Your property is great. So why are guests still leaving 4 stars?

In this episode, Mike breaks down the 7 most common mistakes that silently ruin guest experiences and the reviews that follow.

These aren’t theories.

They’re field-tested lessons from 1,200+ reviews, across 28 properties, and over 5 years of hosting.

You’ll learn:

• Why nickel-and-diming your guests kills conversion
• The #1 amenity guests expect (but almost no one provides)
• How to stop losing stars from poor messaging and over-automation
• Why Photoshop and misleading listings backfire (fast)
• The deep clean schedule every top host follows
• How to protect margins while leveling up experience
• The review-killer most hosts don’t realize they’re doing

If you’re stuck at 4.8 and can’t crack 4.95+, this is your fix.

05:00 – Algorithm Boost: How Amenities and Photography Drive Ranking

06:00 – Lightning Response: The Profit Power of Immediate Communication

08:00 – Misleading Listings: The Hidden Cost of Photoshop and Fluffed Locations

11:00 – Guest-Friendly Pricing: Stop Nickel-and-Diming for Add-Ons

13:00 – Annual Investment Rule: Keeping Properties Fresh and 5-Star Worthy

15:00 – The Upgrade Clause: Property Improvement Plans That Scale Value

17:00 – The Cleanliness Factor: Deep Cleaning Every Quarter Pays Dividends

19:00 – Messaging Mistakes: Why Over-Communication Kills Guest Experience

21:00 – Final Recap: 7 Things Hosts Do That Secretly Cost Them Reviews

Get FREE Access to our Community and Weekly Trainings:

https://group.strsecrets.com