My Amazon Guy

My Amazon Guy

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My Amazon Guy episodes

  • The One Metric That Actually Shows If You’re Making Money on Amazon

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    Many sellers focus only on ACoS when tracking performance, but that doesn’t give the full picture. TACoS includes total sales and reveals if ad spend is growing the business or just maintaining it. Tracking this metric helps sellers understand profitability and organic growth on Amazon.

    See how your TACoS stacks up, get expert advice on your Amazon growth strategy: https://bit.ly/3ZlHh6G 

    Grab the Ultimate Q4 Playbook and win the busiest season before it starts: https://bit.ly/46Wqkm3

    #AmazonAds #TACoSMetric #AmazonSellerTips #EcommerceGrowth #amazonadvertising 

    Watch these videos on YouTube:
    Use Brand Analytics to Increase Sales https://www.youtube.com/watch?v=HnUKZXZ9uEk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=4

    Simplify Amazon Listing Compliance https://www.youtube.com/watch?v=ArGPygUCFpk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=11

    -----------------------------------------------

    Plan your best sales season yet with our 2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygov

    Stop wasting ad spend,download our PPC guide and run campaigns that actually convert: https://bit.ly/4lF0OYX

    Fix what’s burying your listings, download the SEO toolkit sellers rely on for rankings: https://bit.ly/3JyMDGo

    Don’t wait for chaos, grab the Amazon Crisis Kit before your traffic or rankings take a hit: https://bit.ly/4maWHn0

    Timestamps
    00:00 - ACoS vs TACoS: What Should You Track?
    00:41 - Understanding ACoS and ROAS on Amazon
    01:50 - Why Profitability is More Than Just ACoS
    02:55 - What TACoS Really Measures
    04:02 - Example: 10x Ad Spend with Same TACoS
    05:45 - Why Stable TACoS Shows Real Brand Growth
    06:46 - Healthy TACoS Range for Most Sellers
    07:17 - Other Metrics: P-TACoS, POAS, and When to Use Them
    08:01 - The Final Word: ACoS is Not Enough

    ----------------------------------------------

    Follow us:
    LinkedIn: https://www.linkedin.com/company/28605816/
    Instagram: https://www.instagram.com/stevenpopemag/
    Pinterest: https://www.pinterest.com/myamazonguys/
    Twitter: https://twitter.com/myamazonguy
    Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com

    Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
    Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

    Support the show

    9 min
  • What It’s Really Like Starting a Brand on Amazon From Nothing

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    Building a physical product brand on Amazon comes with real challenges, from delistings to IP issues. This video shares what it's like launching a brace product, protecting a listing, and navigating Amazon support problems. Learn what small brands face every day when growing on the platform.

    Getting hit with Amazon delistings or listing issues? Talk to someone who's seen it all and knows how to fix it: https://bit.ly/4jMZtxu

    Plan smarter this holiday season, download the 2025 Ecommerce Holiday Playbook today: https://bit.ly/4hbygov

    #AmazonSellers #SmallBusinessJourney #EcommerceGrowth #ProductDesign #AmazonStruggles

    Watch these videos on YouTube:

    Improve Search Rank and Drive Growth: https://www.youtube.com/watch?v=wyeMk5p-oww&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=2

    The Easy Way to Find Amazon Keywords That Rank: https://www.youtube.com/watch?v=3kmBZPid_iA&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=3

    -----------------------------------------------

    Prepare now, grab the Ultimate Q4 Playbook before delisting chaos hits your listings: https://bit.ly/46Wqkm3

    Slash wasted ad spend before Amazon eats your margin, grab the PPC Guide now: https://bit.ly/4lF0OYX

    Stop guessing with keywords, get the SEO Toolkit and own your rankings: https://bit.ly/3JyMDGo

    Don’t wait for the next fee hike to sink your brand, secure the Amazon Crisis Kit today: https://bit.ly/4maWHn0

    Timestamps:
    00:00 - How the Bullseye Brace Brand Started  
    01:18 - From Orthopedic Designer to Product Creator  
    02:20 - Turning a Prototype Into a Real Business  
    03:36 - Selling Braces on Amazon vs Direct Website  
    05:01 - Early Feedback That Pushed the Brand to Amazon  
    06:30 - How Amazon Delistings Hurt Small Brands  
    08:06 - First Big Mistakes in Business and IP Issues  
    10:03 - Why Design Patents Now Matter More Than Ever  
    11:35 - The High Cost of Defending Your Own Patent  
    13:12 - Why Hiring the Right People Is Hard for Founders  
    14:33 - What Makes the Bracing Industry Hard to Innovate  
    16:10 - Finding Opportunity in an Overlooked Market  
    17:36 - How the First Brand Exit Set Unrealistic Expectations  
    19:20 - The Harsh Truth About Flipping a Brand in Today’s Market  
    21:00 - What Sellers Can Learn From Early Failures  
    22:34 - Losing Support Early and Learning to Pivot  
    24:00 - Getting Hit With Amazon Tariffs and Regulation  
    25:22 - The Real Problem With Amazon’s Delisting Process  
    27:00 - Why Customers Think They’re Buying From Amazon  
    28:27 - The Disconnect Between Shoppers and Small Brands  
    29:35 - The Amazon Pesticide Claim Problem Explained  
    31:00 - Advice for New Brands on Patents, Cost, and IP  
    32:30 - Why Some Products Get Flagged for No Clear Reason  
    33:35 - Lessons for Founders: Don’t Fall in Love With the Product  
    34:45 - Final Advice on Building Physical Products and Learning to Pivot

    ----------------------------------------------

    Follow us:
    LinkedIn: https://www.linkedin.com/company/28605816/
    Instagram: https://www.instagram.com/stevenpopemag/
    Pinterest: https://www.pinterest.com/myamazonguys/
    Twitter: https://twitter.com/myamazonguy
    Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com

    Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
    Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

    Support the show

    36 min
  • Amazon Raises Referral and FBA Fees in 2026

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    Amazon sellers are bracing for higher FBA and referral fees in 2026. This video breaks down the real cost of “just 8 cents” per unit and how fee stacking impacts profit. Get clear insight on what's really changing and what you can do to prepare.

    Don't wait for your margins to shrink, get expert help before your profits disappear: https://bit.ly/4jMZtxu

    Plan smarter this holiday season, download the 2025 Ecommerce Holiday Playbook today: https://bit.ly/4hbygov

    Crush your Q4 goals, get the Ultimate Q4 Amazon Seller Playbook now: https://bit.ly/46Wqkm3

    #AmazonSellerFees #EcommerceTips #FBAFees #AmazonProfitability #OnlineBusiness

    Watch these videos on YouTube:

    Improve Search Rank and Drive Growth: https://www.youtube.com/watch?v=wyeMk5p-oww&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=2

    The Easy Way to Find Amazon Keywords That Rank: https://www.youtube.com/watch?v=3kmBZPid_iA&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=3

    -----------------------------------------------

    Slash wasted ad spend before Amazon eats your margin, grab the PPC Guide now: https://bit.ly/4lF0OYX

    Stop guessing with keywords, get the SEO Toolkit and own your rankings: https://bit.ly/3JyMDGo

    Don’t wait for the next fee hike to sink your brand, secure the Amazon Crisis Kit today: https://bit.ly/4maWHn0

    Timestamps:
    00:00 - Amazon Announces 2026 Fee Increases
    00:30 - What the “8 Cents per Unit” Really Means
    01:10 - The Hidden Fees Amazon Added in 2025
    02:00 - Rising Ad Costs and Promotional Charges
    02:50 - Amazon’s Justification vs. Reality Check
    03:40 - Fee Increases Framed as “Enhanced Services”
    04:30 - Broken Promises: New Fees Despite Claims
    05:20 - Shipping Costs and Profit Pressure
    06:10 - Why Sellers Are Losing Trust in Amazon
    07:00 - How Small Increases Hurt Big Sellers
    08:00 - What Amazon Sellers Can Do to Stay Profitable

    ----------------------------------------------

    Follow us:
    LinkedIn: https://www.linkedin.com/company/28605816/
    Instagram: https://www.instagram.com/stevenpopemag/
    Pinterest: https://www.pinterest.com/myamazonguys/
    Twitter: https://twitter.com/myamazonguy
    Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com

    Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
    Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

    Support the show

    10 min
  • The Right Way to Launch Amazon Ads From Day One

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    Launching a product on Amazon? You need the right campaign structure, not just a budget. From longtail keyword targeting to avoiding early waste on display ads, this video breaks down what actually works. Learn how to launch with broad, phrase, and exact match strategies for faster ad traction and better conversions.

    Crush your Q4 goals, download the Q4 Selling Playbook built for serious Amazon sellers: https://bit.ly/46Wqkm3

    Start strong from day one, let’s map out your PPC launch strategy together: https://bit.ly/3ZlHh6G 

    #AmazonSelling #VineProgram #AmazonReviews #FBAnews #amazontips 

    Watch these videos on YouTube:
    Use Brand Analytics to Increase Sales https://www.youtube.com/watch?v=HnUKZXZ9uEk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=4

    Simplify Amazon Listing Compliance https://www.youtube.com/watch?v=ArGPygUCFpk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=11

    -----------------------------------------------
    Relying only on Amazon? Download the DTC GrowthStack and start scaling your brand your way: https://bit.ly/4p7Tyqj

    Stop wasting ad spend,download our PPC guide and run campaigns that actually convert: https://bit.ly/4lF0OYX

    Don’t wait for chaos, grab the Amazon Crisis Kit before your traffic or rankings take a hit: https://bit.ly/4maWHn0

    Timestamps
    00:00 - How Many Campaigns to Launch With a New Product  
    00:26 - Longtail Keyword Strategy Using Competitor Research  
    01:26 - Targeting Luxury Niches and Differentiation  
    01:48 - Best Match Types for Product Launch Campaigns  
    02:17 - Why Ads Don’t Convert Immediately at Launch  
    03:07 - Understanding Ad History and Conversion Delay  
    03:16 - Keep Winning Keywords in Campaigns With History  
    03:44 - Can You Launch Without PPC on Amazon?  
    04:26 - Ideal PPC Budget for a 500-Unit Product Launch  
    04:48 - Why Ad Spend Matters Less Than Performance Metrics  
    ----------------------------------------------

    Follow us:
    LinkedIn: https://www.linkedin.com/company/28605816/
    Instagram: https://www.instagram.com/stevenpopemag/
    Pinterest: https://www.pinterest.com/myamazonguys/
    Twitter: https://twitter.com/myamazonguy
    Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com

    Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
    Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

    Support the show

    6 min
  • Top 10 PPC Tips (that are most viewed on channel)

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    Explore the 10 most viewed Amazon PPC videos on our channel! These top-rated tips and tricks will help you optimize your ad campaigns and boost sales. Whether you're new to PPC or a seasoned seller, these videos are packed with actionable insights.

    Ready to improve your PPC performance? Book a strategy call today and unlock your campaign’s full potential! https://bit.ly/3ZlHh6G 

    Want to watch the full videos? here's the list:

    Top 10: The Right Time to Reduce Amazon Ad Spend (8 Critical Reasons): https://www.youtube.com/watch?v=3XWKdZKvpwc

    Top 9: How to Negate bad Search Terms on Amazon PPC Advertising to Improve ACOS: https://www.youtube.com/watch?v=5CeeU5adrAQ

    Top 8: Top Amazon PPC Errors That Kill Profits: https://www.youtube.com/watch?v=2EhMwCF7Dlg

    Top 7: [Beginner Tutorial] Amazon PPC 🔥 - Getting Started: https://www.youtube.com/watch?v=lTeCtSd5ieA

    Top 6: What's a Good ACOS for Amazon Seller Central? Advertising Cost of Spend. Break Even Ads Produce SEO: https://www.youtube.com/watch?v=N0lkmZgUxog

    Top 5: How to Fix Ineligible Sponsored Display Ads on Amazon Ad Console: https://www.youtube.com/watch?v=wWWeG14JiUc

    Top 4: How to Fix Suppressed Listings and the Impact to Search and PPC: https://www.youtube.com/watch?v=xf_veLZZFbk

    Top 3: Audit an Amazon PPC Account in Under 10 Minutes: https://www.youtube.com/watch?v=Bn93x-5dVwY

    Top 2: [Advanced Amazon Strategy] My Best 4 Tips in PPC, SEO, Catalog, and Design to 3x Sales: https://www.youtube.com/watch?v=2ol0R1w-mIU

    Top 1: Amazon PPC [Master Class] - ACOS Hacks: https://www.youtube.com/watch?v=gudIjpDMLto

    -------------------------------------------------------------------------------
    Get ready for the 2025 holiday season, download the Ecommerce Holiday Playbook today! https://bit.ly/4hbygov

    Boost your sales this holiday season with our Ultimate Q4 Playbook, grab it now! https://bit.ly/46Wqkm3

    Stay ahead of platform shifts, download the PPC guide sellers are using to adapt fast: https://bit.ly/4lF0OYX

    Don't wait for customer drop-offs, download the Crisis Kit and protect your listings now: https://bit.ly/4maWHn0

    Timestamps
    00:00 - When to Pause Ads in Q4 to Avoid Wasted Spend  
    00:22 - Stop Running Ads If You're About to Stock Out  
    00:41 - Add Negative Keywords Like “Bone” or “Cheater”  
    01:08 - Broad Match vs Exact Match Ad Mistake  
    01:44 - Why Sponsored Products Show Above the Fold  
    02:14 - Why Losing Money on Ads Can Still Help Sales  
    02:38 - How to File an Amazon Ticket for Ad Issues  
    03:00 - Fixing Image Rejection with White Space  
    03:19 - Optimize Low ACoS Campaigns Instead of Averaging  
    03:54 - Don’t Kill a Campaign That’s Already Working  
    04:25 - PPC and SEO Work Best Together  
    -------------------------------------------------

    Follow us:
    LinkedIn: https://www.linkedin.com/company/28605816/
    Instagram: https://www.instagram.com/stevenpopemag/
    Pinterest: https://www.pinterest.com/myamazonguys/
    Twitter: https://twitter.com/myamazonguy

    Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
    Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
    Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

    Support the show

    5 min
  • Does Seasonality Even Matter for Commodities? This Will Change Your Mind

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    Most sellers underestimate how seasonality affects even the most basic items on Amazon. From toothpaste and dog treats to batteries and baby gates, everything shifts with the calendar. This video breaks down surprising patterns and how timing can impact your inventory and sales decisions.

    Still planning inventory without seasonality in mind? Book a strategy call before Q4 hits hard: https://bit.ly/4jMZtxu

    Ready to grow beyond peak seasons? Book a call and let’s talk brand growth: https://bit.ly/470KXxF

    #AmazonSeasonality #AmazonInventory #FBAPlanning #Q4Sales #amazonsellertips 

    Watch these videos on YouTube:
    Use Brand Analytics to Increase Sales https://www.youtube.com/watch?v=HnUKZXZ9uEk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=4

    Simplify Amazon Listing Compliance https://www.youtube.com/watch?v=ArGPygUCFpk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=11

    -----------------------------------------------

    Maximize your holiday sales with our Ultimate Q4 Playbook, grab it before it’s too late! https://bit.ly/46Wqkm3

    Plan for a booming holiday season with the 2025 Ecommerce Holiday Playbook. Download the guide now and grow beyond Amazon: https://bit.ly/4hbygov

    Stop wasting ad spend,download our PPC guide and run campaigns that actually convert: https://bit.ly/4lF0OYX

    Don’t wait for chaos, grab the Amazon Crisis Kit before your traffic or rankings take a hit: https://bit.ly/4maWHn0

    Timestamps
    00:00 – Every Product Might Be a Gift  
    00:17 – Why Seasonality Affects All Products  
    00:52 – Toilet Paper, Toothpaste, and Seasonality Examples  
    01:35 – Even Shoe Cleaning Kits Have a Season  
    02:00 – Vitamins, Hairbrushes, and Q4 Trends  
    02:40 – How Automotive Tools Sell by Season  
    03:12 – The Coffin Example: Yes, Even That Has a Season  
    03:54 – Baby Gates and the Baby Shower Effect  
    04:41 – Batteries and Their Strong Q4 Sales Pattern  
    05:31 – Why Gifting Drives Q4 Sales for Odd Products  
    06:02 – Summer Products Can Still Sell in Q4  
    06:50 – Why You Still Need Inventory for Off-Season  
    07:48 – Seasonal Trends in Medicine and Headache Relief  
    08:40 – Proving Seasonality with Real Product Sales Charts  
    09:47 – Baby Birth Rates and Crawling Patterns Affect Sales  
    10:36 – Dental Floss and Q1 Dental Trends  
    11:04 – Seasonality of Power Backup Devices (APCs)  
    11:38 – Why Trash Bag Sales Jump in Q4  
    12:08 – Understanding Seasonality to Plan Inventory Right

    ----------------------------------------------

    Follow us:
    LinkedIn: https://www.linkedin.com/company/28605816/
    Instagram: https://www.instagram.com/stevenpopemag/
    Pinterest: https://www.pinterest.com/myamazonguys/
    Twitter: https://twitter.com/myamazonguy
    Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com

    Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
    Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

    Support the show

    13 min
  • BREAKING NEWS: The US and China Go Head To Head in Another Tariff War

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    New tariffs and rare earth mineral limits could reshape how Amazon sellers plan inventory, pricing, and sourcing this Q4. As costs rise, many sellers are exploring new ways to protect margins and maintain cash flow during major sales events. Adapting early can prevent stock issues and protect profitability as trade tensions evolve.

    Feeling the squeeze from tariff hikes? Let’s map out your next move before it hits you. Book a call now to secure your supply chain: https://bit.ly/4jMZtxu

    Plan smarter this holiday season, download the 2025 Ecommerce Holiday Playbook today: https://bit.ly/4hbygov

    Crush your Q4 goals, get the Ultimate Q4 Amazon Seller Playbook now: https://bit.ly/46Wqkm3

    #AmazonSellers #EcommerceNews #Tariffs #AmazonStrategy #Q4Planning

    Watch these videos on YouTube:

    Improve Search Rank and Drive Growth: https://www.youtube.com/watch?v=wyeMk5p-oww&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=2

    The Easy Way to Find Amazon Keywords That Rank: https://www.youtube.com/watch?v=3kmBZPid_iA&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=3

    -----------------------------------------------

    Slash wasted ad spend before Amazon eats your margin, grab the PPC Guide now: https://bit.ly/4lF0OYX

    Stop guessing with keywords, get the SEO Toolkit and own your rankings: https://bit.ly/3JyMDGo

    Don’t wait for the next fee hike to sink your brand, secure the Amazon Crisis Kit today: https://bit.ly/4maWHn0

    Timestamps:
    00:00 - Halloween Warning for Amazon Sellers
    00:17 - Trump’s 100% Tariff Announcement
    00:53 - China’s Hold on Rare Earth Minerals
    01:59 - How AI and Tech Depend on These Materials
    02:53 - The Ripple Effect of Tariff Threats
    03:50 - How Tariffs Could Impact Q4 and Black Friday
    04:35 - Why Sellers Should Rethink Sourcing and Pricing
    05:26 - Possible Trade Deals and What Could Change
    06:11 - Short-Term Pain vs Long-Term Adaptation
    07:13 - Why Every Seller Should Diversify Sales Channels
    08:10 - Building a Stronger Business Beyond Amazon

    ----------------------------------------------

    Follow us:
    LinkedIn: https://www.linkedin.com/company/28605816/
    Instagram: https://www.instagram.com/stevenpopemag/
    Pinterest: https://www.pinterest.com/myamazonguys/
    Twitter: https://twitter.com/myamazonguy
    Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com

    Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
    Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

    Support the show

    9 min
  • Is Your Amazon Listing Actually Working? Here’s How to Tell

    Send us Fan Mail

    Your Amazon listing is your silent salesperson, working 24/7 to drive sales. But if it's not built to convert, you're missing real opportunities. This breakdown shows how to improve your images, text, and SEO for better ranking and more customer engagement.

    Turn your underperforming listing into a sales machine, get our full optimization service today: https://bit.ly/43D1p6R

    Want an ASIN Review? Send it to us and we'll show you exactly what to fix: https://bit.ly/43NH7GC

    #AmazonListingTips #ProductImagesAmazon #EcommerceSales #AmazonSEO #ConvertMoreSales

    Watch these videos on YouTube:

    Amazon PPC Tier List Management Rankings https://www.youtube.com/watch?v=m9s9vjtU5l4&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569

    Why Turning Off Ads Kills Sales and Rankings on Amazon https://www.youtube.com/watch?v=fp5fCd0i7ts&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=2

    -----------------------------------------------
    Don’t go into Q4 guessing, download the playbook built to help sellers win the busiest season: https://bit.ly/46Wqkm3

    Make every click count during seasonal dips. Download the PPC guide and optimize your ad spend now: https://bit.ly/4lF0OYX

    If Amazon slows down, your website should pick up the slack. Book an ecommerce strategy call and plan your pivot: https://bit.ly/4kOz6rr

    Timestamps
    00:00 - Why Listings Are Your Best Salesperson
    00:28 - How to Audit Your Amazon Listing
    01:07 - Real Example: Improving Main Images
    02:45 - SEO in Your Main Image
    03:30 - Lifestyle & Feature Images That Convert
    05:00 - Selling Through Image Stack Design
    06:10 - Why Text Still Matters (But Images Sell)
    07:01 - Using Brand Story and A+ Content Right
    08:00 - Crawable Text vs. Embedded Text
    09:10 - Alt Text and Comparison Charts for SEO
    10:00 - Are You Really Optimized or Just Hopeful?
    11:20 - What Real Customers Actually See First
    12:10 - Final Thoughts on Optimizing Listings
    ----------------------------------------------

    Follow us:
    LinkedIn: https://www.linkedin.com/company/28605816/
    Instagram: https://www.instagram.com/stevenpopemag/
    Pinterest: https://www.pinterest.com/myamazonguys/
    Twitter: https://twitter.com/myamazonguy
    Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com

    Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
    Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

    Support the show

    13 min
  • Removing Product Compliance Issues Has Never Been Easier

    Send us Fan Mail

    Your Amazon listing is your silent salesperson, working 24/7 to drive sales. But if it's not built to convert, you're missing real opportunities. This breakdown shows how to improve your images, text, and SEO for better ranking and more customer engagement.

    Turn your underperforming listing into a sales machine, get our full optimization service today: https://bit.ly/43D1p6R

    Want an ASIN Review? Send it to us and we'll show you exactly what to fix: https://bit.ly/43NH7GC

    #AmazonListingTips #ProductImagesAmazon #EcommerceSales #AmazonSEO #ConvertMoreSales

    Watch these videos on YouTube:

    Amazon PPC Tier List Management Rankings https://www.youtube.com/watch?v=m9s9vjtU5l4&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569

    Why Turning Off Ads Kills Sales and Rankings on Amazon https://www.youtube.com/watch?v=fp5fCd0i7ts&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=2

    -----------------------------------------------
    Don’t go into Q4 guessing, download the playbook built to help sellers win the busiest season: https://bit.ly/46Wqkm3

    Make every click count during seasonal dips. Download the PPC guide and optimize your ad spend now: https://bit.ly/4lF0OYX

    If Amazon slows down, your website should pick up the slack. Book an ecommerce strategy call and plan your pivot: https://bit.ly/4kOz6rr

    Timestamps
    00:00 - Why Listings Are Your Best Salesperson
    00:28 - How to Audit Your Amazon Listing
    01:07 - Real Example: Improving Main Images
    02:45 - SEO in Your Main Image
    03:30 - Lifestyle & Feature Images That Convert
    05:00 - Selling Through Image Stack Design
    06:10 - Why Text Still Matters (But Images Sell)
    07:01 - Using Brand Story and A+ Content Right
    08:00 - Crawable Text vs. Embedded Text
    09:10 - Alt Text and Comparison Charts for SEO
    10:00 - Are You Really Optimized or Just Hopeful?
    11:20 - What Real Customers Actually See First
    12:10 - Final Thoughts on Optimizing Listings
    ----------------------------------------------

    Follow us:
    LinkedIn: https://www.linkedin.com/company/28605816/
    Instagram: https://www.instagram.com/stevenpopemag/
    Pinterest: https://www.pinterest.com/myamazonguys/
    Twitter: https://twitter.com/myamazonguy
    Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com

    Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
    Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

    Support the show

    7 min
  • Are Vine Reviews Still Worth It for Amazon Sellers?

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    Amazon has limited Vine to just 30 reviews per product, removing the multi-variation strategy sellers relied on. Reviews alone won’t drive performance, especially when they’re slow, risky, and often average under 4 stars. This video breaks down why review count at launch isn't the priority many believe it is.

    Worried Vine reviews are ruining your launch? Talk to our team before you burn more money: https://bit.ly/4jMZtxu

    Ready to grow outside of just marketplaces? Book a brand growth call now: https://bit.ly/470KXxF

    #AmazonReviews #VineReviews #AmazonSellers #FBAAdvice #amazonlaunch 

    Watch these videos on YouTube:
    Improve Search Rank and Drive Growth: https://www.youtube.com/watch?v=wyeMk5p-oww&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=2

    The Easy Way to Find Amazon Keywords That Rank: https://www.youtube.com/watch?v=3kmBZPid_iA&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=3

    -----------------------------------------------

    Stop wasting ad spend. Download the PPC Guide and start running profitable Amazon ads: https://bit.ly/4lF0OYX

    Struggling to rank products? Grab the SEO Toolkit and fix your product visibility fast: https://bit.ly/3JyMDGo

    Don’t wait for the next policy change. Get the Amazon Crisis Kit before issues strike: https://bit.ly/4maWHn0

    Timestamps:
    00:00 - Can You Still Use Vine for 90+ Reviews?
    00:11 - Amazon Limits Vine Reviews to 30 per Product
    00:25 - Warning About Viral Products and Trends
    01:32 - Is the Vine Hack with Variations Dead?
    02:43 - Why Amazon Is Removing Vine Reviews
    03:08 - Why You Might Not Get All 30 Vine Reviews
    04:07 - Are Mid-Range Star Ratings a Problem at Launch?
    05:00 - Cost of Vine vs Launching a Smaller Variation
    06:06 - Safer Ways to Get Reviews Without Breaking Rules
    07:27 - Do Launch Reviews Even Matter That Much?
    07:42 - Focus on Sales, Not Just Reviews
    08:13 - The Risk of Low Ratings from Vine at Launch
    08:30 - Final Thoughts: Why Vine Might Not Be Worth It

    ----------------------------------------------

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    Pinterest: https://www.pinterest.com/myamazonguys/
    Twitter: https://twitter.com/myamazonguy
    Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com

    Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
    Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

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    9 min

About My Amazon Guy

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About My Amazon Guy:  1.2-billion managed on Amazon, My Amazon Guy is A 400+ client full…

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