Welcome back to The Weekly Scroll with Call Her Creator where I break down the biggest Instagram updates of the week. If you want to understand how Instagram SEO and discovery is changing (using AI) and how to adjust your content strategy without overthinking it, this is the episode to listen to.

We’re talking about major shifts in:

How Instagram posts are showing up in Google Search and what they're using to scrape your SEO on posts

Why Instagram is prioritizing recommendations and non-follower reach

What recent Reels updates mean for content creation and growth

How these changes impact smaller creators and businesses

I’ll explain what’s changing, what to pay attention to, and what creators should stop stressing about moving into the new year. This episode is for creators, entrepreneurs, and business owners who want clarity instead of chaos when it comes to the Instagram algorithm.

No fluff. No fear-mongering. Just the updates that matter and how to think about them. Listen now to stay ahead of what’s coming next on Instagram.

Join Club Enfluence for viral Reels prompts, trendsand Canva templates delivered every Monday: 👉 https://stan.store/katelynrhoades/p/join-my-membership-2adub

Enfluence Marketing Studio is officially accepting new social media management clients for Q1. Lock in your spot: 👉 https://www.enfluencestudio.com

Connect with me on instagram: https://www.instagram.com/thekatelynrhoades/

⁠https://www.instagram.com/callhercreator/⁠

Thank you to my sponsors:

Stan: DARE TO DREAM GIVEAWAY: They're covering one person’s living expenses so they can go all in on their dream for an entire year. One winner receives $100,000, 5 runner-ups will get $10k to support their business. Sign up here: http⁠s://tinyurl.com/callhercreatorxstan⁠ NO PURCHASE NECESSARY. VOID WHERE PROHIBITED

Go Daddy: https://www.godaddy.com/airo