Your Virtual Upline Podcast

The most radical thing is walking on your own unique path - "Choose purpose over perfect"

In this episode, Lara shares that her personal faith in God grew while starting a garden and building her business, "Southern Weddings."

Her personal passion for growing things – both plants and a business – taught her to exchange her fears for faith. She founded 'Cultivate What Matters' that helps women set cultivated goals, cultivate faith and grow their marriages.

Lara and I talk about the trappings of chasing success and about saying 'no' to some areas of life so that we can go 'all in' to other areas of your life that God has called you to.

Lara coaches her fellow businesswomen to "choose purpose over perfect." She wants women to build faith-filled and purpose-driven businesses, all while walking the unique path that God has created for you. As Lara says, "Our purpose is not tied to our title. Our worth is really about WHOSE we are."

Episode Quotes

"My faith allowed me to have this insatiable desire for growing and tending things."

"Passion is sacrifice... it is the thing that you're so fired up about that you are willing to sacrifice for it."

"There is a FEAR that is about respecting something that tends to take control over us."

"It is a neat thing to take a risk and do a leap of faith."

"Sometimes success is actually the thing that distracts us most from making us successful."

"When we focus too much on the success and not on the efforts and the WHY then we lose sight of success."

"If you are not refueling yourself at the well then you can't fill anybody else."

"The most radical thing we can do is to walk our own unique path."

"I started to grow an authentic relationship with the Lord and gave up the identity that I'm stuck in."

"Your work is something that you do, not your purpose. Your purpose doesn't go to work; it goes to love."

"Our purpose is not tied to our title. Our worth is really about Whose we are."

"Doing business as ministry is not about sharing Bible verses all the time."

"Helping people is worth far more than your doubts."

Listen to Learn

00:01 Episode Intro

04:30 Getting to know Lara Casey - faith, works and business

11:32 Exchanging FEAR for FAITH, Lara's pumpkin story

19:10 The trappings of chasing success

24:17 Avoiding burn out - importance of creating boundaries

28:05 What does "choose purpose over perfect" mean?

34:07 Lara's success story - relationship and business

36:05 Your work is not your purpose

48:16 Lara's Cultivate What Matters - goals and core values

47:13 "Helping people is worth far more than your doubts"

50:00 Lara's books and website links

50:30 End notes

I have a Public Service Announcement for the entire network marketing industry:

STOP the copy and paste prospecting method! It is KILLING our industry!

Spamming prospects with copy/paste, yucky language is not only killing our industry, it is also killing your own teambuilding results as well!

It is essential that each of us knows the correct way to message our prospects.

Unfortunately, most network marketers, because of using the spammy and unwelcome copy/paste method of reaching out to people, our industry is tainting people's perception of us as individuals and the entire network marketing industry.

Personally speaking, I myself have received the spammiest message!

And this is not to put anybody down, some uplines teach their team to do it this way, but this is a call to all network marketers – STOP the copy and paste prospecting method immediately!

So, listen up as I share the 10 spammiest messages I got and the solutions to each of them for you to create a more effective prospecting message.

Episode Quotes

"The copy and paste prospecting method taints people's perception about network marketing. It's killing the industry."

"Never send a link to anything in your first reach out message."

"People don't look down on network marketing, they look down on network marketers."

"Do not ask people to join you before even knowing them."

"It is not about you. It is about your prospect."

Listen to Learn

00:01 Episode Intro, Public service announcement

05:06 STOP the copy and paste prospecting method, 10 spammiest message that I got

11:47 Message #1 - Sending links in your initial message and hyping up opportunities

15:06 Message #2 - Going for the kill in your first message

17:03 Message #3 - Copy and paste call to action

19:39 Message #4 - Asking people to join you before knowing them

21:41 Message #5 - The initiation

22:10 Message #6 & #7 - The Illuminati message

25:19 Message #8 - It is not about you

26:35 Message #9 - Inauthencity

27:19 Message #10 - You can't make this stuff up

32:44 Share this message and be a winner

35:02 Update about the landing page (yourvirtualupline.com/psa)

Do you want to know the right way to prospect on social media? Visit yourvirtualupline.com/psa and get my social media script guide!

Today I have a very special episode for you! Preston Prugmire, a life coach and host of the "Next Level Life" podcast, joins me to talk about the deep inner work of mindset transformation and moving away from a victim mentality in our life and business.

Mindset is more important than strategy when it comes to success as an entrepreneur

Most network marketers have the issue we call "victim mentality."

But what happens when we look at every single aspect of our life and say, "I'm no longer going to be a victim in my business. I am no longer going to be a victim in my marriage. I am no longer going to be a victim to my finances."

We often focus on the gaps that exist in achieving success. We look for what we accuse. What we can embrace as an excuse for NOT being successful in an area of life.

We always think that we're missing some strategy or quick fix that will actually create the success we crave. However, what's really holding us back is the fact that we embrace these excuses that allow us to be a victim in the first place!

Once we shift our mindset and not seek these excuses, we win the battle! The strategy, tactic, action, or method will come along. But, it's the mindset shift that is the most important component in achievement!

So stay tuned as we're going to discuss more about mindset transformation, surrender and success, and some very powerful insights from Preston about the issues of victim mentality.

Episode Quotes

"Mindset is more important than strategy when it comes to success as an entrepreneur."

"If you have the right mindset that your goals are inevitable then the path becomes less important."

"Take a breath and have some compassion for yourself."

"You need to hate your situation in order to get out of it."

"Gratitude is the gateway drug to joy."

"Surrendering is detaching my value from the outcome... and then I am not attached to the success or the failure."

"Success is the person you become along the way to your success."

"Whatever you are experiencing right now is a direct result of your past thinking."

"There is uncertainty in being a conscious creator, but there can be certainty within the creation."

Listen to Learn

00:01 Episode Intro, updates about the Impact & Growth Summit

04:49 Getting to know Preston Prugmire (family and career)

09:36 What are the things that kept you going during the early stages?

15:34 Preston's definition of surrender, being in partnership with God's plan

21:01 Redefining the meaning of SUCCESS

26:54 Steps in changing and achieving success, focusing on the wins rather on the gaps

36:41 Having full accountability in your life

38:13 The victim mentality, mindset transformation

44:20 "Victimhood gives us certainty"

45:24 Preston's challenge for your social media

50:46 End notes, announcements

53:27 Connect with Preston - links, podcast, social media

Preston will be speaking at my 2019 LIVE event, the Impact & Growth Summit. Join me live by visiting www.impactandgrowthsummit.com.

Can you believe it?!!

We have made it to my 100th episode of the Your Virtual Upline podcast!

I cannot thank each and every one of you for taking this journey with me! Together, we have impacted people's lives and the entire network marketing industry!

This podcast episode is a bit contrary to what most in the network marketing both believe and promote.

Brace yourself…

Massive action does not work for 92% of people.

Now I'm not saying that working hard, with both action and urgency, isn't a great thing!

But, when most people talk about massive action, they are ONLY talking about the action and the urgency. They miss a very important and critical piece, and that is also establishing IDENTITY.

"Take more and more action," they say! "Massive action is always the solution to your problem," they say!

However, success is not JUST a matter of doing, but also a matter of BEING.

Whatever external results you have right now is just a reflection of your internal environment – your identity.

Here's the action plan I lay out for you:

Instead of practicing the "Have-Do-Be" formula, you need to start doing the "Be-Do-Have."

And I'm going to be with you in that process each step of the way!

My Legacy Leadership Academy is now open for a limited time, and I've created a Leadership Accelerator program for my new members!

See more information at www.legacyleadershipacademy.com

Episode Quotes

"Don't get me wrong that working hard isn't important, but there is a critical missing piece that many leaders missed."

"Your external environment will always be a reflection of your internal environment."

"You are never going to achieve your goals unless you first dig in to your identity."

"The conscious mind is the goal setter, but the subconscious mind is the goal getter."

"Success isn't a matter of doing, it's a matter of being."

"You can't change your life. Change your habits and your habits change your life."

Listen to Learn

00:04 Episode Intro

01:15 Celebrating the 100th episode... Thank you so much!

04:50 The hard truth about taking massive action

06:25 Many leaders are missing a critical piece

09:59 Why massive action does not work for 90% of people?

12:12 Importance of "identity"

15:51 Bob's personal "massive action doesn't work" story

18:35 Action plan for success (Be-Do-Have)

21:33 How values and habits can change your life

24:00 Legacy Leadership Academy is now open

25:26 The exciting Accelerator Program if you enroll now

Hurry! Legacy Leadership Academy is now open for new members. Enroll here: legacyleadershipacademy.com

Do either of these situations sound familiar?

1. You can get customers easily, but you just can't seem to sign any business partners and actually build a team.
2. Or, you can recruit, but no one on your team ever sees any level of success.

If you've said a resounding "Yes, that's me!" to either of the above, then I'm here to tell you your problem – you're talking WAY too much!

You know everything about the product and the compensation plan! And you're more than happy to share all of those details!

You are stuck in the trap that a lot of network marketers get into – you've made yourself the expert.

And your prospects or team members CANNOT or DO NOT WANT to duplicate what you're doing. They do not see themselves as ever 'being the expert' like you are.

When Prospecting, the Less that You Say, the More You Make

I want you to understand this: the 'training process' for your new recruits starts the moment you open your mouth to them.

And the question that's stuck in their mind is, "Can I do this?"

So as the leader, in order to demonstrate the SIMPLICITY of your business and able to duplicate it in your team, you must start TALKING LESS.

Once your prospects or team members see that they are simply sharing information in the form of third party tools (videos, recorded calls, etc), they are more likely to move forward because they see that they do not have to be 'the expert' like you!

Being 'The Expert' actually is killing your chance of building a successful and energetic team!

If you would like more strategies and tips like the above on how to begin recruiting and team-building like a pro, join me in my "Revive Your Downline" Recruiting Challenge that begins on February 11th by clicking this link: www.BobHeilig.com/recruiting-challenge

Episode Quotes

"The training process for your new people starts the moment you open your mouth to them."

"People don't do what you say, they do what they see you do."

"When prospecting, the less that you say, the more you make."

Listen to Learn

00:02 Episode Intro

02:02 The biggest mistake that kills your chances of building a team

05:16 Why your customers don't want to share your product?

08:05 The two steps approach in recruiting and building a team

11:10 Third party tools when sharing your products

13:07 "Don't be the expert", The "expert" trap

16:12 My action plan for you

17:51 How to register for the Recruiting Challenge

Register for the challenge at BobHeilig.com/recruiting-challenge

I recently attended Tony Robbins's live event, "Date with Destiny." If you're not familiar with Tony Robbins, he is one of the premier motivational and training coaches, and I've wanted to go to one of his live events for a long time! This specific event, "Date with Destiny," is 7 days of nonstop life-changing training and workshops. It was the most life transforming experience, and today I want to share with you my biggest takeaways and huge aha moments! If you want to feel fulfilled in your life, you must learn to grow and give beyond yourself.

One of the things that Tony really digs into is what drives you to do the work you do.

Prior to the event I really thought that my top 2 driving forces were significance and certainty.

But oh boy, I was wrong!

When Tony shared with the attendees The 6 Human Drives/Need, it truly shifted my mindset.

The problem with significance being one of your internal drivers is that it causes us to constantly see external validation. We seek attention and also want to feel that we are worthy of that attention.

However, the reality is, not everybody is going to like what we do in our life and business. There will always be critics and negative comments. Because you will never please everybody, significance is a game that you can't ever win. It can never 100% be truly attained.

My second driver used to be 'certainty." We have this need to always have things figured out. To feel secure and that we can and do have everything under control.

But I want to tell you this, certainty does not exist. Nothing in life is certain. We need to step into the realm of faith because uncertainty is the true pathway to opportunity. Uncertainty is where we will experience new things which helps produce new and better results.

What I realized is this, true fulfillment in my work is learning to grow and step towards love and contribution.

So from here on out, I refuse to work from the need for significance and certainty.

Instead, moving forward, I will from a place of love and contribution.

I believe life is calling me for more. And I believe life is calling you for more, too!

Make sure you tune into my new Live Show every Monday - Friday at 12:00 EST on both my Facebook page (https://www.facebook.com/YourVirtualUpline) and on Instagram (https://www.instagram.com/bob_heilig)!

Let's talk about Facebook groups. And exactly why you're not seeing the engagement you would like inside your team, customer, and prospect Facebook groups! What I am going to share with you is what I believe the #1 way to increase engagement inside of your groups!

Why There isn't much engagement in your Facebook group? Here's what I've noticed: 98% of the current strategies used by people to hopefully grow their network marketing businesses via Facebook groups is completely ineffective.

Here's the truth - Most Facebook groups I see solely exist for the purpose of selling and promoting products, services, or business opportunities.

However, if your group exists only for this reason, the people in your community will immediately raise resistance. Most will not only be inactive inside the groups, but honestly, they probably don't want to even be in the group in the first place!

While people LOVE to buy. They do NOT like to be sold to.

So, I want you to ask yourself: Why does your group exist? What are the problems you want to solve for people?

Instead of only posting product promotions and company events, I want you to really think about what you could post that would truly help people – posts that would add value to people's lives, help them transform their life, and maybe even entertain them a bit along the way.

People do want to be a part of something bigger! And it is so easier to get them excited about being part of a movement that will change their life vs a Facebook group used to promote a product!

By doing this, you are giving them a reason to show up every day, to be excited to consume the content, and to also engage with your posts by liking, sharing, and commenting!

To learn even more practical strategies and actionable tips that you help you grow your Facebook group engagement, make sure and listen to the complete podcast!

I truly believe as you apply these tips and strategies, you will see the exact results that you've been looking for!

This may very well be the most important episode I will ever record on this podcast.

What I am going to share with you today has been something that I've believed to be true for some time now with all my heart and soul.

You've heard me saying about the concept of legacy leadership and how it is an assignment, a calling, a vehicle to help you carry out your purpose in life.

But, today I'm going to state in a much different way.

My friend, I want to let you know that there is a much bigger reason why you are here.

Your network marketing business is an assignment from God.

There are two parts in this assignment.

The first part of your assignment is to grow as a person and to face your fears.

It's critical to understand that you only grow through fear. The fear of the unknown and thoughts like, "What if I'm not good enough?" and "What if I'm don't look good to others?" are the very thoughts that limit you in fulfilling your purpose. Remember that your greatest fears will lead you to your biggest breakthroughs in life and your business.

In the process of facing your fears, you begin to get insight into the unique gifts that you have inside of you. Gifts that you were uniquely designed to have and that are to be utilized in serving other people on this earth.

I'll quote from Picasso, "The meaning of life is to discover your gift and the purpose of life is to give it away."

It is time to shift your focus from yourself to that outward focus of serving others. Facing your fears, growing, and walking through them allow you to be a person of service and impact on the other side. It's during this process that you and your gifts strengthen and grow.

So stop telling yourself that you're not good enough, because trust me, you are! God doesn't create junk!

Why should you focus on building a team?

It's pretty simple.

Building an organization is the ONLY way that you will ever achieve TRUE freedom in your network marketing business.

Yes, you can sell products and still earn additional income to assist your family.

However, true financial and time freedom is only accomplished with a team. Having a team allows you to increase and scale the impact that you can make in the world exponentially. The bigger the team you have, the bigger the impact that you'll make in your business. And because money is a reward for the amount of value you give to the world, of course, the more money you will make as well.

The Secret to Motivating Your Team is Leverage

The problem, though, is that leaders are taught to focus on the wrong things in their business.

As a result, they not only struggle growing their business, but they also struggle as a leader.

Here is the secret I want to share with you when it comes to motivating your team – it's called LEVERAGE!

Leverage is having the power to influence a person or a situation to achieve a particular outcome.

When it comes to creating leverage within an organization, you must understand these two concepts – WIDTH and DEPTH.

Width refers to the people that you personally recruit into your business and this is the first thing that you need to focus when starting a business.

Depth on the other hand, refers to the people that come into your team through the people that you personally recruited. Yes, what naturally happens over time is depth starts to develop but I want you to know that depth is your responsibility. You need to have that "chasing the business" mindset.

As a leader, don't wait for depth to happen. Go out and make it happen for yourself. And trust me, when you can build depth in a team it does something very powerful.

If you truly want to reach your full potential, start failing FASTER and MORE OFTEN

I've spoken before about something called the 'Speed of Implementation.'

This simply means that the faster you take action in business or in life, the more you increase your chances of success.

It's pretty common for each of us to make up excuses or make up stories as to why we're not ready yet, like, "I'm not good enough,'….or "It needs to be perfect".

All of these are really just lies that we tell ourselves to justify not our decision to play small and not face our fear of taking action.

However, you must know that the lessons that we learn through our failures are a thousand times more important to us than any one 'yes' or successful result will ever be.

When you push past your fears, you grow as a human being.

One of two VERY important things happen when you take action - you either get the result that you wanted…or you get the lesson that you needed to grow as a human being.

Remember, the greatest gift that this profession has to offer any of us, far greater than all the money in the world, is the person that we become as we achieve our dreams.

This is the paradox of failure! The more we fail…the faster we fail…the more lessons we learn…the more we grow as a person! The failure is what makes us who we need to be!

So take action! Implement faster! Fail more and more!

Because by doing so, you will uniquely develop to accomplish exactly what you were put on this earth to do!