High Performance with Josh Phegan and Alexander Phillips

In this High Performance Podcast for Real Estate Agents, Josh Phegan and Alexander Phillips talk about marketing that gets results. Alexander begins with the effectiveness of marketing that addresses the needs and concerns of potential clients, asking the right questions and creating a vision of possibilities. Josh suggests ways to be more customer-based in your approach, and notes opportunities you may be overlooking for targeting your campaigns. Alexander then talks about working ahead of the curve and channelling your marketing budget where it will count most. Josh reminds us of the importance of using the phone and doing it well, and Alexander follows with tips on marketing to people you already know as well as attracting new customers. Finally they discuss attention-getting design elements, and the necessity of marketing frequently and consistently.

This High Performance Podcast for Real Estate Agents focuses on building and leveraging your database. Josh Phegan and Alexander Phillips discuss which details to include about each client, why categories matter, and the importance of mobile access to your database. Alexander tells why he uses a headset in his office, and how he manages incoming information whilst driving. Josh outlines a system for keeping client details current and available, and Alexander explains how grouping calls helps you stay focused. Next they discuss how a shared system keeps your team members informed about who clients are and how to handle each one. Alexander tells how he remembers clients he has forgotten quickly when they call. They end with advice on how to treat every client appropriately to build rapport and maintain relationships.

Today’s High Performance Podcast for Real Estate Agents features Josh Phegan and Alexander Phillips on how to handle the setbacks, rejections, and negative emotions every agent experiences in their career. Alexander offers tips for quality of life and business specific challenges, and Josh adds the importance of resilience and having a support system. Next they discuss avoiding negative influences in your life and generating a positive attitude. Josh suggests keeping lists in your mobile phone of your goals and achievements to help keep you focused. Alexander gives examples of how he stays motivated and optimistic, how other members of your team can help you sort things out, and specifically what he does to recover from a loss quickly.

In this High Performance Podcast for Real Estate Agents, Josh Phegan and Alexander Phillips explain how keeping a chase list of new buyers in the marketplace helps you focus on progressing those clients. Alexander expands on ways to leverage the list throughout the year according to seasonal activity in the market. Discussion continues with deciding who to put on your list and why. They then discuss timing and the relevance of the list-to-launch timeline. Progressing the client is part of that timeline, and they talk about determining how quickly that process needs to flow depending on the market and the client. Josh describes how to generate a sense of urgency to progress clients and drive rapid exchange of properties, and Alexander expands on being relevant in working with individual clients. Josh ends with detailing how to structure the chase list and which information goes on it.

Today’s High Performance Podcast for Real Estate Agents features Josh Phegan and Alexander Phillips discussing how to choose and work a market area. Alexander tells how he got started in his current market, and began building long-term clients through buyer work. Josh then describes the necessity of understanding the process of progression. Alexander talks about the advantages of adaptability to other markets as well as being responsive to changes inside of your primary area. Next they discuss ways to gain pricing and market knowledge across multiple areas. Josh ends the dialogue with the importance of being able to relate to each customer according to their needs and desires, their station in life and their personal situation.

This High Performance Podcast for Real Estate Agents presents Josh Phegan and Alexander Phillips on the necessity of keeping a diary of your daily business, what goes in it, and how it aids daily scheduling. They recommend using integrated diaries so everyone on your team stays coordinated and on track. Alexander outlines his daily schedule, and stresses the importance of time and energy management. Setting time limits for tasks, building in buffers for predictable delays, and knowing how to stay productive if you end up with extra time are all key. Hard-line appointments that must be met help structure your schedule. The diary also helps you track numbers and market activity each month so you see where to improve and when to plan for time off. The most important function of your daily diary is to keep you in control of your time, your business and your life.

In this High Performance Podcast for Real Estate Agents, Josh Phegan and Alexander Phillips note that the hardest and best decision you make in your business is to put on that first assistant. The cost may seem prohibitive, but is offset by your ability to do more transactions while maintaining momentum and consistency. Alexander outlines tasks an assistant can relieve you from doing so you can focus on prospecting and seeing clients, and lists attributes to look for in a new hire. They also discuss how to nurture, temper and grow a new hire to become more valuable, gain skills and experience, and achieve their own goals. Adding on more assistants is next, again realizing benefits versus cost, and how they motivate you to increase profits. Josh stresses the importance of meetings, team building, and instilling a sense of personal investment in the business. 

In the current market client expectations for pricing are high, but there is more demand than stock. This High Performance Podcast for Real Estate Agents features Josh Phegan and Alexander Phillips discussing how best to advise clients around pricing. With buyers wanting to pay less and vendors wanting to sell for more, you must provide realistic pricing guidance from the start. This begins with knowing where your client is in their process – are they hesitant, weighing their options, or ready to go? Are they making emotional decisions, or do they need a certain price point to finance something other than another property? To help them make good decisions you must understand their situation and balance that with the realities of the market. Josh and Alexander outline information you must know and where to get it, what to present to clients, and how to effectively advise them. 

In this High Performance Podcast for Real Estate Agents Josh Phegan and Alexander Phillips talk about what causes some agents to stop growing their business. Fear and misgivings around taking the next steps upward is usually the problem. Many agents also reach a peak and feel that they can coast, but that’s where they lose momentum and fall behind. Consistency with your goals, health and aspirations are crucial. Tracking your numbers for listings, sales and income production will keep you driving forward. Monthly goals with weekly progress checks will keep you active and motivated as you reach and surpass goals you thought were impossible. Be open to change and adapt to new trends and technologies. The more opportunities you create, the more exciting the work becomes and the more abundance you realize.

Time management is the topic for this High Performance Podcast for Real Estate Agents as Josh Phegan and Alexander Phillips discuss how your work day should begin early with a consistent daily regimen. Your entire year should be scheduled in advance with your primary focus on daily prospecting and appointments, but also make sure you book holidays and events to look forward to as a reward for your hard work. Energy management through exercise and nutrition is vital, too, because you can’t do the work if you don’t maintain high energy. Keeping prospecting calls short and to the point is necessary, so know exactly what you need to tell the client and questions you need to ask, and keep on topic. Delegating tasks to assistants is also key so you can stay focused on the work that matters most.