Don't Write That Book

Don't Write That Book

By Mike Michalowicz, AJ HarperBusinessEducationArtsBooksHow ToCareers
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Don't Write That Book episodes

  • How to Craft a Reader Statement

    Check out Burned by Julie Bee. Thank you to Julie for sponsoring today’s episode!

    Be sure to visit https://dwtbpodcast.com for more information and add your name to start receiving their newsletter. If you’d like to support this show, rate, subscribe and leave a review on your podcast app.

    Books/Resources Mentioned:

    Burned: How Business Owners Can Overcome Burnout and Fuel Success, by Julie Bee

    Sustainability Simplified, by Josh Spodek

    Books by Chris Guillebeau

    Connect with AJ & Mike:

    AJ Harper, website 

    Write A Must-Read  

    Free resources

    AJ’s Socials:

    Facebook

    LinkedIn

    Mike Michalowicz, website

    All books

     

    Mike’s Socials: 

    IG

    FB

    LinkedIn

    44 min
  • Starting a Podcast to Support Your Book

    In this episode, AJ and Mike share everything they know about podcasting as authors. Listeners will learn the nitty-gritty details of time management, which equipment they recommend, and maybe most importantly, what podcasting can do for authors’ platforms. They also share several podcasts that were leveraged into book deals!

    Check out Burned by Julie Bee. Thank you to Julie for sponsoring today’s episode!

    Be sure to visit https://dwtbpodcast.com for more information and add your name to start receiving their newsletter. If you’d like to support this show, rate, subscribe, and leave a review on your podcast app.

     

    Books/Resources Mentioned:

    Burned: How Business Owners Can Overcome Burnout and Fuel Success, by Julie Bee

    Libsyn – Podcasting Platform

    Reaper – Processing Software

    Audacity – Processing Software (free)

    Unleashing Your Great Work Podcast with Dr. Amanda Crowell

    Great Work – Second Edition by Dr. Amanda Crowell

    Welcome to Night Vale, a podcast

    Earthcore, by Scott Siglier

    The Moth, a podcast and live show

    Bagman, podcast

    Ultra, podcast

    The Power of the Only, by Angela Chee

    Ink in Your Veins, with Rachel Herron

     

    Connect with AJ & Mike:

    AJ Harper, website 

    Write A Must-Read  

    Free resources

    AJ’s Socials:

    Facebook

    LinkedIn

    Mike Michalowicz, website

    All books


     

    Mike’s Socials: 

    IG

    FB

    LinkedIn

    47 min
  • Make Your Book Accessible

    In this episode, Mike and AJ share their realization about accessibility for a new audience with their forthcoming book, The Money Habit. They discuss multiple ways authors can ensure they aren’t leaving any potential readers behind by simply considering their differences.

    Be sure to visit https://dwtbpodcast.com for more information and add your name to start receiving their newsletter. If you’d like to support this show, rate, subscribe, and leave a review on your podcast app.

    Connect with AJ & Mike:

    AJ Harper, website 

    Write A Must-Read  

    Free resources

    AJ’s Socials:

    Facebook

    LinkedIn

    Mike Michalowicz, website

    All books


     

    Mike’s Socials: 

    IG

    FB

    LinkedIn

    45 min
  • Book Development

    In this episode, AJ and Mike break down all the elements that go into developing a must-read book, from the kernel of an idea to the long-term marketing plans. They even share what they’ve done in the past with their books and give hints at how their new book, The Money Habit, was developed and its next steps. They’ll also share areas that they see authors fail to consider.

    Be sure to visit https://dwtbpodcast.com for more information and add your name to start receiving their newsletter. If you’d like to support this show, rate, subscribe, and leave a review on your podcast app.

    Connect with AJ & Mike:

    AJ Harper, website 

    Write A Must-Read  

    Free resources

    AJ’s Socials:

    Facebook

    LinkedIn

    Mike Michalowicz, website

    All books


     

    Mike’s Socials: 

    IG

    FB

    LinkedIn

    42 min
  • Understanding Bestseller Lists

    In this episode, Mike and AJ demystify bestseller lists for The New York Times, USA Today, and others (RIP, WSJ List) and detail what it takes to get on them. There are still some secrets to selection that remain shrouded in mystery, but AJ has a good idea of what they are, and holds nothing back. They also give listeners straight talk about Amazon best-seller status and why you should never – ever – put that in your bio, not if you want to look like a pro.

    Be sure to visit https://dwtbpodcast.com for more information and add your name to start receiving their newsletter. If you’d like to support this show, rate, subscribe, and leave a review on your podcast app.

    Books/Resources Mentioned:

    Defy, by Dr. Sunita Sah

    Unicorn Team, by Jen Kem

    Profit First for Therapists, by Julie Herres

    The End of Education as We Know It,  by Ida Rose Florez

    Vacuuming in the Nude, by Peggy Rowe

    Inner Excellence, by Jim Murphy

    Top Three Author Membership

    Connect with AJ & Mike:

    AJ Harper, website 

    Write A Must-Read  

    Free resources

    AJ’s Socials:

    Facebook

    LinkedIn

    Mike Michalowicz, website

    All books


     

    Mike’s Socials: 

    IG

    FB

    LinkedIn

    44 min
  • The Power of Inclusivity

    In this episode, AJ and Mike address the 800-pound gorilla in publishing: inclusivity. In this crucial episode, they’ll talk about what inclusivity means—and what it doesn’t. They’ll share their own mistakes of the past and how to move forward in a way that improves the conversation as a whole. They firmly believe in an “all are welcome” approach to their books and audiences, and invite the listener to join them on their crusade to make publishing a better, more open space.

    Be sure to visit https://dwtbpodcast.com for more information and add your name to start receiving their newsletter. If you’d like to support this show, rate, subscribe and leave a review on your podcast app.

    Books/Resources Mentioned:

    Profit First for Minority Business Enterprises, by Suzanne Mariga

    Top Three Author Membership

    Connect with AJ & Mike:

    AJ Harper, website 

    Write A Must-Read  

    Free resources

    AJ’s Socials:

    Facebook

    LinkedIn

    Mike Michalowicz, website

    All books


     

    Mike’s Socials: 

    IG

    FB

    LinkedIn

    29 min
  • Post-Launch Reader Engagement

    In this episode, Mike and AJ dive deep into one area of authorship most newbies never consider: post-reader engagement! Not only do they share their own strategies for keeping their books “alive” after launch, but they also talk about how long authors should plan to keep engagement. Hint: it’s more than a few weeks!

    Be sure to visit https://dwtbpodcast.com for more information and add your name to start receiving their newsletter. If you’d like to support this show, rate, subscribe, and leave a review on your podcast app.

    Books/Resources Mentioned:

    “It’s Gonna Be Okay,” with Dr. Roseann

    Defy, by Dr. Sunita Sah

    Dream Bold, Start Smart, by Tatiana Tsoir

    Top Three Author Membership

    Connect with AJ & Mike:

    AJ Harper, website 

    Write A Must-Read  

    Free resources

    AJ’s Socials:

    Facebook

    LinkedIn

    Mike Michalowicz, website

    All books


     

    Mike’s Socials: 

    IG

    FB

    LinkedIn

    58 min
  • The Great Trade Review Debate

    In this episode, Mike and AJ enter the debate round once again in a friendly debate about trade reviews. Listeners will learn what they are, if they matter, and what the heck an author does with them if they have one. They also throw in some bonus information about publishers’ sales teams, share a listener email, and give you a secret tip about trade reviews that’s exclusive to folks who self-publish. 

    Be sure to visit https://dwtbpodcast.com for more information and add your name to start receiving their newsletter. If you’d like to support this show, rate, subscribe and leave a review on your podcast app.

    Books/Resources Mentioned:

    Big Freakin’ Change, by Cara Poppitt

    In Search of You, by Kasey Compton

    Connect with AJ & Mike:

    AJ Harper, website 

    Write A Must-Read  

    Free resources

    AJ’s Socials:

    Facebook

    LinkedIn

    Mike Michalowicz, website

    All books


     

    Mike’s Socials: 

    IG

    FB

    LinkedIn

    49 min
  • The Power of Purpose

    In this episode, AJ and Mike share what they each believe their purpose is, and even share an exercise that Mike uses at speaking engagements to help folks find theirs. It’s a fun fly-on-the-wall conversation where they share stories from their past that helped forge their sense of self. They’ll even talk about how listeners can rekindle their own fires of passion to keep moving forward.

    Be sure to visit https://dwtbpodcast.com for more information and add your name to start receiving their newsletter. If you’d like to support this show, rate, subscribe and leave a review on your podcast app.

    Books/Resources Mentioned:

    Monday Night Readings

    Connect with AJ & Mike:

    AJ Harper, website 

    Write A Must-Read  

    Free resources

    AJ’s Socials:

    Facebook

    LinkedIn

    Mike Michalowicz, website

    All books


     

    Mike’s Socials: 

    IG

    FB

    LinkedIn

    44 min
  • Are You a Career Author?

    In this episode, Mike and AJ discuss the mind shift that must happen to go from someone who wrote a book to accepting the calling as an author. They each share the moment they realized they were authors and how their lives changed as a result.

    Be sure to visit https://dwtbpodcast.com for more information and add your name to start receiving their newsletter. If you’d like to support this show, rate, subscribe, and leave a review on your podcast app.

    Books/Resources Mentioned:

    Prince’s tribute to the Beatles “While My Guitar Gently Weeps”

    The Current, the greatest radio station in the freaking world

    PickFu

    Eruption v. Beat It

    Connect with AJ & Mike:

    AJ Harper, website 

    Write A Must-Read  

    Free resources

    AJ’s Socials:

    Facebook

    LinkedIn

    Mike Michalowicz, website

    All books


     

    Mike’s Socials: 

    IG

    FB

    LinkedIn

    53 min

About Don't Write That Book

From the publisher's feed

The "Don’t Write That Book" podcast serves as your guide to crafting your bestseller and embracing your role as an author. Your hosts, Mike Michalowicz and AJ Harper, act as your personal experts,…

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