The Real Reel

Ep. 64: Creating A Jewelry Company in College and Starting a Mentorship Program with Alyssa Kuchta, founder of fyb Jewelry


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I interviewed the founder of fyb jewelry, Alyssa Kuchta. Alyssa Kuchta launched f.y.b jewelry while a student at the University of Delaware, hosting her first trunk show on campus with her sorority sisters. Upon graduating in 2012, she opened her first brick and mortar pop up shop at the iconic Bryant Park market in Manhattan that holiday season and never looked back.Today f.y.b is sold in 300+ retail stores, has a growing brand ambassador program at college campuses across the country, and has been featured in Glamour Magazine, The Huffington Post, and NYLON to name a few. Recognizing the value of a strong female network in growing her business, Alyssa founded the company’s college brand ambassador program to provide the same sense of community to other young women, allowing them to build their resume in a meaningful way while building confidence in themselves and having access to mentorship and opportunities. Where can you find us? Natalie's IG: @ nataliebarbu ( https://www.instagram.com/nataliebarbu ) IG: @ therealreelpodcast ( https://www.instagram.com/therealreelpodcast ) Join the private Facebook Group ( https://www.facebook.com/groups/2271117656542941/?ref=group_header ) fyb jewelry: @ fybjewelry ( https://www.instagram.com/fybjewelry/ ) Shop fyb jewelry: https://www.fybjewelry.com/ Support this podcast at — https://redcircle.com/the-real-reel-podcast/donations Advertising Inquiries: https://redcircle.com/brands --- Support this podcast: https://anchor.fm/natalie-barbu4/support

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The Real ReelBy Natalie Barbu

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