Call Her Creator with Katelyn Rhoades

Ep 81: 6-Figure Brand Deals, Media Kits & Perpetuity —What Creators Need to Know with Sarah Boyd of The Digital Dept.


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Want to land your dream brand deal and keep your content rights protected? In this powerhouse episode, Katelyn sits down with Sarah Boyd, founder of The Digital Dept. and a longtime force in the influencer industry. Sarah breaks down how creators are securing 5- and 6-figure brand deals, the non-negotiables your media kit must include, and what to watch out for in contracts — including the real cost of perpetuity.

We’re talking strategy, red flags, and the behind-the-scenes truths brands don’t always tell you. If you're ready to treat your content like a business and elevate your brand partnerships, this is the episode you can't miss.

We cover:

  • The rise of the mid-tier creator (and how to stand out)

  • How to structure your media kit for high-paying deals

  • What “perpetuity” actually means — and how to protect yourself

  • The #1 mistake creators make when negotiating with brands

  • How to build long-term brand relationships that scale

    🎧 Tune in and walk away ready to pitch with confidence.

    🛠️ Start your free 14-day trial of Stan Store and set up your digital storefront today: stan.store/callhercreator

    ⭐Follow me on instagram: @CallHerCreator and @TheKatelynRhoades

    💼 Learn more about The Digital Department: https://thedigitaldept.com/

    ⭐ Follow Sarah Boyd on Insta!

    ...more
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