SPEAK LIKE A CEO

No one wants to be ignored, especially in a job search. 

That’s why Oliver joined Loren Greiff on the fantastic “Career Blast in a Half” podcast to help you become unignorable.

In this episode, Oliver shares secrets from his bestselling books "Unignorable" and “Message Machine” on communicating like the top 1% of CEOs.

The last few years have seen a shift in how we brand ourselves, giving us a new opportunity to be visible.

Social media has given us a great platform and AI has remarkably sped up our processes, but this has led to a huge volume of content. We can not just create any content, it has to provide meaning and value.

This episode is about how you can use this as your opportunity to become unignorable. 

Most of us have not optimized our communication for success which bites us when we are looking for new opportunities. We can get our point across, deliver presentations and know, in essence, what good leadership looks like. Here, Loren and Oliver discuss how to go from a good communicator to a great one. 

Suppose you are dealing with a career transition or negativity at work. In that case, Oliver walks you through how to handle your feelings privately, keeping your search for new opportunities positive and forward-looking. We look at how this can be done while maintaining authenticity.  

Join us for an insightful conversation filled with actionable advice on how to become unignorable when you need it most.  

Get the free Speak Like a CEO newsletter to  become a master communicator.

https://www.eoipsocommunications.com/newsletter/

Dr. Carmen Simon is a cognitive neuroscientist specializing in how the brain processes and retains information. She teaches at Stanford and just published her excellent new book, "Made You Look”. 

In addition to her academic work, Dr Simon helps the likes of GE, McDonalds, HP, JP Morgan, and Google to create messages and presentations that are based on how the brain remembers information and is likely to act on that information.

In this episode, Dr. Simon shares her insights on the science behind effective communication, and how you can use it to create better presentations, sales pitches and marketing messages. 

Carmen also debunks the myth of short attention spans, asserting that if the content is engaging and relevant, audiences can maintain focus for extended periods. She encourages communicators to "control your 10%" by ensuring the main message is clear, repeated, and supported by the rest of the content.

Listen to this episode to learn how to use the power of neuroscience to make your communication more effective and memorable.

You can find Dr. Carmen Simon on LinkedIn and YouTube, and explore her work through her books, "Impossible to Ignore" and "Made You Look."

Furthermore Carmen Simon invites listeners to join a new community focused on the science of slides and content memorability. Explore unique slide examples and micro lessons here:

https://youtu.be/jFceJ1MrzG8

https://youtu.be/CxgbDSNlIkc 

https://youtu.be/Pwx9yNBRMPI

***

Get the free Speak Like a CEO newsletter to  become a master communicator.

https://www.eoipsocommunications.com/newsletter/

In this episode, Oliver Aust sits down with J.D. Meier, former Head Innovation Coach of a 3-Trillion-Dollar Company, who shares his communication secrets for unleashing innovation.

J.D. spent 25 years at Microsoft where he was head coach for CEO Satya Nadella’s innovation team, driving one of the most exciting corporate turnarounds of the Century that allowed Microsoft to eclipse Apple as the “world’s most valuable company” earlier this year.  

Today, J.D. is a high-performance, innovation & leadership coach, a unique voice on LinkedIn and the author of ‘Getting Results The Agile Way’. 

J.D. shares highly actionable advice on clear and direct messaging, the significance of structured storytelling with data, how to use conversation frameworks like the double diamond, how to apply Bill Gates’ “precision questions and precision answering” technique, and how to speak from the top by applying the pyramid principle.  

These powerful techniques will improve your communication at work, ensuring your ideas are heard and valued.

https://jdmeier.com

Get the free Speak Like a CEO newsletter and join 60,000 leaders who get Oliver’s tips on leadership communication: https://www.eoipsocommunications.com/newsletter/

How do you communicate in a career transition? How do you handle the emotional rollercoaster when your identity is no longer tied to your job title? 

In this episode, host Oliver Aust is joined by experts Loren Greiff and Konstanty Sliwowski to tackle the questions that many of us face at some point in our careers.

Loren is the founder of Portfolio Rocket, a platform dedicated to helping executives and professionals transition successfully in their careers. With extensive experience in executive coaching and recruitment, Loren provides strategies to help individuals navigate their career paths and leverage their strengths in the job market.

Konstanty runs the School of Hiring, a resource for companies and individuals seeking to improve their hiring processes. With a background in executive search and recruitment, Konstanty focuses on practical techniques for effective hiring and job searching. 

In this conversation, they share personal experiences and actionable steps to gain clarity before communicating, understanding your reasons for the change, and how to convey them confidently. We discuss the importance of leading with the truth, as Oliver highlights, "What's wrong with the truth?"

They talk about the importance of maintaining your professional identity and offer strategies for separating your personal worth from your job title.

They also delve into the emotional impact of career transitions, providing practical tips for managing these challenging times. As Loren shares, "Communicating with others about this journey allows you to see yourself through the eyes of others."

The discussion encourages us to embrace the unknown and look forward to new possibilities, viewing this as a time of exploration and creativity. 

Whether you're preparing for a job exit, dealing with an unexpected layoff, or forging out a new career path, this episode offers valuable advice on how to communicate these changes effectively and handle the emotional aspects with grace.

Get the free Speak Like a CEO newsletter to  become a master communicator.

https://www.eoipsocommunications.com/newsletter/

How do you craft simple messages that win big? 

That’s the question Ben Guttmann will answer in this episode. 

Ben built, ran, and sold an award-winning marketing agency, teaches marketing at the largest business school in the US, and just published an outstanding book called “Simply Put: Why Clear Messages Win―and How to Design Them”

A clear and simple message is sticky, convincing, and moves others to act. In one word, simple is effective. 

You probably already know that. 

But the issue is: Simple is not easy. Fortunately for us, Ben identified the 5 principles to create a simple message. 

Enjoy this fascinating conversation with one of the world’s preeminent experts on messaging.  

—----------

Enroll now for The Speak Like a CEO Academy at https://speaklikeaceoacademy.com/

It includes biweekly live group coaching sessions with Oliver and other world-class experts, Oliver’s brand-new presentation mastery course, an on-demand knowledge base with step-by-step templates and frameworks (aka a ‘second brain’), and peer-to-peer exchange. 

Are your employees truly engaged and aligned with your company's vision, or are they just "free range" workers wandering aimlessly?

In this episode, host Oliver Aust is joined by world-class internal communications expert Monique Zytnik to discuss the critical role of strategic internal communication for leaders and organizations. 

Monique shares valuable insights from her new book "Internal Communication in the Age of AI". She shares why most transformations fail and what to do about it, how to get attention for your internal message, how you can build trust internally, and how to communicate bad news. 

As the name of the book suggests, we also discuss the impact of technology and AI on the ways leaders communicate with their teams. 

Whether you're a seasoned leader or aspiring to improve your communication skills, this episode offers practical advice and thought-provoking perspectives that will help you enhance your internal communication efforts and foster a more engaged, aligned, and motivated workforce.

Get Moniques book here.

Get the free Speak Like a CEO newsletter to become a master communicator.

https://www.eoipsocommunications.com/newsletter/

How do you communicate technical topics to a large audience without losing them? How do you manage anxiety before speaking in public? How do you prepare for potential crises when your product is used in life-or-death situations?

In this episode, Oliver Aust interviews Bjoern von Siemens, one of the world’s preeminent experts on improving human health through AI, robotics and automation. 

He is founder of Caresyntax – a company using AI to make surgery smarter and safer for caregivers and patients worldwide. 

Caresyntax has recently been recognized by Newsweek as among the World’s Best Digital Health Companies. Its solutions are present in over 7,000 operating rooms around the world, including USA, Europe and Japan. 

As an investor and mentor in healthcare tech, Bjoern shares his insights on why AI will transform healthcare more than any other sector and whether technology can cure cancer. 

On a personal note, Bjoern opens up about how his family's heritage influences his mission, and the pivotal event that made him prioritize communication skills.

As mentioned in the episode: “9 Ways to Calm Your Nerves” https://eo-ipso-comms.ck.page/posts/9-ways-to-calm-your-nerves-1

***

We will soon open enrollment for The Speak Like a CEO Academy. It includes biweekly live group coaching sessions with Oliver and other world-class experts, Oliver’s brand-new presentation mastery course, an on-demand knowledge base with step-by-step templates and frameworks (aka a ‘second brain’), and peer-to-peer exchange. 

The team and I will empower you to transform your communication skills in the most effective and efficient way. If you want to be one of only 50 founding members AND secure the lowest price the Academy will ever be, join the waiting list here: https://eoipsocommunications.com/slaceo-academy/

We all sell, and selling is one of the oldest professions. However, selling has changed significantly in recent years, and businesses that don’t adapt get left behind. 

To find out what works in sales today, Oliver speaks to Doug C. Brown. Doug is a leading expert on sales and profit growth, the founder of CEO Sales Strategies, host of the CEO Sales Strategies Podcast, and author of several books on the art and science of selling. 

Doug has advised the likes of Tony Robbins as well as multibillion-dollar companies on how to acquire, convert, and lock in clients for life.

Doug and Oliver dive deep into the strategies and mindsets of top-performing leaders and salespeople. 

Doug reveals why selling is all about understanding and resolving your buyer's challenges through effective communication. He shares actionable tips on finding the right target buyers, building trust, understanding their motivations, and crafting compelling messaging that resonates.

You'll learn how to handle rejection without taking it personally, how to activate word-of-mouth marketing, how to hire a sales team, and how to succeed in this brave new world of sales. 

Whether you're a CEO, entrepreneur, or anyone looking to uplevel your selling and communication skills, this episode is packed with invaluable insights from Doug's decades of experience. 

Find out more about Doug at https://ceosalesstrategies.com/

Free resource mentioned in the podcast: https://resources.ceosalesstrategies.com/op/signup-art-and-science/

***

We will soon open enrollment for The Speak Like a CEO Academy. It includes biweekly live group coaching sessions with Oliver and other world-class experts, Oliver’s brand-new presentation mastery course, an on-demand knowledge base with step-by-step templates and frameworks (aka a ‘second brain’), and peer-to-peer exchange. 

The team and I will empower you to transform your communication skills in the most effective and efficient way. If you want to be one of only 50 founding members AND secure the lowest price the Academy will ever be, join the waiting list here: https://eoipsocommunications.com/slaceo-academy/

Scott Walker is one of the world’s foremost experts on negotiation. 

When hostage situations, kidnappings, or cyber attacks put lives and livelihoods at stake, Scott is the crisis negotiator called in to resolve the chaos. 

Having successfully negotiated over 300 high-stakes incidents, Scott shares the field-proven principles from his best-selling book "Order Out of Chaos" - hailed as "A Masterclass in Communication Excellence" by The New York Times. 

Today, Scott trains leaders and teams to negotiate better deals, resolve conflict, navigate crises, and thrive under intense pressure. 

In this fascinating conversation, he reveals how to regulate your emotions when the stakes are high, avoid common negotiation pitfalls, keep stalled talks on track, and ultimately reach a favorable resolution.

Having spent over a decade negotiating with hostage-takers and criminals, Scott's strategies for navigating uncertainty and conflict prove indispensable for any leader or professional.

Find out more about Scott and “Order Out Of Chaos” here: https://winanynegotiation.com

Get the free Speak Like a CEO newsletter to become a master communicator.

https://www.eoipsocommunications.com/newsletter/

Can you get PR without hiring an expensive agency? Yes you can. 

NYC-based PR strategist and podcaster Gloria Chou is here to demystify PR and the media pitching process for entrepreneurs and small business owners. 

Her methods have helped over 10,000 entrepreneurs get seen and have resulted in over 1 billion organic views for small businesses – with no ads budget. 

Join as she shares actionable tips and insights from pitching hundreds of solopreneurs, founders and small businesses to outlets like Forbes and Entrepreneur. 

Her message: You don’t need an expensive PR agency to get featured. But you do need to understand how the media work. 

This episode will equip you with the mindsets and proven tactics to become a powerful spokesperson for your brand. 

Gloria shares which subject lines get journalists to open your email, how to overcome imposter syndrome, how to build relationships with journalists, and how to leverage earned media to boost your credibility and business growth.

She also shares her step-by-step CPR pitching method that has generated coverage in over 100 news outlets across 4 continents. 

Check out Gloria’s Small Business PR podcast: 

https://www.gloriachoupr.com/podcast

Watch her free PR Masterclass:

https://www.gloriachoupr.com/masterclassbygloria

Get the free Speak Like a CEO newsletter to  become a master communicator.

https://www.eoipsocommunications.com/newsletter/