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If you want to free up time and trust others to handle your firm in the way you want, it starts with having well-documented systems and processes. From there, the momentum builds and impacts every other facet of your firm. We explain how on this week's Law Firm Marketing Minute.
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Is your firm branding just a mascot or a caricature of what people think lawyers are? If so, that's okay, but it should be much more than that. We explain what we mean on this week's Law Firm Marketing Minute!
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Do you write blogs for SEO or for humans? This week on the Law Firm Marketing Minute, we explain both approaches and which one you should be focusing on. Spoiler alert—it's not the SEO approach.
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Your idea of "branding" is likely influenced by what you see gigantic corporations do. And while you don't need to create advertisements simply for brand awareness, you still need to brand your firm in a specific way. We explain how on this week's Law Firm Marketing Minute!
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Even though the best marketing takes time (as we discussed last week), new tech and opportunities pop up quickly, so you need to act and adopt fast in order to stay ahead of your competitors. We discuss the importance on this week's Law Firm Marketing Minute.
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We've been conditioned to get what we want in as little time as possible. Unfortunately, marketing for lawyers doesn't work like that. This week, we explain why consistency and time provide the best results.
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Providing great customer service is pay-to-play. However, there are things you can do that can greatly enhance the experience people have while working with your firm that can go a long way towards helping you create more referrals. We talk about what those are on this Thursday Live edition of Law Firm Marketing Minute.
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In this content-saturated world, the louder (more visible) you are, the more you'll be seen and heard. How do you do that without compromising integrity and still provide value to your audience? We discuss it in this week's episode.
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LFMM Live is back! When is the right time to post social media content? Does it really matter for small firms like yours? We discuss this and more on this live Law Firm Marketing Minute!
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Having your team constantly come to your door with questions can be a huge distraction and cause you to waste more time than you need. This week we talk about the importance of a good meeting structure with your team and how you can make it happen.
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