Bill Faeth Unfiltered

This episode is Sponsored by MarketMySTR.com the STR Industries #1 marketing platform.

Welcome to STRUnfiltered! In this episode, Bill shares his secret to keeping guests coming back - treating them as gateways to return visits. By adding guests to his email list and offering exclusive opportunities to rent other homes in different cities, he creates a personalized and valuable experience. Bill also leverages ChatGPT to craft content for targeted advertising, ensuring repeat customer acquisition. Remember, it's all about selling a story and experience, not just making money. Stand out by engaging your audience and watch them book you again and again for the unforgettable experience your home brings. Tune in now and level up your hosting game!

[00:00] Introduction

[00:56] MarketMySTR.com

[01:38] Step One

[04:30] PS Message

[06:40] Using ChatGPT

[07:20] Indoctrination Email

[08:35] Setting Your Content Up

[09:28] Personalized Messaging

[10:50] Wrapping Up

Watch this episode on our Youtube Channel Every Tuesday & Friday

https://www.youtube.com/channel/UCnheh3vx0hT5Y7uHWhBs8kA

The Free Build STR Wealth Facebook Group: https://www.facebook.com/groups/284886002732508

You can find more of Bill online at:

Bill Faeth Linktree: https://linktr.ee/bfaeth?utm_source=linktree_profile_share<sid=660cbc9b-4a7e-4ed9-a654-900180b83af1

Build STR Wealth: https://buildstrwealth.com/

Instagram: @BillFaeth73

Tik Tok: @bfaeth

Learn more about your ad choices. Visit megaphone.fm/adchoices

This episode is Sponsored by MarketMySTR.com the STR Industries #1 marketing platform.

In this week's episode of STRUnfiltered, Bill delves into the power of including people in the images of your property to bring a personal touch to your listing.

He emphasizes the significance of finding the right balance - while it's essential to showcase the amenities of your property, it's equally important not to overwhelm the photos with too many people. Bill shares valuable insights on strategically placing individuals in some images to highlight the lifestyle and atmosphere your property offers.

Additionally, he discusses leveraging platforms like Fiverr to enlist professional photo editors. These experts can help transform your property images into Super Photos, creating an impactful and enticing impression on potential guests.

Towards the end of the episode, Bill opens up about his plans to catch up and outperform his competition. He outlines a new and innovative strategy that he's eager to implement, ensuring his business stays ahead in the competitive short-term rental market.

Tune in to this Friday's episode of STRUnfiltered to gain invaluable tips on elevating your property listing, connecting with guests on a deeper level, and maximizing your rental's potential in the market.

[00:00] Introduction

[00:40] Facebook Post

[02:32] STRonomics Photo Analysis

[03:46] Value Stacking

[04:50] $20K Difference

[05:52] Fiverr

[06:35] Not In Every Photo

[08:25] Catching Back Up

[10:06] Wrapping Up

Watch this episode on our Youtube Channel Every Tuesday & Friday

https://www.youtube.com/channel/UCnheh3vx0hT5Y7uHWhBs8kA

The Free Build STR Wealth Facebook Group: https://www.facebook.com/groups/284886002732508

You can find more of Bill online at:

Bill Faeth Linktree: https://linktr.ee/bfaeth?utm_source=linktree_profile_share<sid=660cbc9b-4a7e-4ed9-a654-900180b83af1

Build STR Wealth: https://buildstrwealth.com/

Instagram: @BillFaeth73

Tik Tok: @bfaeth

Learn more about your ad choices. Visit megaphone.fm/adchoices

This episode is Sponsored by MarketMySTR.com the STR Industries #1 marketing platform.

Tune in to STRUnfiltered for expert insights! Bill sheds light on essential carry costs to consider during the slower season.

Discover why having sufficient cash flow during fall and winter is crucial for your property's prosperity.

Learn Bill's powerful email marketing strategies, connecting guests with Exclusive Early Access to compression events in your area for a personalized touch.

And don't miss his pro-tip on standing out from the competition – constant property upgrades are the key! Start planning now to ensure a successful slow season.

[00:00] Introduction

[00:56] Carry Costs

[02:35] Coming Out of Summer

[04:55] Preparing for the Fall

[06:50] Exclusive Early Access

[08:48] March 2024

[9:50] No Airbnb Bust

[10:16] Upgrading Your Property

[11:07] Wrapping UpWatch this episode on our Youtube Channel Every Tuesday & Friday

https://www.youtube.com/channel/UCnheh3vx0hT5Y7uHWhBs8kA

The Free Build STR Wealth Facebook Group: https://www.facebook.com/groups/284886002732508

You can find more of Bill online at:

Bill Faeth Linktree: https://linktr.ee/bfaeth?utm_source=linktree_profile_share<sid=660cbc9b-4a7e-4ed9-a654-900180b83af1Build

STR Wealth: https://buildstrwealth.com/

Instagram: @BillFaeth73

Tik Tok: @bfaeth

Learn more about your ad choices. Visit megaphone.fm/adchoices

This episode is Sponsored by MarketMySTR.com the STR Industries #1 marketing platform.

In this exciting new episode of STRUnfiltered, join Bill as he reveals his top secrets to make your photos pop and transform them into SUPER PHOTOS.

Bill dives into the importance of staging your property correctly and shares invaluable tips on finding a photographer who specializes in short-term rental photography.

Discover how Bill is approaching his Whitefish, Montana property with his innovative milkshake bar and learn what elements he focuses on to reinvent your listing.

Lastly, having a vision of the story you want to tell about your property is of great value. It gives the photographer the ability to create a listing that is memorable and helps you bring in new guests!

Get ready to level up your rental game with Bill's expert advice! Tune in now to STRUnfiltered!

[00:00] Introduction

[00:30] Staging

[02:15] Whitefish, MT

[04:50] What You’re Doing Wrong

[06:00] The Smokies

[08:30] Marketing Amenities

[10:00] Helping Your Photographer

[11:45] Wrap Up

Watch this episode on our Youtube Channel Every Tuesday & Friday

https://www.youtube.com/channel/UCnheh3vx0hT5Y7uHWhBs8kA

The Free Build STR Wealth Facebook Group: https://www.facebook.com/groups/284886002732508

You can find more of Bill online at:

Bill Faeth Linktree: https://linktr.ee/bfaeth?utm_source=linktree_profile_share<sid=660cbc9b-4a7e-4ed9-a654-900180b83af1

Build STR Wealth: https://buildstrwealth.com/

Instagram: @BillFaeth73

Tik Tok: @bfaeth

Learn more about your ad choices. Visit megaphone.fm/adchoices

This episode is Sponsored by MarketMySTR.com the STR Industries #1 marketing platform.

In this week's STRUnfiltered, Bill unveils the secrets behind his successful management of debt, ensuring he's always geared up to invest in new short-term rentals.

Discover the strategic approach Bill takes when it comes to securing loans and how he forges strong relationships with local commercial banks. You'll learn why viewing the loan process as an interview with the bank and its programs is a game-changer!

Ever wondered how credit cards can be utilized to their fullest potential? Bill has the answers! He shares invaluable insights into using credit cards for miles and mastering the art of maximizing the point system.

But that's not all! Bill reveals a clever tactic he employs—his wife takes ownership of the so-called "bad assets," artfully keeping them off his credit score and debt-to-income reports. Learn how this separation from business assets can open doors to better loan and credit card opportunities.

Stay tuned for a power-packed episode filled with financial wisdom and savvy strategies, so you too can navigate the world of short-term rentals with confidence and success!

[00:00] Introduction

[00:38] Loans

[02:30] Local Commercial Banks

[05:25] Paying Down Debt

[06:30] Credit Cards

[09:01] Paying Credit Cards Off

[10:07] Wife Owns Bad Assets

[11:47] Personal Financial Statement

[12:05] In Closing

Watch this episode on our Youtube Channel Every Tuesday & Friday

https://www.youtube.com/channel/UCnheh3vx0hT5Y7uHWhBs8kA

The Free Build STR Wealth Facebook Group: https://www.facebook.com/groups/284886002732508

You can find more of Bill online at:

Bill Faeth Linktree: https://linktr.ee/bfaeth?utm_source=linktree_profile_share<sid=660cbc9b-4a7e-4ed9-a654-900180b83af1

Build STR Wealth: https://buildstrwealth.com/

Instagram: @BillFaeth73

Tik Tok: @bfaeth

Learn more about your ad choices. Visit megaphone.fm/adchoices

This episode is Sponsored by MarketMySTR.com the STR Industries #1 marketing platform.

In the latest episode of STRUnfiltered, Bill shares insights into managing his six active businesses while maintaining a thriving personal life. Bill emphasizes the importance of creating a life plan that harmonizes with his family's aspirations and adopting a family-first mindset. He discusses his approach to setting daily and annual goals in his planner, highlighting the subsequent actions he takes to progress towards accomplishing them. Lastly, Bill talks about the significance of maintaining a broader perspective to ensure the achievement of his long-term life goals. If you're juggling a hectic family and work life, this episode is a must-listen!

[00:00] My Busy Life

[01:45] Creating A Life Plan

[01:55] Family First

[02:36] Goal Setting

[03:48] Key Motivations

[05:40] Action Steps

[08:10] Start/Complete Time

[09:50] My Calendar

[11:35] Big Life Goals

[12:45] In Closing

Watch this episode on our Youtube Channel Every Tuesday & Friday

https://www.youtube.com/channel/UCnheh3vx0hT5Y7uHWhBs8kA

The Free Build STR Wealth Facebook Group: https://www.facebook.com/groups/284886002732508

You can find more of Bill online at:

Bill Faeth Linktree: https://linktr.ee/bfaeth?utm_source=linktree_profile_share<sid=660cbc9b-4a7e-4ed9-a654-900180b83af1

Build STR Wealth: https://buildstrwealth.com/

Instagram: @BillFaeth73

Tik Tok: @bfaeth

Learn more about your ad choices. Visit megaphone.fm/adchoices

This episode is Sponsored by MarketMySTR.com the STR Industries #1 marketing platform.

In this episode of STRUnfiltered, Bill shares his methods for auditing and repositioning his short-term rental portfolio to turn it into a Super Portfolio.

He examines his Equity spreadsheet, highlighting properties that don't generate enough cashflow to justify keeping them. Bill emphasizes the importance of considering the time required to make properties profitable, using his whitefish property as an example. Lastly, he emphasizes the significance of aligning repositioning decisions with his life plan and goals, rather than solely focusing on unit numbers.

[00:00] Building A Super Portfolio

[02:57] Return on Equity Spreadsheet

[07:36] Can I Reinvest and Make More?

[11:40] Whitefish Property

[13:17] Repositioning on What I Want

[16:00] My Life Plan

[17:50] In Closing

Watch this episode on our Youtube Channel Every Tuesday & Friday

https://www.youtube.com/channel/UCnheh3vx0hT5Y7uHWhBs8kA

The Free Build STR Wealth Facebook Group: https://www.facebook.com/groups/284886002732508

You can find more of Bill online at:

Bill Faeth Linktree: https://linktr.ee/bfaeth?utm_source=linktree_profile_share<sid=660cbc9b-4a7e-4ed9-a654-900180b83af1

Build STR Wealth: https://buildstrwealth.com/

Instagram: @BillFaeth73

Tik Tok: @bfaeth

Learn more about your ad choices. Visit megaphone.fm/adchoices

This episode is Sponsored by MarketMySTR.com the STR Industries #1 marketing platform.

In this episode of STRUnfiltered, Bill discusses his strategies for transforming properties into highly profitable assets and building a Super Portfolio from those properties.

He emphasizes the importance of taking an aggressive approach when evaluating properties and dedicating ample time to researching various markets.

Bill acknowledges that no property can be considered completely turnkey, and highlights the significance of investing in the right amenities to captivate potential guests and “Stop the Scroll”

Lastly, he emphasizes the need to distinguish current challenges from past mistakes, encouraging listeners to overcome limiting beliefs and aim for ambitious goals.

[00:00] Introducing STRUnfiltered

[00:45] Being an Aggressive Investor

[02:40] The Three Pack

[04:00] Investing Into The Property

[07:36] Operations

[09:30] Problems for Past Errors

[13:20] In Closing

Watch this episode on our Youtube Channel Every Tuesday & Friday

https://www.youtube.com/channel/UCnheh3vx0hT5Y7uHWhBs8kA

The Free Build STR Wealth Facebook Group: https://www.facebook.com/groups/284886002732508

You can find more of Bill online at:

Bill Faeth Linktree: https://linktr.ee/bfaeth?utm_source=linktree_profile_share<sid=660cbc9b-4a7e-4ed9-a654-900180b83af1

Build STR Wealth: https://buildstrwealth.com/

Instagram: @BillFaeth73

Tik Tok: @bfaeth

Learn more about your ad choices. Visit megaphone.fm/adchoices

This episode is Sponsored by MarketMySTR.com the STR Industries #1 marketing platform.

On this week's episode of STRUnfiltered, Bill welcomes a special guest and friend, Jose Cornejo. Jose, the founder-owner and operator of Cornejo Rentals, is not only a Member of BSTRW Mastermind and a Cohost but has also achieved real estate financial freedom by leaving his marketing job. They discuss the power of small details in transforming a regular property into an exceptional one. Jose shares his journey and how important relationships are in the market you STR in. If you're looking to leave your day job, Jose serves as a perfect mentor and role model for achieving such a feat.

[00:00] Introducing Jose Cornejo

[01:20] Jose Cornjeo in the OBX

[02:52] Two Crockpots

[04:04] Cornejo Property

[07:20] Jose’s Journey

[10:30] Building a Good Relationship

[13:10] Planning Desired Outcome

[15:33] The Crew of Three

[18:45] Stopping the 9-5

[21:14] The Importance of Marketing

[27:12] New Cohosting Client

[30:00] Closing Remarks

Where to Find Jose:

Instagram: https://www.instagram.com/jlcnyc7/

Facebook: https://www.facebook.com/joselcornejo77

Website: https://www.cornejorentals.com/

Watch this episode on our Youtube Channel Every Tuesday & Friday

https://www.youtube.com/channel/UCnheh3vx0hT5Y7uHWhBs8kA

The Free Build STR Wealth Facebook Group: https://www.facebook.com/groups/284886002732508

You can find more of Bill online at:

Bill Faeth Linktree: https://linktr.ee/bfaeth?utm_source=linktree_profile_share<sid=660cbc9b-4a7e-4ed9-a654-900180b83af1

Build STR Wealth: https://buildstrwealth.com/

Instagram: @BillFaeth73

Tik Tok: @bfaeth

Learn more about your ad choices. Visit megaphone.fm/adchoices

This episode is Sponsored by MarketMySTR.com the STR Industries #1 marketing platform.

On this week's episode of STRUnfiltered, Bill discusses the non-existence of turnkey properties if you are aiming to become a super property. He shares insights on distinguishing and elevating his properties above competitors in the area. Additionally, he highlights three crucial pillars to enhance your new STR: Marketability, Cost, and ADR. This episode is a must-listen for new investors!

[00:00] Introduction

[01:00] How I Build Super Properties

[02:22] Montana House

[04:45] Choosing The Right Amenities

[07:35] Good, Better, And Best

[08:15] Assessing the Property

[09:47] Functionality

[11:43] In Closing

Watch this episode on our Youtube Channel Every Tuesday & Friday

https://www.youtube.com/channel/UCnheh3vx0hT5Y7uHWhBs8kA

The Free Build STR Wealth Facebook Group: https://www.facebook.com/groups/284886002732508

You can find more of Bill online at:

Bill Faeth Linktree: https://linktr.ee/bfaeth?utm_source=linktree_profile_share<sid=660cbc9b-4a7e-4ed9-a654-900180b83af1

Build STR Wealth: https://buildstrwealth.com/

Instagram: @BillFaeth73

Tik Tok: @bfaeth

Learn more about your ad choices. Visit megaphone.fm/adchoices