Have you ever felt stuck trying to come up with a great idea, and the harder you think, the worse it gets? In this episode, I sit down with Jeremy Utley, Director of Executive Education at Stanford d.school, to break down the science of creativity and why breakthrough thinking isn’t reserved for “creative people.” Jeremy explains why the best innovators, such as Steve Jobs & Benjamin Franklin, focus less on finding the perfect idea and more on generating a higher volume of ideas. We talk about how creativity really works, why bad ideas are actually the gateway to great ones, and how changing your inputs can unlock entirely new solutions. Tune in to learn how to unlock your creativity, generate better ideas, and start creating breakthroughs on demand.

In This Episode You Will Learn

Why anyone can learn the skill of BREAKTHROUGH thinking.

The reason the quantity of ideas leads to HIGHER QUALITY ideas.

How new inputs and environments trigger BREAKTHROUGH thinking.

Why great innovators seek DIVERSE perspectives and conversations.

The concept of an “idea quota” to BUILD your creative muscle.

How REFRAMING a problem shows unexpected solutions.

The mindset shift that helps you GENERATE breakthroughs more consistently.

Why writing down your ideas is critical to capturing your BEST thinking.

How your subconscious mind can help SOLVE problems while you sleep.

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