Entreprenista

Entreprenista

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Entreprenista episodes

  • How to Land Your Brand in Target with Adriana Carrig of The Little Words Project

    Adriana dealt with bullying her entire life. In college, she made bracelets for her sorority as a way to remind the women of self love and community. Soon, she realized that she could combine her desire to be a boss with her love of inspirational bracelet making to create a company that would reach the masses and help foster a community of encouraging women. 


    Today, we sit down with Adriana Carrig, founder and CEO of Little Words Project, a bracelet company that aims to build community and encouragement. She shares her secrets to hiring, how her marketing has changed over the years, how Little Words Project got into Target, and so much more. 


    “We really, as women, needed a reminder, a daily reminder to be kind to one another, love ourselves, and then also kind of lift one another up and kind of share that love as we come across it.” - Adriana Carrig


    If you’re looking to take your business to the next level, join the Entreprenista League today at entreprenista.com/join. We can’t wait to welcome you, support you, and be part of your business journey!


    This week's takeaways from Entreprenista:

    • Adriana shares where the idea to start Little Words Project came from (3:12)
    • Adriana talks about how she knew it was time to hire (9:41)
    • Adriana discusses her learning lessons (17:56)
    • Adriana shares her secret to hiring the right people (22:15)
    • Adriana gives insight on how marketing has changed over the years (28:49)
    • Rapid fire questions (36:01)
    • Adriana discusses managing a business while struggling with infertility (37:51)
    • Adriana shares how Little Words Project got into Target (45:22)
    • What being an Entreprenista means to Adriana (50:34)

    • Resources Mentioned:

      • Shopify
      • Culture Index
      • Klaviyo 
      • MailChimp
      • Instagram
      • Discount Code for Little Words Project: ENTREPRENISTA15

      • Our Favorite Quotes:

        • “I don't always have everything figured out. I'm not like a buttoned up person. So for me, I just started, I literally, I woke up, I had that idea of the tracing code, the trackability code, I knew what I wanted them to look like, right?” - Adriana Carrig
        • “I oftentimes will kind of come over top and say, ‘Well, my gut is telling me that we should still do this.’ And luckily, I have a team that believes in that gut still.” - Adriana Carrig
        • “So yeah, once I became a part of that club, I just became––as much as I could, and as much time as time would allow––an advocate for it.” - Adriana Carrig

        • Connect with Adriana Carrig:

          • LittleWordsProject.com
          • Little Words Project on Instagram
          • Little Words Project on TikTok
          • Adriana Carrig on Instagram
          • Glow Through It Podcast

          • If you’re looking to take your business to the next level:

             

            Join our Entreprenista League community of women founders! You’ll have access to a private community of like-minded Entreprenistas who are making an impact in business every day, special discounts on business products and solutions, exclusive content, private events, the opportunity to have your story featured on our website and social channels, and MORE!

            Whether you’re looking to scale your existing business and want to make the right connections, or you’re thinking about finally taking the leap to launch your business, we’re here to give you access to a community of women who will celebrate your every step, and with whom you can share the candid reality of building a business from scratch.

            Join the Entreprenista League today at entreprenista.com/join. We can’t wait to welcome you, support you, and be part of your business journey!

             

            Become An Entreprenista! 

            Thanks for tuning into this week’s episode of The Entreprenista Podcast - the most fun business meeting for female founders, by female founders. If you enjoyed this episode, please subscribe to the show and leave a review wherever you get your podcasts. 

            58 min
          • The Process of Selling a Company with Nathalie Walton of Expectful

            Nathalie always had an Entreprenista spirit, but it wasn’t until she found a meditation app during her high-risk pregnancy that she realized how she wanted to implement that spirit. After she made it to term with her pregnancy––she credits Expectful’s meditations––she decided to join forces with Expectful and helped grow the brand. 


            Today, we sit down with Nathalie Walton, co-founder and CEO of Expectful, a holistic wellness app for hopeful, expecting, and new moms. Nathalie shares with us what she’s learned about fundraising, how to sell a business, tips for building partnerships, and so much more. 


            “I came across this app called Expectful. Expectful, at the time, was a meditation app for pregnancy. And even though I've been meditating for over 20 years, when I started doing Expectful meditations, something in me stabilized. And I actually made it to term, which was something that none of my doctors thought was possible.” - Nathalie Walton


            If you’re looking to take your business to the next level, join the Entreprenista League today at entreprenista.com/join. We can’t wait to welcome you, support you, and be part of your business journey!


            This week's takeaways from Entreprenista:

            • Nathalie shares how her Entreprenista journey began (2:20)
            • Nathalie discusses how she made the initial connection with Expectful (6:19)
            • Nathalie talks about fundraising and what she learned (10:25)
            • Nathalie discusses the ins and outs of selling a business (15:49)
            • Nathalie gives tips for building partnerships (24:44)
            • Rapid fire questions (26:46)
            • Nathalie talks about being a founder and raising a family (31:36)
            • Nathalie shares a surprising personal fact (33:14)
            • What being an Entreprenista means to Nathalie (35:03)

            • Resources Mentioned:

              • Instagram
              • Zero
              • Canva

              • Our Favorite Quotes:

                • “Something that is surprising about me, is that since four, I've always known what I've wanted. And so if you have a child or you yourself are that way, embrace it, it is okay to know what you want and go after it.” - Nathalie Walton
                • “But when you're leading a mission driven company, and you're, like, trying to solve a problem, people will jump out of their seats to help you.” - Nathalie Walton
                • “If there's something that you never have done before, finding a coach is like, the fastest shortcut that you can get to success and your time is valuable.” - Nathalie Walton

                • Connect with Nathalie Walton:

                  • Expectful.com
                  • BabyList.com
                  • Nathalie Walton on Instagram
                  • Nathalie Walton on LinkedIn
                  • NathalieWalton.com

                  • If you’re looking to take your business to the next level:

                     

                    Join our Entreprenista League community of women founders! You’ll have access to a private community of like-minded Entreprenistas who are making an impact in business every day, special discounts on business products and solutions, exclusive content, private events, the opportunity to have your story featured on our website and social channels, and MORE!

                    Whether you’re looking to scale your existing business and want to make the right connections, or you’re thinking about finally taking the leap to launch your business, we’re here to give you access to a community of women who will celebrate your every step, and with whom you can share the candid reality of building a business from scratch. 

                    Join the Entreprenista League today at entreprenista.com/join. We can’t wait to welcome you, support you, and be part of your business journey!

                     

                    Become An Entreprenista! 

                    Thanks for tuning into this week’s episode of The Entreprenista Podcast - the most fun business meeting for female founders, by female founders. If you enjoyed this episode, please subscribe to the show and leave a review wherever you get your podcasts.

                    41 min
                  • Breaking The Beauty Industry’s Mold with Pritika Swarup of Prakti Beauty

                    After getting discovered by happenstance at Disney World, Pritika Swarup found herself signed to a modeling agency and surrounded by all things beauty. During her undergrad at Columbia University, Pritika decided to start a beauty company to represent women who looked like her. 


                    Today, we sit down with Pritika Swarup, founder and CEO of Prakti Beauty, a beauty brand that celebrates the energy and fearlessness of the mix between tradition and technology. Pritika shares why she wanted to start Prakti Beauty, the importance of marketing, how she funded Prakti Beauty, and so much more. 


                    “You know, it's all about just inspiring women to fearlessly pursue their passions and to really be able to unlock our daily beauty and wellness rituals for all women.” - Pritika Swarup


                    If you’re looking to take your business to the next level, join the Entreprenista League today at entreprenista.com/join. We can’t wait to welcome you, support you, and be part of your business journey!


                    This week's takeaways from Entreprenista:

                    • Pritika shares about her background (2:25)
                    • Pritika discusses the moments when she realized she wanted to start Prakti Beauty (6:24)
                    • Pritika talks about the steps she took to get started (8:16)
                    • Pritika shares how she started Prakti Beauty while still enrolled at Columbia (10:47)
                    • Pritika tells us where she learned about manufacturing beauty products (15:14)
                    • Pritika talks about her marketing strategy and how it’s evolved over time (19:36)
                    • Pritika shares what crazy things have happened since launching Prakti Beauty (31:59)
                    • Pritika explains how she funded Prakti Beauty (36:15)
                    • Rapid fire questions (40:41)
                    • What being an Entreprenista means to Pritika (42:40)

                    • Resources Mentioned:

                      • Shopify 
                      • TikTok
                      • Instagram
                      • Grin
                      • Calm

                      • Our Favorite Quotes:

                        • “I think that was the moment that the discussions about diversity were slowly starting to open up. And, you know, I feel lucky to have been a part of some of those discussions, just because now, so much has changed. And it's really nice to see.” - Pritika Swarup
                        • “I didn't quit anything. And I think that's a very important message to women, as well as that you don't have to stop everything else you're doing, I think that everything kind of goes hand in hand, and it can support one another.” - Pritika Swarup
                        • “I spoke to like 300 women, one on one about their pain points, their desires, their ideals, you know, what beauty means to them now, like what they want to see.” - Pritika Swarup

                        • Connect with Pritika Swarup:

                          • PraktiBeauty.com
                          • Prakti Beauty on Instagram
                          • Prakti Beauty on TikTok
                          • Pritika Swarup on Instagram

                          • If you’re looking to take your business to the next level:

                             

                            Join our Entreprenista League community of women founders! You’ll have access to a private community of like-minded Entreprenistas who are making an impact in business every day, special discounts on business products and solutions, exclusive content, private events, the opportunity to have your story featured on our website and social channels, and MORE!

                            Whether you’re looking to scale your existing business and want to make the right connections, or you’re thinking about finally taking the leap to launch your business, we’re here to give you access to a community of women who will celebrate your every step, and with whom you can share the candid reality of building a business from scratch.

                            Join the Entreprenista League today at entreprenista.com/join. We can’t wait to welcome you, support you, and be part of your business journey!

                             

                            Become An Entreprenista! 

                            Thanks for tuning into this week’s episode of The Entreprenista Podcast - the most fun business meeting for female founders, by female founders. If you enjoyed this episode, please subscribe to the show and leave a review wherever you get your podcasts.

                            49 min
                          • It Didn’t Go Wrong, It’s An Opportunity with Kayleigh Christina of CLEARSTEM

                            After trying virtually everything on the market for her cystic acne, Kayleigh found herself at an acne clinic. A few hours into the visit Kayleigh had learned so much about the causes of acne. Soon, she struck up a partnership with the clinic’s owner and her now business partner, Danielle, to market their skincare line, CLEARSTEM. 


                            Today, we sit down with Kayleigh Christina, co-founder of CLEARSTEM Skincare, an anti-acne, anti-aging skincare line that incorporates stem cells in the formulations to help people achieve the best results. Kayleigh shares about her ‘aha’ moment, her learning lessons, how she builds a community with her business, and so much more. 


                            “A lot of the harsh acne products actually make your skin age faster and get deeper, more aggressive wrinkles. And then you have a lot of anti-aging products that are historically filled with poor quality ingredients, causing you to break out. So we're like, ‘why don't we create a line that does both at the same time?’” - Kayleigh Christina


                            If you’re looking to take your business to the next level, join the Entreprenista League today at entreprenista.com/join. We can’t wait to welcome you, support you, and be part of your business journey!


                            This week's takeaways from Entreprenista:

                            • Kayleigh shares about her illegal first business (2:38) 
                            • Kayleigh talks about the ‘aha’ moment that led to CLEARSTEM (6:11)
                            • Kayleigh discusses the progression from client to business partner (13:12)
                            • Kayleigh shares how Danielle, her co-founder, and her split responsibilities (18:35)
                            • Kayleigh talks about her learning lessons (23:31)
                            • Kayleigh shares how she found the right people to hire (28:02)
                            • Kayleigh tells us how she builds her community (31:49)
                            • Rapid fire questions (34:07)
                            • What being an Entreprenista means to Kayleigh (44:45)

                            • Resources Mentioned:

                              • Flo
                              • Monday
                              • Google Sheets
                              • 15% discount code: ENTREPRENISTA

                              • Our Favorite Quotes:

                                • “My next door neighbor went to my parents and was like, ‘your daughter's like selling beer on the corner of the street.’ And it was so funny because my parents were like, ‘love the creativity. This is amazing, but it's illegal. So like, let's come up with some other ideas.’” - Kayleigh Christina
                                • “We just honestly put blinders on, and were so focused on our value, our brand mission, and what we were building.” - Kayleigh Christina
                                • “We share about other brands that share our same ethos all of the time.” - Kayleigh Christina

                                • Connect with Kayleigh Christina:

                                  • CLEARSTEMSkincare.com
                                  • CLEARSTEM on Instagram
                                  • CLEARSTEM on Twitter
                                  • Kayleigh on Instagram

                                  • If you’re looking to take your business to the next level:

                                    Join our Entreprenista League community of women founders! You’ll have access to a private community of like-minded Entreprenistas who are making an impact in business every day, special discounts on business products and solutions, exclusive content, private events, the opportunity to have your story featured on our website and social channels, and MORE!

                                    Whether you’re looking to scale your existing business and want to make the right connections, or you’re thinking about finally taking the leap to launch your business, we’re here to give you access to a community of women who will celebrate your every step, and with whom you can share the candid reality of building a business from scratch.

                                    Join the Entreprenista League today at entreprenista.com/join. We can’t wait to welcome you, support you, and be part of your business journey!

                                     

                                    Become An Entreprenista! 

                                    Thanks for tuning into this week’s episode of The Entreprenista Podcast - the most fun business meeting for female founders, by female founders. If you enjoyed this episode, please subscribe to the show and leave a review wherever you get your podcasts.

                                    Apple Podcasts | TuneIn | Spotify | Stitcher | iHeart Radio | GooglePlay

                                    50 min
                                  • It’s Never Too Late To Just Get Started with Vivian Valenty of Dazzle Dry

                                    Vivian Valenty has known since she was young that her purpose on earth was to help people. Originally, she wanted to be a doctor, but she went into chemistry instead. After meeting with a man whose wife had a problem with the drying time of nail polish, she worked to fix it. When Covid hit, she pivoted her business to include the manufacturing of hand sanitizer––only to give it all away because she knew it was desperately needed. 


                                    Today, we sit down with Vivian Valenty, founder of Dazzle Dry, a nail polish company that dries completely in FIVE minutes. She shares how her desire to help others is always at the forefront of her mind, when she decided to start Dazzle Dry, the lessons she’s learned along the way, and so much more. 


                                    “​​It's not an easy road to be an entrepreneur, owning your own business. It's not for the faint hearted, you must have a stout heart, be able to address and overcome the challenges that are thrown your way.” - Vivian Valenty


                                    If you’re looking to take your business to the next level, join the Entreprenista League today at entreprenista.com/join. We can’t wait to welcome you, support you, and be part of your business journey!


                                    This week's takeaways from Entreprenista:

                                    • Vivian shares about her elementary Entreprenista ventures (2:43)
                                    • Vivian talks about what she studied in college (7:18)
                                    • Vivian tells us when she decided to start her own company (10:14)
                                    • Vivian discusses the lessons she’s learned (13:35)
                                    • Vivian shares how she overcame the tough times during the recession (25:03)
                                    • Vivian tells us her mantra (36:30)
                                    • Vivian shares what’s coming up this year in her business (37:11)
                                    • What being an Entreprenista means to Vivian (39:55)

                                    • Our Favorite Quotes:

                                      • “I'm able to plant and grow trees for every order that we receive on our retail site.” - Vivian Valenty 
                                      • “I have the background to create products and I have a passion for creating products. So that's when we launched Dazzle Dry in 2007, with only nine colors.” - Vivian Valenty 
                                      • “I like to help, that's what my life has been, you know, wanting to help as many people as I can.” - Vivian Valenty 

                                      • Connect with Vivian Valenty:

                                        • DazzleDry.com


                                        If you’re looking to take your business to the next level: 

                                        Join our Entreprenista League community of women founders! You’ll have access to a private community of like-minded Entreprenistas who are making an impact in business every day, special discounts on business products and solutions, exclusive content, private events, the opportunity to have your story featured on our website and social channels, and MORE!

                                        Whether you’re looking to scale your existing business and want to make the right connections, or you’re thinking about finally taking the leap to launch your business, we’re here to give you access to a community of women who will celebrate your every step, and with whom you can share the candid reality of building a business from scratch.


                                        Join the Entreprenista League today at entreprenista.com/join. We can’t wait to welcome you, support you, and be part of your business journey!

                                          

                                        Become An Entreprenista! 

                                        Thanks for tuning into this week’s episode of The Entreprenista Podcast - the most fun business meeting for female founders, by female founders. If you enjoyed this episode, please subscribe to the show and leave a review wherever you get your podcasts.

                                        47 min
                                      • From Entreprenista to Corporate and Back Again: Insights from Sandra Campos of Fashion Launchpad

                                        Coming from an Entreprenista family, Sandra knew she had the spirit to run her own company. But her path of entrepreneurship has been a winding road back and forth from corporate America. She views it as a way to always be adding to her skill set, and she has certainly acquired many skills.  

                                        Today, we sit down with Sandra Campos, founder of Latina Disruptors, an event that focuses on supporting Latina founders through education, networking, and events. She shares about her first business venture, working with Selena Gomez, how she makes it through the hard times, and so much more. 

                                        “​​So I kind of flip flopped from corporate, you know, I guess maybe starting as an entrepreneur at a very young age, flipping into corporate, flipping back into an entrepreneur, and flipping back into corporate and now back into an entrepreneur. So, you know, it's definitely been a pivot. But for me, it's always been about continuing to add my skills.” - Sandra Campos

                                        If you’re looking to take your business to the next level, join the Entreprenista League today at entreprenista.com/join. We can’t wait to welcome you, support you, and be part of your business journey!


                                        This week's takeaways from Entreprenista:

                                        • Sandra explains where her Entreprenista spirit comes from (1:55)
                                        • Sandra discusses her first business venture (4:53) 
                                        • Sandra talks about how she came to work with Selena Gomez (9:44)
                                        • Sandra shares more about Fashion Launchpad (16:10)
                                        • Sandra details the business model of Fashion Launchpad (28:54)
                                        • Rapid fire questions (30:25)
                                        • Sandra gives tips to all the mom Entreprenistas (34:53)
                                        • What Sandra does to get through the hard times (41:43)
                                        • What being an Entreprenista means to Sandra (45:35)

                                        • Resources Mentioned:

                                          • Notes App
                                          • Instagram

                                          • Our Favorite Quotes:

                                            • “I was making clothes, I was sewing them, I was doing things, and I was creating home products for my mother's home which thankfully she didn't kill me because I was really making some really ugly things.” - Sandra Campos
                                            • “You have to be ready for the dips, and you have to be ready for the highs, because sometimes they come in an hour, the same hour on the same day. And sometimes you're lucky enough to have a week in between.” - Sandra Campos
                                            • “Take that moment and create that self love and take the time to be good to yourself and be kind to yourself, because there's too many people out there that are unkind.” - Sandra Campos 

                                            • Connect with Sandra Campos:

                                              • Sandra on LinkedIn
                                              • Sandra on Instagram
                                              • FashionLaunchpad.com
                                              • Fashion Launchpad on Instagram

                                              • If you’re looking to take your business to the next level:

                                                 

                                                Join our Entreprenista League community of women founders! You’ll have access to a private community of like-minded Entreprenistas who are making an impact in business every day, special discounts on business products and solutions, exclusive content, private events, the opportunity to have your story featured on our website and social channels, and MORE!

                                                Whether you’re looking to scale your existing business and want to make the right connections, or you’re thinking about finally taking the leap to launch your business, we’re here to give you access to a community of women who will celebrate your every step, and with whom you can share the candid reality of building a business from scratch.

                                                Join the Entreprenista League today at entreprenista.com/join. We can’t wait to welcome you, support you, and be part of your business journey!

                                                52 min
                                              • The Business Behind Your Future Dream Closet with Ambika Singh of Armoire

                                                Growing up in an Entreprenista family, Ambika always had exuberant ideas for what she wanted to do for work. It wasn’t until she decided to quit corporate America to go to business school that she was able to combine her passion for helping women with her need to start her own company. 

                                                Today, we sit down with Ambika Singh, founder of Armoire, a subscription based clothing rental company. She shares all about her career path, her anti-advice on fundraising, the challenges she’s faced growing a company like hers, and so much more. 

                                                “​​I grew up sharing clothes and thought it was lovely and fun. And so rental to me is like that expression helped by the Internet.” - Ambika Singh

                                                If you’re looking to take your business to the next level, join the Entreprenista League today at entreprenista.com/join. We can’t wait to welcome you, support you, and be part of your business journey!


                                                We've collaborated with Armoire to provide a unique offer for all of our Entreprenistas. By using the code ENTREPRENISTA and following this link, you can receive up to 50% off your first month's subscription, along with 2 additional bonus items!



                                                This week's takeaways from Entreprenista:

                                                • Ambika shares her childhood ambitions (2:54)
                                                • Ambika talks about her career path and how it led to starting her business (6:18)
                                                • Ambika gives advice for fundraising (22:05)
                                                • Ambika explains how she handled difficult feedback from a potential male investor (27:48)
                                                • Ambika tells us about the challenges she’s faced and how she overcame them (31:34)
                                                • Ambika shares about her biggest surprise (34:46)
                                                • Rapid fire questions (39:25)
                                                • How Covid affected Ambika (40:59)
                                                • What being an Entreprenista means to Ambika (48:15)

                                                • Resources Mentioned:

                                                  • Slack


                                                  Our Favorite Quotes:

                                                  • “The sting is always so much less painful than what I anticipate it's going to feel like, like the fear of failure and the actual failure are so different.” - Ambika Singh
                                                  • “One really pointed thing I remember was a man that I worked for who was a great mentor, sponsor of mine had a good set of data that some of you may have heard that women tend to over-educate, over-credential. And so we had this like, sit down with me and he was like, ‘you want to do this? Like, you don't need any of that like school stuff and whatever. Like I'll give you a sabbatical. Like you go figure this out. Like you're ready to do it. You don't need somebody's, like, stamp of approval.’” - Ambika Singh
                                                  • “But I do take a lot of, kind of, like, comfort in the fact that I, most of the time show up and do my best. And so when I don't do my best, that is really a painful and hard loop to talk myself out of. So most of the time, I do my best.” - Ambika Singh

                                                  • Connect with Ambika Singh:

                                                    • Armoire.style
                                                    • Armoire on Instagram
                                                    • Ambika on Instagram

                                                    • If you’re looking to take your business to the next level:

                                                      Join our Entreprenista League community of women founders! You’ll have access to a private community of like-minded Entreprenistas who are making an impact in business every day, special discounts on business products and solutions, exclusive content, private events, the opportunity to have your story featured on our website and social channels, and MORE!

                                                      Whether you’re looking to scale your existing business and want to make the right connections, or you’re thinking about finally taking the leap to launch your business, we’re here to give you access to a community of women who will celebrate your every step, and with whom you can share the candid reality of building a business from scratch.

                                                      Join the Entreprenista League today at entreprenista.com/join. We can’t wait to welcome you, support you, and be part of your business journey!

                                                        

                                                      Become An Entreprenista! 

                                                      Thanks for tuning into this week’s episode of The Entreprenista Podcast - the most fun business meeting for female founders, by female founders. If you enjoyed this episode, please subscribe to the show and leave a review wherever you get your podcasts.

                                                      55 min
                                                    • Creating Your Own Start-Up with Ariel Kaye of Parachute

                                                      As a generalist, Ariel dabbled in many different career paths, before settling into advertising. After a few years, she decided she wanted to do something more entrepreneurial, like working at a start-up, but instead she found herself desiring to start a company. So she quit her job. 


                                                      Today, we sit down with Ariel Kaye, founder of Parachute, a brand that offers premium linen essentials. She shares why she quit her job quickly, a lot of advice on raising capital, the type of podcast marketing she prefers, and so much more. 


                                                      “So I had my ‘Aha moment’ about home and design and these blogs and or the blog that I was working on and the shopping and the designing and helping friends and like what if I could merge my interest in building brands and connecting with customers and you know, having these deep relationships, but also with home?” - Ariel Kaye


                                                      If you’re looking to take your business to the next level, join the Entreprenista League today at entreprenista.com/join. We can’t wait to welcome you, support you, and be part of your business journey!


                                                      This week's takeaways from Entreprenista:

                                                      • Ariel tells us about her background (1:47)
                                                      • Ariel shares why she quit her job so early and if she recommends it (4:53)
                                                      • Ariel gives advice on raising capital in nontraditional ways (8:35)
                                                      • Ariel reminisces on the day she launched the site and went live (13:32)
                                                      • Ariel discusses her thoughts on marketing through podcasts (19:11)
                                                      • Ariel shares about the evolution of her team and how she goes about hiring (22:20)
                                                      • Ariel gives us her learning lessons of raising capital (27:26)
                                                      • Rapid fire questions (34:40)
                                                      • Ariel keeps it real on how she manages motherhood while running a business (36:00)
                                                      • What being an Entreprenista means to Ariel (39:49)

                                                      • Resources Mentioned:

                                                        • Gmail
                                                        • Google Suite

                                                        • Our Favorite Quotes:

                                                          • “The other thing I think, is just like founders are so almost like, across the board, they're all so type A, and perfectionist, and have such high standards.” - Ariel Kaye
                                                          • “Asking for questions and asking for help is a superpower.” - Ariel Kaye
                                                          • “If someone asks you the question about ‘how do you have balance?’ just like don't answer, it's a, it's not worth it. It's not real.” - Ariel Kaye

                                                          • Connect with Ariel Kayes:

                                                            • ParachuteHome.com
                                                            • Parachute on Instagram
                                                            • Parachute on TikTok
                                                            • Parachute on Twitter
                                                            • Ariel on Instagram

                                                            • If you’re looking to take your business to the next level:

                                                               

                                                              Join our Entreprenista League community of women founders! You’ll have access to a private community of like-minded Entreprenistas who are making an impact in business every day, special discounts on business products and solutions, exclusive content, private events, the opportunity to have your story featured on our website and social channels, and MORE!


                                                              Whether you’re looking to scale your existing business and want to make the right connections, or you’re thinking about finally taking the leap to launch your business, we’re here to give you access to a community of women who will celebrate your every step, and with whom you can share the candid reality of building a business from scratch.

                                                               

                                                              Join the Entreprenista League today at entreprenista.com/join. We can’t wait to welcome you, support you, and be part of your business journey!

                                                              46 min
                                                            • The Business of CBD Skincare with Jenna Owens of Fitish

                                                              Jenna joined radio because her long hair was more important to her than being a television news anchor would allow. Her hair was a part of her she wasn’t willing to part with. She had no idea that over a decade later she would become more known for her skincare products than her hair. 


                                                              Today, we sit down with Jenna Owens, founder and CEO of Fitish, a CBD wellness and skincare brand. She shares where her inspiration for Fitish came from, why it’s important to hire quickly, the constraints she has faced owning a CBD company, and so much more. 


                                                              “I just hope I can get it into the hands of more people so that it can be useful for them. Because that's what feels like may ultimately be the success of this business, right? As people that need this product, right? And figuring that part out. So yeah, that's what keeps me going now.” - Jenna Owens


                                                              If you’re looking to take your business to the next level, join the Entreprenista League today at entreprenista.com/join. We can’t wait to welcome you, support you, and be part of your business journey!


                                                              This week's takeaways from Entreprenista:

                                                              • Jenna shares about her background in radio (2:04)
                                                              • Jenna discusses the inspiration for Fitish (7:12)
                                                              • Jenna tells us how she learned about product development (12:40)
                                                              • Jenna shares why it’s important to balance your emotions and hire quickly (20:03)
                                                              • Jenna talks about her biggest business surprise (27:38)
                                                              • Jenna discusses why she left her job in radio (33:55)
                                                              • Jenna tells us about the constraints of having a CBD business (37:02)
                                                              • Rapid fire questions (47:21)
                                                              • What being an Entreprenista means to Jenna (50:09)

                                                              • Resources Mentioned:

                                                                • Canva
                                                                • Klaviyo
                                                                • Fitish 20% discount code: ENTREPRENISTA

                                                                • Our Favorite Quotes:

                                                                  • “They all told me I had to cut all my hair off, and I just didn't like it. You know, I didn't like being told that––I'm a very stubborn woman.” - Jenna Owens 
                                                                  • “ I knew my audience, I knew the women that followed me and listened to me, they didn't have a ton of disposable income. I knew that data from being on the radio show. So I knew who my follower was, I knew who the listener was. And I wanted to market to them, right? To the everyday woman––working woman––and they bought it.” - Jenna Owens
                                                                  • “Oh my gosh, I was just destroyed by that in a great way. I just went ‘this is it. I mean, I'm onto something here, like, this is it, no matter how hard this is. This is it.’ And it just felt that it gave my little side hustles such a deeper sense of purpose.” - Jenna Owens

                                                                  • Connect with Jenna Owens:

                                                                    • Fitish.com
                                                                    • Fitish on Instagram
                                                                    • Fitish on TikTok
                                                                    • Jenna on Instagram
                                                                    • Jenna on TikTok


                                                                    • If you’re looking to take your business to the next level:

                                                                       

                                                                      Join our Entreprenista League community of women founders! You’ll have access to a private community of like-minded Entreprenistas who are making an impact in business every day, special discounts on business products and solutions, exclusive content, private events, the opportunity to have your story featured on our website and social channels, and MORE!


                                                                      Whether you’re looking to scale your existing business and want to make the right connections, or you’re thinking about finally taking the leap to launch your business, we’re here to give you access to a community of women who will celebrate your every step, and with whom you can share the candid reality of building a business from scratch.

                                                                       

                                                                      Join the Entreprenista League today at entreprenista.com/join. We can’t wait to welcome you, support you, and be part of your business journey!

                                                                       

                                                                      Become An Entreprenista!

                                                                       

                                                                      Thanks for tuning into this week’s episode of The Entreprenista Podcast - the most fun business meeting for female founders, by female founders. If you enjoyed this episode, please subscribe to the show and leave a review wherever you get your podcasts.

                                                                      56 min
                                                                    • Building Brands at the Intersection of Fashion and Sustainability with Marci Zaroff of ECOfashion Corp

                                                                      Marci Zaroff was a natural-born entreprenista. From lemonade stands to calligraphy businesses, she always had a hustle on the side. In her more than 30 years in business, she has founded more than ten companies. We can all learn a little (or a lot) from her. 

                                                                      Today, we sit down with Marci Zaroff. She is a life-long entreprenista, CEO and founder of many brands, and the pioneer of sustainable fashion. She shares with us her background, how to make sure you match with celebrity partners, how to get into retailers, and so much more. 

                                                                      ​​”I was very conscious and studying about the environment and human health and wellness at a very early age. I was doing yoga in my late teens. But I was also a mainstream girl that wanted you know, good food and good fashion and got best dressed in high school and, and I had this epiphany that these worlds are not mutually, they're not mutually exclusive. You can have both, and that really has become my life's work.” - Marci Zaroff

                                                                      If you’re looking to take your business to the next level, join the Entreprenista League today at entreprenista.com/join. We can’t wait to welcome you, support you, and be part of your business journey!


                                                                      This week's takeaways from Entreprenista:

                                                                      • Marci tells us about her background (2:42)
                                                                      • Marci explains when she knows it’s time to exit a business (13:46)
                                                                      • Marci shares advice for raising capital (22:11)
                                                                      • Marci gives tips for entrepreneurs who want to partner with celebrities (25:44)
                                                                      • Marci details how to get your products into retailers (34:50)
                                                                      • Rapid fire questions (39:55)
                                                                      • A look at Marci’s day (40:50)
                                                                      • What being an Entreprenista means to Marci (43:02)

                                                                      • Resources Mentioned:

                                                                        • Instagram
                                                                        • TikTok
                                                                        • Yes And Discount Code: Entreprenista22

                                                                        • Our Favorite Quotes:

                                                                          • “Because when you love your work, it's not work. It's love. And I'm just out there every day, I can't wait to wake up, I can't, you know, I don't want to go to bed. Because you know, for better or worse, you know, I am wired as, as a true entrepreneur. And I, I love what I do. And I'm so grateful that I found this path.” - Marci Zaroff
                                                                          • “My least favorite part of running a business and building a business as the CEO is raising capital but it's a necessary evil.” - Marci Zaroff
                                                                          • “If you don't share core values with someone, and you aren't aligned, not just professionally, but personally, it's just like a marriage, anything. I mean, investors, it's like a marriage, any kind of partner, collaborator, influencer that's going to latch on, ambassador, you want to make sure that their voice represents who you are.” - Marci Zaroff

                                                                          • Connect with Marci Zaroff:

                                                                            • Marci on LinkedIn
                                                                            • YesAnd.Style
                                                                            • MarciZaroff.com
                                                                            • Farm to Home on Instagram
                                                                            • Seed to Style on Instagram
                                                                            • MetawearOrganic.com

                                                                            • If you’re looking to take your business to the next level:

                                                                               

                                                                              Join our Entreprenista League community of women founders! You’ll have access to a private community of like-minded Entreprenistas who are making an impact in business every day, special discounts on business products and solutions, exclusive content, private events, the opportunity to have your story featured on our website and social channels, and MORE!

                                                                              Whether you’re looking to scale your existing business and want to make the right connections, or you’re thinking about finally taking the leap to launch your business, we’re here to give you access to a community of women who will celebrate your every step, and with whom you can share the candid reality of building a business from scratch.

                                                                              Join the Entreprenista League today at entreprenista.com/join. We can’t wait to welcome you, support you, and be part of your business journey!

                                                                              49 min

                                                                            About Entreprenista

                                                                            From the publisher's feed

                                                                            The Entreprenista Podcast is a weekly show featuring the stories of successful female founders and what it's really like to run a business. Hosted by Stephanie Cartin & Courtney Spritzer,…

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