904: Why Live Events Beat Virtual

Thinking of attending or hosting a live event now that things are opening back up? You will want to hear this episode. The pandemic but a total stop to live events and everyone pivoted to virtual. There has been question as to whether live events will come back in high demand, or people will have realized they can get what they need virtually without the effort and expense of going to a live event. For those of you who host or want to host live events this is a big question. Tom Ziglar just attended five live events in less than two weeks and I asked him to join me and discuss it. He came out with 5 factors for us to consider in comparing virtual and live events. Ziglar successfully transitioned all their live events to virtual and as a business had great success. So why mess with live events again? There are some very key benefits regarding the psychology of personal change that live events provide that simply can’t be met virtually. Listen in as we cover them.
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