Do you want some FAST and EASY way to improve your Google rank?

Then look no further. In this podcast episode, Neil will discuss...

• Simple tweaks to your Google Business Profile that will attract more calls -- like adding pictures, answering the Q&A, and creating your own posts
• How to get more Google Reviews
• How often you need to update your website

View Neil's slides here: https://docs.google.com/presentation/d/1sJTv5eKXyxt6AJ6tyaVwm3hjcXb8rhEJ-0G_554w5mw/edit?usp=sharing

Today we’re talking about using Google Ads for rehabilitation, chiro, and medical practices…

• How Google Ads can go BADLY wrong when you run them yourself 
• WHY you should use specialist help
• How you can choose the RIGHT Google Ads agency! 

About Our Guest
 
Josh is our Senior Google Ads Specialist at Practice Promotions! His team works with over 150 Practice Promotions clients to grow their business with Google Advertising. Currently his team manages over $1.5 million in ad spend each year, so he has a lot of insight into what works for a practice.

Is your clinic volume inconsistent?

It’s time to take back control.

Take understand what’s really going on in your practice and attract more new patients, you need to know these 5 key marketing metrics.

1. Website conversion rate
2. Leads to evaluation conversion rate
3. Number of patients reactivated this month
4. Customer acquisition cost 
5. Percent completed plan of care 

Listen to learn how to track each of these!

Are you LOSING the battle for Google?

The lower your Google rank, the fewer new patients you get. It's that simple. But today, Neil will share 3 SEO hacks that will get you to...

• Optimize your website 
• Rank on Page 1 on google 
• Get more new patients

If you want the details...

Neil will walk you through the SEO Trinity -- the strategy we use at Practice Promotions to help hundreds of clinic owners get more new patients online. The 3 parts of the SEO Trinity are...

• Optimizing your website
• Building an online business profile on Google, Apple, and Bing 
• Crossing your t's with the technical stuff-- listings, citations and backlinking 

Now stop reading! Go ahead and listen to this short and sweet, 20 minute episode.

Do you need new patients NOW? In this episode, Neil talks to Julie Holmes about how to market a multi-disciplinary practice! You'll learn...

• What marketing tactics work best for sports medicine, physiotherapy, and chiropractic care 
• The pros and cons of being a multi-disciplinary practice
• Simple tips to boost your marketing results

About Our Guest

Julie Holmes has been the Clinic Director of Peak to Shore Physiotherapy & Sports Medicine since 2015! Peak to Shore is a successful Practice Promotions client. 

Peak to Shore is a 3-location practice in Ontario. It’s unique in that the practice includes Physiotherapists, Chiropractors, Sports Medicine Physicians, an Athletic Therapist, a Massage Therapist, and a Kinesiologist! We’re delighted to have her on the podcast. 

Today we’re talking about direct mail. Is it dead? Plus, we’ll talk about 3 lies you probably believe about print marketing…and how that’s HURTING your practice.

We'll address the following lies...

1. Direct Mail is dead. It doesn’t work. 
2. Print marketing is too expensive.
3. There’s no way to measure the results of print marketing.

Our guest is McKenna Dance, Director of Print Marketing atPractice Promotions! She has her Master’s degree in Mass Communication and Media Studies, and has helped over 200 Practice Promotions clients grow their business with print marketing. 

Do you want your medical practice to be more focused, organized, and easy to run in 2024? In this episode, we'll give you 5 steps to bring ORDER to even the most complicated system in your practice. 

After listening, you'll....

• Feel confident about 2024
• Know where to START to organize your business
• Have specific tips to increase your revenue per visit!

Our guest is Travis Robbins from Next Level PT. He knows that running your medical business is NOT easy. 20 years ago, he founded his own practice, Robbins Rehabilitation, and experienced the joys, frustration, and adversity that comes with that. 

Now, his practice has grown to 4 locations and over 2M in revenue with 2 more coming in 2024. As a founder of Next Level PT, he helps Physical Therapy Clinic Owners build security in their clinics and get back that sense of winning in the game of private practice!

Download this free resource from Next Level PT: https://practicepromotions.net/wp-content/uploads/2023/12/HMM-winning-in-private-practice-1.pdf

PLUS, order a free Practice Marketing Sample Kit: https://practicepromotions.net/kit 

Happy New Year! We know that it is a good thing to rank at the top of Google, but why is it so important?

• Research shows that 86% of patients will perform an online search before booking an appointment
• People trust businesses that rank the highest on Google
• People are more likely to trust a business if it has multiple spots on pg 1 of Google 

The bottom line is: if you want to improve your private practice in 2024, you need to attract more patients online.

Learn more at: https://practicepromotions.net/services/physical-therapy-digital-marketing/

Merry Christmas!

Do you want to improve your practice in 2024? The #1 thing you need to do is attract patients online.

In this short episode, our CEO Neil Trickett will give you concrete tips on how to...

• Get to the top of Google
• Get MORE Google reviews
• Combat patient drop off by evaluating your patient experience 

Does asking for Google reviews make you feel AWKWARD?

You don't have to feel that way! 

In this episode, you'll learn how to...

• Ask for Google reviews with confidence 
• Teach your staff to get reviews
• What you can learn from reviews 

Today, our guest is David Lott, a Physical Therapist and Practice Promotions client! He is the  co-founder of Lott Physical Therapy, which he founded in 2001! David Lott is a master at building trust and building his online presence with over 800 online reviews. He invests in portraying the patient experience at his clinic. Just check out his website at lottpt.com. Right now, he has...

• 607 Google Reviews!
• 234 Facebook reviews