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This episode is Sponsored by MarketMySTR.com the STR Industries #1 marketing platform.

In this episode of STR Unfiltered, host Bill Faeth discusses the concept of sharing knowledge openly within the industry. He emphasizes that there are no real secrets left, advocating for a culture of generosity. Bill discusses the importance of understanding the dynamics of the market, including fluctuations and saturation. He highlights the difference between 'saturated' markets and bedroom counts in sub-markets, and sharing why individual properties should be the focus of investment, not markets as a whole. Bill provides his insights into finding profitable investments, including understanding regulations, analyzing proximity and views, and utilizing suitable perfomas. He touches upon the significance of location, suggesting that investors focus more on the property's appearance and its proximity to attractions. Bill lists some currently strong markets including Hot Springs, Arkansas and Asheville, North Carolina, and focuses on Banner Elk as an ideal micro-market. He wraps up the episode by urging listeners to get better at analyzing deals, negotiating with banks and sellers, and maximizing marketing and revenue management.

00:01 Introduction and the Importance of Sharing in the STR Industry

01:12 Understanding Market Fluctuations and the Role of Data Analysis

03:05 The Concept of Market Saturation and its Misconceptions

05:05 The Importance of Submarkets and Finding Niches

06:33 Investing in Properties, Not Markets

10:38 The Power of Proximity and Location in STR Investments

10:51 The Role of Regulation, Traffic Generators, and Views in STR Investments

11:31 The Importance of Marketing Opportunities in STR Investments

13:07 Exploring Potential Markets for STR Investments

16:31 The Importance of Research and Analysis in STR Investments

17:17 Conclusion and Final Thoughts

Watch this episode on our YouTube Channel Every Tuesday & Friday

https://www.youtube.com/channel/UCnheh3vx0hT5Y7uHWhBs8kA

The Free Build STR Wealth Facebook Group: https://www.facebook.com/groups/284886002732508

You can find more of Bill online at:

Bill Faeth Linktree: https://linktr.ee/bfaeth?utm_source=linktree_profile_share<sid=660cbc9b-4a7e-4ed9-a654-900180b83af1

Build STR Wealth: https://buildstrwealth.com/

Instagram: @BillFaeth73

Tik Tok: @bfaeth

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StayFi | Use Code BILL to Get 50% Off Your First 3 Months with StayFi!

This episode is Sponsored by MarketMySTR.com the STR Industries #1 marketing platform.

In this edition of STRUnfiltered, Bill Faeth sits down with Jason Hartman, CEO of a real estate investment company, on the STR Unfiltered podcast. They discuss different types of rental markets including short term, midterm and long term, with a specific focus on long term rentals. Hartman shares his insights on the market trends, how interest rates affect the real estate market, and the potential impact on prices and inventory as more people become capable of affording homes as rates decline. He advises against market timing, suggesting that investors should enter the market and adjust their strategy as needed, rather than attempting to time their entry perfectly. Lastly, he mentions how homeowners today are not inclined to sell due to either extremely low mortgage rates or having no mortgage at all, making a housing market crash unlikely.

00:02 Introduction and Personal Experiences

01:22 Understanding Repositioning in Real Estate

01:56 The Importance of Financial Planning in Property Investment

03:03 The Decision-Making Process in Property Repositioning

07:54 The Role of Appreciation in Property Investment

10:10 The Tax Implications of Repositioning

11:44 The Importance of Continuous Learning in Property Investment

12:57 Conclusion and Call to Action

Watch this episode on our YouTube Channel Every Tuesday & Friday

https://www.youtube.com/channel/UCnheh3vx0hT5Y7uHWhBs8kA

The Free Build STR Wealth Facebook Group: https://www.facebook.com/groups/284886002732508

You can find more of Bill online at:

Bill Faeth Linktree: https://linktr.ee/bfaeth?utm_source=linktree_profile_share<sid=660cbc9b-4a7e-4ed9-a654-900180b83af1

Build STR Wealth: https://buildstrwealth.com/

Instagram: @BillFaeth73

Tik Tok: @bfaeth

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StayFi | Use Code BILL to Get 50% Off Your First 3 Months with StayFi!

This episode is Sponsored by MarketMySTR.com the STR Industries #1 marketing platform.

In this edition of STRUnfiltered, host Bill Faeth discusses the process and strategy behind property repositioning. Bill shares his personal experiences with repositioning properties and outlines how it can aid in achieving financial freedom. He emphasizes the importance of understanding the reasoning behind repositioning decisions and considers factors like appreciation, equity, and net income when determining whether to reposition. Bill also guides listeners on how to evaluate if a property is underperforming, offering advice on how to make informed decisions when engaging in a financially driven repositioning move. The discussion also covers tax considerations in the repositioning process. Towards the end, Bill encourages listeners to learn from their past decisions and constantly improve their investment strategies.

00:02 Introduction and Personal Experiences

01:22 Understanding Repositioning in Real Estate

01:56 The Importance of Financial Planning in Property Investment

03:03 The Decision-Making Process in Property Repositioning

07:54 The Role of Appreciation in Property Investment

10:10 The Tax Implications of Repositioning

11:44 The Importance of Continuous Learning in Property Investment

12:57 Conclusion and Call to Action

Watch this episode on our YouTube Channel Every Tuesday & Friday

https://www.youtube.com/channel/UCnheh3vx0hT5Y7uHWhBs8kA

The Free Build STR Wealth Facebook Group: https://www.facebook.com/groups/284886002732508

You can find more of Bill online at:

Bill Faeth Linktree: https://linktr.ee/bfaeth?utm_source=linktree_profile_share<sid=660cbc9b-4a7e-4ed9-a654-900180b83af1

Build STR Wealth: https://buildstrwealth.com/

Instagram: @BillFaeth73

Tik Tok: @bfaeth

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StayFi | Use Code BILL to Get 50% Off Your First 3 Months with StayFi!

This episode is Sponsored by MarketMySTR.com the STR Industries #1 marketing platform.

In this episode, the hosts of STR Unfiltered, Bill Faeth and Chris Wharton, reflect on their recently held conference while discussing the lessons learnt, pain points, and possible improvements for future events. The key discussions revolve around the new initiatives by StayFi, the detailed recap of the conference and its vendors, and the unpredicted costs it entails to put on a successful conference. Future areas for improvement, such as venue selection, seating arrangements, and ticketing, were discussed at length.

00:00 Introduction and Welcome

00:15 Introducing HomePage: The Next Level of Marketing

00:49 The Importance of StayFine in Marketing Funnel

01:05 Special Edition with Chris Wharton

01:17 Recap of the Conference

01:41 Behind the Scenes of the Conference

01:57 The Evolution of the Conference

03:35 Challenges and Learnings from the Conference

05:12 The Financial Aspect of the Conference

05:56 Improvements for Future Conferences

09:29 The Impact of Vendors and Speakers

15:04 The Role of Artificial Intelligence in Hosting

25:28 Closing Remarks and Future Plans

27:10 Sponsor Message: Market My STR

Watch this episode on our YouTube Channel Every Tuesday & Friday

https://www.youtube.com/channel/UCnheh3vx0hT5Y7uHWhBs8kA

The Free Build STR Wealth Facebook Group: https://www.facebook.com/groups/284886002732508

You can find more of Bill online at:

Bill Faeth Linktree: https://linktr.ee/bfaeth?utm_source=linktree_profile_share<sid=660cbc9b-4a7e-4ed9-a654-900180b83af1

Build STR Wealth: https://buildstrwealth.com/

Instagram: @BillFaeth73

Tik Tok: @bfaeth

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StayFi | Use Code BILL to Get 50% Off Your First 3 Months with StayFi!

This episode is Sponsored by MarketMySTR.com the STR Industries #1 marketing platform.

In this episode of the STR Unfiltered podcast, Bill Faeth discusses the importance of patience and diligent research when approaching real estate investing. He touches upon the current market, interest rates, and aligns against the rush to buy properties. By explaining the different aspects involved while making a deal, he emphasizes how building rapport, understanding the property, and calculating the profits leads to successful investments. He provides an example of how patience and scrutiny led him and his team to secure a boutique motel under contract for less than its original price. In conclusion, he explains how these principles can let one expedite their 5-50-250 plan.

01:01 Introduction and Current Investment Climate

02:27 The Importance of Patience in Real Estate

03:13 Case Study: Boutique Motel Investment

05:44 The Power of Due Diligence and Patience

10:39 Case Study: Banner Elk Property Investment

15:19 The 550 250 Plan and Conclusion

Watch this episode on our YouTube Channel Every Tuesday & Friday

https://www.youtube.com/channel/UCnheh3vx0hT5Y7uHWhBs8kA

The Free Build STR Wealth Facebook Group: https://www.facebook.com/groups/284886002732508

You can find more of Bill online at:

Bill Faeth Linktree: https://linktr.ee/bfaeth?utm_source=linktree_profile_share<sid=660cbc9b-4a7e-4ed9-a654-900180b83af1

Build STR Wealth: https://buildstrwealth.com/

Instagram: @BillFaeth73

Tik Tok: @bfaeth

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StayFi | Use Code BILL to Get 50% Off Your First 3 Months with StayFi!

This episode is Sponsored by MarketMySTR.com the STR Industries #1 marketing platform.

This episode of STR unfiltered focuses on the importance of utilizing email marketing as an effective tool for property rental businesses to generate more revenue. It discusses how cost-effective email marketing can be in comparison with other advertising channels such as Google, Facebook, and LinkedIn ads. The speaker emphasizes the necessity of strategic email marketing to avoid customer disinterest and shares tips on how to build and grow an email list. The episode also mentions tools such as StayFi that can aid in faster email list generation, and stresses on the importance of providing value to customers through the emails rather than a sales pitch. The speaker advises listeners to harness the full potential of their email lists to enhance their business profitability.

01:00 Introduction and Overview

01:45 The Power of Email Marketing

02:57 The Importance of Building an Email List

04:46 Leveraging StayFi for Rapid Email List Growth

07:10 The Art of Email Communication

09:15 Choosing the Right Tools for Email Marketing

10:03 Conclusion: Don't Sleep on Your Email List

Watch this episode on our YouTube Channel Every Tuesday & Friday

https://www.youtube.com/channel/UCnheh3vx0hT5Y7uHWhBs8kA

The Free Build STR Wealth Facebook Group: https://www.facebook.com/groups/284886002732508

You can find more of Bill online at:

Bill Faeth Linktree: https://linktr.ee/bfaeth?utm_source=linktree_profile_share<sid=660cbc9b-4a7e-4ed9-a654-900180b83af1

Build STR Wealth: https://buildstrwealth.com/

Instagram: @BillFaeth73

Tik Tok: @bfaeth

Learn more about your ad choices. Visit megaphone.fm/adchoices

StayFi | Use Code BILL to Get 50% Off Your First 3 Months with StayFi!

This episode is Sponsored by MarketMySTR.com the STR Industries #1 marketing platform.

In the episode, host Bill Faeth shares vital insights about increasing direct bookings by up to 55% and executing a 200-day direct booking funnel. He emphasizes the importance of building an email list using a platform like StayFi for guest Wi-Fi access. He discusses StayFi's new HomePage feature that assists in integrating local attractions and upsells. Furthermore, Bill gives tips on creating meaningful personalized communications with guests to nurture your relationship with them. The episode culminates with a recommendation of 'Market My STR', an all-in-one marketing platform developed specifically for short-term rentals.

00:00 Introduction and StayFi Overview

01:05 Increasing Direct Bookings by 55%

01:21 The Power of Email Lists and StayFi

02:25 The 200 Day Funnel Explained

07:04 The Importance of Personalization in Communication

08:38 The Strategy for the 200 Day Funnel

12:32 Conclusion and Sign Off

12:43 The Value of Market My STR

Watch this episode on our YouTube Channel Every Tuesday & Friday

https://www.youtube.com/channel/UCnheh3vx0hT5Y7uHWhBs8kA

The Free Build STR Wealth Facebook Group: https://www.facebook.com/groups/284886002732508

You can find more of Bill online at:

Bill Faeth Linktree: https://linktr.ee/bfaeth?utm_source=linktree_profile_share<sid=660cbc9b-4a7e-4ed9-a654-900180b83af1

Build STR Wealth: https://buildstrwealth.com/

Instagram: @BillFaeth73

Tik Tok: @bfaeth

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StayFi | Use Code BILL to Get 50% Off Your First 3 Months with StayFi!

This episode is Sponsored by MarketMySTR.com the STR Industries #1 marketing platform.

The podcast episode features Bill Faeth, the host of STR Unfiltered, talking to Parker Borofsky. They discuss the importance of new and innovative marketing tools such as HomePage by StayFi. Faye emphasizes the value of StayFi in boosting direct bookings and enhancing guest experiences. Brodsky, a mortgage professional and real estate investor, addresses various myths around short-term rental income, debt to income ratio, and the intertwining of lending and investing paths. She also shares her predictions regarding the future of interest rates and outlines her work as a mortgage professional and an investor. Furthermore, they briefly touch on the current political climate and its potential impact on mortgage rates. The episode concludes with an introduction to MarketMySTR, an all-in-one marketing platform for hosts.

00:00 Introduction to STR Unfiltered

00:15 Exploring Stay Fine's New HomePage Feature

00:44 The Importance of Stay Fine in Marketing Funnel

01:05 Guest Introduction and Discussion on Becoming Bankable

01:41 The Role of Stay Fine in Direct Bookings

02:17 Introduction to Guest Parker Brodsky

02:26 Discussion on Mortgages and Debt to Income Ratio

03:11 Parker Brodsky's Experience and Achievements

03:38 Understanding the DSCR Product

04:06 Parker Brodsky's Investment Journey

04:58 Debunking Myths about Mortgages

05:27 Understanding the DTI Calculation

13:16 Exploring Different Mortgage Options

15:21 Predictions for the Future of Interest Rates

18:13 Parker Brodsky's Investment Strategy for 2024

20:00 Conclusion and Contact Information

21:45 Sponsor Message: MarketMySTR

22:44 Closing Remarks

Watch this episode on our YouTube Channel Every Tuesday & Friday

https://www.youtube.com/channel/UCnheh3vx0hT5Y7uHWhBs8kA

The Free Build STR Wealth Facebook Group: https://www.facebook.com/groups/284886002732508

You can find more of Bill online at:

Bill Faeth Linktree: https://linktr.ee/bfaeth?utm_source=linktree_profile_share<sid=660cbc9b-4a7e-4ed9-a654-900180b83af1

Build STR Wealth: https://buildstrwealth.com/

Instagram: @BillFaeth73

Tik Tok: @bfaeth

Learn more about your ad choices. Visit megaphone.fm/adchoices

StayFi | Use Code BILL to Get 50% Off Your First 3 Months with StayFi!

This episode is Sponsored by MarketMySTR.com the STR Industries #1 marketing platform.

In this episode of STR Unfiltered, host Bill Faeth discusses the '5/50/250 Plan', a strategy he used to generate a million dollars in net income annually through short term rentals. Bill emphasizes the importance of quality over quantity, predicting revenue to get a higher return on investment, meaning there is no need to own multiple properties. He also shares tools he uses such as Pricelabs, RankBreeze, and MarketMySTR. Bill further talks about the necessity of location, proximity, and views in choosing a property, along with the performance of such investments. He appeals to listeners to avoid compromising on the front-end underwriting process, and to learn skills like revenue management and marketing to optimize properties and improve their standings in the short term rental market.

01:00 Introduction and Welcome

01:09 The 550 250 Plan: Building a Portfolio

02:54 The Importance of Revenue Management and Marketing

03:23 Leveraging Tools for Direct Bookings

04:42 The 550 250 Plan: Property Acquisition

08:02 The 550 250 Plan: Revenue Maximization

10:40 The 550 250 Plan: Property Repositioning

12:20 The 550 250 Plan: Scaling and Growth

15:07 Conclusion and Invitation to Inner Circle

Watch this episode on our YouTube Channel Every Tuesday & Friday

https://www.youtube.com/channel/UCnheh3vx0hT5Y7uHWhBs8kA

The Free Build STR Wealth Facebook Group: https://www.facebook.com/groups/284886002732508

You can find more of Bill online at:

Bill Faeth Linktree: https://linktr.ee/bfaeth?utm_source=linktree_profile_share<sid=660cbc9b-4a7e-4ed9-a654-900180b83af1

Build STR Wealth: https://buildstrwealth.com/

Instagram: @BillFaeth73

Tik Tok: @bfaeth

Learn more about your ad choices. Visit megaphone.fm/adchoices

StayFi | Use Code BILL to Get 50% Off Your First 3 Months with StayFi!

This episode is Sponsored by MarketMySTR.com the STR Industries #1 marketing platform.

In this episode of STR Unfiltered, host Bill Faeth, founder of numerous start-ups including 'Build Short Term Rental Wealth', delves into what he believes is the most crucial skill in real estate investment: underwriting. Bill reveals that although often overlooked or simplified by other investors, accurate and comprehensive underwriting is vital to mitigate risk and to build a prosperous portfolio in real estate. He emphasizes the importance of understanding all aspects of your investment, from operating expenses to cashflow, and warns against solely relying on simplified online calculators and realtor's numbers. Bill further suggests multiple scenarios for financial performance based on various financial aspects should be considered before deciding to invest.

00:01 Introduction and Host Background

00:17 The Importance of Underwriting in Real Estate

00:55 Understanding the Big Daddy Performa

02:26 The Pitfalls of Misunderstanding Operating Expenses

04:01 The Dangers of Overconfidence in Real Estate Investing

04:50 The Importance of Running Multiple Performas

07:44 The Role of Financing Scenarios in Underwriting

08:34 The Importance of Robust Data and Information

09:52 The Importance of Cash Flow and the Dangers of Ignoring It

10:03 Conclusion and Final Thoughts

Watch this episode on our YouTube Channel Every Tuesday & Friday

https://www.youtube.com/channel/UCnheh3vx0hT5Y7uHWhBs8kA

The Free Build STR Wealth Facebook Group: https://www.facebook.com/groups/284886002732508

You can find more of Bill online at:

Bill Faeth Linktree: https://linktr.ee/bfaeth?utm_source=linktree_profile_share<sid=660cbc9b-4a7e-4ed9-a654-900180b83af1

Build STR Wealth: https://buildstrwealth.com/

Instagram: @BillFaeth73

Tik Tok: @bfaeth

Learn more about your ad choices. Visit megaphone.fm/adchoices