Marketing School - Digital Marketing and Online Marketing Tips

Marketing School - Digital Marketing and Online Marketing Tips

By Eric Siu and Neil PatelBusinessMarketingCareers
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Marketing School - Digital Marketing and Online Marketing Tips episodes

  • The Genius of Amazon Owning The Washington Post

    In episode #2834, Eric Siu and Neil Patel discuss Jeff Bezos's acquisition of the Washington Post as a strategic move for Amazon, the future of in-flight connectivity with United Airlines' partnership with Starlink, and the challenges of brand marketing in marketing campaigns.


    Don’t forget to help us grow by subscribing and liking on YouTube!


    Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT) 


    TIME-STAMPED SHOW NOTES:


    • (00:00) The genius of Amazon owning the Washington Post 
    • (03:05) United Airlines passengers gets free Starlink
    • (06:39) The brand marketing life cycle
    • (11:00) That’s it for today! Don’t forget to rate, review, and subscribe!


      Go to https://www.marketingschool.io to learn more!

       

      Leave Some Feedback:


      • What should we talk about next? Please let us know in the comments below
      • Did you enjoy this episode? If so, please leave a short review.

         

        Connect with Us: 

         

        • Single Grain << Eric’s ad agency
        • NP Digital << Neil’s ad agency
        • X @neilpatel
        • X @ericosiu

        • 15 min
        • The Marketing Trick That Gave Trump a HUGE Edge Over Kamala

          In episode #2833, Eric Siu and Neil Patel discuss the role of TikTok and X in shaping public perception on Trump vs. Harris debate, the importance of transparency in food marketing, and innovative marketing strategies like Pizza Hut's resume delivery service.


          Don’t forget to help us grow by subscribing and liking on YouTube!


          Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT) 


          TIME-STAMPED SHOW NOTES:


          • (00:00) TikTok scores: Trump vs. Kamala
          • (03:43) Beverage marketing of the future
          • (06:26) Pizza Hut helps out job seekers with resumes on pizza boxes
          • (10:22) That’s it for today! Don’t forget to rate, review, and subscribe!


            Go to https://www.marketingschool.io to learn more!

             

            Leave Some Feedback:


            • What should we talk about next? Please let us know in the comments below
            • Did you enjoy this episode? If so, please leave a short review.

               

              Connect with Us: 

               

              • Single Grain << Eric’s ad agency
              • NP Digital << Neil’s ad agency
              • X @neilpatel
              • X @ericosiu

              • 13 min
              • MrBeast, Logan Paul & KSI’s Epic Collab: Genius Yet Controversial?

                In episode #2832, Eric Siu and Neil Patel discuss the launch of Lunchly, a new snack product by influencers MrBeast, Logan Paul, and KSI, and raises questions about its health implications for children. They then transitioned into MrBeast's approach of only hiring A players, and insights on AI overviews and their impact on SEO.


                Don’t forget to help us grow by subscribing and liking on YouTube!


                Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT) 


                TIME-STAMPED SHOW NOTES:


                • (00:00) MrBeast, Logan Paul, and KSI collab - business genius but…? 
                • (03:42) How to succeed in Mrbeast production
                • (08:08) AI On Innovation: Analysis Of +546,000 AI Overviews
                • (10:36) That’s it for today! Don’t forget to rate, review, and subscribe!

                  

                  Go to https://www.marketingschool.io to learn more!

                   

                  Leave Some Feedback:


                  • What should we talk about next? Please let us know in the comments below
                  • Did you enjoy this episode? If so, please leave a short review.

                     

                    Connect with Us: 

                     

                    • Single Grain << Eric’s ad agency
                    • NP Digital << Neil’s ad agency
                    • X @neilpatel
                    • X @ericosiu

                    • 13 min
                    • The Money in Marketing AI is in the Ugly, Not the Sexy

                      In episode #2831, Eric Siu and Neil Patel discuss the often overlooked aspects of AI and marketing, emphasizing that the real money lies in the 'ugly' and 'boring' parts of the business. They highlight the importance of analyzing data, focusing on proven strategies, and the value of community and connections in marketing. 


                      Don’t forget to help us grow by subscribing and liking on YouTube!


                      Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT) 


                      TIME-STAMPED SHOW NOTES:


                      • (00:00) The money in marketing AI is in the ugly, not the sexy
                      • (03:33) Google now lets you auto generate a podcast
                      • (08:35) Reddit adds 700m in monthly organic visitors; How to make money from it
                      • (10:48) That’s it for today! Don’t forget to rate, review, and subscribe!

                        

                        Go to https://www.marketingschool.io to learn more!

                         

                        Leave Some Feedback:


                        • What should we talk about next? Please let us know in the comments below
                        • Did you enjoy this episode? If so, please leave a short review.

                           

                          Connect with Us: 

                           

                          • Single Grain << Eric’s ad agency
                          • NP Digital << Neil’s ad agency
                          • X @neilpatel
                          • X @ericosiu

                          • 13 min
                          • Agency Tools on the Bleeding Edge

                            In this bonus episode, we give you a sneak peek into what our Agency Owners Association (AOA) hangouts look like. Join their discussion as they explore new outreach tools, the importance of personal connections in client engagement, insights from the HubSpot Inbound Conference, and innovative technologies that can enhance agency operations.


                            Don’t forget to help us grow by subscribing and liking on YouTube!

                             

                            Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT) 

                             

                            TIME-STAMPED SHOW NOTES:


                            • (00:00) Introduction to Agency Owners Association Coaching Call
                            • (00:29) Exploring New Tools for Agency Growth
                            • (05:13) The Importance of Personal Connections in Outreach
                            • (09:25) Insights from HubSpot's Inbound Conference
                            • (12:12) Innovative Tools for Agency Owners
                            • (14:50) Leveraging Technology for Internal Learning
                            • 

                              Go to https://www.marketingschool.io to learn more!

                               

                              Leave Some Feedback:


                              • What should we talk about next? Please let us know in the comments below
                              • Did you enjoy this episode? If so, please leave a short review.

                                 

                                Connect with Us: 

                                 

                                • Single Grain << Eric’s ad agency
                                • NP Digital << Neil’s ad agency
                                • X @neilpatel
                                • X @ericosiu

                                • 18 min
                                • The Marketing Playbook Behind the $200M Company, Dude Wipes

                                  In episode #2830, Eric Siu and Neil Patel explore the marketing strategies behind Dude Wipes, the importance of community and networking for business growth, as well as the evolving landscape of app development and monetization.


                                  Don’t forget to help us grow by subscribing and liking on YouTube!


                                  Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT) 


                                  TIME-STAMPED SHOW NOTES:


                                  • (00:00) The marketing playbook behind $200M company Dude Wipes 
                                  • (05:34) Nike documentary chronicling the lives of French athletes took 7 years to make
                                  • (07:02) Why you need to join a community to grow faster
                                  • (10:18) The end of 1 billion dollar ad-supported consumer startups
                                  • (13:33) That’s it for today! Don’t forget to rate, review, and subscribe!

                                    

                                    Go to https://www.marketingschool.io to learn more!

                                     

                                    Leave Some Feedback:


                                    • What should we talk about next? Please let us know in the comments below
                                    • Did you enjoy this episode? If so, please leave a short review.

                                       

                                      Connect with Us: 

                                       

                                      • Single Grain << Eric’s ad agency
                                      • NP Digital << Neil’s ad agency
                                      • X @neilpatel
                                      • X @ericosiu

                                      • 17 min
                                      • AI in ads divide consumers, Should you constantly be making tweaks after algorithm updates?, and Perplexity is running ads during Monday Night Football

                                        In episode #2829, Eric Siu and Neil Patel discuss the role of AI and its reception among different generations, the challenges businesses face with algorithm updates, the significance of effective financial management, and the need for strategic spending in marketing.


                                        Don’t forget to help us grow by subscribing and liking on YouTube!


                                        Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT) 


                                        TIME-STAMPED SHOW NOTES:


                                        • (00:00) AI in ads divide consumers
                                        • (04:17) Should you constantly be making tweaks after algorithm updates? 
                                        • (16:06) Perplexity is running ads during Monday Night Football
                                        • (17:08) That’s it for today! Don’t forget to rate, review, and subscribe!

                                          

                                          Go to https://www.marketingschool.io to learn more!

                                           

                                          Leave Some Feedback:


                                          • What should we talk about next? Please let us know in the comments below
                                          • Did you enjoy this episode? If so, please leave a short review.

                                             

                                            Connect with Us: 

                                             

                                            • Single Grain << Eric’s ad agency
                                            • NP Digital << Neil’s ad agency
                                            • X @neilpatel
                                            • X @ericosiu

                                            • 21 min
                                            • Exploring OnlyFans P&L (Profit and Loss)

                                              In episode #2828, Eric Siu and Neil Patel discuss the financial performance of OnlyFans, the concept of 'founder mode' in business, sales strategies, the alignment of sales and marketing efforts, and the significance of data in understanding market dynamics.


                                              Don’t forget to help us grow by subscribing and liking on YouTube!


                                              Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT) 


                                              TIME-STAMPED SHOW NOTES:


                                              • (00:00) Exploring OnlyFans P&L
                                              • (13:11) That’s it for today! Don’t forget to rate, review, and subscribe!

                                                

                                                Go to https://www.marketingschool.io to learn more!

                                                 

                                                Leave Some Feedback:


                                                • What should we talk about next? Please let us know in the comments below
                                                • Did you enjoy this episode? If so, please leave a short review.

                                                   

                                                  Connect with Us: 

                                                   

                                                  • Single Grain << Eric’s ad agency
                                                  • NP Digital << Neil’s ad agency
                                                  • X @neilpatel
                                                  • X @ericosiu

                                                  • 17 min
                                                  • Google’s AI Overviews slammed by news publishers, sites that are susceptible to google's HCU, Why brand authority matters in SEO, Key takeaways from Google's search liaison, and How to turn marketing from B*llsh*t to holy sh*t

                                                    In episode #2827, Eric Siu and Neil Patel discuss how AI-generated content is perceived to be taking traffic away from traditional publishers, insights from Danny Sullivan regarding SEO recovery strategies, and the need for modern brands to focus on building mental availability.


                                                    Don’t forget to help us grow by subscribing and liking on YouTube!


                                                    Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT) 


                                                    TIME-STAMPED SHOW NOTES:


                                                    • (00:00) Google’s AI Overviews slammed by news publishers
                                                    • (02:06) Sites that are susceptible to Google's HCU
                                                    • (04:14) Why brand authority matters in SEO
                                                    • (06:38) Key takeaways from Google's search liaison
                                                    • (10:50) How to turn marketing from B*llsh*t to holy sh*t
                                                    • (12:41) That’s it for today! Don’t forget to rate, review, and subscribe!


                                                      Go to https://www.marketingschool.io to learn more!

                                                       

                                                      Leave Some Feedback:


                                                      • What should we talk about next? Please let us know in the comments below
                                                      • Did you enjoy this episode? If so, please leave a short review.

                                                         

                                                        Connect with Us: 

                                                         

                                                        • Single Grain << Eric’s ad agency
                                                        • NP Digital << Neil’s ad agency
                                                        • X @neilpatel
                                                        • X @ericosiu

                                                        • 16 min
                                                        • Should you be spending big money to attend marquee events?, Is LinkedIn or X more powerful?, and How we speak on multiple topics per year at live events

                                                          In episode #2826, Eric Siu and Neil Patel discuss their experiences with high-profile events like the All In Summit, the true value of such marquee events for networking and lead generation, and the effectiveness of different social media platforms, particularly LinkedIn and X, in driving traffic and generating leads.


                                                          Don’t forget to help us grow by subscribing and liking on YouTube!


                                                          Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT) 


                                                          TIME-STAMPED SHOW NOTES:


                                                          • (00:00) Should you be spending big money to attend marquee events?
                                                          • (07:29) Is LinkedIn or X more powerful?
                                                          • (10:56) How we speak on multiple topics per year at live events
                                                          • (14:55) That’s it for today! Don’t forget to rate, review, and subscribe!

                                                            

                                                            Go to https://www.marketingschool.io to learn more!

                                                             

                                                            Leave Some Feedback:


                                                            • What should we talk about next? Please let us know in the comments below
                                                            • Did you enjoy this episode? If so, please leave a short review.

                                                               

                                                              Connect with Us: 

                                                               

                                                              • Single Grain << Eric’s ad agency
                                                              • NP Digital << Neil’s ad agency
                                                              • X @neilpatel
                                                              • X @ericosiu

                                                              • 18 min

                                                              About Marketing School - Digital Marketing and Online Marketing Tips

                                                              From the publisher's feed

                                                              Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or you're an established business, you'll learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing strategies that work today from people that actually practice marketing and operate business. Approaching 100M downloads with 2,500+ episodes, you're sure to find something that will help you grow faster. Also don't forget to subscribe to our Marketing School Youtube channel to get more marketing goodness.

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