The Healthpreneur Show with Yuri Elkaim

Have I got a treat for you today, Healthpreneurs! Welcome back to the show. Today Matthew Hersh, the co-owner and operator of The Brand X Method, is going to share both the business-building side of things and the journey to create a movement.

The Brand X Method builds formidable humans. They work with kids and teens to improve their strength and conditioning and, in turn, build their confidence, teach them fearlessness, and motivate them to push forward in whatever avenue they choose. What they do is so important for our future generations.

Matthew is a savvy businessman. He’s passionate about his work with The Brand X Method and knows the value of continued education through podcasts, conferences, coaching – and lots of reading – so he can make the biggest impact with the kids his company serves. Tune in for some actionable tips to take your business to the next level, reconnect with your mission, and use your uniqueness for good.

In this episode, Matthew and I will discuss:

• His background and why he works with kids.
• How The Brand X Method builds formidable humans.
• The importance of experiment and play.
• Why their approach is balanced and healthy.
• Advice for entrepreneurs and the importance of continuing your growth.

02:30 – 06:30 - Matthew’s background, purpose, and mission

06:30 -  12:00 - The business model and why it works

12:00 – 16:30 - Advice for other entrepreneurs

16:30 – 19:30 - A formidable book list

19:30 – 23:00 - Knowing your niche and using your uniqueness for good

23:00 – 27:30 – The Rapid Five

Have I got a treat for you today, Healthpreneurs! Welcome back to the show. Today Matthew Hersh, the co-owner and operator of The Brand X Method, is going to share both the business-building side of things and the journey to create a movement.

The Brand X Method builds formidable humans. They work with kids and teens to improve their strength and conditioning and, in turn, build their confidence, teach them fearlessness, and motivate them to push forward in whatever avenue they choose. What they do is so important for our future generations.

Matthew is a savvy businessman. He’s passionate about his work with The Brand X Method and knows the value of continued education through podcasts, conferences, coaching – and lots of reading – so he can make the biggest impact with the kids his company serves. Tune in for some actionable tips to take your business to the next level, reconnect with your mission, and use your uniqueness for good.

In this episode, Matthew and I will discuss:

• His background and why he works with kids.
• How The Brand X Method builds formidable humans.
• The importance of experiment and play.
• Why their approach is balanced and healthy.
• Advice for entrepreneurs and the importance of continuing your growth.

02:30 – 06:30 - Matthew’s background, purpose, and mission

06:30 -  12:00 - The business model and why it works

12:00 – 16:30 - Advice for other entrepreneurs

16:30 – 19:30 - A formidable book list

19:30 – 23:00 - Knowing your niche and using your uniqueness for good

23:00 – 27:30 – The Rapid Five

Welcome back to the Healthpreneur podcast! This is episode number 187. Can you believe it? Today I’m here with our famous Results Coaches; Jackie, Amy, and Stephanie, and we’re going to discuss a big one: Worry. 

Worry. We all know what it feels like. It can be paralyzing, stressful, and lead us to make short-sighted, fear-based decisions. Can you relate? If so, then you also know that worry doesn’t serve you, but rather just gets in the way.

Luckily, you can move worry out of the picture with some simple tips from our coaches who work intimately with our clients. They’ll reveal how to crowd-out worry and replace it with action, eagerness, and a reality you want. So, tune in and take some notes!

Today, Jackie, Amy, Stephanie, and I discuss:

• The worry habit.
• Thinking differently.
• The first 24 hours of a client experience.
• Expectance and acceptance.
• Three ways to overcome worry.

1:30 – 9:00 – Overcoming worry and moving forward

9:00 – 12:30 - Expecting and accepting uncertainty

12:30 – 17:00 - The outcome you want with the framework you need

17:00 – 20:00 - Taking (the right) action and fine-tuning our daily thoughts

20:00 – 24:00 - Confirmation bias and creating your own reality

24:00 – 27:30 – Predicting, expecting the best, and the power of coaching

Welcome back to the Healthpreneur podcast! This is episode number 187. Can you believe it? Today I’m here with our famous Results Coaches; Jackie, Amy, and Stephanie, and we’re going to discuss a big one: Worry. 

Worry. We all know what it feels like. It can be paralyzing, stressful, and lead us to make short-sighted, fear-based decisions. Can you relate? If so, then you also know that worry doesn’t serve you, but rather just gets in the way.

Luckily, you can move worry out of the picture with some simple tips from our coaches who work intimately with our clients. They’ll reveal how to crowd-out worry and replace it with action, eagerness, and a reality you want. So, tune in and take some notes!

Today, Jackie, Amy, Stephanie, and I discuss:

• The worry habit.
• Thinking differently.
• The first 24 hours of a client experience.
• Expectance and acceptance.
• Three ways to overcome worry.

1:30 – 9:00 – Overcoming worry and moving forward

9:00 – 12:30 - Expecting and accepting uncertainty

12:30 – 17:00 - The outcome you want with the framework you need

17:00 – 20:00 - Taking (the right) action and fine-tuning our daily thoughts

20:00 – 24:00 - Confirmation bias and creating your own reality

24:00 – 27:30 – Predicting, expecting the best, and the power of coaching

Welcome back to the Healthpreneur podcast! All right, Healthpreneurs, time to fess up. Are you running your online business like a hobby? If so, here’s a little gut-check for you: Online businesses take time and effort to run successfully – just like in-person businesses.

If your online business is your hobby or your “side hustle,” you’re not an entrepreneur, you’re a want-trapreneur (yes, I just made that up...like it?). If you aren’t going to show up, put in the effort and commit, don’t play the game. Don’t settle for mediocrity. Please. 

At Healthpreneur, we only work with committed entrepreneurs. After all, why would we want to work with people who just want to dabble and always have one foot out the door? I challenge you to analyze the way you look at your online business and finally make the changes necessary to make it thrive.

1:00 – 2:30 - The business-building opportunities online and the work it takes to build them

2:30 – 6:00 - Why you won’t succeed if you play it safe and don’t commit

6:00 – 7:30 - Our guarantee and when to see red flags

7:30 – 9:00 - Why most coaches suffer, especially the “hobby” ones

9:00 –13:30 - Investing in your business to make it grow

Welcome back to the Healthpreneur podcast! All right, Healthpreneurs, time to fess up. Are you running your online business like a hobby? If so, here’s a little gut-check for you: Online businesses take time and effort to run successfully – just like in-person businesses.

If your online business is your hobby or your “side hustle,” you’re not an entrepreneur, you’re a want-trapreneur (yes, I just made that up...like it?). If you aren’t going to show up, put in the effort and commit, don’t play the game. Don’t settle for mediocrity. Please. 

At Healthpreneur, we only work with committed entrepreneurs. After all, why would we want to work with people who just want to dabble and always have one foot out the door? I challenge you to analyze the way you look at your online business and finally make the changes necessary to make it thrive.

1:00 – 2:30 - The business-building opportunities online and the work it takes to build them

2:30 – 6:00 - Why you won’t succeed if you play it safe and don’t commit

6:00 – 7:30 - Our guarantee and when to see red flags

7:30 – 9:00 - Why most coaches suffer, especially the “hobby” ones

9:00 –13:30 - Investing in your business to make it grow

I’ve got another awesome episode for you, Healthpreneurs! It’s good to have you back on the Healthpreneur podcast. Today I’m chatting with Phil Caravaggio, the co-founder of Precision Nutrition, about what he did to make the Precision Nutrition brand successful for over 20 years now.

Phil is the man behind the madness. His systems and processes are the unsung heroes of the company’s success, and he’s going to reveal exactly what secret sauce he used to help the company flourish from the inside out.

Tune in to hear Phil dive into their business model and reveal how they market deep commitment so they attract deeply committed clients right off the bat. If you want to get – and keep – quality clients, you must offer a great product and experience. In this episode, Phil breaks down how to do just that.

In this episode, Phil and I discuss:

• Putting the customer’s needs first.
• Content, product, launch marketing, and reputation.
• The benefit of social momentum in training programs.
• Improving the product experience by offering the service first.
• How suffer and sacrifice fuel commitment and a desire to change.
• Finding the people you want help and the problem you want to solve.

3:30 – 12:00 - The secret sauce to Precision Nutrition’s success

12:00 – 17:00 - The products, programs, system design, and building trust

17:00 – 24:00 - Marketing deep commitment and what makes a great product

24:00 – 35:00 - Client feedback; understanding why people become and remain clients

35:00 -  41:30 - Product development and the value of a meaningful conversation

41:30 – 45:00 - The key to lasting success

I’ve got another awesome episode for you, Healthpreneurs! It’s good to have you back on the Healthpreneur podcast. Today I’m chatting with Phil Caravaggio, the co-founder of Precision Nutrition, about what he did to make the Precision Nutrition brand successful for over 20 years now.

Phil is the man behind the madness. His systems and processes are the unsung heroes of the company’s success, and he’s going to reveal exactly what secret sauce he used to help the company flourish from the inside out.

Tune in to hear Phil dive into their business model and reveal how they market deep commitment so they attract deeply committed clients right off the bat. If you want to get – and keep – quality clients, you must offer a great product and experience. In this episode, Phil breaks down how to do just that.

In this episode, Phil and I discuss:

• Putting the customer’s needs first.
• Content, product, launch marketing, and reputation.
• The benefit of social momentum in training programs.
• Improving the product experience by offering the service first.
• How suffer and sacrifice fuel commitment and a desire to change.
• Finding the people you want help and the problem you want to solve.

3:30 – 12:00 - The secret sauce to Precision Nutrition’s success

12:00 – 17:00 - The products, programs, system design, and building trust

17:00 – 24:00 - Marketing deep commitment and what makes a great product

24:00 – 35:00 - Client feedback; understanding why people become and remain clients

35:00 -  41:30 - Product development and the value of a meaningful conversation

41:30 – 45:00 - The key to lasting success

Welcome to another episode of the Healthpreneur podcast. We’ve got a Facebook post controversy on our hands, guys, and the question is basically this: Is it unethical to charge more as a health or fitness professional?  

My post was titled, “Health Experts: How to Find Clients That Can Afford You,” and it clearly rubbed some people the wrong way. People were commenting that health and fitness services should be kept at affordable prices that are accessible to everyone.

I disagree with the notion that we as health and fitness professionals should keep their prices low. Higher prices require commitment and investment from both parties, resulting in problems solved and goals hit (that’s why you’re hired after all, right?). The professional will be pushed to serve at their best and the client will show up and do the work. Tune in to be a part of this debate and hear what we’ve got to say.

In this episode, Stephanie, Amy and I discuss:

• Facebook comments and controversy.
• How everyone can benefit from prices that level-up everyone’s game.
• Choosing your clients and standing behind the quality of your work.
• Cheap e-books and the transformation that comes from them.
• Attracting abundance and moving away from martyrdom.

1:30 – 4:30 - Reviewing the post and its comments

4:30 – 7:30 - Why premium pricing benefits everyone

7:30 – 12:30 - Attracting clients that’ll invest in themselves and you

12:30 – 17:00 - Charging what you’re worth so clients will do the work

17:00 – 27:00 - What happens when people aren’t invested

27:00 – 30:00 - Stepping up and making a change if you’re unhappy

Welcome to another episode of the Healthpreneur podcast. We’ve got a Facebook post controversy on our hands, guys, and the question is basically this: Is it unethical to charge more as a health or fitness professional?  

My post was titled, “Health Experts: How to Find Clients That Can Afford You,” and it clearly rubbed some people the wrong way. People were commenting that health and fitness services should be kept at affordable prices that are accessible to everyone.

I disagree with the notion that we as health and fitness professionals should keep their prices low. Higher prices require commitment and investment from both parties, resulting in problems solved and goals hit (that’s why you’re hired after all, right?). The professional will be pushed to serve at their best and the client will show up and do the work. Tune in to be a part of this debate and hear what we’ve got to say.

In this episode, Stephanie, Amy and I discuss:

• Facebook comments and controversy.
• How everyone can benefit from prices that level-up everyone’s game.
• Choosing your clients and standing behind the quality of your work.
• Cheap e-books and the transformation that comes from them.
• Attracting abundance and moving away from martyrdom.

1:30 – 4:30 - Reviewing the post and its comments

4:30 – 7:30 - Why premium pricing benefits everyone

7:30 – 12:30 - Attracting clients that’ll invest in themselves and you

12:30 – 17:00 - Charging what you’re worth so clients will do the work

17:00 – 27:00 - What happens when people aren’t invested

27:00 – 30:00 - Stepping up and making a change if you’re unhappy