Good. Better. Broker.

The following guests sits down with host Justin White:

•   Vivian Chen – Mortgage Broker, Exceed Lending
•   Chris Pell – Chief Operating Officer, Garden State Home Loans


Self-Employed Borrowers Require More Attention to Detail

They are entrepreneurs, small business owners and side hustlers. Self-employed borrowers are becoming more common in today’s mortgage landscape. How can you create a seamless experience for your non-W2 borrowers and for yourself? Tune into Episode #13 of Good. Better. Broker. as we talk with two mortgage brokers who have tried-and-true systems in place for getting their self-employed borrowers to the finish line of the loan process.

In this episode of the Good. Better. Broker. podcast, you’ll learn tips on how to originate non-W2 borrower loans more efficiently.


In this episode, we discuss ...

•   1:45 – Why the pre-approval process is key to Vivian’s success with S/E borrowers
•   3:42 – Why Vivian has designated pre-approval specialists
•   4:52 – How Vivian explains pre-approvals to S/E borrowers
•   6:18 – How Vivian leverages relationships with CPAs
•   8:11 – How Vivian sets up their files for success with underwriting
•   10:33 – How Vivian trains her team members to work S/E borrower files
•   12:15 – Vivian’s advice for originating S/E borrower loans more efficiently
•   14:04 – Why Chris emphasizes communication with S/E borrowers
•   15:26 – Chris explains the importance of learning about a S/E borrower’s business
•   17:33 – How Chris sets up S/E borrower files for success
•   19:10 – Why it’s important to have your most experienced team members work these files
•   22:10 – How borrowers having different income sources affects loan originators
•   24:34 – Chris’ advice for becoming more efficient at originating S/E borrower loans

Show Contributors:

Vivian Chen

Connect on LinkedIn
Connect on Facebook
Connect on Instagram

Chris Pell

Connect on LinkedIn
Connect on Facebook
Connect on Instagram

Justin White is UWM’s in-house brand journalist and the host of the daily news video, Inside Pass. He creates engaging content across multiple platforms to promote the benefits of the wholesale channel and partnering with UWM. A seven-time Emmy-award winner, Justin is a graduate of the S.I. Newhouse School of Public Communications at Syracuse University.

Connect with Justin on LinkedIn,  Instagram or Twitter


Connect with UWM on Social Media:

•   Facebook
•   LinkedIn
•   Instagram
•   Twitter
•   YouTube

Head to uwm.com to see the latest news and updates.

The following guest sits down with host Justin White:

•   Matt Gouge – Branch Manager, MTMG powered by UMortgage


Creating Educational YouTube Videos Gives Independent Mortgage Brokers the Largest Possible Audience for Their Content

Empowering consumers through education is a high reward strategy for independent mortgage brokers. How can you create educational video content that converts to leads? Tune into Episode #12 of Good. Better. Broker. as we talk with a mortgage broker who has positioned himself as a mortgage expert on YouTube.

In this episode of the Good. Better. Broker. podcast, you’ll learn how to generate leads by creating educational video content on YouTube.


In this episode, we discuss ...

•   2:33 – The role YouTube videos play in Matt’s success
•   4:33 – When Matt realized his videos generate leads
•   5:13 – Why posting videos online has a large impact
•   5:55 – How Matt has gotten so many views on his videos
•   7:20 – The impact Matt’s videos have on his real estate partners
•   8:29 – Why YouTube is Matt’s preferred platform for his videos
•   9:58 – Why educational videos add value
•   13:07 – Why LOs need to embrace video content
•   15:56 – Matt’s advice for others on when they should start creating videos
•   17:05 – How to know what topics would be suited for a video
•   18:08 – What the goal should be for any video you create
•   19:50 – Why consistency is key when creating videos


Resources Mentioned in This Episode:

Matt Gouge's YouTube channel


Show Contributor:

Matt Gouge

Connect on LinkedIn
Connect on Facebook
Connect on Instagram
Connect on YouTube

Justin White is UWM’s in-house brand journalist and the host of the daily news video, Inside Pass. He creates engaging content across multiple platforms to promote the benefits of the wholesale channel and partnering with UWM. A seven-time Emmy-award winner, Justin is a graduate of the S.I. Newhouse School of Public Communications at Syracuse University.

Connect with Justin on LinkedIn, Instagram or Twitter


Connect with UWM on Social Media:

•   Facebook
•   LinkedIn
•   Instagram
•   Twitter
•   YouTube

Head to uwm.com to see the latest news and updates.

The following guests sit down with host Justin White:

•   Sandy Borkovic - Owner, Central Park Processing
•   Judith Archunde - Senior Loan Processor, Plum Creek Funding


Processing Loans Like a Pro Demands Diligence, Experience and Communication

Having a great loan processor can make a huge difference to both the productivity and profitability of an independent mortgage broker. What are the top tips for processors who are looking to elevate their profile and earn more loans? Tune into Episode #11 of Good. Better. Broker. as we learn best practices from two processors who have nearly 50 years of combined experience in the mortgage business.

In this episode of the Good. Better. Broker. podcast, you’ll hear from two processors on how to work efficiently and build great relationships with both mortgage brokers and borrowers.


In this episode, we discuss ...

•   1:45 – Sandy’s keys to success as a processor
•   2:30 – Sandy’s approach to submitting a clean file
•   4:00 – How experience helps Sandy’s efficiency
•   4:55 – Why Sandy prefers being a contract processor
•   6:18 – How Sandy approaches referrals
•   7:38 – How Sandy approaches relationships with underwriters
•   9:58 – Sandy’s advice for other processors
•   12:41 – Judith’s best practices as a processor
•   13:23 - How Judith stays organized
•   14:23 – How Judith communicates with loan officers
•   15:18 – Why Judith prefers being an in-house processor
•   16:06 – How Judith leverages her experience in the business
•   17:10 – Judith’s resources for information
•   18:14 – Why communication is important to Judith’s success
•   20:47 – Judith’s advice for other processors


Resources Mentioned in This Episode:

Trello
UWM’s The Source


Show Contributors:

Sandy Borkovic
Connect on Facebook

Judith Archunde

Connect on LinkedIn
Connect on Facebook

Justin White is UWM’s in-house brand journalist and the host of the daily news video, Inside Pass. He creates engaging content across multiple platforms to promote the benefits of the wholesale channel and partnering with UWM. A seven-time Emmy-award winner, Justin is a graduate of the S.I. Newhouse School of Public Communications at Syracuse University.

Connect with Justin on LinkedIn, Instagram or Twitter


Connect with UWM on Social Media:

•   Facebook
•   LinkedIn
•   Instagram
•   Twitter
•   YouTube

Head to uwm.com to see the latest news and updates.

The following guests sit down with host Justin White:

•     Nathan Howry – Broker-Owner, The Mortgage Maniac
•     Darren Copeland and Bobby Kerr, Summit Lending


Five-star Google Reviews Provide the Social Proof Needed to boost your Business

You can tell a potential customer how good you are at your job or you can show them. How can independent mortgage brokers come up with a system for getting online reviews that will bring them more business? Tune into episode #10 of Good. Better. Broker. as we talk with two broker shops whose production increases have coincided with the number of 5-star reviews they receive.

In this episode of the Good. Better. Broker. Podcast, you’ll learn how and when to ask for the online reviews you need to grow.


In this episode, we discuss ...

•     1:47 – the impact of Google reviews on Nathan’s business
•     4:04 – why reviews are an essential part of a mortgage broker’s business
•     5:18 – why it’s important to ask for reviews
•     6:39 – why Darren decided to focus on online reviews
•     8:10 – Darren and Bobby’s philosophy on reviews
•     8:38 – why social proof is important for mortgage brokers
•     11:02 – the importance of leveraging your CRM for reviews
•     11:59 – Bobby’s advice on timing of asking clients for reviews
•     18:44 – how to use your reviews with real estate agents


Resources Mentioned in This Episode:

Google My Business


Show Contributors:

Nathan Howry
Connect on LinkedIn
Connect on Facebook

Darren Copeland
Connect on LinkedIn
Connect on Facebook
Connect on Instagram

Bobby Kerr
Connect on LinkedIn 
Connect on Facebook
Connect onInstagram

Justin White is UWM’s in-house brand journalist and the host of the daily news video, Inside Pass. He creates engaging content across multiple platforms to promote the benefits of the wholesale channel and partnering with UWM. A seven-time Emmy-award winner, Justin is a graduate of the S.I. Newhouse School of Public Communications at Syracuse University.

Connect with Justin on LinkedIn,  Instagram, or Twitter


Connect with UWM on Social Media:

•     Facebook
•     LinkedIn

The following guests sit down with host Justin White:

•   Jacob Deegan, President/CEO of Simplify Home Loans
•   Nancy Bayat - VP/Branch Manager, E Mortgage Capital


Delegating Parts of the Loan Process is Key to a Mortgage Broker’s Ability to Scale and Grow

In the mortgage industry, determining how to make the best use of your time is essential to growth. What parts of the loan process should mortgage brokers handle themselves and which ones should be left to others? Tune into episode #9 of Good. Better. Broker. as we talk with two top producers who are doing more business by delegating tasks to others.

In this episode of the Good. Better. Broker. Podcast, you’ll hear from two mortgage brokers who use an ‘assembly line’ approach to doing loans which means giving up complete control of the loans they’re originating.


In this episode, we discuss ...

•   1:56 – why Jake believes in delegating tasks to others
•   3:51 – how delegation impacts Jake’s ability to grow
•   5:28 – how delegation allows Jake to focus on what he’s best at
•   6:46 – how Jake’s assembly line approach works
•   10:30 – why brokers need to give up control when they delegate
•   11:24 – why it’s important to document processes when you delegate
•   14:24 – why delegating allows Nancy to scale
•   15:22 – Nancy describes her assembly line process
•   16:43 – how Nancy puts her team members in position to succeed
•   17:49 – how Nancy leverages technology as part of her process
•   19:44 – why Nancy believes in focusing on what she does best


Resources Mentioned in This Episode:

UWM’s Processor Assist
Pipedrive


Show Contributors:

Jacob Deegan

Connect on LinkedIn
Connect on Facebook
Connect on Instagram

Nancy Bayat

Connect on LinkedIn 
Connect on Facebook
Connect onInstagram

Justin White is UWM’s in-house brand journalist and the host of the daily news video, Inside Pass. He creates engaging content across multiple platforms to promote the benefits of the wholesale channel and partnering with UWM. A seven-time Emmy-award winner, Justin is a graduate of the S.I. Newhouse School of Public Communications at Syracuse University.

Connect with Justin on LinkedIn,  Instagram, or Twitter


Connect with UWM on Social Media:

•   Facebook
•   LinkedIn
•   Instagram
•   Twitter
•   YouTube

Head to uwm.com to see the latest news and updates.

The following guest sits down with host Justin White:

•  Amer Bally, President of the Ball Team powered by UMortgage


An Immaculate Loan Process Will Set You Up for a Business Based on Referrals

As an independent mortgage broker, success is defined as a customer that creates another customer. How can you create a system that will have every client bringing you referrals? Tune into episode #8 Good. Better. Broker. as a top producing mortgage broker explains how to build a referable business by impressing your clients at every step of the loan process.

In the first episode of our ORIGINator series, you’ll hear how Amer Bally became one of the top 100 mortgage brokers in the country by creating a flawless experience for his customers.


In this episode, we discuss ...

•  2:23 - How Amer generated business when he was a new mortgage broker
•  3:40 - How Amer and his team define success
•  4:22 – Why an experience at a restaurant mirrors the loan experience
•  6:07 – Why the closing is the most importance part of the loan process
•  7:37 – Why you can’t say thank you enough times
•  8:31 – The importance of setting proper expectations with the client
•  9:55 – Why every client is worth $25K
•  10:24 – Why mortgage brokers have to build a referable business
•  11:14 – How Amer structures training for his team
•  12:03 – Amer’s advice for other mortgage brokers


Resources Mentioned in This Episode:

UWM Easy Qualifier
Arive
One-Click AUS
EASE Docs 2.0


Show Contributor:

Amer Bally
Connect on LinkedIn
Connect on Facebook
Connect on Instagram

Justin White is UWM’s in-house brand journalist and the host of the daily news video, Inside Pass. He creates engaging content across multiple platforms to promote the benefits of the wholesale channel and partnering with UWM. A seven-time Emmy-award winner, Justin is a graduate of the S.I. Newhouse School of Public Communications at Syracuse University.

Connect with Justin on LinkedIn,  Instagram, or Twitter


Connect with UWM on Social Media:

•  Facebook
•  LinkedIn
•  Instagram
•  Twitter
•  YouTube

Head to uwm.com to see the latest news and updates.

The following guests sit down with host Justin White:

Breon Price - Broker-Owner, Motto Mortgage
Corbin Claypool – Broker-Owner, The Claypool Group


The Key to Scaling Your Purchase Business is Leveraging Real Estate Relationships

As the mortgage market becomes more purchase-heavy, independent brokers need to shift their strategy accordingly. Where should you focus your efforts to dominate the purchase market in 2022? Tune into episode #7 of Good. Better. Broker. as we talk with two top producers who have different game plans, with similar results, for accelerating their purchase business.

In this episode of the Good. Better. Broker. Podcast, you’ll hear from two mortgage brokers who share their systems and strategies for dominating the purchase market.

In this episode, we discuss ...

•  2:24 - Breon’s approach for growing his purchase business
•  3:17 – Breon’s strategy for his real estate agent relationships
•  4:18 – Why Breon believes you don’t have to work with every real estate agent
•  4:55 – How Breon establishes new real estate agent relationships
•  5:47 – How Breon’s company uses the F.O.R.D. Method
•  7:52 – How Breon leverages open houses to win over real estate agents
•  10:30 – Breon’s strategy for getting business from builders
•  12:50 – Breon’s biggest key for purchase business momentum
•  14:41 – How Corbin has become NEXA’s top producer
•  15:53 – Why Corbin built his business primarily on purchases
•  16:24 – The role of social media plays in Corbin’s purchase business
•  17:41 – How social media helps Corbin compete against banks
•  18:44 – How Corbin created a blueprint for his business
•  20:00 – Why Corbin works with a lot of different real estate agents
•  20:50 - Corbin’s take on the difference between scaling as a broker vs. a retail LO


Resources Mentioned in This Episode:

The F.O.R.D. Method


Show Contributors:

Breon Price
Connect on LinkedIn, Facebook, or Instagram

Corbin Claypool
Connect on LinkedIn, Facebook, or Instagram 

Justin White is UWM’s in-house brand journalist and the host of the daily news video, Inside Pass. He creates engaging content across multiple platforms to promote the benefits of the wholesale channel and partnering with UWM. A seven-time Emmy-award winner, Justin is a graduate of the S.I. Newhouse School of Public Communications at Syracuse University.

Connect with Justin on LinkedIn,  Instagram, or Twitter


Connect with UWM on Social Media:

•  Facebook
•  LinkedIn
•  Instagram
•  Twitter
•  YouTube

Head to uwm.com to see the latest news and updates.

The following guests sit down with host Justin White:

Pitt Miller – Vice President, Pacific Wholesale Mortgage
Cubie Hernandez – Senior Mortgage Loan Originator, Mares Mortgage


How To Identify, Recruit and Onboard Quality Loan Officers Who Will Help Elevate Your Business

As the wholesale channel continues to grow, independent mortgage brokers need to find new talent to add to their roster. What goes into recruiting loan officers who will be the right fit for your company? Tune into episode #6 of Good. Better. Broker. as we talk with two industry veterans who are experts at turning prospects into top producers.   

In this episode of the Good. Better. Broker. Podcast, you’ll hear from 2 independent mortgage brokers who tell us what you should be looking for when you’re looking for future star loan originators.


 In this episode, we discuss ...

2:58 – Pitt on the secret ingredient to making a new hire a strong loan originator
3:59 – Where Pitt looks for emerging talent
6:00 – What mortgage brokers must do to attract top talent
6:40 – The importance of hiring people who have a “why”
8:30 – What to look for in initial conversations with prospects
9:52 – Impact of technology on recruiting new loan originators
13:02 – Cubie on making sure your team is built for the digital mortgage age
14:18 – The importance of teaching new people new skills
15:50 – What to look for when interviewing a candidate
17:34 – How Cubie learns if a candidate is the right fit for their company
19:00 – What questions mortgage brokers need to be thinking about during an interview
20:27 – Why growing your team is a worthwhile investment


Resources Mentioned in This Episode:

UWM Ultimate Loan Submission
UWM Success Track
UWM's BOLT   
UWM Broker Rankings
Nichola Lowe


Show Contributors:

Pitt Miller
Connect on Facebook 
Connect on LinkedIn
Connect on Instagram 

Cubie Hernandez
Connect on LinkedIn
Connect on Facebook
Connect on Instagram

Justin White is UWM’s in-house brand journalist and the host of the daily news video, Inside Pass. He creates engaging content across multiple platforms to promote the benefits of the wholesale channel and partnering with UWM. A seven-time Emmy-award winner, Justin is a graduate of the S.I. Newhouse School of Public Communications at Syracuse University.

Connect with Justin on LinkedIn, Instagram, or Twitter


Connect with UWM on Social Media:

Facebook
LinkedIn
Instagram
Twitter
YouTube

Head to 

Client Service That Keeps Them Coming Back
Episode #5 | November 16, 2021

The following guests sit down with host Justin White:
Patrick Stoy – President, MC Mortgage Group
Stephanie Spaulding – President, Allied Pacific Financial


Treating Your Clients Like Gold Helps Create a Business Model That is Centered Around Referrals

Every customer should be viewed as an opportunity to earn another. How can independent mortgage brokers treat their clients so well that it creates a 100% referral-based business? Tune into episode #5 of Good. Better. Broker. to learn the blueprint for giving clients an experience that will have them sending everyone they know your way.

In this episode of the Good. Better. Broker. Podcast, you’ll hear from 2 independent mortgage brokers who work exclusively off referrals by treating all of their clients like they’re the most important one.


In this episode, we discuss ...

1:48 – Patrick’s definition of customer service
2:35 – How they communicate with all parties in the transaction
3:12 – What they do to learn more about their clients on a personal level
3:58 - The little things they do during the process
6:06 – The importance of building relationships with clients
8:52 – Patrick’s 3 tips on developing an approach to elite customer service
11:55 – Stephanie’s approach to customer service
12:52 – Stephanie’s approach to client phone calls
14:03 – How Stephanie structures communication with clients
15:09 – How to make it personal when taking a loan application
16:54 – How Stephanie’s business went to 100% referrals
19:10 - What Stephanie does when a client’s loan funds
20:36 – Stephanie’s advice for others on client service


Resources Mentioned in This Episode:
Mortgage Marketing Animals
Building Champions
The CORE Training


Show Contributors:
Stephanie Spaulding

Connect on LinkedIn
Connect on Instagram

Patrick Stoy

Connect on LinkedIn
Connect on Facebook

Justin White is UWM’s in-house brand journalist and the host of the daily news video, Inside Pass. He creates engaging content across multiple platforms to promote the benefits of the wholesale channel and partnering with UWM. A seven-time Emmy-award winner, Justin is a graduate of the S.I. Newhouse School of Public Communications at Syracuse University.

Connect with Justin on LinkedIn, Instagram, or Twitter


Connect with UWM on Social Media:

Facebook
LinkedIn
Instagram
Twitter
YouTube

Head to uwm.com to see the latest news and updates. 

Real Talk on Real Estate Relationships
Episode #4 | November 2, 2021

The following guests sit down with host Justin White:
Whitney Bulbrook, Broker-Owner of Carolina Ventures Mortgage
Skylar Welch, Senior Mortgage Loan Originator, Maine Pointe Lending

Adding Value and Certainty to Your Real Estate Partners Will Lead to Relationships for the Long Haul

Having strong relationships with real estate partners can be the lifeblood of an independent mortgage broker’s business. How do you create a connection that will make real estate agents ask YOU to work with THEM? Tune in to episode #4 of Good. Better. Broker. to learn how you can boost your business and that of your real estate partners by investing in their success as much as your own.

In this episode of the Good. Better. Broker. podcast, you’ll learn strategies from 2 independent mortgage brokers who are very intentional in their approach to adding value to their real estate partners.


In this episode, we discuss ...

2:31 – how to get solid pre-approvals
2:56 – how to put your real estate partners at ease up front
5:20 – how to add value through communication
6:10 - what to do if you make a mistake
7:10 – how Whitney educates her real estate partners
8:32 – what Whitney includes in her email to partners
10:28 – how to approach a meeting with an agent
13:17 – why Skylar’s first hire was a marketing person
15:18 – Skylar’s approach to creating content for her real estate partners
16:30 – why it’s important to set yourself apart to agents
17:30 – the importance of consistency with your real estate partners
18:15 – how Skylar helps her agents win listings
19:15 – why real estate agents ask Skylar to business with them
20:15 – Skylar’s approach to which real estate agents she targets


Show Contributors:

Whitney Bulbrook
Connect on LinkedIn
Connect on Facebook
Connect on Instagram

Skylar Welch
Connect on LinkedIn 
Connect on Facebook
Connect onInstagram

Justin White is UWM’s in-house brand journalist and the host of the daily news video, Inside Pass. He creates engaging content across multiple platforms to promote the benefits of the wholesale channel and partnering with UWM. A seven-time Emmy-award winner, Justin is a graduate of the S.I. Newhouse School of Public Communications at Syracuse University.

Connect with Justin on LinkedIn, Instagram, or Twitter


Connect with UWM on Social Media:

Facebook
LinkedIn
Instagram
Twitter
YouTube

Head to uwm.com to see the latest news and updates.

Broker-fronted appraisal fee applies to payment made after intent to proceed and reimbursed by borrower.