When people see Shana's member journey map, they often wonder how on earth she came up with so many touchpoints and opportunities to reach out to members. Well, she is going to explain exactly how she does that in this episode.

Key Takeaways:

Intro (00:00)

What is a member journey map? (00:23)

What are the two types of member outreach tactics? (01:03)

What is a time-based tactic? (01:21)

What is a trigger-based outreach? (03:02)

Episode wrap-up (08:35)

Additional Resources

Learn how to work with Shana: www.shanalynn.com 

Learn more about Shana’s Community Training Program: www.communitycultivated.com

Connect with Shana: https://www.instagram.com/shanaspeaks

Community Creators is a podcast for online entrepreneurs looking to learn more about creating thriving communities and empowering their community teams.

Be sure to follow the podcast, so you never miss an episode!

Do you wanna get more conversions and better results from your community? If so, you need to know this one approach that is going to help you take your community management from good to outstanding. Shana details what it is and how to practice it in this episode. 

Key Takeaways:

Intro (00:00)

How community managers can engage at every level (01:09)

Breaking down the layers of community management (04:05)

Walking through some examples (06:55)

Episode wrap-up (13:23)

Additional Resources

Learn how to work with Shana: www.shanalynn.com 

Learn more about Shana’s Community Training Program: www.communitycultivated.com

Connect with Shana: https://www.instagram.com/shanaspeaks

Community Creators is a podcast for online entrepreneurs looking to learn more about creating thriving communities and empowering their community teams.

Be sure to follow the podcast, so you never miss an episode!

Have you ever wished you had a highly engaged and active community? If so, listen to this episode where my friend, Sebastian Mencía, details a recent Facebook challenge with 100,000 participants and over 90% of them active. He has cracked the code on creating a highly engaged community that converts. 

Key Takeaways:

Intro (00:00)

The favorite community Sebastian has been part of (02:45)

Business caters to the spanish speaking community (04:49)

Knowledge of an avatar (07:09)

Different ways to serve the community (07:49)

Challenges with this type of business (11:58)

Structure of the challenges and how the community aspect comes into play (14:12)

Supporting and getting people to participate in the challenge (19:18)

How to manage a huge number of group members (25:59) 

Sebastian’s advice on how to leverage the community platform as a part of their launch (28:45)

Episode Wrap-up (28:57)

Additional Resources:

Sebastian’s website: https://sebastianmencia.com 

Sebastian’s Instagram: @sebastianmencia  

Jesse’s business Instagram: @misletraslindas    

Learn how to work with Shana: www.shanalynn.com 

Learn more about Shana’s Community Training Program: www.communitycultivated.com

Connect with Shana: https://www.instagram.com/shanaspeaks

Community Creators is a podcast for online entrepreneurs looking to learn more about creating thriving communities and empowering their community teams.

Be sure to follow the podcast, so you never miss an episode!

There are two types of thinking necessary in becoming a successful community manager. However, most business owners only look for one type of thinking until their business grows and they realize something is missing. In this episode, Shana talks about the two types of thinking you need to have an amazing community manager inside of your business.

Key Takeaways:

Intro (00:00)

Qualities of a Community Manager (00:42)

What is Operational Thinking? (01:10)

What is Strategic Thinking? (02:52)

Two Kinds of Cooks (06:05)

Episode Wrap-up (08:57)

Additional Resources

Learn how to work with Shana: www.shanalynn.com 

Learn more about Shana’s Community Training Program: www.communitycultivated.com

Connect with Shana: https://www.instagram.com/shanaspeaks

Community Creators is a podcast for online entrepreneurs looking to learn more about creating thriving communities and empowering their community teams.

Be sure to follow the podcast, so you never miss an episode!

In this episode, Shana is going to answer a question she gets asked all the time. Do I have to have a community in my course or membership? Her answer may surprise you.

Key Takeaways:

-Intro (00:00)

-Community does not equal to Facebook Group (01:03)

-Make sure your community has a purpose (02:35)

-Do you need a community for your program? (05:02)

-Episode wrap-up (05:50)

Additional Resources:

Learn how to work with Shana: www.shanalynn.com 

Connect with Shana: https://www.instagram.com/shanaspeaks

Community Creators is a podcast for online entrepreneurs looking to learn more about creating thriving communities and empowering their community teams.

Be sure to follow the podcast, so you never miss an episode!

In today's episode, Laura Meyer will break down how you can leverage the most valuable asset you have in your business-your relationships! She will be talking about how to create a win-win even if you are just getting started in the relationship game.

Key Takeaways

- The favorite community Laura has been part of (02:34)

- Entering relationships with true purity of intention (11:50)

- Why most people give up on relationship marketing and networking (14:53)

- Creating your win-win (16:02)

- Stepping back to trusting people after a bad business relationship (21:55)

- Shana’s advice on how to overcome the feeling of not belonging in a room (33:29)

- The direct path to income is the easier path (37:55)

- Investing in business relationships through genuine connections (44:36) 

Additional Resources: 

- Grab Laura’s book and a free relationship marketing toolkit here: https://createyourwinwin.com/

- Laura’s Podcast: https://yournextlevelleap.com/

- Laura’s Instagram: @lauraemeyer

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- Join the waitlist for my course: https://www.shanalynn.com/course

- Get in touch: https://www.shanalynn.com/connect 

- Follow me on IG: https://www.instagram.com/shanaspeaks

Community Creators is a podcast for online entrepreneurs looking to learn more about creating thriving communities and empowering their community teams.

Be sure to follow the podcast, so you never miss an episode!

Word of mouth is easily one of the most effective marketing strategies for business owners, but how exactly can you implement it? In today’s episode, Shana explains what is holding you back from getting more referrals and how you maximize word-of-mouth marketing.

Key Takeaways

Intro (00:00)

What is holding you back from getting more referrals (01:15)

How to ask for referrals (04:09)

How to get more referrals into your programs (04:09)

Episode wrap-up (07:57)

Additional Resources

- Join the waitlist for my course: https://www.shanalynn.com/course

- Get in touch: https://www.shanalynn.com/connect

- Follow me on IG: https://www.instagram.com/shanaspeaks

Community Creators is a podcast for online entrepreneurs looking to learn more about creating thriving communities and empowering their community teams.

Be sure to follow the podcast, so you never miss an episode!

If you own an online program, you know how exhausting and taxing launches can be for you and your team. In this episode, Shana gives four specific ways you can support your team during a launch.

Key Takeaways

- Fast Communication (01:30)

- Empowering your team members (03:59)

- Thoughtful decision-making (07:28)

- Personal support (11:32) 

Additional Resources: 

- Join the waitlist for my course: https://www.shanalynn.com/course

- Get in touch: https://www.shanalynn.com/connect 

- Follow me on IG: https://www.instagram.com/shanaspeaks

Community Creators is a podcast for online entrepreneurs looking to learn more about creating thriving communities and empowering their community teams.

Be sure to follow the podcast, so you never miss an episode!

Do you desire to create a community that is truly collaborative? Where you don't feel like the only expert in the room and the entire community's success rests on your shoulders. In this episode, Dan Miller will share his expertise on how to run a collaborative community successfully.

Key Takeaways

- The best community Dan has been part of (03:11)

- The power of a community to an entrepreneur (05:37)

- 48 Days To The Work You Love Book and Ecosystem (08:26)

- 48 Days Eagles Community (20:01)

- Helping people thrive in their businesses (36:29)

- How to make your community be more collaborative (40:44)

Additional Resources: 

- 48 Ways to Build Community Connection Resources: https://www.48days.com/useful-resources/#

- 48 Days To The Work (And Life) You Love Book: https://store.48days.com/product/48-days-ttwyl-20th-anniv-amazon-link/

- 48 Days Podcast: https://www.48days.com/listen/

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- Join the waitlist for my course: https://www.shanalynn.com/course

- Get in touch: https://www.shanalynn.com/connect 

- Follow me on IG: https://www.instagram.com/shanaspeaks

Community Creators is a podcast for online entrepreneurs looking to learn more about creating thriving communities and empowering their community teams.

Be sure to follow the podcast, so you never miss an episode!

This week’s episode covers how escalation applies to conflict resolution. If you are a business owner or a community manager who doesn't quite know when a community problem should be handled by the community manager or escalated to the business owner, this episode is for you.

Key Takeaways

- Expectation, preparation, escalation (01:16)

- The problems to take to a business owner (03:12)

- The ONLY time to rush escalation (04:08)

- Don’t make it personal (05:10) 

Additional Resources: 

- Join the waitlist for my course: https://www.shanalynn.com/course

- Get in touch: https://www.shanalynn.com/connect 

- Follow me on IG: https://www.instagram.com/shanaspeaks

Community Creators is a podcast for online entrepreneurs looking to learn more about creating thriving communities and empowering their community teams.

Be sure to follow the podcast, so you never miss an episode!