My Amazon Guy

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Building a brand on Amazon is more than chasing big sales numbers. This podcast episode dives into realistic expectations, product selection, and why passion helps sellers connect with their audience. Listeners will hear valuable insights about margins, pricing, and the importance of learning the basics before scaling.

Scale beyond Amazon, book your ecommerce growth call now: https://bit.ly/4kOz6rr

#AmazonSellers #EcommerceTips #BrandBuilding #AmazonSelling #SellersJourney

Watch these videos on YouTube:

Improve Search Rank and Drive Growth: https://www.youtube.com/watch?v=wyeMk5p-oww&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=2

The Easy Way to Find Amazon Keywords That Rank: https://www.youtube.com/watch?v=3kmBZPid_iA&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=3

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Stop wasting ad spend, download our PPC guide now: https://bit.ly/4lF0OYX

Fix your rankings fast, get the SEO toolkit today: https://bit.ly/3JyMDGo

Be ready before disaster hits, grab the Amazon Crisis Kit: https://bit.ly/4maWHn0

Timestamps:
00:00 - Amazon’s Push for Higher Spending  
00:24 - New 15% and 20% Subscribe & Save Discounts  
01:12 - Why Sellers Can’t Afford These Discounts  
02:01 - The Impact on Customer Lifetime Value  
02:37 - Who Benefits and Who Loses From This Change  
03:02 - Final Thoughts on Amazon’s Discount Push  

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Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com

Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

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Amazon Vine has stopped showing recommended products to reviewers, leaving sellers without activity. Reviewers often request random items and leave low-star feedback, which may impact listing performance. With limited exposure and inconsistent value, sellers should reassess the role of Vine in their strategy.

Sick of low-star Vine reviews and no ROI? Schedule a call to fix your product review strategy now: https://bit.ly/4jMZtxu

Ready to build your brand beyond Amazon? Book a strategy session and start owning your customer journey: https://bit.ly/4kOz6rr

#AmazonVine #AmazonReviewTips #FBASellers #FBAreviews #badreviews 

Watch these videos on Youtube:

Improve Search Rank and Drive Growth: https://www.youtube.com/watch?v=wyeMk5p-oww&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=2

The Easy Way to Find Amazon Keywords That Rank: https://www.youtube.com/watch?v=3kmBZPid_iA&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=3

-----------------------------------------------

Stop wasting ad spend, download our PPC guide now: https://bit.ly/4lF0OYX

Fix your rankings fast, get the SEO toolkit today: https://bit.ly/3JyMDGo

Be ready before disaster hits, grab the Amazon Crisis Kit: https://bit.ly/4maWHn0

Timestamps:
00:00 - Vine program goes silent with no recommended products
00:20 - Random products replacing real offers
01:00 - Reddit shows how Vine reviewers react
01:40 - Why Vine reviews are usually under four stars
02:50 - Sellers should pause Vine during this period
03:30 - Are Vine reviewers even helping your listings?
04:10 - Amazon may be cutting Vine during Prime deals
04:50 - Final warning: Vine could be hurting your brand

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Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com

Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

Support the show

Send us Fan Mail

Amazon now gives full access to a tool that shows deep ad performance across sponsored products and DSP. This helps sellers build smarter audience groups, improve targeting, and reduce wasted spend. With these tools, brands can understand their customer path to conversion and make better ad decisions faster.

Want help setting up smarter audience campaigns and spending less on bad clicks? Book a strategy session now: https://bit.ly/4jMZtxu

Want to grow your brand outside Amazon? Schedule a call and get the exact process we use to drive sales on other channels: https://bit.ly/470KXxF

#AmazonMarketingCloud #AmazonAds #EcommerceAdvertising #AmazonStrategy #adtargeting 

Watch these videos on YouTube:

Amazon PPC Tier List Management Rankings https://www.youtube.com/watch?v=m9s9vjtU5l4&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&utm_content=342357286&utm_medium=social&utm_source=youtube&hss_channel=ytc-UClUSEsDS2sdgNJfCcCM_5Uw

Why Turning Off Ads Kills Sales and Rankings on Amazon: https://www.youtube.com/watch?v=fp5fCd0i7ts&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=2&utm_content=342357286&utm_medium=social&utm_source=youtube&hss_channel=ytc-UClUSEsDS2sdgNJfCcCM_5Uw

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Start building your DTC channel outside of Amazon. Download the DTC Growth Stack and take control of your brand: https://bit.ly/4p7Tyqj

Stop wasting ad spend. Grab the PPC guide that actually drives results: https://bit.ly/4lF0OYX

Rank higher and sell faster, get the SEO tools built for real growth: https://bit.ly/3JyMDGo

Be ready before problems hit, download the kit every brand should have: https://bit.ly/4maWHn0

Timestamps
00:00 - What Is Amazon Marketing Cloud?
00:42 - Sellers Now Have Full Access to AMC
01:45 - AMC Insights Overview
03:01 - No-Code Use Cases for Sellers
04:16 - Best Use Cases for Ads Over $1K Monthly
05:25 - Using AMC for Upsell and Overlap Insights
06:20 - Audience Groups for Better Targeting
07:40 - Add-to-Cart Audience Retargeting Strategy
08:25 - New-to-Brand Audiences for Growth
09:18 - Defensive Campaigns With Exposed Audiences
10:01 - High Value Segments in Auto Campaigns
11:10 - Sponsored Ads With AMC Audience Segments
12:00 - Need Help? Partner Support for AMC Setup
----------------------------------------------

Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com

Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

Support the show

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This video explains how sellers should allocate ad budgets in 2025 across sponsored products, DSP, display, and other platforms. It highlights when to use ads for conversion versus brand awareness, the importance of keyword strategy, and why diversification into DTC, TikTok, and influencer content is more critical than ever.

Not sure if your ad spend is actually working? Book a call and get a strategy that stops wasting money: https://bit.ly/4jMZtxu

#AmazonAds #PPCStrategy #Ecommerce2025 #AmazonSellers #DTCgrowth

Watch these videos on YouTube:

Amazon PPC Tier List Management Rankings https://www.youtube.com/watch?v=m9s9vjtU5l4&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&utm_content=342357286&utm_medium=social&utm_source=youtube&hss_channel=ytc-UClUSEsDS2sdgNJfCcCM_5Uw

Why Turning Off Ads Kills Sales and Rankings on Amazon: https://www.youtube.com/watch?v=fp5fCd0i7ts&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=2&utm_content=342357286&utm_medium=social&utm_source=youtube&hss_channel=ytc-UClUSEsDS2sdgNJfCcCM_5Uw

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Start building your DTC channel outside of Amazon. Download the DTC Growth Stack and take control of your brand: https://bit.ly/4p7Tyqj

Stop wasting ad spend. Grab the PPC guide that actually drives results: https://bit.ly/4lF0OYX

Rank higher and sell faster, get the SEO tools built for real growth: https://bit.ly/3JyMDGo

Be ready before problems hit, download the kit every brand should have: https://bit.ly/4maWHn0

Timestamps
00:00 – Why Ad Budgets Are Scattered Across Platforms
00:12 – Ad Budget Split by Brand Size
00:42 – Market Share vs Customer Conversion Goals
01:18 – Dayparting and Customer Shopping Behavior
02:02 – Why Broad Match Is Underrated in 2025
02:39 – The Rule: Never Negate a Good Keyword
03:01 – Weekly Negations and Ad Software
03:27 – Why Advertising Should Be Outsourced
04:10 – Scaling Ad Budgets the Right Way
04:50 – Frequency of Ad Edits and Seasonal Updates
05:10 – Backup Ads and Catalog Data Like an Agency
06:04 – Expanding Beyond Amazon to DTC
06:54 – Growth from Google, Facebook, TikTok, and Websites
07:10 – Why DTC Lets You Own the Customer
07:42 – AI Ads Will Change Everything in 2025
08:17 – TikTok Growth and Challenges for Sellers
08:44 – The Rise of UGC and Influencer Advertising
09:19 – Why Most Brands Can’t Learn New Platforms Alone
09:53 – The Big Shift: Diversifying Off Amazon, Not Into Europe
----------------------------------------------

Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com

Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

Support the show

Send us Fan Mail

Missed the masterclass? This August compilation covers SEO, PPC, ranking fixes, and indexing.
Sellers learn how to improve keyword targeting, use strike zone terms, and optimize product listings.
Includes live coaching on Amazon titles, alt text, backend search terms, and A+ content indexing.
See how real sellers handle keyword performance reports, phrase match campaigns, and ranking drops.

Still on page 2? Book a call now to fix what’s blocking your best keywords from ranking: https://bit.ly/4jMZtxu

Your brand is too good to be hidden, book an eCommerce strategy call and reach customers directly: https://bit.ly/4kOz6rr

Watch these videos on YouTube:

You’re Losing DTC Sales Over These Simple Mistakes! https://www.youtube.com/watch?v=NRUl0QIPuj8&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=8

Amazon Is Spying on Your DTC Site Right Now! https://www.youtube.com/watch?v=wiw06RkO6no&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=13

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Running ads with no results? Download our PPC guide and stop throwing money at the wall: https://bit.ly/4lF0OYX

Missing traffic? Our SEO toolkit shows what your listings are missing, and how to fix it fast: https://bit.ly/457zjSl

Crises kill momentum. Grab the Amazon Crisis Kit before your next product issue hits: https://bit.ly/4maWHn0

#AmazonSEO #AmazonSellerTips #KeywordRanking #StrikeZoneKeywords #FBAOptimization

00:00:00 - Intro and Welcome to August Masterclass  
00:01:40 - Strike Zone Keywords vs Search Query Performance  
00:04:35 - How PPC Impacts SEO and Ranking  
00:08:22 - Broad Match vs Exact Match: When and Why  
00:10:55 - Missing ASIN Data in Search Query Reports  
00:13:18 - Using Competitor Data to Prioritize Keywords  
00:16:44 - Strike Zone Definitions and Real Examples  
00:19:30 - Exact vs Broad Campaign Layering Strategy  
00:23:00 - How Search Query Data Works with Low Velocity Products  
00:26:40 - What Happened to Pink Keywords and What It Means Today  
00:30:16 - When to Remove Keywords from Titles and Bullets  
00:34:45 - How to Avoid Losing Rank When Editing Listings  
00:38:15 - Why Systems, Not Experience, Drive Results at MAG  
00:41:22 - Brand Strategist Playbook: SOP Walkthrough  
00:45:30 - How MAG Prioritizes SEO Tasks for Real Impact  
00:49:40 - Strike Zone Execution: Real Walkthrough  
00:53:10 - Best Places to Add Keywords for SEO  
00:56:30 - Keyword Stuffing: When It Hurts and When It Helps  
01:00:00 - How to Keep Your Best Ranking Keywords Safe  
01:03:40 - Phrase Match vs Exact Match for ACoS Control  
01:06:55 - Amazon Testing Shorter Titles + AI Indexing Impact  
01:11:00 - Brand Strength vs SEO for Indexing  
01:14:25 - Broad Match Keyword Spend and Organic Rank Boost  
01:17:40 - Why Phrase Match Is Easier to Control  
01:20:10 - Title Density and Ranking Strategy  
01:23:30 - A+ Content Alt Text: What Still Indexes  
01:27:50 - Misspellings, Spanish, and Hidden Keywords in Alt Text  
01:31:10 - How to Use 100-Character Alt Text to Index  
01:35:00 - Using Helium 10 for Title Density Research  
01:38:10 - Where to Edit Alt Text Inside A+ Content  
01:42:00 - How to View Alt Text Using Free Chrome Extension  
01:45:15 - Top 2 SEO Courses You Should Take Next  
01:48:40 - Why You Can’t See Competitor SEO in SQP Reports  
01:51:50 - Premium A+ Content Layout and Indexing  
01:55:05 - EBC vs A+ Fields and What Amazon Indexes  
01:59:30 - SOP Simplicity: How MAG Gets Results Faster  
02:03:40 - MAG Internal QA Process and Feedback Loop  
02:07:10 - Closing Remarks, Viewer Shoutouts and Final Q&A  
02:10:00

Support the show

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Amazon sellers are losing brand registry access without warning, often to unknown accounts in other countries. Internal access may be exploited to hijack trademarks and file false claims. This video breaks down two cases showing how sellers lost control, and what you should watch for.

Think your brand registry got hijacked? Don’t wait for Amazon to notice. Book a call with us now and we'll help: https://bit.ly/4jMZtxu

Relying only on Amazon is a risk. Start building your own sales channel today, book your strategy call now: https://bit.ly/4kOz6rr

#BrandRegistry #AmazonSellers #AmazonSecurity #TrademarkAbuse #SellerProtection

Watch these videos on YouTube:

Improve Search Rank and Drive Growth: https://www.youtube.com/watch?v=wyeMk5p-oww&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=2

The Easy Way to Find Amazon Keywords That Rank: https://www.youtube.com/watch?v=3kmBZPid_iA&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=3

-----------------------------------------------

Stop wasting ad spend, download our PPC guide now: https://bit.ly/4lF0OYX

Fix your rankings fast, get the SEO toolkit today: https://bit.ly/3JyMDGo

Be ready before disaster hits, grab the Amazon Crisis Kit: https://bit.ly/4maWHn0

Timestamps:
00:00 - Brand Registries Being Hijacked
00:34 - No Warnings from Amazon
01:06 - Trademarks Filed Without Consent
01:50 - Fake Accounts Linked to India Marketplace
02:46 - Digging into Seller Central Connections
04:00 - Linked Profiles Expose a Network
05:00 - Admin Rights Transferred to New Users
05:47 - AWS Employee Gets Brand Control?
07:00 - Why Are Brands Being Targeted?
08:02 - Trademark and Copyright Abuse Begins
09:40 - False IP Claims Accepted Instantly
11:02 - No Brand Notification or Approval
12:10 - Internal Access May Be the Missing Link
13:00 - Final Thoughts and What Sellers Can Do

----------------------------------------------

Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com

Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

Support the show

Send us Fan Mail

Most Amazon sellers over-prioritize Black Friday and Cyber Monday without seeing real gains.
This video breaks down what actually drives Q4 sales and how to get your timing and ad strategy right. Learn when buyers really convert, how to prep for panic shopping, and how to handle post-holiday returns.

Read the full article here:  https://myamazonguy.com/fba-holiday-readiness/prepare-for-amazon-q4/

Set up your Q4 game plan before it’s too late. Book your strategy call now and don’t miss the real sales window: https://bit.ly/4jMZtxu

#Q4Sales #AmazonSellers #EcommerceTips #HolidaySelling #BlackFridayTruth

-----------------------------------------------
Stop relying only on Amazon, download the DTC GrowthStack and start scaling your brand your way: https://bit.ly/4p7Tyqj

Stop wasting ad spend,download our PPC guide and run campaigns that actually convert: https://bit.ly/4lF0OYX

Fix what’s burying your listings, download the SEO toolkit sellers rely on for rankings: https://bit.ly/3JyMDGo

Don’t wait for chaos, grab the Amazon Crisis Kit before your traffic or rankings take a hit: https://bit.ly/4maWHn0

Timestamps
00:00 - Q4 Is Not What You Think  
00:45 - Why October Doesn’t Always Matter  
01:20 - Window Shopping Behavior Before Big Sales  
02:10 - When Q4 Really Picks Up Sales  
03:00 - Black Friday vs. Mid-December Sales  
04:30 - What Triggers the Last-Minute Buying Spike  
05:10 - How Shipping Deadlines Change Buyer Behavior  
06:00 - Christmas Week Shopping Surge  
07:00 - Gift Cards and Post-Holiday Sales Explained  
08:00 - Returns in January and What to Expect  
09:00 - Watch Ad Costs and Pricing Before Black Friday  
10:10 - Final Tips for Holiday Selling
----------------------------------------------

Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com

Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

Support the show

Send us a text

Amazon sellers are losing brand registry access without warning, often to unknown accounts in other countries. Internal access may be exploited to hijack trademarks and file false claims. This video breaks down two cases showing how sellers lost control, and what you should watch for.

Think your brand registry got hijacked? Don’t wait for Amazon to notice. Book a call with us now and we'll help: https://bit.ly/4jMZtxu

Relying only on Amazon is a risk. Start building your own sales channel today, book your strategy call now: https://bit.ly/4kOz6rr

#BrandRegistry #AmazonSellers #AmazonSecurity #TrademarkAbuse #SellerProtection

Watch these videos on YouTube:

Improve Search Rank and Drive Growth: https://www.youtube.com/watch?v=wyeMk5p-oww&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=2

The Easy Way to Find Amazon Keywords That Rank: https://www.youtube.com/watch?v=3kmBZPid_iA&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=3

-----------------------------------------------

Stop wasting ad spend, download our PPC guide now: https://bit.ly/4lF0OYX

Fix your rankings fast, get the SEO toolkit today: https://bit.ly/3JyMDGo

Be ready before disaster hits, grab the Amazon Crisis Kit: https://bit.ly/4maWHn0

Timestamps:
00:00 - Brand Registries Being Hijacked
00:34 - No Warnings from Amazon
01:06 - Trademarks Filed Without Consent
01:50 - Fake Accounts Linked to India Marketplace
02:46 - Digging into Seller Central Connections
04:00 - Linked Profiles Expose a Network
05:00 - Admin Rights Transferred to New Users
05:47 - AWS Employee Gets Brand Control?
07:00 - Why Are Brands Being Targeted?
08:02 - Trademark and Copyright Abuse Begins
09:40 - False IP Claims Accepted Instantly
11:02 - No Brand Notification or Approval
12:10 - Internal Access May Be the Missing Link
13:00 - Final Thoughts and What Sellers Can Do

----------------------------------------------

Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com

Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

Support the show

Send us Fan Mail

This compilation brings together the top 10 SEO videos that sellers found most valuable. From indexing strategies to strike zone keywords, each clip highlights powerful steps to improve product rankings. These videos show how to optimize copy, manage content, and use proven SEO methods to increase visibility and sales. Full videos are linked below.

Turn SEO insights into results, book a call today and get a winning strategy built for your catalog: https://bit.ly/4jMZtxu

#AmazonSEO #AmazonTips #EcommerceSEO #AmazonSelling #SEOHacks

Top 10. How to Set Alt Text using AI (Rank with Amazon SEO): https://www.youtube.com/watch?v=5-IlTs6jkFs

Top 9. Amazon SEO: How to Rank Higher and Get More Clicks with AI | SEO Phase 3 Strikezone Focus: https://www.youtube.com/watch?v=t4TJmLrU-eI

Top 8. Amazon SEO Tips: Why Custom URLs Matter for Your Listings: https://www.youtube.com/watch?v=hX0Z78z3P-c

Top 7. 3 Tips to Improve SEO Traffic to Your Website - Search Engine Optimization: https://www.youtube.com/watch?v=_8zydN1p-G8

Top 6. Amazon SEO Hack: Title Keyword Density Tutorial: https://www.youtube.com/watch?v=ZAymjRYbWIQ

Top 5. [SEO Update] Amazon Algorithm 2023 Patch Notes to Rank Your Product to the Top of Page 1: https://www.youtube.com/watch?v=A3zeoEO0tKE

Top 4. How Many Sales Do You Need to Index a Product on Amazon? [Amazon SEO Ranking Tutorial]: https://www.youtube.com/watch?v=sYGeIUfl2B4

Top 3. [Advanced Amazon Strategy] My Best 4 Tips in PPC, SEO, Catalog, and Design to 3x Sales: https://www.youtube.com/watch?v=2ol0R1w-mIU

Top 2. 5 SEO Tips to Grow Amazon Sales: https://www.youtube.com/watch?v=D3imvLFOV04

Top 1. How to Rank #1 on Amazon with SEO (No PPC required): https://www.youtube.com/watch?v=vYbA6U65cUc

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Stay ahead of platform shifts, download the PPC guide sellers are using to adapt fast: https://bit.ly/4lF0OYX

Selling across programs? The SEO toolkit helps you get found where it matters most: https://bit.ly/457zjSl

Don't wait for customer drop-offs, download the Crisis Kit and protect your listings now: https://bit.ly/4maWHn0

Stop chasing retail gimmicks, get serious about DTC and grow a brand you control: https://bit.ly/4kOz6rr

Timestamps
00:00 - Top 10 SEO Videos
00:22 - AI Hack for Alt Text (Top 10)
01:02 - Writing Copy with Strike Zone Keywords (Top 9)
01:49 - Setting Your Amazon URL (Top 8)
02:25 - Website SEO Action Items (Top 7)
03:20 - Title Density Explained (Top 6)
03:58 - Amazon Algorithm Update (Top 5)
04:49 - Indexing and Page One Sales (Top 4)
05:23 - Four Pillars of Traffic and Conversion (Top 3)
06:00 - Five SEO Tips for Better Rankings (Top 2)
06:41 - How to Rank Number One on Amazon (Top 1)
-------------------------------------------------

Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy

Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

Support the show

Send us Fan Mail

Margins on Amazon are being squeezed as competition rises and ads dominate every listing. This video explains how ad saturation, FBA changes, and shifting strategies are shaping the seller experience. Sellers will learn what to expect as Amazon prioritizes paid ads, AI tools, and digital revenue streams.

Stop letting ads drain your profits, book a call today to build a smarter Amazon ad strategy: https://bit.ly/4jMZtxu

#AmazonAds #AmazonMargins #PayToPlay #AmazonSelling #ecommercetips 

Watch these videos on YouTube:

Amazon PPC Tier List Management Rankings https://www.youtube.com/watch?v=m9s9vjtU5l4&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&utm_content=342357286&utm_medium=social&utm_source=youtube&hss_channel=ytc-UClUSEsDS2sdgNJfCcCM_5Uw

Why Turning Off Ads Kills Sales and Rankings on Amazon: https://www.youtube.com/watch?v=fp5fCd0i7ts&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=2&utm_content=342357286&utm_medium=social&utm_source=youtube&hss_channel=ytc-UClUSEsDS2sdgNJfCcCM_5Uw

-----------------------------------------------

Tired of marketplace limits? Let’s talk real growth with DTC strategy: https://bit.ly/4kOz6rr

Stop wasting ad spend. Grab the PPC guide that actually drives results: https://bit.ly/4lF0OYX

Rank higher and sell faster, get the SEO tools built for real growth: https://bit.ly/3JyMDGo

Be ready before problems hit, download the kit every brand should have: https://bit.ly/4maWHn0

Timestamps
00:00 - Margins Squeezed and Pay-to-Play on Amazon
00:18 - Amazon’s Shift from AWS to Ads
00:36 - Why FBA Prep Service Removal Matters
01:07 - Ad Saturation: 1,032 Ads on a Single Listing
01:37 - Competing for Visibility vs. DTC Websites
02:54 - Why Sellers Must Maximize A+ Content
03:56 - Remembering Cheap PPC Clicks from 10 Years Ago
04:20 - Will Amazon PPC Costs Reach $40+ Per Click?
04:39 - Why Walmart Isn’t Competing with Amazon
05:38 - The Future Role of AI in Online Shopping
06:43 - Why Consumers Don’t Trust AI Shopping Yet
07:51 - Why AI Assistants Like Alexa Failed for Purchases
08:13 - How AI Is Transforming Coding Instead
08:22 - Why Regular Shoppers Won’t Adopt AI Shopping Fast
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