Marketing School - Digital Marketing and Online Marketing Tips

In episode #1966, Neil and Eric talk about 3 SEO trends that will explode in 2022. SEO is becoming increasingly important across platforms, from searches within Amazon, Instagram, and YouTube, to delivering a good user experience to attract Google’s algorithm. Tune in today to learn more about the SEO trends that will dominate in 2022!

TIME-STAMPED SHOW NOTES:

• [00:20] Today’s topic: 3 SEO Trends That Will Explode in 2022.
• [00:25] Learn about the boom in voice search commerce as a multi-billion dollar market.
• [01:00] Why delivering a good user experience will be increasingly important to Google’s algorithm.
• [01:46] Learn why SEO is becoming increasingly important across platforms.
• [02:50] That’s it for today!
• [03:01] Go to https://marketingschool.io/live to apply for our next event in Austin, Texas!

Links Mentioned in Today’s Episode:

• Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro

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In episode #1965, Neil and Eric talk about why SEO is an unfair advantage. Large companies spend tens of millions on paid advertising, while a fraction of that goes to SEO. SEO has fantastic long-term advantages, and the good news is that it doesn’t need to cost you millions of dollars to benefit from its impact. Tune in today to hear how mastering SEO can give your business an unfair advantage and why it only gets better in the long run!

TIME-STAMPED SHOW NOTES:

• [00:20] Today’s topic: Why SEO Is An Unfair Advantage.
• [00:25] How SEO differs from paid advertising.
• [00:46] Why SEO is difficult to scale up and requires a lot of creativity.
• [01:36] Why Neil and Eric love SEO’s ability to empower smaller companies and entrepreneurs.
• [02:06] How SEO forces you into long-term thinking.
• [03:23] The compounding effect of good SEO and why it gives you an unfair advantage.
• [04:07] That’s it for today!
• [04:22] Go to https://marketingschool.io/live to apply for our next event in Austin, Texas!

Links Mentioned in Today’s Episode:

• Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro

Leave Some Feedback:

• What should we talk about next? Please let us know in the comments below

• Did you enjoy this episode? If so, please leave a short review.

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In episode #1964, Neil and Eric talk about how to build your YouTube channel to 1M subscribers. In our previous episode, we covered how Eric gained 50k subscribers and how other channels can do the same. Today we build on those lessons with Neil’s advice on how to get to 1M subscribers. Tune in to learn more on how to capitalize on YouTube’s algorithm, conduct effective AB testing, and gain 1M subscribers!

TIME-STAMPED SHOW NOTES:

• [00:20] Today’s topic: How To Build Your YouTube Channel to 1M Subscribers.
• [00:30] Neil’s current subscriber count and when he expects to hit 1M subscribers.
• [00:48] A breakdown of how Neil has built his subscriber base to hit 1M subscribers.
• [01:09] Why you should concentrate on making your videos do well in the first 24 hours of posting.
• [01:31] Why comments are much more significant for the Youtube algorithm than likes.
• [02:08] How to continually conduct AB tests and why it’s important.
• [02:41] Some of the other things that will help you get to a million subscribers, like researching trending topics and making your videos the ideal length.
• [03:12] That’s it for today!
• [03:25] Go to https://marketingschool.io/live to apply for our next event in Austin, Texas!
•  

Links Mentioned in Today’s Episode:

• Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro

Leave Some Feedback:

• What should we talk about next? Please let us know in the comments below

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In episode #1963, we talk about how to network with badass people. When we say badass people, we mean people who you admire and who would be an asset to your network. There are a whole host of methods for effective networking and many of them don’t require money, or even being an extrovert. Tune in and hear how to form relationships with successful people through dinners, serendipity, generosity, and more.

TIME-STAMPED SHOW NOTES:

Links Mentioned in Today’s Episode:

• Never Eat Alone

• Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro

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In episode #1962, we tell you how to crush 2022, absolutely! Visualization, focus, and hard work are some of the ingredients of success, so we recommend that you set one main goal for the entire year and put all of your energy into accomplishing it. Tune in and learn about how to find that one goal you should set for yourself so that you can triple down on it and reap the rewards.

TIME-STAMPED SHOW NOTES:

Links Mentioned in Today’s Episode:

• The One Thing

• Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro

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In episode #1961, Eric talks about how to build your YouTube channel to 50k subscribers. Gaining subscribers on YouTube is about so much more than creating high-quality content. You need to understand its algorithm and how to tailor your content accordingly. Tune in to learn how Eric changed his strategy to gain 60K subscribers on YouTube, and how you can too!

TIME-STAMPED SHOW NOTES:

• [00:20] Today’s topic: How To Build Your YouTube Channel To 50k Subscribers.
• [00:38] Eric breaks down how to NOT grow your YouTube channel.
• [01:43] Learn why you need to narrow your focus during the early days of your YouTube channel.
• [03:05] How to make your videos dynamic, and ensure that your audience stays hooked.
• [03:35] That’s it for today!
• [03:43] Go to https://marketingschool.io/live to apply for our next event!

Links Mentioned in Today’s Episode:

• Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro

Leave Some Feedback:

• What should we talk about next? Please let us know in the comments below

• Did you enjoy this episode? If so, please leave a short review.

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• Neilpatel.com

• Growth Everywhere

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• Twitter @ericosiu

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Check out this excerpt from our Growth Accelerator event in Miami and learn Codie Sanchez's blueprint on finding, buying, and scaling great businesses.

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In episode #1959, Neil and Eric talk about how to get a business headstart in 2022. One of the best ways to prepare yourself for a new year is by reflecting on what worked and what didn't work during the year you're currently wrapping up. Listen in to hear about Neil and Eric’s tools for reflection and how they are preparing for 2022.

TIME-STAMPED SHOW NOTES:

• [00:20] Today’s topic: How To Get A Business Headstart On 2022.
• [00:44] How to prepare for 2022 by listing everything you did wrong in 2021.
• [02:02] How to implement feedback analysis to facilitate your growth.
• [02:58] Why Eric uses a task prioritization document and how it has prepared him for 2022.
• [03:48] Learn how to use your calendar to reflect and audit your time.
• [05:28] That’s it for today!
• [05:36] Go to https://marketingschool.io/live to apply for our next event!

Links Mentioned in Today’s Episode:

• Managing Oneself

• Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro

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• Neilpatel.com

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In episode #1958, Neil and Eric talk about 7 Business trends that they're excited about for 2022. The rise of Web3, as well as the work from home trend, are serving as valuable catalysts for new opportunities, not just for workers, but also entrepreneurs. Tune in for a closer look at the trends we’re anticipating for 2022 as well as insights into why we’re excited about their potential!

TIME-STAMPED SHOW NOTES:

• [00:20] Today’s topic: 7 Business Trends That We're Excited About for 2022.
• [00:30] Why Eric is excited about the Web3 ecosystem.
• [01:28] The work from home trend and why Neil is excited about it.
• [02:04] The rising trend of community being prioritized in Web3 businesses.
• [02:35] How the trend of outbound and partnerships will affect marketing.
• [03:20] Why buying businesses is becoming less intimidating.
• [04:22] There’s a new range of opportunities for entrepreneurs.
• [05:04] The trend of decentralized autonomous organizations (DAOs). 
• [06:17] That’s it for today!
• [06:26] Go to https://marketingschool.io/live to apply for our next event in Austin, Texas!

Links Mentioned in Today’s Episode:

• Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro

Leave Some Feedback:

• What should we talk about next? Please let us know in the comments below

• Did you enjoy this episode? If so, please leave a short review.

Connect with Us: 

• Neilpatel.com

• Growth Everywhere

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• Twitter @ericosiu

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In episode #1957, Neil and Eric talk about how to build long-term relationships that lead to long-term profits. Over the years our approach to relationships has changed. Tune in to hear how public speaking, hosting dinners, and connecting with like-minded people have led to great opportunities in life and business!

TIME-STAMPED SHOW NOTES:

• [00:25] Today’s topic: How To Build Long Term Relationships That Lead To Long Term Profits
• [00:30] How we used to view relationships and what we mean by relationships.
• [01:50] Neil’s approach to building long-term relationships.
• [03:55] Examples of how building long-term relationships have worked for us.
• [04:20] Why relationships lead to opportunities.
• [05:08] That’s it for today!
• [05:23] Go to https://marketingschool.io/live to apply for our next event in Austin, Texas!

Links Mentioned in Today’s Episode:

• Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro

Leave Some Feedback:

• What should we talk about next? Please let us know in the comments below

• Did you enjoy this episode? If so, please leave a short review.

Connect with Us: 

• Neilpatel.com

• Growth Everywhere

• Single Grain

• Twitter @ericosiu

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See omnystudio.com/listener for privacy information.