In this episode, I share how to use cognitive biases to create raving fans and cult-like loyalty in your business.

This isn’t just theory—think about how Taylor Swift built a community that proudly calls themselves Swifties. I’ll break down four powerful cognitive biases that you can start applying this week to build a brand people are obsessed with.

By the end, you’ll know:

• Which bias best fits your brand

• How to practically use it

• And how to create superfans who stick with you for the long term

Ready to build a community that buys from you over and over again? Let’s dive in.

Are you shrinking your goals to make others comfortable? It’s time to stop.

If you're playing small in your business—even just a little—you might be doing it to stay safe, blend in, or avoid judgment. But it’s holding you back from everything you're truly capable of. In this video, I’m sharing how to embrace unapologetic ambition and step into the next level of leadership and growth.

As an 8-figure business owner and mentor to thousands of entrepreneurs, I’ve seen firsthand how powerful it is to stop filtering your goals and start owning your next big move.

team, a beautiful space, or tons of followers—but I had clarity. That clarity helped me scale a small dance class into a multi-seven-figure business. And since then, I’ve helped hundreds of small business owners—from landscapers to med spas—cross the million-dollar mark too.

 I’m walking you through the three biggest strategies I use to help business owners finally reach 7 figures. If you’re working hard but still haven’t hit that milestone, this is what might be missing.

Plus, I’ll show you how to:

• Charge premium prices (without pricing yourself out)

• Get hyper-focused on your best-seller

• Create a back-end experience so strong that customers stay longer and refer more

In this video, I’m sharing 10 pricing strategies that I’ve used with real clients to dramatically boost their revenue—without getting more customers.

You’ll hear how a medspa owner increased monthly revenue by 38% in just 60 days, how a photographer boosted client spend by 50%, and exactly how YOU can start applying these strategies today. Whether it's bundling, price anchoring, subscriptions, or raising rates, I’ll show you how to use pricing to work smarter, not harder.

If you're feeling like you're undercharging—or just not sure how to shift your offer—this will give you real, tactical ideas you can implement now.

What if the most powerful version of you isn’t fearless—but takes action despite fear?

In this video, I’m pulling back the curtain on how I went from a completely insecure 18-year-old with zero credentials to building a multi-million dollar business. Spoiler: Confidence didn’t come first—action did. And you don’t need to “fix” yourself before getting started.

I’ll walk you through:

• The exact confidence loop I teach high-level entrepreneurs

• Why mindset work alone won’t get you results

• How to rewire your environment and inputs to think bigger

• My top 5 book recommendations to accelerate your growth

• Real talk on fear, failure, and building something before you feel ready

These 4 income streams made me $10,077,227 in 2025 — Register for my free masterclass: https://www.welloiledoperations.com to learn how to scale like I did.

Over the past 12 months, my business generated over $10 million in revenue. But here’s the thing — it didn’t start that way.

I started in 2002 teaching dance in my parents’ backyard… for free. I wasn’t even thinking about making money. I just loved it. Fast forward to today, and I’ve built an eight-figure net worth, with four different income streams, and a business that runs without me.

In this video, I’m walking you through my 23-year journey, the messy middle, the losses, the lessons, and the pivotal moves that changed everything. I’m sharing the real numbers, the hard decisions, and the exact strategies that got me here — even when I made nothing for years.

If you’re a small business owner feeling stuck or wondering if it’s worth it — this video is for you. You don’t need to have the perfect plan. You just need to outlast everyone else. This isn’t about skill. It’s about will.

💬 Let me know in the comments which part of my story hit home for you.

I’m a Christian business owner who's been in business for nearly 23 years, and I’ve built multiple companies generating over eight figures annually. One of the questions I get asked all the time is: Can you be a successful entrepreneur, create wealth, and still be a good Christian?

In today’s video, I’m sharing the 7 biblical and business-aligned principles that helped me scale to $10M+ in revenue without compromising my faith. If you’ve ever wrestled with questions around money, ambition, and what God wants for your business—this is the episode you need.

I get honest about my journey: surrendering control, defining my calling, building a team, aligning my calendar, and staying grounded in gratitude—all while staying true to my values. If you’ve ever felt torn between growth and godliness, let this encourage you that you can do both—faithfully and fruitfully.

You just need ONE bestseller product to blow up your business – and in this video, I’m walking you through the exact 5-step framework I’ve used to help businesses do just that. 

I’ll show you how to identify, design, and scale your bestselling offer—just like my client Lauren, who 7X’d her monthly revenue by simply repositioning one of her offers as a bestseller.

Whether you have too many products, unclear messaging, or no clue what’s working—this video will help you get laser-focused on what to sell, how to sell it, and how to align your team and marketing around it.

If you're ready to simplify your business and supercharge your sales, this framework is your next best step. Let’s dive in!

If you feel like you're the bottleneck in your business, constantly putting out fires, and doing everything yourself — this masterclass is for you. Discover how to escape the chaos, delegate with confidence, and finally scale with systems. The 4-part team ownership framework Departmental systems for marketing, sales, customer success & operations How to stop babysitting your team and build systems that scale How we've scaled to the Inc. 5000 list for 2+ years and counting

Are you hiring help… or accidentally setting yourself up for burnout?

In this video, I'm breaking down the biggest mistakes business owners make when hiring Virtual Assistants (VAs)—and why it often leads to more stress, not less. If you've ever hired someone and felt like it’s just easier to do it yourself, this is for you.

With over 20 years of experience and multiple 7-figure companies, I’ve built teams of employees, contractors, overseas VAs, and executive assistants. I'm sharing what works, what doesn’t, and how to make the right hire based on what your business really needs—not just what you think you can afford.

✅ You'll learn:

• The #1 myth about hiring VAs (and why it's costing you time)

• What kind of support you actually need (VA, freelancer, EA, OBM?)

• Why hiring for tasks isn't the same as hiring for ownership

• How to match compensation with the role’s responsibility

• The real cost of under-hiring (it's not just money)