The Dental Marketer

Join this podcast's Facebook Group: The Dental Marketer SocietyGuest: Dr. Nicole Vane

Practice Name: Moonlight Beach DentalCheck out Nicole's Media:‍Facebook Page‍‍Host: Michael Arias‍

Website: The Dental Marketer‍‍

Join the podcast's Facebook Group: The Dental Marketer Society JOIN MY EMAIL LIST HERE FOR GROUND MARKETING STRATEGIES AND TACTICS.‍‍‍My Key Takeaways:Busy is not always good in a dental practice!Not seeing high new patient counts? Your marketing company might not be the problem.How checking the books yourself can save you money and headaches.How to know if staying in an associateship is good for the long term.Be diligent but not hyper-diligent when it comes to double checking your team and numbers.

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Please don't forget to share with us on Instagram when you are listening to the podcast AND if you are really wanting to show us love, then please leave a 5 star review on iTunes!‍‍DON'T FORGET TO:

Join The Newsletter here and be a part of The Dental Marketer Family

Click here to see how you can attract new patients immediately and consistently!

Click Here to join the Ground Marketing Facebook Group

In this episode I discuss with you a way I utilized Yelp to bring in new patients. If you think about it, Yelp is a form of social media. People create their own profiles, you can message them, earn badges, etc. Therefore I decided to use that to my advantage. I use to do this years ago and it actually worked really well! Here are the steps you need to take in order to execute this strategy effectively:‍Step 1: I want you to log into your OWN personal Yelp account.

Step 2: Start doing research on your competition. Look at the reviews of other dental office's in your community or area.

Step 3: Scope out the bad ones. Look for the bad reviews in your competitions Yelp account. If the dentist down the street from your office has 7 bad reviews take note of those bad reviews.

Step 4: Read each bad review that your competition has and understand them (understand the customer and why they left the bad review).

Step 5: Reply. On Yelp you are allowed to message anyone. Soooooo message the upset customers of your competition. BUT don't message them some "sales" pitch of why your dental office is better. Say something that makes them feel like you understand.

Step 6. Say something like this. Now this is a real example

ME: "So sorry to hear about your bad experience!Some dentist, unfortunately, do try and get the most out of someone's situation ): Have you found a new dentist in (city's name) that you are happy with?

Upset Customer: Hey! Thank you for your message. Yes, I agree. And No, unfortunately I have not found one yet.

Step 7: Invite them. Here is where you RECOMMEND a great dentist. It's up to you if you want to say you work for a wonderful dental practice but if you decide to say that you better make sure you mention that you will personally take care of them and invite them to your practice ASAP. OR if you made a fake account, then just act like a happy customer and recommend your dental practice. You can even say " Go visit (your dental practice's name) and mention that you talked to me and they will give you a complementary exam"!

Step 8: Above all, be understanding and generous. Look at the bad reviews and see what they are mainly complaining about (waiting too long, rude front office, pain, etc) and do the COMPLETE OPPOSITE when they come in. Focus most of your attention on doing the opposite of what they complained about. This will result in a positive Yelp review for you .... oh... and a new patient as well (;

That's all the steps! Try this today! Some of the bad reviewers may say they have already found a dentist (depending how far back the negative review goes) but regardless try this with absolutely every single bad review you see in your community about dentistry.‍If you want your questions answered on Monday Morning Marketing, ask me on these platforms:‍‍Email: [email protected]‍My Newsletter: https://thedentalmarketer.lpages.co/newsletter/

Ground Marketing Facebook Group: https://www.facebook.com/groups/738965052973156‍The Dental Marketer Society Facebook Group: https://www.facebook.com/groups/2031814726927041

Brought to you by:Try Carestack for FREE! Click this link to schedule a free 10 DAY TRIAL: https://lp.carestack.org/thedentalmarketerYou can even reach out to Jim Gerson (my "go to" person) from Carestack: [email protected], mention "The Dental Marketer Podcast" if you do decide to go with Carestack, and they will give you an EXCLUSIVE DEAL!Check out CARESTACK now: https://carestack.com/Guest: Dr. Brinda Patel

Practice Name: Smile Select DentalCheck out Brinda's Media:‍Email: [email protected]‍Host: Michael Arias‍

Website: The Dental Marketer‍‍

Join the podcast's Facebook Group: The Dental Marketer Society JOIN MY EMAIL LIST HERE FOR GROUND MARKETING STRATEGIES AND TACTICS.‍‍‍My Key Takeaways:A centralized location is the most important, here’s why!Internal marketing is a hidden treasure in your practice.How do I build good onboarding systems?Add a personal touch with a "Get to Know You" sheet.‍

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Please don't forget to share with us on Instagram when you are listening to the podcast AND if you are really wanting to show us love, then please leave a 5 star review on iTunes!‍‍DON'T FORGET TO:

Join The Newsletter here and be a part of The Dental Marketer Family

Click here to see how you can attract new patients immediately and consistently!

Click Here to join the Ground Marketing Facebook Group

Join this podcast's Facebook Group: The Dental Marketer SocietyGuest: Dr. Kathryn Alderman

Practice Name: Nebraska Family DentistryCheck out Kathryn's Media:‍LinkedIn profile: www.linkedin.com/in/progressivepracticesolutionsEmail: [email protected]‍‍Host: Michael Arias‍

Website: The Dental Marketer‍‍

Join the podcast's Facebook Group: The Dental Marketer Society JOIN MY EMAIL LIST HERE FOR GROUND MARKETING STRATEGIES AND TACTICS.‍‍‍My Key Takeaways:What is click through ratio?The importance of an FAQ page.Find a specific group to market to, then expand.patients will do research, so optimize your website and Google page!‍

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Please don't forget to share with us on Instagram when you are listening to the podcast AND if you are really wanting to show us love, then please leave a 5 star review on iTunes!‍‍DON'T FORGET TO:

Join The Newsletter here and be a part of The Dental Marketer Family

Click here to see how you can attract new patients immediately and consistently!

Click Here to join the Ground Marketing Facebook Group‍

In this episode Khoa Nguyen shows us exactly his formula on how he does proper insurance breakdowns. He lets us know what are all the right questions to ask and what we need to get from every single insurance rep on the phone (including their name and reference number). He also let's us know that not every single rep we speak to will be friendly. So Khoa tells us exactly what we need to do to NOT get flustered and keep our cool.You can reach out to Khoa Nguyen here:Verifixed.netTo Book a Demohttps://calendly.com/verifixed/introPractice Website: https://www.restorationsmiles.com/‍Facebook: https://www.facebook.com/restorationsmiles‍Personal Email: [email protected] Line - 281-947-7223‍

If you want your questions answered on Monday Morning Marketing, ask me on these platforms:‍‍Email: [email protected]‍My Newsletter: https://thedentalmarketer.lpages.co/newsletter/

Ground Marketing Facebook Group: https://www.facebook.com/groups/738965052973156‍The Dental Marketer Society Facebook Group: https://www.facebook.com/groups/2031814726927041

Join this podcast's Facebook Group: The Dental Marketer SocietyGuest: Dr. Devanshu Chowdhary

Practice Name: Springmill Family DentalCheck out Devanshu's Media:‍Facebook: https://www.facebook.com/springmilldental

‍‍‍Host: Michael Arias‍

Website: The Dental Marketer‍‍

Join the podcast's Facebook Group: The Dental Marketer Society JOIN MY EMAIL LIST HERE FOR GROUND MARKETING STRATEGIES AND TACTICS.‍‍‍My Key Takeaways:How numbers always tell a story.Where should staff salary, supplies, and P&L be?Why did he have staff turnover 3 times?The system that is unique in his practice‍

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Please don't forget to share with us on Instagram when you are listening to the podcast AND if you are really wanting to show us love, then please leave a 5 star review on iTunes!‍‍DON'T FORGET TO:

Join The Newsletter here and be a part of The Dental Marketer Family

Click here to see how you can attract new patients immediately and consistently!

Click Here to join the Ground Marketing Facebook Group

Join this podcast's Facebook Group: The Dental Marketer SocietyGuest: Dr. Leanne Ball

Practice Name: Ball Family DentalCheck out Leanne's Media:‍Facebook: https://www.facebook.com/leanneballdentistryInstagram: https://www.instagram.com/ball.family.dental/?hl=en

Email: [email protected]

‍‍‍Host: Michael Arias‍

Website: The Dental Marketer‍‍

Join the podcast's Facebook Group: The Dental Marketer Society JOIN MY EMAIL LIST HERE FOR GROUND MARKETING STRATEGIES AND TACTICS.‍‍‍My Key Takeaways:How she’s getting 178 np a month!Realizations of owning a practice.How the pandemic did a lot to affect their growth in a positive way.What she does with last minute cancellations?What does she want to do less of in her practice.‍

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Please don't forget to share with us on Instagram when you are listening to the podcast AND if you are really wanting to show us love, then please leave a 5 star review on iTunes!‍‍DON'T FORGET TO:

Join The Newsletter here and be a part of The Dental Marketer Family

Click here to see how you can attract new patients immediately and consistently!

Click Here to join the Ground Marketing Facebook Group

In this episode Dr. Travis Campbell lets us know how to manage insurance participation. He also tells us exactly what insurance companies look for when we file claims. Can we be providing too much information that insurance companies shut the claim down OR could we be providing too little information where it gets denied? We also discuss the number one procedure that gets denied and how to get over it.You can reach out to Dr. Travis Campbell here:Email: [email protected]: https://practicewhisper.com/Book: https://www.edrapublishing.com/home/546/understanding-dental-insurance-a-guide-for-dentists-and-their-teams.html‍

If you want your questions answered on Monday Morning Marketing, ask me on these platforms:‍‍Email: [email protected]‍My Newsletter: https://thedentalmarketer.lpages.co/newsletter/

Ground Marketing Facebook Group: https://www.facebook.com/groups/738965052973156‍The Dental Marketer Society Facebook Group: https://www.facebook.com/groups/2031814726927041

Join this podcast's Facebook Group: The Dental Marketer SocietyGuest: Dr. Peyman Raissi a.k.a. "PeyRay"

Business Name: My New Smile Dental‍Check out PeyRay's Media:‍Speaker/ Educator Website: https://www.drpeyray.com/Dental Influencer Alliance (DIA): https://www.influencedentistry.com/25% off discount code for DIA: LASTCALLInstagram: https://www.instagram.com/drpeyray/

‍‍‍Host: Michael Arias‍

Website: The Dental Marketer‍‍

Join the podcast's Facebook Group: The Dental Marketer Society JOIN MY EMAIL LIST HERE FOR GROUND MARKETING STRATEGIES AND TACTICS.‍‍‍My Key Takeaways:You have to know & have the idea of what type of practice you want before you make your start-up.How much Peyray made his first year open.How Peyray is on route to doing 3.5 million in collections.What he is currently doing for marketing and advertisingHow he mastered Instagram.‍

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Please don't forget to share with us on Instagram when you are listening to the podcast AND if you are really wanting to show us love, then please leave a 5 star review on iTunes!‍‍DON'T FORGET TO:

Join The Newsletter here and be a part of The Dental Marketer Family

Click here to see how you can attract new patients immediately and consistently!

Click Here to join the Ground Marketing Facebook Group

Join this podcast's Facebook Group: The Dental Marketer SocietyGuest: Dr. Sanket Upadhyay

Business Name: Birch Point Dental Clinic‍Check out Sanket's Media:‍Email: [email protected] Facebook: https://www.facebook.com/birchpointdental/ ‍

‍‍‍Host: Michael Arias‍

Website: The Dental Marketer‍‍

Join the podcast's Facebook Group: The Dental Marketer Society JOIN MY EMAIL LIST HERE FOR GROUND MARKETING STRATEGIES AND TACTICS.‍‍‍My Key Takeaways:What impresses Sanket about his front office?What’s the culture he is creating in his practice?How he dealt with the negative toxic employee?Why were the contractors still in his face, in his practice, even after opening?‍

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Please don't forget to share with us on Instagram when you are listening to the podcast AND if you are really wanting to show us love, then please leave a 5 star review on iTunes!‍‍DON'T FORGET TO:

Join The Newsletter here and be a part of The Dental Marketer Family

Click here to see how you can attract new patients immediately and consistently!

Click Here to join the Ground Marketing Facebook Group