Your Virtual Upline Podcast

In this episode we're going to talk about how to overcome your fear of self-promotion on social media. Almost anyone in network marketing can tell you that putting yourself out there is a vital aspect of the business, but most people struggle with this because they have fear of self-promotion.

This fear can come from different places, but we all deal with it. You might ask yourself: "What makes me credible to teach others and share my advice?" Your degree, background, rank, or commission check have nothing to do with it. There are 3 primary things that will make you credible to teach others: The CONNECTION you have with people, the VALUE that you provide, and your CONSISTENCY.

Understand that no one else can teach a topic the way that you do: how you think about it, explain it, your life stories and research. Don't water yourself down thinking that someone else wonʼt be able to take the "real you." Itʼs your willingness to be authentic and unapologetically yourself that will make you stand out.

Thereʼs 2 primary motivating forces in life: love and fear. When youʼre living in fear, you pull back from life, afraid to take action and put yourself out there. When youʼre operating from love, everything is different. You are open to all the life has to offer with passion, excitement and enthusiasm.

For many of you the issue isnʼt just a fear of failure or of being judged - itʼs actually a fear of success. Deep down you donʼt feel worthy of success and it scares you to death. You just have to have the courage to put yourself out there and get started.

Hopefully you get a ton of value out of the training, feel free to share the episode with anyone that you think it could help! If you're interested in registering for my free Facebook training next week you can do so at the link below!

Free Facebook Training - Wednesday September 13th 9:00 PM EST -

BobHeilig.com/FacebookTraining

How do you like the new format and messaging of the show? Go to iTunes and leave a comment to let me know!

This week I'm announcing a big change-up in the podcast. A majority of the previous episodes and trainings have been applicable to all different types of entrepreneurs. Now, I'm shifting the focus towards solely the Network Marketing profession. There will be TWO brand new episodes filled with original content EVERY week. These episodes will focus specifically on how to help you with your network marketing business.

In this episode we're going to talk about the pain of waking up vs. the pain of staying asleep. Many people think that avoiding pain will benefit them in their business, but that couldn't be farther from the truth.

Once you commit to a path and take action, things start to change. And when the Universe knows you're serious, it starts to move right into action with you. This, however, doesn't mean that there won't be pain that will move you out of your comfort zone. Regardless of what we do in life, we will face one of two pains: The Pain of Waking Up or The Pain of Staying Asleep.

When we stay ASLEEP we choose to not examine our lives. There is a quiet longing for something more for ourselves. However, if we make the decision to WAKE UP, we must face an entirely different type of pain. We must face the pain of the growth process and the truth about what we need to do to become better. It is the pain of feeling exposed. If we can accept and embrace these short term pains as good things, that pain turns into long-term joy.

It's the harder and rarer path to follow because none of us consciously wants to choose pain, but we MUST feel that pain if we are to awaken.

Hopefully you get a ton of value out of the training, feel free to share the episode with anyone that you think it could help! For more great free training like this, make sure you go to www.BobHeilig.com.

How do you like the new format and messaging of the show? Go to iTunes and leave a comment to let me know!

In this episode, we discuss prospecting on social media. Many network marketers struggle with this task and end up spending hours of time and effort with no results.

The number one mistake I see network marketers make while prospecting on social media is putting a business offer into their initial message to a prospect before they even know if they are open to it. It gets even worse when a link is included in that initial message. If you are doing that, you need to stop immediately.

So how do we approach prospecting? The copy and paste strategy may have worked years ago, but in today's world you HAVE to make it conversational. Think of it as having a conversation with someone. In your initial message, only say what you would feel comfortable saying to someone face to face.

Whether you're a skilled network marketer or you're just starting out, this episode will benefit your approach to prospecting on social media. People are extremely wary of the internet, which means connecting with people on a personal level is more important than ever. Make those connections first and foremost BEFORE making your offer.

You can find at http://bobheilig.com/SocialMediaScripts a free PDF script guide that will be used and referenced throughout the episode. Hopefully you get a ton of value out of the training, feel free to share the episode with anyone that you think it could help! For more great free training like this, make sure you go to www.BobHeilig.com.

In today's episode, we are talking about mindset. In a previous episode (Episode 24) I've covered the same topic, but in this training I go even deeper into the analogy. I share with you how my own experience of training for and running my first marathon, provides such a powerful analogy for success in business. I got such a tremendous response from this training, I had to share it here on the podcast.

We could literally talk hours on the topic of mindset, but here's a sample of what you'll learn in this episode:

• The importance of enthusiasm. Enthusiasm is the first source of "fuel" for running the marathon to success in your business. The problem though, if that's all you have, you're in trouble. If your business is driven by your emotions, you'll likely not get very far.
• Next up is commitment. Commitment is the second fuel source that helps you along the road to success. It's a sign of emotional maturity. The ability for you to "pull rank" over your emotions, and work your business even when you don't "feel like it" is absolutely necessary.
• Finally there's conviction. Conviction is the one common quality of all people with staying power in the network marketing profession. It's absolute belief and faith that your business WILL work, if you WORK your business.

I think you will get a ton of value and really enjoy this episode. I share some personal stories about my training and running the marathon that you should find both funny and inspirational. Make sure you take some time to leave a review here in iTunes so you can be selected for this weeks winner!

Today, my topic is about building a business around your own personal brand. One of the questions that I get the most from people is, "What should I include as a part of my personal brand?" People struggle so much trying to figure out what their personal brand should look like, and the things that they should include.

If that's you, here's the message that I'd like to deliver to you in this episode... stop worrying so much about your personal brand, and just start being yourself! Your personal brand is really nothing more than you starting to share all of the things that make you, 'you' with other people so that you can begin to make connections and build relationships with your audience.

If there is something that you're passionate about, and that matters to you, start sharing that with the world through your content. If something is important to you, it will be important to someone else. The more we start to share of ourselves, the more opportunities we create to have commonality with other people. The more those people begin to see themselves in us, the stronger connection we make with them.

Make sure you are focusing on three areas: educate, entertain, and empower. If you do these three things, and always lead with trying to add value to others, you'll have tremendous success in this area. Even if something has nothing to do with your primary business, it's still helping you get attention and build relationships with your audience.

Over time, you'll learn how to refine your content and the things that you share to a more targeted audience. That's not something that you figure out before you start however. It's taken me over a year to get a good sense of who my "target audience" was, and the things that I'd be teaching them. In the beginning, I just focused on "being myself" and trying to deliver as much value as humanly possible to the people watching my videos.

Hopefully you find the information in this episode empowering, and hopefully it takes off some of the pressure that you've been putting on yourself. Take action, be yourself, and give this time to "take shape" and you'll be totally fine!

Don't forget to take a minute to leave a review for the podcast so you can be entered in the drawing for next week! Each week I pick someone who left a review and give away one of my training courses to help you with your business. Thanks to all of you that have taken some time to leave your reviews, I really appreciate you!

Welcome to the 58th episode of your virtual upline podcast. I am Bob Heilig and my topic for today is prospecting on social media. Social media advertising especially facebook marketing is the best and the worst thing that has happened to social media ever. If you use it in a proper way, it is the best thing and can give many benefits to you and the product that is being marketed. Besides discussing the topic, I will also announce the winner of this week.

Prospecting on social media is a big thing and most of the people fail in pulling off social media marketing. I will share three basic reasons why prospecting fails on the base of my personal likes and dislikes. There are three basic things that serve as the main reason of success or failure of a prospect.

When people start prospecting on social media, they follow the attitude of give nothing and take everything. People who believe this never get successful. This might seems like a profitable extension for some time, but not more. In the long run, people mostly fail to provide the expected results and get benefits from the prospect. This is one of the most important points to improve prospecting on social media.

When you are prospecting, the main thing is to make a social contact and to create a sense of friendly relationship before bombarding your group of products and services to them. Developing a social contact with people is equivalent to depositing money in your bank account. Developing a social and emotional contact with your clients connects you to them and makes a good relation with them.

The second important thing to keep in mind while prospecting is the initial messages you send to your clients. In the initial messages, the biggest mistake that people do is that they attach links of the products and services they are offering. Attaching the links in the initial messages disconnects the client from the message and thus is one of the biggest causes of failure in prospecting.

The third main reason of the failure is that people rely on social media more than necessary. Take people offline to real life and connect with them physically. This is the real reason behind success of prospecting. Meet people on real life and don't rely on social media too much. Connect with them online and take them offline.

Improvising on these three things can be your reason behind success in prospecting people. Visit my podcast and connect with me for further info. Share and keep connected to Your Virtual Upline podcast.

This episode is about the training I did about the marketing boot camp that held in February this year. My training was about using live video and generating confidence and build powerful connection with the viewers, listeners and the audience through the live video. I refer to this connection as no love and trust. In marketing and sales, there is a common belief that people buy from marketers whom they don't know. There is no place of love, trust and friendship in a business. However, in the modern entrepreneurship and business strategies, this is no more the case. The new investors, business persons and entrepreneurs base their business on love and customer trust and gain profits on the base of popularity among the general public by making good customer relations and a bonding based on trust and friendship. The key to success in modern day is conversion. To convert your ideas and products in dollars to earn profit is the real success in the modern day branding and marketing. Being one of the newest techniques for branding your product or services, live video is the key element to add in your business strategy and branding.

I started 15 years ago as a marketer, and personally faced a lot of troubled and difficulties in my service regarding my job. A couple of companies I was working with got shut and I was completely broke. It was 2015 when I decided to start live streaming in order to attract new people to the company I was working with. Despite of being scared of public speaking, I mustered up my courage and started live streaming. It wasn't easy for me to attract people by making a live video and doing live streaming but sometimes, you have to step out of your comfort zone and do something different, think out of the box. Today, I am successful and I train people all across the world because of my crazy decision. Don't settle for what you've already mastered, and aim for something new every day.

I shared my story as an inspiration for you. I didn't get successful with ease. I worked hard and adopted a way that changed my perspective of marketing and made me what I am today. Marketing is not about selling goods and service you are offering, marketing is about selling yourself and making good customer relations based on their trust and love for you and your company.

Live video is one of the greatest inventions in the history of marketing and branding. Live video is all about being close to people and making good relations with people. The only success in getting started with live streaming is to be real. People gets attract to what they see and when you are doing live video, make sure to be yourself and attract people through your attitude and behavior towards them.

Live streaming is a very powerful tool if you can use it wisely and can create something out of box. Think differently, be yourself and connect with people.

In this episode we discuss the power of investing into your network, and the relationships that you have in your life, and how that over time can dramatically help your business.

One of the biggest reasons why new entrepreneurs struggle early on in their business is because they don't get a ton of support from their close friends and family. The harsh reality many times when this happens, is that they are paying the price of the life that they lived prior to making the decision to start their business.

You have to view every person in your life as you having a "relational account" with them. Whenever you do something nice, show them genuine care and concern, and are generous with your time and attention, you make a deposit. If you are constantly doing this in your life, you build up your account with people.

When you first join your business and begin to approach people asking them to "help and support your new business" by trying your products or potentially join you, you're looking to make a withdrawal. If you haven't been diligent in making the deposits, the account is going to be empty.

This is a critical insight for any entrepreneur to understand. You need to be constantly focusing on investing your time and energy into your network, building up these accounts and understanding the long-term benefit this has to your business.

The good news is that no matter how bad you may have been, you can begin to tip the scales back in your favor by simply beginning to do the things that we discuss in today's episode.

Today I want to talk to you about commitment and share with you four key strategies to help you stay committed to performing the right actions in your business to create massive results.

Being that last weekend was the Breakthrough Academy Live event, I want to talk about commitment because it's an appropriate topic. Many attend an event or training and you have this new motivation and enthusiasm for your business. Then you get back and Monday comes around, then Tuesday, and it's harder to get out of bed, and then Wednesday and Thursday and before you know if you have not changed at all!

Commitment is very simply doing the thing you said you would do long after the mood you said it in has left you. It is easy to be committed when you're in a peak state. But when you are not in that environment anymore it is much harder. Many people are committed until it doesn't fit in their schedule or its too tough. You must be taking action every single day as these actions will really tell you who you are committed to.

The four keys to commitment:

1. Mindset – You must learn to discipline your mind to stay with the commitment. You must learn to overcome the obstacles that are going to come your way. It is a necessary part of success to deal with negativity, rejection, and failure. You must learn to recognize your own greatness and stop being someone your note! You need to remove the fearful thinking that is surrounding yourself. Self-doubt will kill your commitment. Mindset is everything!
2. Refine Your Goals – You can't hit a target if you don't know what the target is. You must make clear and specific goals and know exactly what it is and exactly what you need to do to get there. Some of you have no idea what you need to do to get to the next level. Get very specific!
3. Change Your Focus – What we focus on is what we feel. Be grateful for the team you have and the results you've created but focus on the future. Forget about the past and focus on where you want to go! Do not wait to feel motivated. The problem is some of you don't feel motivated and you wait to act. Motivation is very simple. Motivation comes through disciplined action. Sometimes you must force yourself to do it even when you don't feel like it. Champions commit to disciplined actions every single day and they pay very little attention to how they feel.
4. Accountability – I highly recommend you find someone that can hold you accountable to the disciplined actions that you need to take. Every single week you need to monitor how close you are to your goals and be rooted in the reality of your business at every single moment. With all this, make sure you celebrate the small wins.

I really want to challenge you to stay committed to your goals and don't fall into the trap of having that moment of inspiration to have a bigger and better life and then having that fade away! Follow these four keys principles and stay committed to your business!

Today I want to talk to you about Facebook Stories! This exciting new feature just launched on Facebook and I want to share how you can use this incredibly powerful tool to get more attention on social media. This tool is also an incredibly powerful feature from a prospecting and recruiting standpoint to generate more engagement from your audience.

So, you may be asking what is Facebook stories? It is a series of small videos and pictures that you can take throughout your day to essentially tell the story of your day. It allows you to show a more personal side of yourself and bring people into your world and get to know you. Right now, it is not available for everyone but it is being rolled out over the next week.

The main difference between Instagram stories and Facebook stories is the filters. With Facebook stories, you can add the filters before you ever take a picture or video. One of the things about stories is it allows you to show your personality and the videos can even be up to 20 seconds long as opposed to the shorter versions on Instagram and Snapchat. Like with anything new, the key to success is consistency. If you can stay consistent and give yourself time to get better and rise to the top you will win on this platform.

The best way to create content is to stop thinking and start documenting! Just be yourself and start documenting your life. The beauty of the story functionality is allowing you to become the star of your own reality TV show! This allows you to begin building a personal brand. Through stories you can show anything and everything that is important and that matters to you. Familiarity breeds trust and if you are constantly in front of peoples face you become trustworthy.

One example of something you can do is to start documenting your journey as an entrepreneur. Talk about the things you are learning. Share your successes and also your failures.

You may be asking how does this help me sell more and recruit more people? This happens because everything you share with someone becomes a point of commonality with that person. The more you share of yourself and the more points you can create, the more conversations you can start. This is where the sales and network growth begin!

Actionable method to getting started on Facebook Stories:

1. Focus on a mix of content by both being funny and adding value to your viewers
2. Give yourself permission to be you and stand out
3. Use Facebook Stories to drive traffic to other channels such as Facebook Live, etc.

Quick reminder: I have a live training event coming up on April 7-9 that you should strongly consider. Be sure to check it out here: https://breakthroughacademylive.com/2017