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In this episode I introduce to you a concept called the "valley of death". This is the place where most network marketers businesses go to die. After have shared a 3rd party tool to expose a prospect to your opportunity this is where you encounter the valley of death. When you prospect is interested but has questions, it's critical that you DO NOT answer the questions. I explain why that is and get you to understand the right way to handle prospects that have questions. Understanding this concept is important if you want to become a better presenter and recruiter in your business.
In this episode I teach you the power and importance that 3-way calls play in building a successful network marketing organization. The 3-way call is one of the most powerful tools you have at your disposal when building your team. If you can get your people to understand why these calls are important and they duplicate in your group, you won't believe the results they can help create. One of the biggest mistakes I see people making is they try and do "everything on their own", and never use the power of an edified 3rd party expert to help them grow their team. In the training I explain what 3-way calls are, the proper way to set them up and if you are a leader - the proper way to conduct one. For many of you, this will be a life changing training when it comes to growing your team. In the episode I make mention of my upcoming group coaching program the Breakthrough Academy. If you are interested in learning more you can go to: www.BreakthroughAcademy2016.com
In this episode I share with you the key message from a book I read a few years ago called 'The Slight Edge' by Jeff Olson. I have never read a book that had a more positive impact on my personal and professional life. The message in the training today is what you need to understand if you want to make your New Years resolutions actually stick. The Slight Edge Philosophy applies to every single area of your life. It's always working whether or not you realize. It says that in every moment of every day we are making decisions that over time have dramatic effects on the results we see. We are either practicing simple daily disciplines or making simple errors in judgements. Over time these small seemingly insignificant decisions compound to create the results we see in our lives. If you are not familiar with The Slight Edge, I promise you this may be one of the most powerful trainings you'll ever hear. Make sure to go pick up a copy of the book.
In this episode I discuss the key points from a book I read that changed my life, Go For No! If you have ever struggled with taking action because of a fear of failure, messing up or rejection then this is going to be an incredibly important training for you. The book has a simple, but very powerful message. It teaches you to look at failure a different way and I promise you when you're done listening to this episode you will be running to pick up the book.
In this episode I go over the 'Hot Market' approach to building your business. The 'Hot Market' approach can be an incredibly powerful way to increase your production and grow the overall volume in your group. It acknowledges the fact that most people in network marketing are not "sales types", and that most of the people you approach are going to be more likely to be a customer than they are a business partner. It's designed to help a new person who purchases a high dollar starter pack, to move their product and earn a profit within their first 72 hours of starting. If you can teach this approach and it duplicates in your team it can create incredible momentum.
In this episode I go through in detail what I do every morning to start my day. In my study of ultra-successful people I found one thing most of them had in common. They had a clearly defined process for starting out their day that usually started early in the morning. About 4 months ago I read a book that I would highly recommend called "The Miracle Morning" by Hal Elrod that changed my life. I began to implement much of what I learned in the book and the results I've seen since then have been unreal. I go through in detail everything that I do and some of the lessons that I've learned since beginning this process. I'm sure many of you will get some great ideas for you to implement into your morning routine.
In this episode I interview top industry trainer and the founder and host of the #1 network marketing podcast in the world, Simon Chan. Simon has an incredibly inspirational story and is a perfect example of what focusing on building your personal brand can do for your business. In the first half of the interview Simon shares his story of how he came to be introduced to network marketing and talks about the things he learned along the way to make him successful. In the second half of the interview he really goes into detail how the decision he made to stop promoting his network marketing company and begin to promote himself changed his business and life forever. He give some very valuable advice to anyone starting out down the path of building a brand for themselves. He also discusses how he decided to start the MLM Nation podcast and gives you 3 common characteristics he sees in all the top earners he interviews for his show. This is an episode you can't afford to miss!
In this episode we tackle an issue that I know is a controversial one for many network marketers. Whether or not you should be "selling" your particular company's opportunity, products and services on Facebook. Facebook has become inundated with network marketers promoting their "stuff". I tackle the very important question of whether or not this is good for their business and network marketing as a whole. I introduce one of the most important concepts I've ever learned when it comes to marketing, "learn to create curiosity instead of raising resistance". I use the analogy of your Facebook page being like your personal TV channel. If all you are doing is posting about your specific company, you are really nothing more than an infomercial. I believe this is an episode that every single person that is in network marketing needs to listen to and really understand. If you or anyone on your team flooding your news feed with company specific content all the time then make sure they listen to this episode.
In this episode we discuss an issue that I know a lot of people in network marketing struggle with. We go over different scenarios where you may need to confront people that are on your team. It could be because they aren't doing anything and you want to try to understand why, or maybe they're doing some of the wrong things that could be detrimental to their business and the team. One of the most important aspects of character in life without question is the ability to confront. As a leader it's your responsibility to learn to confront people when these issues occur. When you are willing to confront, it strengthens relationships with people because it shows them that you actually care. Confrontation doesn't have to be adversarial when done the right way. Here is one of the key takeaways of the training, learn how to "go hard on the issue but soft on the person". Confront the issue but do it in a way that preserves the relationship. In the training I'll go over different examples of when you may need to confront, and give you specific things to say. When you are willing to take this responsibility on, and confront the people on your team they will start to look at you as a leader on an entirely different level.
In this episode I welcome a very special guest, Ray Hidgon. Ray has an incredibly inspirational story of going from dead-broke, over a million dollars in debt in 2008, to today having built three separate 7-figure businesses. After failing in 11 different network marketing companies, he finally broke through and became a million dollar earner in the profession. Ray realized early on the value of building a personal brand and started his very own generic network marketing training website just over 5 years ago. He committed to putting out valuable content every single day and after a few years became known as one of the top authorities when it comes to network marketing. He took that experience and hard work and launched both a private coaching business as well as an info-product business, selling online courses and physical products on his website. Today, each of those business are now multiple 7-figure businesses outside of his network marketing income. Earlier this year he had a single product launch that did almost $850,000 in sales. If you are looking to improve as a network marketing professional or someone who wants to build their own personal brand this is an interview you can't miss. Ray and I discuss how he was able to build his personal brand and give specific recommendations and tips to anyone just starting out down that path. This is by far one of the best episodes of the Your Virtual Upline Podcast to date.
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