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Most writers obsess over their words. Sahil Bloom did that too — but he also became curious about how words travel, and why they go viral, and the needs that other writers have. That’s because he came from the world of finance, not writing, and was able to apply a business lens to the sometimes-squishy world of content... and now runs a newsletter with 600,000 subscribers that brings in upwards of $70,000 a month, along with a network of businesses that serve other writers (and earn much more). In this episode, he explains how he did it. Learn more about him at sahilbloom.com.

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One night, Holden Forrest drew a wild idea on the back of his daughter's math homework: What if he could lower a house into the ground, as a way to escape oncoming wildfires? He couldn't shake this idea, so he started researching whether it's possible — and now, years later, he has a company called HiberTec, multiple patents, groundbreaking technology, and is raising money to build his first prototype. On this episode, Holden explains how to turn a big idea into a real business. You can learn more and invest in HiberTec at https://republic.com/hibertec-homes

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"Community" has become a buzzword — but when it's done right, it's also an incredibe tool. This is where you find support from others. It's a living, breathing resource. In this episode, Jason Feifer talks with Pat Flynn, cofounder of the community Smart Passive Income, about how to build and foster great relationships. And if you're building a business or audience online, you can now join and interact with them both inside the SPI community! Learn more at https://bit.ly/SPI-Jason

Sometimes, a company creates an amazing solution... but clients don't understand why they need it. What do you do then? Garry Cooper has the answer, because it's exactly what he had to do at his company Rheaply. Here's the problem, as Rheaply saw it: At large companies, employees often buy things the company already has. They also throw out things the company could still use. That's because there's no way for everyone in the company to know what they have, what they need, and how to get items across that divide. Garry and his team built Rheaply to solve that problem. It helps companies reuse products... if only they could get clients to recognize this as a problem, and realize the value of the solution. Here's how Rheaply did it. Sponsor: Paper & Packaging Board. Learn more at howlifeunfolds.com/innovation

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Learn more about your ad choices. Visit megaphone.fm/adchoices

Learn more about your ad choices. Visit megaphone.fm/adchoices

Learn more about your ad choices. Visit megaphone.fm/adchoices