Next time you need some inspiration to write an Instagram post or a newsletter, or even just have a tough conversation with someone in your life, I have a trick for getting your message across clearly. I want you to try writing yourself a letter from the perspective of the other person. What are their pain points? How has your product, offering, or actions affected them? Find a solution to each thing you can list out and write a letter back to them. I found that this exercise has helped me set boundaries, meet people with more compassion, and get really clear on what I’m responsible for. Try it out and tag me @loriharder on Instagram to let me know if this approach works for you! 

 

IN THIS EPISODE, WE TALK ABOUT:

• Understanding and addressing customer problems 
• Being honest about what you can and can’t do 
• How to get into the headspace of someone who is upset with you 
• Why I think this exercise is a great way to fuel content creation 

 

RESOURCES

• Thanks to Earth Echo for supporting the show! Go to shop.earthechofoods.com/loriharder or use code LORI for 15% off all Earth Echo products.
• Go to thelegalpreneur.com/dreambigger and use code LORI to get a 70% the ticket price to the Dream Bigger event!  

This Is Marketing: You Can't Be Seen Until You Learn to See by Seth Godin 

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