After years of battling health issues, Siffat Haider took matters into her own hands. By leaning into holistic care, solace was found through a unique combination of herbs, vitamins, and minerals she developed on her own under the guidance and support of wellness experts. While on this journey, Siffat noticed huge whitespace in wellness—information was not easily accessible or digestible for the average person with no professional background in holistic health. So together with her husband, they set out to create all-natural, targeted supplements that work in under an hour to help women battle everyday issues like bloat and anxiety. In 2019 they launched Arrae, a chic and effective all-natural supplement brand. Today,  fans like Molly Sims, Melissa Wood, and Hailey Bieber, Arrae are slowly becoming every woman’s go-to wellness staple. On this episode of WorkParty, I talk to Siffat about how she realized that holistic remedies have the power to address women’s toughest day-to-day health issues, what it was like building a company with her partner turned husband, and what the future of the wellness landscape looks like.

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