Marketing School - Digital Marketing and Online Marketing Tips

Marketing School - Digital Marketing and Online Marketing Tips

By Eric Siu and Neil PatelBusinessMarketingCareers
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    on Marketing

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    Followers

  • Typical duration

    22 min

    per episode

  • If it hooks

    27%

    finish an episode

Based on Podcast App listening data

Marketing School - Digital Marketing and Online Marketing Tips episodes

  • Stuck? Here's How To Unstuck Your Marketing

    In episode #2425, Neil and Eric talk about how to unstuck your marketing when you’re feeling stuck. It’s normal to feel stagnant in your marketing, and it’s something that happens to everyone at some point. If you’re currently in this space you can rest assured that there are tried and true methods for getting out of this rut. Tune in as we break down how to change up your current marketing methods and find refreshing new ways to stand out from the crowd!

    TIME-STAMPED SHOW NOTES:

    • [00:20] Today’s topic: Stuck? Here's How To Unstuck Your Marketing.
    • [00:27] Common reasons why you are feeling stuck in your marketing.
    • [00:56] Why being stuck is a normal part of marketing.
    • [01:15] The most impactful marketing strategies for getting unstuck and how to use the grid method.
    • [02:47] The AIDA model: Attention, Interest, Decision, and Action.
    • [03:04] Getting people’s attention in the current social media landscape and how to continue to refresh your hook.
    • [05:14] Why your offer matters and how to make one that is impossible to refuse.
    • [06:41] How we’ve changed up our content based on customer feedback. 
    • [07:12] That’s it for today! Don’t forget to rate, review, and subscribe!

      Go to https://www.marketingschool.io to learn more!


      Links Mentioned in Today’s Episode:


      • Harmon Brothers
      • MrBeast on YouTube
      • $100M Offers: How to Make Offers So Good People Feel Stupid Saying No
      • Don’t forget to help us grow by subscribing and liking on YouTube!

      • Leave Some Feedback:


        • What should we talk about next? Please let us know in the comments below
        • Did you enjoy this episode? If so, please leave a short review.

        • Connect with Us: 


          • Single Grain << Eric’s ad agency
          • NP Digital << Neil’s ad agency
          • Twitter @neilpatel 
          • Twitter @ericosiu
          • Learn more about your ad choices. Visit megaphone.fm/adchoices

            See omnystudio.com/listener for privacy information.

            10 min
          • Stuck? Here's How To Unstuck Your Marketing #2425
            In episode #2425, Neil and Eric talk about how to unstuck your marketing when you’re feeling stuck. It’s normal to feel stagnant in your marketing, and it’s something that happens to everyone at some point. If you’re currently in this space you can rest assured that there are tried and true methods for getting out of this rut. Tune in as we break down how to change up your current marketing methods and find refreshing new ways to stand out from the crowd!
            TIME-STAMPED SHOW NOTES:
            [00:20] Today’s topic: Stuck? Here's How To Unstuck Your Marketing.
            [00:27] Common reasons why you are feeling stuck in your marketing.
            [00:56] Why being stuck is a normal part of marketing.
            [01:15] The most impactful marketing strategies for getting unstuck and how to use the grid method.
            [02:47] The AIDA model: Attention, Interest, Decision, and Action.
            [03:04] Getting people’s attention in the current social media landscape and how to continue to refresh your hook.
            [05:14] Why your offer matters and how to make one that is impossible to refuse.
            [06:41] How we’ve changed up our content based on customer feedback. 
            [07:12] That’s it for today! Don’t forget to rate, review, and subscribe!
            Go to https://www.marketingschool.io to learn more!
            Links Mentioned in Today’s Episode:
            Harmon Brothers
            MrBeast on YouTube
            $100M Offers: How to Make Offers So Good People Feel Stupid Saying No
            Don’t forget to help us grow by subscribing and liking on YouTube!
            Leave Some Feedback:
            What should we talk about next? Please let us know in the comments below
            Did you enjoy this episode? If so, please leave a short review.
            Connect with Us: 
            Single Grain << Eric’s ad agency
            NP Digital << Neil’s ad agency
            Twitter @neilpatel 
            Twitter @ericosiu
            Learn more about your ad choices. Visit megaphone.fm/adchoices
            9 min
          • 7 Marketing Tools for Q2 2023

            In episode #2424, Neil and Eric talk about 7 marketing tools for Q2 2023. There are tons of trendy new AI tools on the market right now that serve a variety of functions. From Chat GPT’s ability to generate written content to the stunning images you can conjure on MidJourney, the avenues available to us for creating content are undergoing a significant shift. Tune in to find out which ones we’re getting the most use out of and how we’re leveraging them for optimal results this quarter!

            TIME-STAMPED SHOW NOTES:

            • [00:20] Today’s topic: 7 Marketing Tools for Q2 2023.
            • [00:26] Learn how Riverside.fm will take your online recordings to the next level.
            • [01:10] Why we recommend Krisp for elevating your audio content.
            • [01:35] How DeScript will help you make your content more professional.
            • [02:08] Increase your social media output by leveraging MidJourney’s capacity for generating original visual content.
            • [03:20] Get more out of Chat GPT through integration with other apps, like Zapier.
            • [04:13] Use SocialPilot to manage your responses on social media.
            • [05:16] How we are leveraging Chartable for social media analytics. 
            • [06:14] That’s it for today! Don’t forget to rate, review, and subscribe!

              Go to https://www.marketingschool.io to learn more!


              Links Mentioned in Today’s Episode:


              • Riverside.fm
              • Krisp
              • Descript
              • MidJourney
              • ChatGPT
              • Zapier
              • SocialPilot
              • Chartable
              • My First Million
              • Don’t forget to help us grow by subscribing and liking on YouTube!

              • Leave Some Feedback:


                • What should we talk about next? Please let us know in the comments below
                • Did you enjoy this episode? If so, please leave a short review.

                • Connect with Us: 


                  • Single Grain << Eric’s ad agency
                  • NP Digital << Neil’s ad agency
                  • Twitter @neilpatel 
                  • Twitter @ericosiu
                  • Learn more about your ad choices. Visit megaphone.fm/adchoices

                    See omnystudio.com/listener for privacy information.

                    9 min
                  • 7 Marketing Tools for Q2 2023 #2424
                    In episode #2424, Neil and Eric talk about 7 marketing tools for Q2 2023. There are tons of trendy new AI tools on the market right now that serve a variety of functions. From Chat GPT’s ability to generate written content to the stunning images you can conjure on MidJourney, the avenues available to us for creating content are undergoing a significant shift. Tune in to find out which ones we’re getting the most use out of and how we’re leveraging them for optimal results this quarter!
                    TIME-STAMPED SHOW NOTES:
                    [00:20] Today’s topic: 7 Marketing Tools for Q2 2023.
                    [00:26] Learn how Riverside.fm will take your online recordings to the next level.
                    [01:10] Why we recommend Krisp for elevating your audio content.
                    [01:35] How DeScript will help you make your content more professional.
                    [02:08] Increase your social media output by leveraging MidJourney’s capacity for generating original visual content.
                    [03:20] Get more out of Chat GPT through integration with other apps, like Zapier.
                    [04:13] Use SocialPilot to manage your responses on social media.
                    [05:16] How we are leveraging Chartable for social media analytics. 
                    [06:14] That’s it for today! Don’t forget to rate, review, and subscribe!
                    Go to https://www.marketingschool.io to learn more!
                    Links Mentioned in Today’s Episode:
                    Riverside.fm
                    Krisp
                    Descript
                    MidJourney
                    ChatGPT
                    Zapier
                    SocialPilot
                    Chartable
                    My First Million
                    Don’t forget to help us grow by subscribing and liking on YouTube!
                    Leave Some Feedback:
                    What should we talk about next? Please let us know in the comments below
                    Did you enjoy this episode? If so, please leave a short review.
                    Connect with Us: 
                    Single Grain << Eric’s ad agency
                    NP Digital << Neil’s ad agency
                    Twitter @neilpatel 
                    Twitter @ericosiu
                    Learn more about your ad choices. Visit megaphone.fm/adchoices
                    9 min
                  • How to Address Negative Reviews The Right Way

                    In episode #2423, Neil and Eric talk about how to address negative reviews the right way. Whether you’re getting negative reviews for a podcast, business, or service, it’s important to analyze them and figure out whether there are any persistent issues that you have the power to fix. Listen in as we discuss the biggest mistakes companies make when it comes to addressing criticism, what you can learn from negative reviews, and why these comments present you with an excellent opportunity to grow!

                    TIME-STAMPED SHOW NOTES:

                    • [00:20] Today’s topic: How to Address Negative Reviews The Right Way.
                    • [00:25] Some context on why we’re unpacking this topic.
                    • [00:55] How you can learn from negative reviews.
                    • [01:34] The mistake most companies make when it comes to responding to reviews.
                    • [02:18] How to find patterns in negative reviews and fix persistent issues.
                    • [03:06] Understanding how receptive you and your team are to criticism.
                    • [04:02] Why critical reviews are a great opportunity to grow.
                    • [04:25] That’s it for today! Don’t forget to rate, review, and subscribe!

                      Go to https://www.marketingschool.io to learn more!


                      Links Mentioned in Today’s Episode:


                      • PrinciplesYou
                      • Don’t forget to help us grow by subscribing and liking on YouTube!

                      • Leave Some Feedback:


                        • What should we talk about next? Please let us know in the comments below
                        • Did you enjoy this episode? If so, please leave a short review.

                        • Connect with Us: 


                          • Single Grain << Eric’s ad agency
                          • NP Digital << Neil’s ad agency
                          • Twitter @neilpatel 
                          • Twitter @ericosiu
                          • Learn more about your ad choices. Visit megaphone.fm/adchoices

                            See omnystudio.com/listener for privacy information.

                            7 min
                          • How to Address Negative Reviews The Right Way #2423
                            In episode #2423, Neil and Eric talk about how to address negative reviews the right way. Whether you’re getting negative reviews for a podcast, business, or service, it’s important to analyze them and figure out whether there are any persistent issues that you have the power to fix. Listen in as we discuss the biggest mistakes companies make when it comes to addressing criticism, what you can learn from negative reviews, and why these comments present you with an excellent opportunity to grow!
                            TIME-STAMPED SHOW NOTES:
                            [00:20] Today’s topic: How to Address Negative Reviews The Right Way.
                            [00:25] Some context on why we’re unpacking this topic.
                            [00:55] How you can learn from negative reviews.
                            [01:34] The mistake most companies make when it comes to responding to reviews.
                            [02:18] How to find patterns in negative reviews and fix persistent issues.
                            [03:06] Understanding how receptive you and your team are to criticism.
                            [04:02] Why critical reviews are a great opportunity to grow.
                            [04:25] That’s it for today! Don’t forget to rate, review, and subscribe!
                            Go to https://www.marketingschool.io to learn more!
                            Links Mentioned in Today’s Episode:
                            PrinciplesYou
                            Don’t forget to help us grow by subscribing and liking on YouTube!
                            Leave Some Feedback:
                            What should we talk about next? Please let us know in the comments below
                            Did you enjoy this episode? If so, please leave a short review.
                            Connect with Us: 
                            Single Grain << Eric’s ad agency
                            NP Digital << Neil’s ad agency
                            Twitter @neilpatel 
                            Twitter @ericosiu
                            Learn more about your ad choices. Visit megaphone.fm/adchoices
                            8 min
                          • 10x Marketing Experiments That We're Running Right Now

                            In episode #2422, Neil and Eric talk about the 10x marketing experiments that they’re running right now. We break down how best to leverage various AI tools for content creation, analyzing data, and making well-informed marketing decisions. Tune in to learn more about how to figure out what’s working, what isn’t, and how to get a much higher ROI on your marketing efforts!

                            TIME-STAMPED SHOW NOTES:

                            • [00:20] Today’s topic: 10x Marketing Experiments That We're Running Right Now.
                            • [00:30] How we are leveraging AI tools to create content and increase our output.
                            • [01:57] The value of collaborating with other podcasts to expand your reach.
                            • [02:49] Top reasons for using AI to interpret analytics and provide real-time insights.
                            • [03:29] Find out how you can utilize and implement free community funnels.
                            • [04:11] The best ways to partner with celebrities and influencers.
                            • [05:45] How we are using Chat GPT to summarize the latest news and marketing developments.
                            • [06:26] That’s it for today! Don’t forget to rate, review, and subscribe!

                              Go to https://www.marketingschool.io to learn more!


                              Links Mentioned in Today’s Episode:


                              • ChatGPT
                              • MidJourney
                              • My First Million
                              • Marketing Against The Grain
                              • Jonathan Barshop on LinkedIn
                              • Hubspot Podcast Network
                              • LinkedIn Podcast Network
                              • Sam Ovens
                              • Eric Siu on Instagram
                              • Don’t forget to help us grow by subscribing and liking on YouTube!

                              • Leave Some Feedback:


                                • What should we talk about next? Please let us know in the comments below
                                • Did you enjoy this episode? If so, please leave a short review.

                                • Connect with Us: 


                                  • Single Grain << Eric’s ad agency
                                  • NP Digital << Neil’s ad agency
                                  • Twitter @neilpatel 
                                  • Twitter @ericosiu
                                  • Learn more about your ad choices. Visit megaphone.fm/adchoices

                                    See omnystudio.com/listener for privacy information.

                                    9 min
                                  • 10x Marketing Experiments That We're Running Right Now #2422
                                    In episode #2422, Neil and Eric talk about the 10x marketing experiments that they’re running right now. We break down how best to leverage various AI tools for content creation, analyzing data, and making well-informed marketing decisions. Tune in to learn more about how to figure out what’s working, what isn’t, and how to get a much higher ROI on your marketing efforts!
                                    TIME-STAMPED SHOW NOTES:
                                    [00:20] Today’s topic: 10x Marketing Experiments That We're Running Right Now.
                                    [00:30] How we are leveraging AI tools to create content and increase our output.
                                    [01:57] The value of collaborating with other podcasts to expand your reach.
                                    [02:49] Top reasons for using AI to interpret analytics and provide real-time insights.
                                    [03:29] Find out how you can utilize and implement free community funnels.
                                    [04:11] The best ways to partner with celebrities and influencers.
                                    [05:45] How we are using Chat GPT to summarize the latest news and marketing developments.
                                    [06:26] That’s it for today! Don’t forget to rate, review, and subscribe!
                                    Go to https://www.marketingschool.io to learn more!
                                    Links Mentioned in Today’s Episode:
                                    ChatGPT
                                    MidJourney
                                    My First Million
                                    Marketing Against The Grain
                                    Jonathan Barshop on LinkedIn
                                    Hubspot Podcast Network
                                    LinkedIn Podcast Network
                                    Sam Ovens
                                    Eric Siu on Instagram
                                    Don’t forget to help us grow by subscribing and liking on YouTube!
                                    Leave Some Feedback:
                                    What should we talk about next? Please let us know in the comments below
                                    Did you enjoy this episode? If so, please leave a short review.
                                    Connect with Us: 
                                    Single Grain << Eric’s ad agency
                                    NP Digital << Neil’s ad agency
                                    Twitter @neilpatel 
                                    Twitter @ericosiu
                                    Learn more about your ad choices. Visit megaphone.fm/adchoices
                                    10 min
                                  • The MrBeast & Logan Paul Monetization Model to Emulate

                                    In episode #2421, we find out why MrBeast and Logan Paul have monetization models that are worth emulating. We examine how these YouTube stars built their wealth, why building your brand and audience first is highly effective, and how to use your brand to leverage business deals. We also take a look at how other influential personalities have followed the same monetization model as MrBeast and Logan Paul, plus more that you won’t want to miss!

                                    TIME-STAMPED SHOW NOTES:

                                    • [00:22] Today’s topic: The MrBeast & Logan Paul Monetization Model to Emulate.
                                    • [00:29] Some background on MrBeast and Logan Paul.
                                    • [01:05] Why building an audience first works better for monetization.
                                    • [01:48] Building a great brand and then figuring out how to monetize it.
                                    • [02:52] Using your brand to leverage business deals.
                                    • [04:30] How Jake Paul also started by building his audience and brand first.
                                    • [05:09] That’s it for today! Don’t forget to rate, review, and subscribe!


                                      Go to https://www.marketingschool.io to learn more!


                                      Links Mentioned in Today’s Episode:


                                      • Don’t forget to help us grow by subscribing and liking on YouTube!
                                      • MrBeast
                                      • Logan Paul
                                      • Kevin Kelly
                                      • WIRED
                                      • Leila Hormozi
                                      • Alex Hormozi
                                      • Aquistion.com
                                      • Jake Paul

                                      • Leave Some Feedback:


                                        • What should we talk about next? Please let us know in the comments below
                                        • Did you enjoy this episode? If so, please leave a short review.

                                        • Connect with Us: 


                                          • Single Grain << Eric’s ad agency
                                          • NP Digital << Neil’s ad agency
                                          • Twitter @neilpatel 
                                          • Twitter @ericosiu
                                          • Learn more about your ad choices. Visit megaphone.fm/adchoices

                                            See omnystudio.com/listener for privacy information.

                                            8 min
                                          • The MrBeast & Logan Paul Monetization Model to Emulate #2421
                                            In episode #2421, we find out why MrBeast and Logan Paul have monetization models that are worth emulating. We examine how these YouTube stars built their wealth, why building your brand and audience first is highly effective, and how to use your brand to leverage business deals. We also take a look at how other influential personalities have followed the same monetization model as MrBeast and Logan Paul, plus more that you won’t want to miss!
                                            TIME-STAMPED SHOW NOTES:
                                            [00:22] Today’s topic: The MrBeast & Logan Paul Monetization Model to Emulate.
                                            [00:29] Some background on MrBeast and Logan Paul.
                                            [01:05] Why building an audience first works better for monetization.
                                            [01:48] Building a great brand and then figuring out how to monetize it.
                                            [02:52] Using your brand to leverage business deals.
                                            [04:30] How Jake Paul also started by building his audience and brand first.
                                            [05:09] That’s it for today! Don’t forget to rate, review, and subscribe!
                                            Go to https://www.marketingschool.io to learn more!
                                            Links Mentioned in Today’s Episode:
                                            Don’t forget to help us grow by subscribing and liking on YouTube!
                                            MrBeast
                                            Logan Paul
                                            Kevin Kelly
                                            WIRED
                                            Leila Hormozi
                                            Alex Hormozi
                                            Aquistion.com
                                            Jake Paul
                                            Leave Some Feedback:
                                            What should we talk about next? Please let us know in the comments below
                                            Did you enjoy this episode? If so, please leave a short review.
                                            Connect with Us: 
                                            Single Grain << Eric’s ad agency
                                            NP Digital << Neil’s ad agency
                                            Twitter @neilpatel 
                                            Twitter @ericosiu
                                            Learn more about your ad choices. Visit megaphone.fm/adchoices
                                            8 min

                                          About Marketing School - Digital Marketing and Online Marketing Tips

                                          From the publisher's feed

                                          Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or you're an established business, you'll learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing strategies that work today from people that actually practice marketing and operate business. Approaching 100M downloads with 2,500+ episodes, you're sure to find something that will help you grow faster. Also don't forget to subscribe to our Marketing School Youtube channel to get more marketing goodness.

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