rest

9:30 – 13:00 - Showing you care, prioritizing results, and using simplified frameworks

13:00 – 15:00 - Ask more, teach less, and ask prompting questions

15:00 – 16:30- A recap of the rules and how we can help map out your path

Welcome to another Healthpreneur Podcast from me to you! Today I’m going to reveal the seven rules to creating a successful health coaching business.  

Because of my experience for the past 13 years, I can confidently coach others in creating a health coaching business that lasts.  I know what it takes to create a successful business because I’ve done it – and I’m here to show you how you can, too. 

Listen in to hear the seven rules that – when followed – will ensure you have a company that creates an impact for you and your clients, makes a difference in the industry, and provides you with the lifestyle and return that you deserve. Follow these rules and watch your business thrive for years to come.

1:00 – 2:30 – My history in this industry, results, and why longevity matters

2:30 – 9:30 - Solving a pain point, providing the best solution, and pricing higher than the rest

9:30 – 13:00 - Showing you care, prioritizing results, and using simplified frameworks

13:00 – 15:00 - Ask more, teach less, and ask prompting questions

15:00 – 16:30- A recap of the rules and how we can help map out your path

You know what time it is, Healthpreneurs! It’s time for another great episode featuring another incredible guest. Our guest today is Cassie Bjork, an industry leader in weight loss, speaker, and international best-selling author of the book, “Why Am I Still Fat: The Hidden Keys to Unlocking That Stubborn Weight Loss”.

Cassie has helped thousands of people achieve healthy bodies without starving or skipping meals, but rather by eating foods that fuel effective and sustainable weight loss. Her teachings have been adopted worldwide, and she’s spread her message through major publications and media outlets. 

Cassie has an amazing passion for helping people and getting them results, so she’s not afraid to shine a light on some of the weird, money-driven things that she witnessed when she was in that world. Listen in as Cassie tells us why she let go of her dietician license, and why, surprisingly enough, she’s more aligned with her mission and herself now more than ever. 

In this episode, Cassie and I discuss:

• Significant problems in the industry, credentialing process, and governing boards.
• Why what she teaches goes against what she learned in dietician school – and works.
• How she handled a big branding and identity shift.
• Getting through things and moving on when it’s time.
• How things don’t “just happen.”
• Delegation, social media, automation, and freedom.

4:30 – 13:00 - Why she stepped away from the “dietician” and what she’s doing now

13:00 – 21:00 - Some of the strange things and relationships in the industry

21:00 – 28:30 - Discovering who you are and what you stand for – but the journey isn’t easy

28:30 – 35:00 - Delegating what you don’t like and keeping what you do

35:00 – 40:00 - How Cassie used social media and content to grow her business

40:00 – 56:00 – The Rapid Five