In this industry, we all have them. This hysterical, how the heck did this happen to me, funny pet stories. But these stories can be used for much more than a funny, casual conversation. You can be leveraging these funny pet stories.

Yes. Leverage these stories for your social media posts and content.

Take those funny pet stories and show your clients and potential clients your hustle. These stories can show your audience that you can handle the tough things, guarantee your business, and follow their exact direction. Even if it's the funniest thing you have ever done. It is a fun way to show your audience the times you had in your business that made an impact on your or your business.

This week I am bringing you 3 of my own funny pet stories and how they can be used to leverage social media content. So, get ready to laugh a little and learn how to batch a whole lot.

Biggest Takeaways:

3:50 Attack Kitty

9:45 Dog that was pushed in the stroller and fed McDonalds

14:15 Pet Sitter locked out

Recommendations:

Do you know how you can leverage your funny pet stories for your social media content? Well, in Better Marketing With Bella, we teach you how to be a marketer and ask you to meet us halfway. Of course, the custom content in those 6 months is created for you. However, we teach you how to bring the personality of your everyday social media. Doors are opening for 2023, if you are ready to take your content to the next level as well as learn all the marketing skills you need to excel in your business.

Links:

Better Marketing With Bella

Bella Vasta Instagram

Mastermind Group

Transcript

This is episode 310 of Bella in Your Business.

Hi there, I'm Bella Vasta from Jump Consulting. You might know me from CBS, NBC, Fox, Huffington Post, Entrepreneur, or maybe you've seen me speak on stage or read my book The Four Dogs That Every Business Owner Needs. In any case, get ready because you're about to get your hashtag Bella Butt Kickin' in this next episode of Bella in Your Business.

So what do you say? Let's get ready and jump.

Welcome to another episode of Bella in Your Business. My name is Bella Vasta. Today, we're going to have a little bit of fun. That's definitely off topic of the normal business building, but just to kind of make sure you guys understand, I totally understand what happens during the normal business day and all the funny things that come up.

Today, I'm going to actually share with you my funniest pet sitting stories and how to make them into a social media post. Because any time that we have anything going on in our company, it's always kind of newsworthy. It's kind of like putting on that journalistic hat. And it's not just reporting on the news, but it's understanding how to leverage it and make the storyline about something that our ideal client would want to know.

Something about trust, peace of mind, security, how we handle situations and backing up. There are all types of things that happen. And I want to encourage you, as you listen to my three stories today, to be thinking about your own stories and how you could leverage your own stories for your social media good.

Now, we're going to be opening the doors for Better Marketing with Bella soon. And a big part of that program is teaching you guys how to think like a marketer. We, of course, provide all the graphics, but we always say that the program works the best when you meet us halfway.

What do I mean by that? It means that we provide the awesome custom graphics, the ones that have your color, your font, your logo on it, that are doing National Daughter Day or National Hug Your Dog Day or whatever it might be. But then you bring the personality of the actual up-to-date, day-by-day kind of stories and operations that happen because obviously we can't do that for you.

That's what it means by meeting us halfway. So these stories and these things that might happen—stories that I'm not actually mentioning today—things like ...

You might be looking to increase your business, or take on more clients. Maybe trying to grow your business and increase your revenue. Whatever it is you are looking to do, you need to stand out from the competition.

What are you doing differently that will stand out from your competition? What if I told you there are things you can be doing right now that will make sure you are the one to stand out from the competition and take on the clients?

Today I am giving you three tips to start doing today, that will make all the difference. 80-90% of people are not doing the first tip, so it is up to you to stand out from the competition. Solidify the business you want for the holiday season now so you can enjoy your time with family and friends.

Biggest Takeaways:

3:10 answer emails and phone calls immediately

6:10 Always Be Closing

8:35 Anticipate client’s questions

Recommendations:

As a business owner, there are many HR situations and questions you run into. In my Mastermind group, there are over four years of HR questions answered and monthly calls where an HR expert comes in to answer all your questions. It is a community of business owners keeping each other accountable for goals and leaning in for help when it is needed. If you feel like you might be alone in your business, the Mastermind group is something to explore. They know how to set and crush goals and stand out from the competition. Don't be shy, I am always a reply away to answer any questions you might have!

Links:

Episode 274: 3 Reasons Why Sales Is Super Important In Your Pet Business In 2022

Better Marketing With Bella

Bella Vasta Instagram

Mastermind Group

Transcript

This is episode 309 of Bella in Your Business.

Hi there, I'm Bella Vasta from Jump Consulting. You might know me from CBS, NBC, Fox, Huffington Post, Entrepreneur, or maybe you've seen me speak on stage or read my book The Four Dogs That Every Business Owner Needs. In any case, get ready because you're about to get your hashtag Bella Butt Kickin' in this next episode of Bella in Your Business.

So what do you say? Let's get ready and jump.

Welcome to another episode of Bella in Your Business. My name is Bella Vasta, and today we're going to talk about beating your competition at their own game. Yeah. I know that some of you are like, “No, they're not my competition. We're all friends, we're colleagues, we all offer different things.” And that is a very healthy mindset.

So if you want to switch the word “competition” with something like “the other service provider,” go ahead and do that. But for the sake of this podcast, I am totally talking about ways to beat your competition.

I wanted to give a shout-out to Michelle, Leia, and Kathy for always listening to the podcast. You ladies, every single week, are always sharing on your Instagram stories, and it just delights me. It makes me so happy to hear what your biggest takeaways are. It fuels me for this podcast, so thank you.

There are a lot of reasons why we might want to beat the competition. Maybe you just hired somebody and need to get your midday dog walks up. Maybe you need to increase pet sitting during the holidays. The holidays are coming up, and maybe you have some staff members coming back from college during fall or winter break. If you do, reach out to them now and find out what their plans are.

But for whatever reason, you're probably looking to increase your revenue and grow your business. One of the best ways to do this is by standing out from the competition—so that when someone lands on your website, they just can’t help but sign up or call you right away. Or email you. Or whatever your call to action is (which, by the way, should only be one).

You want them to do this one thing, and I'm going to give you three tactics today that will help make sure you land the client instead of someone else. And by someone else, I mean friends, family, neighbors, Rover, Wag, the kid next door,

It may be September, but the best thing you can do to save yourself time (and sanity) is to plan ahead for the holidays. Plan what business will look like, and how much or how little you are wanting to take on. Then prioritize everything. Right now you may be so swamped that the thought of planning for the holidays sends you into overdrive, but stick with me. Are you wanting to take a holiday trip to the cabin? Maybe a tropical vacation to the Bahamas. Spend more time with those who are most important. Prioritize what is important first and plan accordingly. This week I am breaking it down for you, giving you the exact tips you will need to plan for the holidays . After all, it is the season to be jolly, not stressed.

Biggest Takeaways:

1:22 Big rocks first

2:20 Batch social media content

4:10 Set goals

6:30 Down time for yourself

Recommendations:

Are you stuck in your marketing? Tripping up on the newest changes and trends? Maybe doing better in marketing is one of your goals. While you plan for the holidays, plan that your content will be the driving force of your business. And potential clients will want to see trendy, professional, content that stands out from the others. Doors are opening for Better Marketing With Bella, where we have professional content branded for you and your business for 6 months. You can't afford to miss out on great marketing.

Links:

A Valuable Lesson For A Happier Life

Better Marketing With Bella

Bella Vasta Instagram

Mastermind Group

Transcript

This is episode 308 of Bella in Your Business.

Hi there, I'm Bella Vasta from Jump Consulting. You might know me from CBS, NBC, Fox, Huffington Post, Entrepreneur, or maybe you've seen me speak on stage or read my book The Four Dogs That Every Business Owner Needs. In any case, get ready because you're about to get your hashtag Bella Butt Kickin' in this next episode of Bella in Your Business.

So what do you say? Let's get ready and jump.

Welcome to another episode of Bella in Your Business. My name is Bella Vasta and jingle bells, here they come. Ready or not, get prepared. Today, we're going to talk about planning ahead in your business for the holiday season and things I want you to consider that will save you time and your sanity because I want to make sure that you're ready to go.

So here's the thing, and this is something I do in my life and it's very helpful. Sometimes I even tell certain people in my life, “You’re my big rock.” And what that means is—if we had a mason jar and wanted to fit as much stuff as we could in there, we’d start by putting the biggest things in first, like the big rocks. Then the next biggest, and then the next, all the way down to the sand.

And then when we’re done with the sand, you can actually fill it up with water. That’s how full you can get that jar. But most of our jars are overflowing and spilling out, right?

Well, I want you to put your big rocks in first—which means look at your priorities. That could be events, people, or even you.

I’ll have Jillian put a video in the show notes on the website—there’s a really cool video that demonstrates that mason jar “big rock” concept. It’s one of my favorite mindset videos. It teaches you to put the big rocks in your life first—figure out what the most important things are that you want to do or spend time on.

Do you have a holiday experience planned for you and your family? A trip up to the cabin or maybe the Bahamas? Put your priorities first.

Maybe there’s a certain person that you want to make sure you spend quality time with. Put your big rocks first.

The next thing I want you to consider is that by the beginning of October, figure out how to batch social media content.

What are you going to talk about? What are your buckets? What types of blogs and emails are you going to write? What about posts, carousels, or reels? When are you going live—and what will it be about?

Do as much as you can ahead of time.

Sometimes we think we know all the right things to do to have a successful business.

But the truth is, we are not always at our best. Certain things we think or do are causing us to drive our businesses into the ground.

This week I want to make you aware of these things. Because if you are aware, you then can see what you are doing wrong and adjust correctly to get your business where you want to be.

All the stress you feel and hold from your business will show in your business and attribute to a downfall. This week I give you 3 things you may be doing every day that is running your business into the ground. And how to change it to have a successful business.

Biggest Takeaways:

1:54 Generic website

3:45 If you want it done right, you gotta do it yourself

5:08 DIY everything

6:22 Place of scarceness

Recommendations:

Can you remember the 5 year goals you set for yourself back in 2017? What about even the 1 year go you set this time last year? Chances are, you may not even remember what they are, let alone if you obtained them! 90 days goals are what we practice in the Mastermind group. It allows you to fully emerge yourself in your goal and visualize yourself there. Thinking about where you will be in December versus 3 Septembers' from now, gives you a realistic timeline to achieve t successful business Join a community of doers ready to help you achieve the goals you are working so hard towards!

Links:

Better Marketing With Bella

Bella Vasta Instagram

Mastermind Group

Transcript

This is episode 307 of Bella in Your Business.

Hi there, I'm Bella Vasta from Jump Consulting. You might know me from CBS, NBC, Fox, Huffington Post, Entrepreneur, or maybe you've seen me speak on stage or read my book The Four Dogs That Every Business Owner Needs. In any case, get ready because you're about to get your hashtag Bella Butt Kickin' in this next episode of Bella in Your Business.

So what do you say? Let's get ready and jump.

Welcome to another episode of Bella in Your Business. My name is Bella Vasta. Today is episode 307, and we're going to talk about the three things you need to do every day to drive your business into the ground.

Bella, why are you talking about this today? Well, you know, I'm in every single pet sitting group out there—you just don't know it. And I see things. I hear things. And they astonish me.

Although I know my Jumpers are the elite—they’re the big thinkers, the doers, the visionaries—I know that sometimes we’re not always at our best. And sometimes there are things that we do, or thought processes that we have, that actually end up driving us into the ground.

I want you to be aware of those because by being aware of them, it’s going to help you understand where you’re going wrong. All of those “My God, I’m so busy. I’m so stressed out. I have no time,” all of that contributes to driving your business into the ground.

Unfortunately, I see people doing things every single day that contribute to this—and I want you to avoid them. I want you to be successful.

As always, this might be a short episode, but I really want to drop the knowledge for you guys while you’re walking dogs, driving in the car, at school pickup, doing laundry, working out—whatever it might be—and then move on. So here we go with the quick and dirty.

You’ve heard me say this one before, but I have to say it again: If I can literally copy and paste your website and put it on someone else’s, you’re doing it wrong.

If your website is generic—it’s like that classic white t-shirt that you can put on anybody—you’re doing it wrong. You need a custom t-shirt that only fits your body, and if I were to wear your custom t-shirt, it would look hideous on me.

What does that mean? It means truly knowing who you are and what you stand for, and then talking about it on your website. It means knowing who your avatar is, what their problems are, and addressing that on your website and social media.

20 years of experience in the industry comes with a whole bunch of advice and some ideas of what not to do. If you are looking to build a thriving business you not only need to know the correct steps but the right mindset to get you there. Today, I hope you don't take this lightly, and learn from my mistakes and triumphs. Building a thriving business begins and ends with you, your mindset, and your willingness to make it happen.

Today I am bringing to you 3 ways you can build a thriving business that you may not have thought of, or may be afraid to try. Either way, if this episode resonates with you, it was meant for you. I thrive from seeing my clients thrive in their business and today I am sharing with you how I achieved the success I have today, so you can too.

Biggest Takeaways:

4:13 Become best friends with fear

7:15 Build your team

10:05 Surround yourself with good people

16:36 DM Me!

Recommendations:

Negative energy surrounding you and your business will only hold you back from being able to build a thriving business. There are people right now in the Mastermind group that are doing the things you are truly dreaming of. If you feel alone in your business, I urge you to check it out and find the positivity that you have been missing. Years of questions answered a community of strength and positivity and a place where you are always surrounded by good like-minded people. To build a thriving business, you need to surround yourself with an energy that matches that.

Links:

Better Marketing With Bella

Bella Vasta Instagram

Mastermind Group

Transcript

This is episode 306 of Bella in Your Business.

Hi there, I'm Bella Vasta from Jump Consulting. You might know me from CBS, NBC, Fox, Huffington Post, Entrepreneur, or maybe you've seen me speak on stage or read my book The Four Dogs That Every Business Owner Needs. In any case, get ready because you're about to get your hashtag Bella Butt Kickin' in this next episode of Bella in Your Business.

So what do you say? Let's get ready and jump.

Welcome to another episode of Bella in Your Business. My name is Bella Vasta and, you know guys, I've been in this industry for a very long time. In fact, it’s actually 20 years this year. Back in 2002, I had transferred from the University of Arizona to Arizona State University. And when I did that, it meant that I moved back home. There were a couple of instances that made that happen.

But while I was moving back home and I was the eldest, I have a younger brother who’s four years younger than me. So he was still in high school, and my parents were terrified. I don’t know if any of you guys out there had parents that ruled out of fear—sheer fear. They literally have told me in my adult life, “We didn’t want you to get hooked on drugs and we didn’t want you to get HIV.” Like, that was the time. So my parents were extremely strict. I lovingly just say that, you know, my dad’s Sicilian and that kind of explains it all.

But when I moved back in, I was a junior in college and I had a boyfriend—a very steady boyfriend, like my first love. And we liked to go karaoke. We used to go karaoke multiple times a week. And I liked to stay out until the bars closed, but my parents didn’t like that.

The reason I’m telling you this story is because I had a lady across the street, Sherry, and I used to babysit for her in high school and part of college. And she had a friend, Julie, who had two white dogs—Pomeranians, I would soon learn. And she traveled for work. She traveled almost every week—like Thursday or Tuesday to Friday, or Monday to Wednesday, practically every week. She wanted someone to sleep overnight with her dogs. She had a hot tub, she had a nice, cute little patio home here in Arizona.

It was amazing. At the time, she paid me $25 a night to sleep over with her dogs. And at that point, I would have paid her. That’s how I got into the industry, you guys.

Well, fast forward 20 years and national awards and sel...

Your hope as a business owner is to stand out from the competition and entice clients to choose you to work with, right? But you need to do just that, stand out! When there is a plethora of pet sitting or dog walking businesses to choose from, what sets yours apart from the rest?

But do you know the right things you should be doing to stand out from the competition? Do you know what your website should look like and include? Or how about the type of relationships you should build that your competition probably isn't doing.

When you know the right things to do to stand out from the competition, business will grow and succeed. This week I fill you in on 7 ways to stand out from your pet competition, with a bonus tip!

Biggest Takeaways:

1:58 Beautiful Website

3:58 Show and Tell website

5:35 Anticipate questions

7:07 Do as you say and say what you mean

9:52 Genuinely figure out how to follow up

11:56 Be real on social media

13:17 Real face-to-face relationships with community leaders

13:56 Bonus! Veterinarian endorsements

16:45 Doors opening up soon...

Recommendations:

Planning ahead is the biggest strength when it comes to running a successful business. In Better Marketing With Bella, planning ahead has never been easier. With 6 months' worth of marketing content created for you, you get to focus on growing and scaling your business. Better Marketing With Bella stands out from the competition while keeping you on track with your marketing needs. Doors are opening soon for 2023!

Links:

Better Marketing With Bella

Bella Vasta Instagram

Mastermind Group

Transcript

This is episode 305 of Bella in Your Business.

Hi there, I'm Bella Vasta from Jump Consulting. You might know me from CBS, NBC, Fox, Huffington Post, Entrepreneur, or maybe you've seen me speak on stage or read my book The Four Dogs That Every Business Owner Needs. In any case, get ready because you're about to get your hashtag Bella Butt Kickin' in this next episode of Bella in Your Business.

So what do you say? Let's get ready and jump!

Here we go. Welcome everybody to episode 305 of Bella in Your Business. Today we're going to talk about something where we really want to make sure that you stand out. It's not just a matter of being the first person who answers the phone when people call around looking for your service. It's not a question of whether your website worked. I want your customers to fall over themselves to sign up for you.

They should be the kind of customers who plan their vacations around you if you're a pet sitter, or who completely trust you to come at whatever time of day to walk their dog because you are the best and there’s no one else they’d ever want to trust with their baby.

Today, we're going to talk about seven ways that you can stand out from the competition. These are intangible feelings—things you can’t touch. These are emotions that we get to evoke in people that turn them into raving fans who tell others about us and who truly love our brand.

I want you to think about a company or a restaurant that you absolutely love—one where it doesn’t matter how much it costs or what they require of you; your answer is yes. You just love the way they do business so much that you get excited to give them money.

Wow, what a concept. Imagine if your clients were excited to give you money every week or month.

1. Have a Beautiful, Intentional Website

Your website needs to be beautiful—and that means hiring someone with a design eye. Templates are a good start, but you can always elevate beyond them. Most people are used to seeing a standard look and feel online, so when you change it up and give them something different, it grabs their attention.

There’s also something called user experience (UX). I once wrote a blog about why Rover is beating professional pet sitters—and it’s because of their user experience. You can get on Rover, much like Uber, book what you need, and be done in minutes.

What if you knew the right questions to ask that would separate the good, from the great employees? Asking the right hiring questions when searching for employees can weed out ones who may not be the right fit for you or your business. But how do you know what questions to ask?

The hiring process shouldn't be a stressful situation that ultimately leaves you empty-handed a few months down the road. You are spending your time and resources trying to find those great employees who will help you grow and scale your business.

This week I am speaking from my many years of expertise and giving you the four hiring questions to ask that will separate the good from the great employees you are looking to hire. What would it mean to you and your business if you found the right employees from the start, rather than wasting time training those who aren't going to work out? If hiring the hiring process has left you frustrated or starting over multiple times, this episode will help you head in the right direction.

Biggest Takeaways:

4:16 Did you ask the right questions?

6:38 What would they do in a sticky situation?

8:47 The “drink test”

9:57 What does this job mean to you?

12:20 How long can they predict their current availability

14:55 How much do they need to make a month?

16:37 Free Avatar class

9:08 Jazz HR

Recommendations:

Imagine easily knowing how to find and hire the right candidates. If you are looking for help writing a killer job posting or even how to attract the right candidates, I have put together a three-part training series that helps you ask the right hiring questions and get the employees you are looking for. Head over to joinjumpconsulting.com to see if this is the answer you have been looking for.

Links:

FREE Jump and Scale Class

Jazz HR

Better Marketing With Bella

Bella Vasta Instagram

Transcript

This is episode 304 of Bella in Your Business.

Hi there, I'm Bella Vasta from Jump Consulting. You might know me from CBS, NBC, Fox, Huffington Post, Entrepreneur, or maybe you've seen me speak on stage or read my book The Four Dogs That Every Business Owner Needs. In any case, get ready because you're about to get your hashtag Bella Butt Kickin' in this next episode of Bella in Your Business.

So what do you say? Let's get ready and jump.

Welcome to another episode of Bella in Your Business. My name is Bella Vasta. And today, my gosh, we're going to continue on this train of hiring great employees because it's pretty tough, right? I think every single small business deals with this. It doesn't matter if you're in the pet sitting business or not. You could be in the housekeeping industry where I've just recently started to gain a lot of friends and followers.

But these are tried and true things that we're going to be talking about today—about basically how to separate your interview questions to get from the good people to the great people. And I'm really curious if you guys have any feedback or have found anything while you're interviewing that has been really great.

Now, before I get into this, I want to stress that asking the right questions is pivotal in finding someone. A lot of times people say, “I don’t want to hire,” or “I keep hiring bad people,” or “Nobody wants to work.”

And my first question is: what is your responsibility in that? Did you ask the right questions? Did you think ahead of time about the exact kind of person you're looking for and then pinpoint situational questions you needed to ask them?

The tricky part about this is you can’t just come out and ask a question because it’s kind of like—think about if you’re a lawyer—it’s like a leading question. People start to understand that there’s a “right” answer, and they’ll just give you lip service.

When you give more thought-provoking questions that don’t necessarily have a definite yes or no answer, it makes it a little bit more abstract and gets the person talking themselves up on a pedestal—or into a ...

Are you struggling right now to attract great employees for your business? Because bringing more people on means more business you can take on, meaning... higher revenue for your business.

A win-win all around!

But you might be stuck. Stuck trying to attract great employees. Stuck trying to retain your employees. And stuck in a position where you can't step away or scale your business.

But, I am here to tell you this does not have to be a permanent place.

This week I am indulging in three ways to attract great employees that I am pretty sure you haven't done. And if I am wrong then go ahead and tell me, but if I am right... get ready to change your business for the better and hire those employees you are needing.

Biggest Takeaways:

2:10 3 Things I don’t think you are doing…

3:11 Show and Tell all about the Job on your social media

4:22  Get video or written testimonials on existing staff

5:33 Allow an employee along the interview

10:00 Tell me your results

Recommendations:

What does social media mean to your business? A means to attract great employees? A place to entice potential clients? If the answer is yes to either of these questions, then understanding how to maximize your social media presence is very important to your business. This month in the Mastermind group, members are learning from experts in this industry how to leverage one of the best tools in the box for their business. A community of like-minded business owners, the Mastermind group is a place where members learn and grow. Have you checked it out yet?

Links:

Mastermind

Better Marketing With Bella

Bella Vasta Instagram

Transcript

This is episode 303 of Bella in Your Business.

Hi there, I'm Bella Vasta from Jump Consulting. You might know me from CBS, NBC, Fox, Huffington Post, Entrepreneur, or maybe you've seen me speak on stage or read my book The Four Dogs That Every Business Owner Needs. In any case, get ready because you're about to get your hashtag Bella Butt Kickin' in this next episode of Bella in Your Business.

So what do you say? Let's get ready and jump.

Welcome to another episode of Bella in Your Business. My name is Bella Vasta. Today I started off trying to use my normal microphone, and for some reason, it's not working. So I’m doing this old school—the way I did the first hundred episodes—using my earbuds.

Go ahead and shoot me an email or comment wherever you engage with me online and tell me—does this sound different? To take it a step further, does it sound better or worse than my episodes usually do? I’m interested to know.

But today, we’re going to talk all about three ways that you can attract great employees that you’ve probably never heard of—or maybe you’ve just never really done. I’m here to help encourage, inspire, and motivate you to action today, because listening is not going to do anything unless you actually take action.

I’ve been listening to so many of you out there. You’re all in a hiring blitz. You’re trying to find as many employees as possible. You know that each employee equals a certain amount of revenue to your company.

In other words, if you bring someone else on, that means you can now accept another $20,000 in revenue a year in your company because you have the manpower to help support it. So it makes sense to always be hiring.

It even makes sense to keep hiring when you think you’re fully staffed—because when you’re constantly hiring, you’re protecting yourself from being stuck when someone leaves or starts slacking.

It helps in those situations when you hire someone amazing, but all of a sudden they start having an attitude, and it’s like a thorn in your side. You get a message from them, and you cringe. By always hiring, you give yourself the ability to say, “Sorry, I don’t want you to work for me anymore,” because you’ve got people waiting in the wings.

Please, please take this into consideration: you should always be hiring.

Alright, let’s get into it.

Does the process of finding and hiring new employees leave you feeling defeated? Or maybe you feel like you have done it all when it comes to hiring and it just is not working for you. What if I told you it can be much easier? That you may need to take a different approach you haven't tried when you need to find and hire employees quickly. What if I told you, I have 5 amazing tips to help you find and hire employees that you need for your business... in two weeks? Would you want to change up your process? Give a new way a try and do things differently. Because I truly want you to be in a place of abundance, where you are never "caught with your pants down". This episode is going to help you find and hire employees.. amazing employees, that will help you get to that place.

Biggest Takeaways:

1:34 Jazz HR

2:53 Multiple Hiring Ads/ Talking to multiple different avatars

4:56 Contact connected people

7:10 Leverage the emotional side of the job

9:10 Spend 30 minutes a day working on this

10:23 Go where your avatar hangs out

Recommendations:

When people think of marketing, a lot of times they think it is only meant to attract clients. But really, your marketing can help attract the amazing employees you want working for you. Better Marketing With Bella teaches you how to put your best foot forward when showcasing to clients and potential employees. When a business is looking to find and hire employees, seeing how they attract employees is a great start to finding amazing candidates.

Transcript:

This is episode 302 of Bella in Your Business.

Hi there, I'm Bella Vasta from Jump Consulting. You might know me from CBS, NBC, Fox, Huffington Post, Entrepreneur, or maybe you've seen me speak on stage or read my book The Four Dogs That Every Business Owner Needs. In any case, get ready because you're about to get your hashtag Bella Butt Kickin' in this next episode of Bella in Your Business.

So what do you say? Let's get ready and jump.

Welcome to another episode of Bella in Your Business. My name is Bella Vasta. Welcome to episode 302. We are going to be talking about how to find three amazing employees in two weeks.

Now this kind of came about because so many of you come to me and say, “Bella, I just lost someone and I need someone. Otherwise, we’re going to have to get a waitlist.” And that means two things are happening. One, we don’t have JazzHR—which you guys need to run on over to jumpconsulting.net/jazzhr and get signed up there. I’ve got lots of podcasts and videos on that, and I’m sure you’ve heard about it before. It will really help you fill that funnel full of employees.

But maybe you don’t have it—or maybe you already do, but you want to step it up a notch. I have five different things that you can do to find and hire three amazing employees in two weeks.

I’m going to tell you exactly what this is and how to do it. It’s something you can systematize and always be doing, so you’ll never be caught off guard trying to find employees.

So I want you to think about: Are you doing these things? Can you do them better or more consistently? Because I’m telling you from personal experience—and from my clients—it works.

Let your ego go and stop thinking, “Oh my God, Bella doesn’t know what she’s talking about.” Or, “That only works for her.” No. It works for a lot of my clients.

So without further ado, let’s get down and dirty. This might be a long episode or a short one—I don’t know. Whenever I’m done talking and teaching you, that’s when it’ll end.

The very first one is to have multiple hiring ads, talking to multiple different avatars.

The problem I see so many times is that you’re being so generic with your hiring ad that it just sounds like another corporate job hiring for some random person. I want that hiring ad to almost be like a love letter to people so that they feel like you’re speaking directly to them—like, “My God, this is exactly me. I have to apply for this job.”

Now,

If there was something in your business that was really a mistake and costing you time and money, would you want to know?

There are sales mistakes business owners make that are hindering them from success every single day.

This week I am diving into the 5 most common sales mistakes that I see people make and what you can do to avoid them!

Biggest Takeaways:

1:16 What sales mistakes?

1:55 Software

3:15 Not having your branding everywhere

6:03 Always Be Closing

7:27 Customer and Employee Love

8:54 Not having the “make it right” mentality

10:29 Always be thinking about solutions

Recommendations:

Your time is money in your business. Finding ways to elevate tasks and simplify business will help you achieve the desired success. Whether it is content creating, like in Better Marketing With Bella, or finding a community you can lean on for guidance (like the Mastermind group), finding places in your business you can make the system and process easier is key. You wanted the system in place to help you, not hinder you and remembering that is important.

Links:

Common Mistakes To Avoid When Using Pet Sitting Software

Is Your Pet Sitting Software Working For Or Against You?

One Secret To Winning Almost Every Sale

The Trick To Be Confident In Closing Sales

How To Leverage Your Competition For More Sales

Mastermind

Transcript:

This is episode 301 of Bella in Your Business.

Hi there, I'm Bella Vasta from Jump Consulting. You might know me from CBS, NBC, Fox, Huffington Post, Entrepreneur, or maybe you've seen me speak on stage or read my book The Four Dogs That Every Business Owner Needs. In any case, get ready because you're about to get your hashtag Bella Butt Kickin' in this next episode of Bella in Your Business.

So what do you say? Let's get ready and jump.

Welcome to another episode of Bella in Your Business. My name is Bella Vasta and today we have episode 301. Last week was a big party—it was birthday week for myself and my daughter—but we are now heading into even more podcasts. I never thought when I started off that I would have this many podcasts, but this has become my thing. And I love it because I've been able to really get to know a lot of you guys.

And if there's one thing that I know about you, it’s that you want to know what mistakes to look for and what potholes to avoid. I used to say a lot when I first started that being a coach is like saying, “Ooh, don’t go down that road—it’s really bumpy and I hurt my head. Go the other way.” Hopefully, this podcast will do that for you today.

We’re going to talk about the five hidden mistakes that cost pet sitters—and how you can avoid them.

The first one has a lot to do with episodes 298 and 299, where we talked about how to choose software and make sure it’s working for you and not against you.

What do I mean by that? Well, I’ve met some people who literally have intake forms, take that information, and then put it in a three-ring binder, and then they re-enter it into the system. Or they’re not using credit card processing through their software. Or the sales process just stops.

Any one of those reasons can cause someone to bounce—and that means you lose revenue. The extra steps, the inefficiencies—they’re costing you time. And if you’re paying someone to do that, it’s also costing you money.

It’s super important that your systems and processes are as smooth as possible because that saves you both time and money—and time is money.

If you’re one of those people who say, “You don’t get it, Bella—it just takes me a couple extra minutes, I don’t mind,” go back and listen to my mindset episode. That’s a disaster waiting to happen, because all those little inefficiencies add up. They make you feel overwhelmed, overworked, and stressed out.

The next one is not having your branding everywhere.

Why does that cost you something? Because when people see a logo or visual identity consistently,