Marketing School - Digital Marketing and Online Marketing Tips

By Eric Siu and Neil PatelBusiness Marketing Careers

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Marketing School - Digital Marketing and Online Marketing Tips episodes

September 23, 2023How Experimenting with AI Tools Led to Better Results with Thomas Ma
Thomas Ma shared the hottest AI tools you could use and explained how experimenting with them led to better results at the Leveling Up Founders' event.
TIME-STAMPED SHOW NOTES:
(00:00) - This AI tool will make your content production 10x easier
(03:10) - ElevenLabs is one of the most powerful AI speech tools today
(04:20) - Use Google Bard to create the storyboard of your video content
(06:30) - Find out if you should integrate specific AI tools into your company
(07:33) - Experimenting with AI to get better results
Go to https://www.marketingschool.io to learn more!

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Leave Some Feedback:
What should we talk about next? Please let us know in the comments below
Did you enjoy this episode? If so, please leave a short review.
Connect with Us:
Single Grain << Eric’s ad agency
NP Digital << Neil’s ad agency
X @neilpatel
X @ericosiu

Learn more about your ad choices. Visit megaphone.fm/adchoices
See omnystudio.com/listener for privacy information.
10 min
September 22, 2023Podcasts Expand Drastically
In episode #2563, we are exploring how podcasts expand drastically. Tuning in, you’ll hear about how many people listen to podcasts every week in the US, creators who have successful podcasts, why the perfect time to start a podcast is now, and how you can get started. Finally, we discuss the importance of putting in the work to have a successful podcast.
TIME-STAMPED SHOW NOTES:
(00:00) Today’s topic: Podcasts Expand Drastically.
(00:13) How many people listen to podcasts in the US every week?
(01:30) A couple of creators who have successful podcasts.
(02:49) Why now is a good time to jump into the podcast game.
(03:30) Some tips for starting your podcast today.
(03:48) The importance of having experience and researching before starting a podcast.
(04:24) That’s it for today! Don’t forget to rate, review, and subscribe!
Go to https://www.marketingschool.io to learn more!

Links Mentioned in Today’s Episode:

Don’t forget to help us grow by subscribing and liking on YouTube!

Leave Some Feedback:
What should we talk about next? Please let us know in the comments below
Did you enjoy this episode? If so, please leave a short review.
Connect with Us:
Single Grain << Eric’s ad agency
NP Digital << Neil’s ad agency
X @neilpatel
X @ericosiu

Learn more about your ad choices. Visit megaphone.fm/adchoices
See omnystudio.com/listener for privacy information.
6 min
September 22, 2023 Podcasts Expand Drastically #2563
In episode #2563, we are exploring how podcasts expand drastically. Tuning in, you’ll hear about how many people listen to podcasts every week in the US, creators who have successful podcasts, why the perfect time to start a podcast is now, and how you can get started. Finally, we discuss the importance of putting in the work to have a successful podcast.
TIME-STAMPED SHOW NOTES:
(00:00) Today’s topic: Podcasts Expand Drastically.
(00:13) How many people listen to podcasts in the US every week?
(01:30) A couple of creators who have successful podcasts.
(02:49) Why now is a good time to jump into the podcast game.
(03:30) Some tips for starting your podcast today.
(03:48) The importance of having experience and researching before starting a podcast.
(04:24) That’s it for today! Don’t forget to rate, review, and subscribe!
Go to https://www.marketingschool.io to learn more!
Links Mentioned in Today’s Episode:
Don’t forget to help us grow by subscribing and liking on YouTube!
Leave Some Feedback:
What should we talk about next? Please let us know in the comments below
Did you enjoy this episode? If so, please leave a short review.
Connect with Us:
Single Grain << Eric’s ad agency
NP Digital << Neil’s ad agency
X @neilpatel
X @ericosiu
Learn more about your ad choices. Visit megaphone.fm/adchoices
6 min
September 21, 2023How AI Is Hacking the Psychology of Sales to Boost Revenue with Tamara Loehr
At the Leveling Up Founders' event, Tamara Loehr discusses her best practices in business, managing offshore teams abroad, and the significance of establishing a learning management system process.
TIME-STAMPED SHOW NOTES:
(00:00) - Tamara Loehr talks about her best practices in business
(03:52) - How AI will affect psychology around sales
(05:43) - Tamara Loehr talks about how she mentors businesses
(07:39) - Tamara Loehr’s learning management system process for marketing
(08:25) - Creating and managing an offshore team practices
(09:30) - Tamara Loehr's dedicated commitment to advancing women's empowerment
Go to https://www.marketingschool.io to learn more!

Don’t forget to help us grow by subscribing and liking on YouTube!

Leave Some Feedback:
What should we talk about next? Please let us know in the comments below
Did you enjoy this episode? If so, please leave a short review.
Connect with Us:
Single Grain << Eric’s ad agency
NP Digital << Neil’s ad agency
X @neilpatel
X @ericosiu

Learn more about your ad choices. Visit megaphone.fm/adchoices
See omnystudio.com/listener for privacy information.
12 min
September 20, 2023The Creator Economy 2.0
In episode #2562, we are discussing creator economy 2.0 and the different (theoretical) dynamics at play that make it difficult to build a creator startup in 2023. Tune in to hear a breakdown of the 4 obstacles to building creator startups and even be reminded that there is still always a little bit of hope for creators’ success!
TIME-STAMPED SHOW NOTES:
(00:00) Today’s topic: The Creator Economy 2.0.
(00:34) Why it is so difficult to build a creator startup and the theories of the dynamics at play.
(01:26) Number one: Creator power law.
(01:35) Number two: Battle for the bio link.
(01:51) Number three: The Graduation problem.
(02:11) Number four: Algorithmic feast and famine.
(02:27) Breaking down each of these dynamics at play.
(05:51) That’s it for today! Don’t forget to rate, review, and subscribe!
Go to https://www.marketingschool.io to learn more!

Links Mentioned in Today’s Episode:
Don’t forget to help us grow by subscribing and liking on YouTube!
Go follow Andrew Chen!
Andreessen Horowitz.
Substack.
Threads.
X.
Leave Some Feedback:
What should we talk about next? Please let us know in the comments below
Did you enjoy this episode? If so, please leave a short review.
Connect with Us:
Single Grain << Eric’s ad agency
NP Digital << Neil’s ad agency
X @neilpatel
X @ericosiu

Learn more about your ad choices. Visit megaphone.fm/adchoices
See omnystudio.com/listener for privacy information.
8 min
September 20, 2023 The Creator Economy 2.0 #2562
In episode #2562, we are discussing creator economy 2.0 and the different (theoretical) dynamics at play that make it difficult to build a creator startup in 2023. Tune in to hear a breakdown of the 4 obstacles to building creator startups and even be reminded that there is still always a little bit of hope for creators’ success!
TIME-STAMPED SHOW NOTES:
(00:00) Today’s topic: The Creator Economy 2.0.
(00:34) Why it is so difficult to build a creator startup and the theories of the dynamics at play.
(01:26) Number one: Creator power law.
(01:35) Number two: Battle for the bio link.
(01:51) Number three: The Graduation problem.
(02:11) Number four: Algorithmic feast and famine.
(02:27) Breaking down each of these dynamics at play.
(05:51) That’s it for today! Don’t forget to rate, review, and subscribe!
Go to https://www.marketingschool.io to learn more!
Links Mentioned in Today’s Episode:
Don’t forget to help us grow by subscribing and liking on YouTube!
Go follow Andrew Chen!
Andreessen Horowitz.
Substack.
Threads.
X.
Leave Some Feedback:
What should we talk about next? Please let us know in the comments below
Did you enjoy this episode? If so, please leave a short review.
Connect with Us:
Single Grain << Eric’s ad agency
NP Digital << Neil’s ad agency
X @neilpatel
X @ericosiu
Learn more about your ad choices. Visit megaphone.fm/adchoices
7 min
September 19, 2023How to Find and Fix the Pain Points in Your Conversion Flow Even If You Don’t Have Traditional Metrics with Ravi Theja Yada
Ravi Theja Yada explains why behavioral analytics is superior to traditional metrics when it comes to understanding your consumers at the Leveling Up Founders' event.
TIME-STAMPED SHOW NOTES:
(00:00) - Why behavioral analytics are the best metrics for marketing
(02:55) - The best data source to understand your consumers
(03:57) - Understanding the visibility of your product and key call to action
(05:03) - Understanding your customers to 10x your conversion
(06:06) - Finding out where the lag is in your conversion flow
(08:33) - Understand your audience through their behaviors with your website
(10:30) - This is how you can get 100% customer satisfaction
Go to https://www.marketingschool.io to learn more!

Don’t forget to help us grow by subscribing and liking on YouTube!

Leave Some Feedback:
What should we talk about next? Please let us know in the comments below
Did you enjoy this episode? If so, please leave a short review.
Connect with Us:
Single Grain << Eric’s ad agency
NP Digital << Neil’s ad agency
X @neilpatel
X @ericosiu

Learn more about your ad choices. Visit megaphone.fm/adchoices
See omnystudio.com/listener for privacy information.
13 min
September 18, 2023The Warren Buffett Way of Thinking About Your Content
In episode #2561, you’ll learn how Warren Buffett’s approach to investing within his circle of confidence can be applied to content creation. Learn how to yield results by taking a simple but effective mindset to marketing by staying in your zone of genius and what that has meant for Neil and Eric when you tune in today.
TIME-STAMPED SHOW NOTES:
(00:00) Today’s topic: how to think about your content like Warren Buffett.
(00:32) How Warren Buffett has chosen to focus on investing within his circle of confidence.
(00:52) Applying this principle to the world of content.
(01:20) How uploading content on a trending topic yields results.
(02:01) Finding the content box in which you belong.
(02:18) What happens when you stop focusing on what you love and what you excel at.
(02:56) The noise canceling software Neil is using to block out construction noise.
(03:28) Where you are most likely to find your edge.
(03:58) How they have recently acquired other agencies and why.
(04:35) Why Eric’s content box is podcast interviewing.
(05:01) Figuring out what works for you and sticking with it.
(03:20) That’s it for today! Don’t forget to rate, review, and subscribe!
Go to https://www.marketingschool.io to learn more!

Links Mentioned in Today’s Episode:
Krisp
Dentsu
Don’t forget to help us grow by subscribing and liking on YouTube!
Leave Some Feedback:
What should we talk about next? Please let us know in the comments below.
Did you enjoy this episode? If so, please leave a short review.
Connect with Us:
Single Grain << Eric’s ad agency
NP Digital << Neil’s ad agency
X @neilpatel
X @ericosiu

Learn more about your ad choices. Visit megaphone.fm/adchoices
See omnystudio.com/listener for privacy information.
7 min
September 18, 2023 The Warren Buffett Way of Thinking About Your Content #2561
In episode #2561, you’ll learn how Warren Buffett’s approach to investing within his circle of confidence can be applied to content creation. Learn how to yield results by taking a simple but effective mindset to marketing by staying in your zone of genius and what that has meant for Neil and Eric when you tune in today.
TIME-STAMPED SHOW NOTES:
(00:00) Today’s topic: how to think about your content like Warren Buffett.
(00:32) How Warren Buffett has chosen to focus on investing within his circle of confidence.
(00:52) Applying this principle to the world of content.
(01:20) How uploading content on a trending topic yields results.
(02:01) Finding the content box in which you belong.
(02:18) What happens when you stop focusing on what you love and what you excel at.
(02:56) The noise canceling software Neil is using to block out construction noise.
(03:28) Where you are most likely to find your edge.
(03:58) How they have recently acquired other agencies and why.
(04:35) Why Eric’s content box is podcast interviewing.
(05:01) Figuring out what works for you and sticking with it.
(03:20) That’s it for today! Don’t forget to rate, review, and subscribe!
Go to https://www.marketingschool.io to learn more!
Links Mentioned in Today’s Episode:
Krisp
Dentsu
Don’t forget to help us grow by subscribing and liking on YouTube!
Leave Some Feedback:
What should we talk about next? Please let us know in the comments below.
Did you enjoy this episode? If so, please leave a short review.
Connect with Us:
Single Grain << Eric’s ad agency
NP Digital << Neil’s ad agency
X @neilpatel
X @ericosiu
Learn more about your ad choices. Visit megaphone.fm/adchoices
7 min
September 17, 2023Using Generative AI to 10x Your Email Open Rate with Larry Kim
Larry Kim shares how he perfected leveraging data and generative AI to create an email marketing strategy that can 10x your open rate at the Leveling Up Founders' event.
TIME-STAMPED SHOW NOTES:
(00:00) - Larry Kim's key insight on his business success journey.
(02:26) - Larry Kim's expertise in using data and generative AI perfectly.
(03:20) - Combining the best elements of inbound and outbound email marketing
(05:20) - Here’s where you can get your data sources (not what you’re thinking)
(06:15) - Email deliverability tools you don’t know to increase open rates
(08:37) - Here's how to maximize AI for email marketing
Go to https://www.marketingschool.io to learn more!

Don’t forget to help us grow by subscribing and liking on YouTube!

Leave Some Feedback:
What should we talk about next? Please let us know in the comments below
Did you enjoy this episode? If so, please leave a short review.
Connect with Us:
Single Grain << Eric’s ad agency
NP Digital << Neil’s ad agency
X @neilpatel
X @ericosiu

Learn more about your ad choices. Visit megaphone.fm/adchoices
See omnystudio.com/listener for privacy information.
11 min

About Marketing School - Digital Marketing and Online Marketing Tips

From the publisher's feed

Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or you're an established business, you'll learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing strategies that work today from people that actually practice marketing and operate business. Approaching 100M downloads with 2,500+ episodes, you're sure to find something that will help you grow faster. Also don't forget to subscribe to our Marketing School Youtube channel to get more marketing goodness.