Marketing Your Practice

Marketing Your Practice

By ADIO MediaBusiness
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Marketing Your Practice episodes

  • Ep286. What’s Working Now. Brad Glowaki

    One of the most powerful forces in marketing is the concept of “new and different”.

    If you’re doing what everyone else in your community is doing, then you’re destined for failure or, at the very least, lack lustre results.

    My guest on the show this week is Brad Glowaki and he's the master of “new and different".

    We talk about how Brad is using concussion to differentiate his practice, build relationships with sporting groups in his community and drive a predictable flow of new patients.

    This episode is a masterclass on the impact of new and different.

    Thanks for all you do.  Keep saving lives.

    Angus

    Links:

    Website: www.levelupmentoring.rocks

    Instagram: https://www.instagram.com/drglowdc/

    Facebook: https://www.facebook.com/NewPatientMaven

    Bio:

    Brad Glowaki is one of the most sought after speakers in the profession because he is still in practice, at the MOST elite level, in so many different categories. His practice is high volume, high profile, highly profitable, & it’s all run with vitalistic communication procedures. Those procedures from his office are then shared with other chiropractors at his various trainings.

    In practice, his patients include current Stanley cup winners, Olympic gold medalists, Rock-N-Roll Hall of Famers, Superbowl champions, and perhaps most exciting: he takes care of those athletes’ children too. However, he’s in a VERY high-volume office, so most of the patients are not high profile. They are highly educated on chiropractic care for so much more beyond pain & symptoms. Many patients stay on for wellness visits at a weekly frequency for life and it’s independent of insurance payments or coverage. True value is conveyed through his procedures.

    As a speaker, Brad teaches with a unique perspective that he calls: “from in the TReNch”. The reason he has that point of view is that he has practice experience from yesterday! His content is relevant, cutting edge, and his signature feedback forms always state: “You over-deliver!”

    What transitions his big stage philosophy to your office procedures is the unique and original communication strategies that he teaches. We always emphasize that this info is created, developed, tested, and then packaged simplistically before being taught. With bruises and scars from making mistakes, Dr. Glow always delivers refined content that is battle-tested and simplified for use on Monday.

     A passionate speaker, husband & father of four children, Dr. Glow will tell you, after his family, his greatest achievement is the hundreds of chiropractors that he has helped. Most specifically the ones that have doubled their income and simultaneously doubled their time off with their family. His mantra of “360° of Success’’ is putting an end to the thinking of success at all costs.
Join him to learn more than chiropractic office procedures. Level up your life so you are living success in ALL area

     

    See omnystudio.com/listener for privacy information.

    41 min
  • Ep285. 3 Types Of Videos Chiropractors Need To Make. Angus Pyke

    In today’s episode, I'm going to talk about 3 different types of videos chiropractors need to make in order to grow their business.

    If you’re already listening to or watching this show, you already know how important it is for chiropractors to market themselves online, but it can be tough to know where to start.

    Let me solve that problem for you. 

    In this highly tactical episode I’ll give you all the details of the 3 types of videos that you need to be making NOW, if you want to break through the noise, capture more attention and ultimately attract patients from social media.

    Enjoy the show.

    Thanks for all you do.  Keep saving lives.

    Angus

    See omnystudio.com/listener for privacy information.

    24 min
  • Day 4. Your 90 Social Media Plan

    To get the downloads and watch the full videos.  Join the FREE Five Day Social Media Made Simple Challenge at https://www.socialmediamarketingforchiropractors.com/free5daychallenge 

    Today I'll share with you the types of content that are the easiest to make and the most effective at building relationships, so you can start filling your appointment book with high-quality patients.

    I’m also going to show you how to put together a plan for your next 90 days of content.

    See omnystudio.com/listener for privacy information.

    1 hr 22 min
  • Day 3. Effortless Content Creation for Chiropractors

    To get the downloads and watch the full videos.  Join the FREE Five Day Social Media Made Simple Challenge at https://www.socialmediamarketingforchiropractors.com/free5daychallenge

    • I'll share with you my 3 Part Code for Social Media Success.  
    • You'll then learn how to use this code to effortlessly guide the only 2 types of content you'll ever have to make .
    • I'll teach you the accelerant that causes social media accounts to explode (this is great for introverts).
    • Discover how to use content to build trust, authority and credibility in your community, making you the obvious choice for potential patients. 
    • See omnystudio.com/listener for privacy information.

      1 hr 28 min
    • Day 3. Effortless Content Creation for Chiropractors

      To get the downloads and watch the full videos.  Join the FREE Five Day Social Media Made Simple Challenge at https://www.socialmediamarketingforchiropractors.com/free5daychallenge

      • I'll share with you my 3 Part Code for Social Media Success.  
      • You'll then learn how to use this code to effortlessly guide the only 2 types of content you'll ever have to make .
      • I'll teach you the accelerant that causes social media accounts to explode (this is great for introverts).
      • Discover how to use content to build trust, authority and credibility in your community, making you the obvious choice for potential patients. 
      • See omnystudio.com/listener for privacy information.

        1 hr 28 min
      • Day 2. Which Social Media Platform Should You Be On?

        To get the downloads and watch the full videos.  Join the FREE Five Day Social Media Made Simple Challenge at https://www.socialmediamarketingforchiropractors.com/free5daychallenge

        • I'll review the demographics and key motivations of  each of the 5 major social media platforms. Understanding why your potential patients are online will help you reach and engage with them.
        • Gain a clear understanding of which social media platform will be best for your chiropractic practice.
        • I'll share with you my 14-point Instagram and Facebook set-up checklist to make sure your accounts are set up right. If you want potential patients to find you and follow you, then you must get this right. 
        • At the end of day 2, you'll know exactly what platform you should be on so that you can reach your ideal patients.
        • See omnystudio.com/listener for privacy information.

          1 hr 16 min
        • Day 1. Growing Your Practice With Social Media

          To get the downloads and watch the full videos.  Join the FREE Five Day Social Media Made Simple Challenge at https://www.socialmediamarketingforchiropractors.com/free5daychallenge

          Here’s what covered during the day 1 training.  

          • I'll reveal to you the strategy behind the largest and fastest growing social media accounts in the world.  You'll then be able to use this to grow your practice with effective social media marketing. 
          • I'll teach you how to get a slice of the new commodity that's creating billion dollar businesses more rapidly than anytime in history. 
          • You'll discover the 2 biggest mistakes that chiropractors make with their social media that completely squash their chance of social media success.
          • Not knowing (or ignoring) this strategy is why most chiropractors fail to attract patients from social media.
          • See omnystudio.com/listener for privacy information.

            1 hr 33 min
          • Ep284. Proven Strategies To Improve Patient Retention . Vismai Schonfelder

            My guest on the show today has the highest patient retention of ANY chiropractor I’ve ever spoken to!

            His name is Vismai Schonfelder, he was the year ahead of me at university, and to be honest, I never thought he’d even graduate (nor did many of our lecturers).

            Vismai has gone on though to have one of the most successful and fascinating careers in chiropractic.

            His retention strategies are as simple as they are effective.

            If you're a chiropractor looking for ways to improve patient retention, you're in luck. In this episode, Vismai shares some of his proven strategies that have helped him and other chiropractors achieve mind-blowing retention.

            Enjoy the show.

            Thanks for all you do. Keep saving lives.

            Angus

            Links:

            Book: Keep Your Clients

            Website: https://www.thechiropractor.com.sg

            Facebook: https://www.facebook.com/thechiropractorsg

            Instagram: https://www.instagram.com/thechiropractorsingapore

            Bio:

            Chiropractor. Husband. father. Author of keep Your Clients chiropractic retention book.

             

            See omnystudio.com/listener for privacy information.

            37 min
          • Ep283. 4 Ways To Add Value For Your Patients (And Why It Matters). Angus Pyke

            In this episode, we're going to talk about how to add value for your patients. Now, I know what you're thinking: "doesn't everyone do that?"

            The answer is a resounding "no." Too many chiropractors focus on themselves and their own needs instead of putting their patients first. But adding value is one of the best ways to create a loyal patient base and differentiate yourself from the competition.

            So in this episode, we're going to look at four different ways you can add value for your customers. And believe me, it will make a big difference in your practice.

            Enjoy the show.

            Thanks for all you do. Keep saving lives.

            Angus

            See omnystudio.com/listener for privacy information.

            22 min
          • Ep282. The Truth About Being Yourself On Social Media. Dr Monique Andrews

            There's a lot of pressure to be someone you're not on social media. But what if being yourself is the key to success?

            Check out this episode to find out more.

            It's easy to get caught up in trying to look perfect or portray a certain image, but that's not always authentic.

            In fact, being yourself on social media is the key to success. When you’re genuine, potential patients are more likely to trust you and connect with you.

            My guest on the show this week is Dr Monique Andrews ( Dr Mo as she’s affectionately known) and we share a fascinating conversation about the role that authenticity plays in social media, practice and life.

            We discuss healing past trauma, accessing our authentic selves and leading more people  both in and outside of our practices.

            Dr Mo also blows my mind with some exciting developments in chiropractic science.

            Enjoy the show.

            Thanks for all you do. Keep saving lives.

            Angus

            Links:

            Website: https://www.pranafound.org

            https://www.drmoniqueandrews.com

            Instagram: https://www.instagram.com/the_prana_foundation

            Facebook Group: https://www.facebook.com/groups/thepranafoundation

            Bio:

            Dr Monique Andrews is a neuroscientist, chiropractor and international award-winning speaker who has been teaching about health, the mind-body continuum and its expression for the last 20 years. Affectionately known as ‘Dr. Mo’, she is adored by students and clients for her ability to make even the most difficult concepts accessible. Prior to becoming a chiropractor, Dr Mo was a research neuroscientist who published in the areas of psychoneuroimmunology and the neurobiology of stress and reward. She has spent the last 20 years studying with world-leading experts such as Sue Brown, reggie Gold, Gabor Mate, Peter Levine and Bessel Van der Kolk..

            Dr Mo is co-founder of The Prana Foundation where she integrates western neuroscience with eastern spiritual practices to serve as a mentor and master teacher facilitating workshops, masterminds and transformative retreats around the world. Dr Mo’s mission is to ease the path for others - helping human beings transform through mentorship, education, community & love. Few people possess the expertise, presence and wisdom to make a meaningful impact on humanity. Dr. Mo is a rare gift.

            See omnystudio.com/listener for privacy information.

            44 min

          About Marketing Your Practice

          From the publisher's feed

          Hi I'm Angus and welcome to the Marketing Your Practice Podcast where I help natural health and wellness practitioners with their branding and marketing. Each week I share simple, effective, easily…

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